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市场调查报告书
商品编码
1843906
2025年全球心理健康应用市场报告Mental Health Apps Global Market Report 2025 |
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近年来,心理健康应用程式市场发展迅速,从2024年的70.3亿美元成长到2025年的79.8亿美元,复合年增长率达13.5%。这段历史性时期内的成长归功于人们对心理健康的认识提高、社会歧视减少以及全球健康挑战。
预计未来几年,心理健康应用市场将快速成长,到2029年市场规模将达到156.2亿美元,复合年增长率(CAGR)为18.3%。预测期内的成长主要受远距远端医疗服务需求成长、使用者赋能以及企业倡议等因素的推动。预测期内的关键趋势包括个人化和客製化、人工智慧和机器学习的整合、远端医疗和远端支援、数位疗法以及资料安全和隐私合规。
心理健康应用程式是指可在行动装置和电脑平台上使用的应用程序,旨在帮助用户管理心理健康。这些应用程式可以辅助药物管理、缓解压力,并监测各种精神疾病的症状。它们还提供创伤后压力症候群(PTSD)、精神病性障碍和焦虑症等疾病的虚拟治疗。
iOS 心理健康应用程式是为包括 iOS 和 Android 在内的各种平台开发的,而 iOS 心理健康应用程式则是设计用于搭载苹果公司作业系统的 iOS行动电话和平板电脑。这些应用程式旨在解决忧郁症和焦虑管理、冥想、压力管理、健康以及其他心理健康需求。
美国关税的突然上调以及由此引发的贸易摩擦,在2025年春季对资讯科技产业,尤其是硬体製造、资料基础设施和软体部署领域,产生了重大影响。进口半导体、电路基板和网路设备的关税提高,并推高了高科技公司、云端服务供应商和资料中心的生产和营运成本。在全球范围内采购笔记型电脑、伺服器和消费电子产品零件的公司面临着更长的前置作业时间和价格上涨的压力。同时,对专用软体征收的关税以及主要国际市场的报復性措施,扰乱了全球IT供应链,并降低了海外对美国製造技术的需求。为了应对这些挑战,该行业正在加大对国内晶片生产的投资,扩大供应商网络,并利用人工智慧驱动的自动化技术来增强韧性并简化成本管理。
这份心理健康应用市场研究报告是商业研究公司最新报告系列的一部分,提供心理健康应用市场统计数据,例如全球市场规模、区域份额、竞争对手及其市场份额、详细的市场细分、市场趋势以及心理健康应用行业的商机。这份心理健康应用市场研究报告对该行业的现状和未来发展趋势进行了详细分析,为您提供所需的一切观点。
我们预测未来五年该市场将成长18.3%,较先前预测略微下调0.4%。这一下调主要归因于美国与其他国家之间的关税影响。贸易壁垒可能会阻碍心理健康应用程式与全球远端医疗平台和云端通讯API的伙伴关係,从而影响其价格和扩充性。此外,相互关税以及日益加剧的贸易紧张局势和限制措施对全球经济和贸易造成的负面影响也将影响更广泛的领域。
人们对心理健康及其重要性的认识不断提高,正在推动心理健康应用程式市场的成长。运动明星和公众人物日益公开地谈论心理健康问题,有助于消除社会偏见,并在全球传播心理健康知识。这种转变鼓励人们寻求各种復健途径,包括心理健康应用程式、心理咨商和自助资源。例如,2024年9月,美国心理健康服务提供者MentalHealth.com进行了一项关于美国受访者心理健康意识和偏见的调查。调查发现,63%的18-24岁受访者表示对精神疾病至少有些了解,而55岁以上受访者中这一比例为48%。因此,人们对心理健康问题的认识不断提高以及社会偏见的消除是推动心理健康应用程式市场发展的关键因素。
智慧型手机的广泛普及预计将在未来几年推动心理健康应用市场的成长。智慧型手机是一种行动设备,它融合了行动电话、电脑和其他电子设备的功能,提供通话、上网、收发电子邮件、多媒体播放、拍照以及各种软体应用(App)等功能。智慧型手机的普及提高了心理健康应用的可近性,鼓励更多用户使用,从而促进心理健康。例如,总部位于瑞士的联合国机构-通讯(统筹各项技术和通讯事务)在2022年11月发布的报告显示,10岁及以上人群中有73%使用智慧型手机,比网路普及率高出7%。因此,智慧型手机的普及是心理健康应用市场发展的关键驱动因素。
心理健康应用市场包括提供情绪管理、自我认知、养成良好习惯、戒除不良习惯、培养正向思考等服务的营业单位所产生的收入。市场价值包括服务提供者销售的或包含在其服务中的相关商品的价值。仅包括在营业单位之间交易或出售给最终消费者的商品和服务。
Mental health apps are applications available on mobile and PC platforms that help individuals manage their mental health. These apps can assist in medication management, stress reduction, and symptom monitoring for various mental health disorders. They also provide virtual therapy for conditions such as PTSD, psychotic disorders, and anxiety disorders.
Mental health apps are developed for various platforms, including iOS, Android, and others. iOS mental health apps are designed for use on iOS-enabled mobile phones or tablets, utilizing Apple Inc.'s operating system. These apps cater to depression and anxiety management, meditation, stress management, wellness, and other mental health needs.
Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.
The sharp rise in U.S. tariffs and the ensuing trade tensions in spring 2025 are having a significant impact on the information technology sector, especially in hardware manufacturing, data infrastructure, and software deployment. Increased duties on imported semiconductors, circuit boards, and networking equipment have driven up production and operating costs for tech companies, cloud service providers, and data centers. Firms that depend on globally sourced components for laptops, servers, and consumer electronics are grappling with extended lead times and mounting pricing pressures. At the same time, tariffs on specialized software and retaliatory actions by key international markets have disrupted global IT supply chains and dampened foreign demand for U.S.-made technologies. In response, the sector is ramping up investments in domestic chip production, broadening its supplier network, and leveraging AI-powered automation to improve resilience and manage costs more effectively.
