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市场调查报告书
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1859772

全球电动SUV市场：预测（至2032年）－按车辆类型、动力系统、续航里程、驱动方式、最终用户和地区进行分析

Electric SUV Market Forecasts to 2032 - Global Analysis By Vehicle Type (Compact, Mid-Size, and Full-Size), Propulsion Type, Vehicle Range, Drive Type, End User, and By Geography.
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3个工作天内

价格

根据 Stratistics MRC 的数据，预计到 2025 年，全球电动 SUV 市场规模将达到 1,791 亿美元，到 2032 年将达到 3,706 亿美元，预测期内复合年增长率为 10.9%。

电动SUV是一种完全由电力动力来源的运动型多用途车，而非汽油或柴油。它使用可充电电池和电动马达驱动，从而实现更安静的运作和更低的排放气体。这些车辆通常配备能量回收煞车系统、先进的资讯娱乐系统和宽敞的内部空间。充电可以在家中进行，也可以在公共充电站进行。电动SUV兼具传统SUV的尺寸和多功能性，以及电力驱动的环保优势和能源效率。

根据彭博新能源财经报道，消费者对宽敞舒适的汽车的偏好是主要驱动因素，汽车製造商计划在未来两年内在全球推出 50 多款新的电动 SUV 车型以满足需求。

环保意识和电动车奖励

电动SUV市场正受到日益增强的环保意识和政府大力奖励清洁旅行解决方案的推动。在严格的排放法规和气候政策的驱动下，消费者正迅速转向永续的出行方式。补贴、税收减免和退税等优惠政策鼓励消费者选择电动SUV而非传统车款。此外，汽车製造商也大力投资环保技术，以实现全球碳中和目标。这些因素共同加速了电动车的普及。

高昂的车辆初始成本

儘管技术不断进步，电动SUV的高初始成本仍是市场扩张的一大障碍。锂离子电池价格昂贵，加上先进的车载电子设备，推高了车辆价格，使其高于内燃机汽车。此外，规模经济效益有限进一步推高了生产成本。儘管燃油和维护成本的降低带来了营运效益，但以可负担的价格实现大规模普及仍然是一项挑战。因此，製造商正致力于透过模组化平台和在地采购来优化成本。

新兴市场的成长

新兴市场凭藉着不断成长的可支配收入和都市化进程，为电动SUV製造商提供了丰厚的机会。在政府推动电气化和本地生产奖励的推动下，印度、巴西和印尼等国对电动车的兴趣日益浓厚。充电网路的扩展和可再生能源的整合进一步提高了电动车的普及率。进入这些地区的汽车製造商将受益于先发优势和不断变化的消费者偏好。因此，新兴市场有望成为全球电动SUV的关键成长引擎。

充电基础设施有限

充电基础设施不足是电动SUV普及的一大障碍。快速充电网路覆盖范围不足且分布不均，加剧了消费者的里程焦虑。此外，高昂的安装成本和电网容量限制也阻碍了大规模基础设施建设。这种短缺尤其影响远距旅行和农村地区的交通连接。除非增加对公共和家用充电系统的投资，否则这个问题可能会阻碍全球电动车转型进程。

新冠疫情的影响：

新冠疫情初期，由于供应链瓶颈和半导体短缺，电动SUV的生产一度受到衝击。然而，疫情后的经济復苏加速了电动车的普及，各国政府优先推行绿色奖励策略。消费者行为也转向永续旅行，推动了已开发国家电动SUV的销售成长。製造商纷纷采用数位化零售模式和线上融资方案，以维持销售的连续性。因此，儘管初期遭遇挫折，疫情最终还是增强了电动出行的长期发展动能。

预计在预测期内，中型车细分市场将成为最大的细分市场。

由于中型车兼具价格优势、性能和续航里程，预计在预测期内将占据最大的市场份额。消费者青睐SUV，因为它们在都市区和城际旅行中非常实用。为了满足主流市场需求，汽车製造商正不断推出该细分市场的车型。此外，电池能量密度和车辆效率的提升也使SUV更具吸引力。该细分市场的多功能性和适中的价格预计将使其继续保持领先地位。

预计在预测期内，插电式混合动力汽车（PHEV）细分市场将实现最高的复合年增长率。

在预测期内，插电式混合动力汽车（PHEV）细分市场预计将实现最高成长率，这主要得益于其双能源灵活性和较低的里程焦虑。 PHEV 因其兼具电力驱动的高效性和汽油动力在远距旅行中的备用功能而备受消费者青睐。公共充电网路的扩展进一步提升了 PHEV 的易用性。此外，优惠的监管政策和混合动力技术的创新也在推动 PHEV 的普及。汽车製造商正在拓展其 PHEV 产品线，以满足具有转型意识的消费者的需求。

占比最高的地区

预计亚太地区将在预测期内占据最大的市场份额，这主要得益于中国、日本和韩国强有力的政府政策、强大的製造能力以及旺盛的消费需求。对电动车基础设施、电池生产的大规模投资以及与当地整车製造商的合作进一步巩固了市场地位。不断上涨的燃油价格和日益严重的都市区污染问题也推动了电动车的普及。该地区完善的供应链生态系统巩固了其在全球电动SUV生产领域的领先地位。

复合年增长率最高的地区：

预计在预测期内，北美将实现最高的复合年增长率，这主要得益于电动车基础设施的不断改进、消费者意识的提高以及监管部门的支持。美国和加拿大的电动车普及率正在显着增长，这主要得益于联邦税额扣抵和汽车製造商的承诺。不断上涨的燃油成本和永续性目标正在推动消费者对电动SUV的偏好。此外，汽车製造商和能源供应商之间日益密切的合作预计也将促进基础设施的扩张和市场的成长。

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目录

第一章执行摘要

第二章 引言

  • 概述
  • 相关利益者
  • 分析范围
  • 分析方法
    • 资料探勘
    • 数据分析
    • 数据检验
    • 分析方法
  • 分析材料
    • 原始研究资料
    • 二手研究资讯来源
    • 先决条件

第三章 市场趋势分析

  • 司机
  • 抑制因素
  • 市场机会
  • 威胁
  • 终端用户分析
  • 新兴市场
  • 感染疾病疫情的影响

第四章 波特五力分析

  • 供应商的议价能力
  • 买方议价能力
  • 替代产品的威胁
  • 新参与企业的威胁
  • 公司间的竞争

第五章 全球电动SUV市场（依车辆类型划分）

  • 袖珍的
  • 中型车
  • 全尺寸

第六章 全球电动SUV市场（依动力类型划分）

  • 电池电动车（BEV）
  • 插电式混合动力汽车（PHEV）
  • 混合动力汽车（HEV）

第七章 全球电动SUV市场（依续航里程划分）

  • 体重低于250公斤
  • 250至500公斤
  • 超过500公里

第八章 全球电动SUV市场（以驱动系统划分）

  • 前轮驱动（FWD）
  • 后轮驱动（RWD）
  • 全轮驱动（AWD）

第九章 全球电动SUV市场（依最终用户划分）

  • 个人客户
  • 车队营运商
  • 企业客户

第十章 全球电动SUV市场（依地区划分）

  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 义大利
    • 法国
    • 西班牙
    • 其他欧洲
  • 亚太地区
    • 日本
    • 中国
    • 印度
    • 澳洲
    • 纽西兰
    • 韩国
    • 亚太其他地区
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 其他南美洲
  • 中东和非洲
    • 沙乌地阿拉伯
    • 阿拉伯聯合大公国
    • 卡达
    • 南非
    • 其他中东和非洲地区

第十章：主要趋势

  • 合约、商业伙伴关係和合资企业
  • 企业合併（M&A）
  • 新产品发布
  • 业务拓展
  • 其他关键策略

第十二章：公司简介

  • Tesla Inc.
  • Volkswagen AG
  • Hyundai Motor Group
  • BYD Auto
  • SAIC Motor
  • Ford Motor Company
  • Toyota Motor Corporation
  • Honda Motor Co.
  • Kia Corporation
  • Mercedes-Benz
  • Nissan Motor Corporation
  • BMW
  • AB Volvo
  • Lucid Motors
  • Rivian Automotive
  • XPeng Motors
Product Code: SMRC31996

According to Stratistics MRC, the Global Electric SUV Market is accounted for $179.1 billion in 2025 and is expected to reach $370.6 billion by 2032 growing at a CAGR of 10.9% during the forecast period. An Electric SUV is a sport utility vehicle powered entirely by electricity rather than gasoline or diesel. It uses rechargeable batteries and electric motors to drive, offering quiet operation and reduced emissions. These vehicles often feature regenerative braking, advanced infotainment systems, and spacious interiors. Charging can be done at home or public stations. Electric SUVs combine the size and versatility of traditional SUVs with the environmental benefits and energy efficiency of electric propulsion.

According to BloombergNEF, consumer preference for spacious, high-riding vehicles is a primary driver, with automakers launching over 50 new electric SUV models globally in the next two years to meet demand.

Market Dynamics:

Driver:

Environmental awareness and EV incentives

The Electric SUV market is being propelled by heightened environmental awareness and robust government incentives promoting cleaner mobility solutions. Fueled by stringent emission norms and climate policies, consumers are rapidly shifting toward sustainable alternatives. Subsidies, tax exemptions, and rebates are motivating buyers to opt for electric SUVs over conventional models. Additionally, automakers are investing heavily in eco-friendly technologies to align with global carbon neutrality goals. Collectively, these factors are accelerating EV adoption.

Restraint:

High upfront vehicle cost

Despite technological progress, the high initial cost of electric SUVs remains a key barrier to market expansion. The expensive nature of lithium-ion batteries, coupled with advanced onboard electronics, inflates vehicle pricing compared to ICE counterparts. Moreover, limited economies of scale further elevate production expenses. Although operational savings exist through reduced fuel and maintenance costs, affordability continues to challenge mass adoption. Manufacturers are thus focusing on cost optimization through modular platforms and localized sourcing.

Opportunity:

Emerging market growth

Emerging economies present lucrative opportunities for electric SUV manufacturers due to rising disposable incomes and urbanization. Spurred by government initiatives for electrification and local production incentives, countries like India, Brazil, and Indonesia are witnessing increased EV interest. Expanding charging networks and renewable energy integration further enhance adoption feasibility. Automakers entering these regions benefit from first-mover advantages and evolving consumer preferences. Consequently, emerging markets are set to become pivotal growth engines for electric SUVs globally.

Threat:

Limited charging infrastructure

The inadequate availability of charging infrastructure continues to hinder widespread electric SUV deployment. Range anxiety among consumers persists due to insufficient fast-charging networks and uneven geographic distribution. Moreover, high installation costs and grid limitations delay large-scale infrastructure development. This shortfall particularly affects long-distance travel and rural connectivity. Unless significant investments are made in public and home charging systems, this threat could restrain the pace of global EV transition.

Covid-19 Impact:

The COVID-19 pandemic initially disrupted electric SUV production due to supply chain bottlenecks and semiconductor shortages. However, post-pandemic recovery accelerated EV adoption as governments prioritized green stimulus packages. Consumer behavior also shifted toward sustainable mobility, boosting electric SUV sales in developed economies. Manufacturers adopted digital retail models and online financing options to maintain sales continuity. Consequently, despite early setbacks, the pandemic ultimately reinforced long-term momentum for electric mobility.

The mid-size segment is expected to be the largest during the forecast period

The mid-size segment is expected to account for the largest market share during the forecast period, resulting from its balance of affordability, performance, and range. Consumers favor these SUVs for their practicality in both urban and intercity travel. Manufacturers are increasingly launching models in this class to capture mainstream demand. Moreover, improvements in battery density and vehicle efficiency enhance their appeal. This segment's versatility and moderate pricing are expected to sustain its dominance.

The plug-in hybrid electric vehicle (PHEV) segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the plug-in hybrid electric vehicle (PHEV) segment is predicted to witness the highest growth rate, propelled by its dual energy flexibility and lower range anxiety. Consumers appreciate PHEVs' ability to combine electric efficiency with gasoline backup for longer journeys. Growing public charging networks further complement their usability. Additionally, favorable regulatory credits and hybrid technology innovation stimulate adoption. Automakers are expanding PHEV portfolios to serve transition-oriented consumers.

Region with largest share:

During the forecast period, the Asia Pacific region is expected to hold the largest market share, attributed to strong government mandates, manufacturing capacity, and consumer demand in China, Japan, and South Korea. Massive investments in EV infrastructure, battery production, and local OEM collaborations further enhance market strength. Rising fuel prices and urban pollution concerns are also encouraging EV transitions. The region's extensive supply chain ecosystem cements its leadership in global electric SUV production.

Region with highest CAGR:

Over the forecast period, the North America region is anticipated to exhibit the highest CAGR associated with expanding EV infrastructure, consumer awareness, and regulatory support. The U.S. and Canada are witnessing significant increases in EV adoption backed by federal tax credits and automaker commitments. Rising fuel costs and sustainability targets drive consumer preference toward electric SUVs. Furthermore, growing collaborations between OEMs and energy providers will accelerate infrastructure expansion and market growth.

Key players in the market

Some of the key players in Electric SUV Market include Tesla Inc., Volkswagen AG, Hyundai Motor Group, BYD Auto, SAIC Motor, Ford Motor Company, Toyota Motor Corporation, Honda Motor Co., Kia Corporation, Mercedes-Benz, Nissan Motor Corporation, BMW, AB Volvo, Lucid Motors, Rivian Automotive, and XPeng Motors.

Key Developments:

In October 2025, Tesla reported over 71,000 EVs sold in China, with the Model Y leading SUV sales. The company also expanded its India footprint with localized Model Y production.

In September 2025, Hyundai committed ₹45,000 crore through FY2030 to launch five new EVs in India, including electric SUVs. The investment includes local manufacturing and exports.

In September 2025, Mercedes-Benz reported positive MoM growth in India's premium EV segment, led by electric SUV variants. The company reaffirmed its electric-only architecture rollout from 2025.

In August 2025, Ford announced a strategic pivot toward hybrids and affordable EVs after reporting $12B in losses. The company delayed premium EV launches and focused on BlueOval battery production.

Vehicle Types Covered:

  • Compact
  • Mid-Size
  • Full-Size

Propulsion Types Covered:

  • Battery Electric Vehicle (BEV)
  • Plug-in Hybrid Electric Vehicle (PHEV)
  • Hybrid Electric Vehicle (HEV)

Vehicle Ranges Covered:

  • Up to 250 Km
  • 250-500 Km
  • Above 500 Km

Drive Types Covered:

  • Front-Wheel Drive (FWD)
  • Rear-Wheel Drive (RWD)
  • All-Wheel Drive (AWD)

End Users Covered:

  • Individual Customers
  • Fleet Operators
  • Commercial Customers

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 End User Analysis
  • 3.7 Emerging Markets
  • 3.8 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Electric SUV Market, By Vehicle Type

  • 5.1 Introduction
  • 5.2 Compact
  • 5.3 Mid-Size
  • 5.4 Full-Size

6 Global Electric SUV Market, By Propulsion Type

  • 6.1 Introduction
  • 6.2 Battery Electric Vehicle (BEV)
  • 6.3 Plug-in Hybrid Electric Vehicle (PHEV)
  • 6.4 Hybrid Electric Vehicle (HEV)

7 Global Electric SUV Market, By Vehicle Range

  • 7.1 Introduction
  • 7.2 Up to 250 Km
  • 7.3 250-500 Km
  • 7.4 Above 500 Km

8 Global Electric SUV Market, By Drive Type

  • 8.1 Introduction
  • 8.2 Front-Wheel Drive (FWD)
  • 8.3 Rear-Wheel Drive (RWD)
  • 8.4 All-Wheel Drive (AWD)

9 Global Electric SUV Market, By End User

  • 9.1 Introduction
  • 9.2 Individual Customers
  • 9.3 Fleet Operators
  • 9.4 Commercial Customers

10 Global Electric SUV Market, By Geography

  • 10.1 Introduction
  • 10.2 North America
    • 10.2.1 US
    • 10.2.2 Canada
    • 10.2.3 Mexico
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 Italy
    • 10.3.4 France
    • 10.3.5 Spain
    • 10.3.6 Rest of Europe
  • 10.4 Asia Pacific
    • 10.4.1 Japan
    • 10.4.2 China
    • 10.4.3 India
    • 10.4.4 Australia
    • 10.4.5 New Zealand
    • 10.4.6 South Korea
    • 10.4.7 Rest of Asia Pacific
  • 10.5 South America
    • 10.5.1 Argentina
    • 10.5.2 Brazil
    • 10.5.3 Chile
    • 10.5.4 Rest of South America
  • 10.6 Middle East & Africa
    • 10.6.1 Saudi Arabia
    • 10.6.2 UAE
    • 10.6.3 Qatar
    • 10.6.4 South Africa
    • 10.6.5 Rest of Middle East & Africa

11 Key Developments

  • 11.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 11.2 Acquisitions & Mergers
  • 11.3 New Product Launch
  • 11.4 Expansions
  • 11.5 Other Key Strategies

12 Company Profiling

  • 12.1 Tesla Inc.
  • 12.2 Volkswagen AG
  • 12.3 Hyundai Motor Group
  • 12.4 BYD Auto
  • 12.5 SAIC Motor
  • 12.6 Ford Motor Company
  • 12.7 Toyota Motor Corporation
  • 12.8 Honda Motor Co.
  • 12.9 Kia Corporation
  • 12.10 Mercedes-Benz
  • 12.11 Nissan Motor Corporation
  • 12.12 BMW
  • 12.13 AB Volvo
  • 12.14 Lucid Motors
  • 12.15 Rivian Automotive
  • 12.16 XPeng Motors

List of Tables

  • Table 1 Global Electric SUV Market Outlook, By Region (2024-2032) ($MN)
  • Table 2 Global Electric SUV Market Outlook, By Vehicle Type (2024-2032) ($MN)
  • Table 3 Global Electric SUV Market Outlook, By Compact (2024-2032) ($MN)
  • Table 4 Global Electric SUV Market Outlook, By Mid-Size (2024-2032) ($MN)
  • Table 5 Global Electric SUV Market Outlook, By Full-Size (2024-2032) ($MN)
  • Table 6 Global Electric SUV Market Outlook, By Propulsion Type (2024-2032) ($MN)
  • Table 7 Global Electric SUV Market Outlook, By Battery Electric Vehicle (BEV) (2024-2032) ($MN)
  • Table 8 Global Electric SUV Market Outlook, By Plug-in Hybrid Electric Vehicle (PHEV) (2024-2032) ($MN)
  • Table 9 Global Electric SUV Market Outlook, By Hybrid Electric Vehicle (HEV) (2024-2032) ($MN)
  • Table 10 Global Electric SUV Market Outlook, By Vehicle Range (2024-2032) ($MN)
  • Table 11 Global Electric SUV Market Outlook, By Up to 250 Km (2024-2032) ($MN)
  • Table 12 Global Electric SUV Market Outlook, By 250-500 Km (2024-2032) ($MN)
  • Table 13 Global Electric SUV Market Outlook, By Above 500 Km (2024-2032) ($MN)
  • Table 14 Global Electric SUV Market Outlook, By Drive Type (2024-2032) ($MN)
  • Table 15 Global Electric SUV Market Outlook, By Front-Wheel Drive (FWD) (2024-2032) ($MN)
  • Table 16 Global Electric SUV Market Outlook, By Rear-Wheel Drive (RWD) (2024-2032) ($MN)
  • Table 17 Global Electric SUV Market Outlook, By All-Wheel Drive (AWD) (2024-2032) ($MN)
  • Table 18 Global Electric SUV Market Outlook, By End User (2024-2032) ($MN)
  • Table 19 Global Electric SUV Market Outlook, By Individual Customers (2024-2032) ($MN)
  • Table 20 Global Electric SUV Market Outlook, By Fleet Operators (2024-2032) ($MN)
  • Table 21 Global Electric SUV Market Outlook, By Commercial Customers (2024-2032) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.