The mental health apps market research report is one of a series of new reports from The Business Research Company that provides mental health apps market statistics, including mental health apps industry global market size, regional shares, competitors with a mental health apps market share, detailed mental health apps market segments, market trends and opportunities, and any further data you may need to thrive in the mental health apps industry. This mental health apps market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.
The mental health apps market size has grown rapidly in recent years. It will grow from $7.03 billion in 2024 to $7.98 billion in 2025 at a compound annual growth rate (CAGR) of 13.5%. The growth in the historic period can be attributed to increasing mental health awareness, reducing stigma, global health challenges.
The mental health apps market size is expected to see rapid growth in the next few years. It will grow to $15.62 billion in 2029 at a compound annual growth rate (CAGR) of 18.3%. The growth in the forecast period can be attributed to increasing demand for telehealth services, user empowerment, corporate wellness initiatives. Major trends in the forecast period include personalization and customization, integration of AI and machine learning, teletherapy and remote support, digital therapeutics, data security and privacy compliance.
The forecast of 18.3% growth over the next five years reflects a modest reduction of 0.4% from the previous estimate for this market. This reduction is primarily due to the impact of tariffs between the US and other countries. The affordability and scalability of mental health apps may be impacted by trade barriers that disrupt partnerships with global teletherapy platforms and cloud communication APIs. The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.
The rising awareness of mental health and its importance is driving the growth of the mental health apps market. Increased openness by sports personalities and celebrities has helped to reduce stigma and promote awareness about mental well-being worldwide. This shift has encouraged individuals to seek various recovery tools, including mental health apps, therapy sessions, and self-help resources. For example, in September 2024, MentalHealth.com, a US-based mental health service provider, conducted a survey among U.S. respondents on mental health awareness and stigma. The survey found that 63% of people aged 18 to 24 reported at least some knowledge of mental illness, compared to 48% of respondents aged 55 and older. Therefore, the growing awareness and de-stigmatization of mental health issues are key factors driving the mental health app market forward.
The widespread adoption of smartphones is expected to drive the growth of the mental health apps market in the coming years. A smartphone is a mobile device that combines cellular phone functionality with features found in computers and other electronic devices, offering capabilities such as telephony, internet browsing, email, multimedia playback, camera functionality, and a variety of software applications (apps). The proliferation of smartphones increases accessibility to mental health apps, encouraging greater usage and support for mental well-being. For example, in November 2022, the International Telecommunication Union, a United Nations department based in Switzerland that oversees various technology and communication matters, reported that 73% of people aged 10 and above had access to a smartphone, which is 7% more than the proportion of the general population with internet access. Therefore, the widespread use of smartphones is a key driver of the mental health apps market.
Major companies in the mental health apps market are focusing on innovative technologies such as digital health platforms, artificial intelligence for tailored recommendations, teletherapy solutions for remote consultations, and data analytics to monitor user engagement and outcomes. These advancements aim to enhance user experience and improve mental health support. Digital health platforms are technology-driven systems that deliver healthcare services and information through digital channels, thereby increasing patient engagement and access to care. For instance, in September 2024, Magellan Health Inc., a US-based managed care organization, launched the Teen Mental Wellbeing app. This app is a digital platform created to support the mental and emotional health of teenagers and young adults aged 13 to 22. It features evidence-based tools, personalized coaching, real-time mood tracking, and access to crisis support, all within a safe and enjoyable mobile environment.
Key companies in the mental health apps market are prioritizing innovative solutions such as AI-based mental health support apps to meet the demands of insurers and their clientele. An AI-based mental health support app is a smartphone application leveraging artificial intelligence (AI) technology to aid, guide, and assist individuals grappling with mental health challenges. For example, in August 2023, Swiss Re Reinsurance Solutions, a Switzerland-based reinsurance company, collaborated with Wysa, a US-based AI-driven chatbot company specializing in helping individuals better cope with daily stressors, to introduce Wysa Assure-an artificial intelligence-powered mental health support app. This app amalgamates Swiss Re's risk expertise and unique scoring methodology with Wysa's AI-driven mental health solutions to cater to the needs of insurers and their clients, with plans to replicate such collaborations in other regions. At the core of Wysa Assure lies an AI chatbot rooted in cognitive behavioral therapy principles, offering on-demand support to customers and guiding them through evidence-based psychological resources tailored to their specific needs. Addressing data privacy concerns, the software prioritizes user anonymity while seamlessly integrating self-management modules with insurer support networks. This innovative approach fosters proactive mental health management, promotes early intervention, potentially curbing symptom progression, and could lead to cost savings for insurers by mitigating claim volumes.
In February 2022, Calm.com, Inc., a US-based software company, acquired Ripple Health Group, Inc. for an undisclosed sum. This acquisition is intended to help Calm.com expand its mental wellness offerings and enhance its platform by incorporating new features and resources that encourage relaxation and mindfulness. Ripple Health Group, Inc. is a US-based manufacturer specializing in health technology solutions.
Major companies operating in the mental health apps market include Calm Health, Headspace, BetterHelp, Talkspace, Sanvello, Happify Health, Moodfit, Woebot Health, myStrength, 7 Cups, MindDoc, Shine, Simple Habit, InnerHour, Wysa, Joyable, Unmind, Spring Health, SilverCloud Health, Big Health, Happier, Lark Health, Youper, My Possible Self, Pacifica, Happify, Mindfulness Coach, Bloom, Breathwrk
North America was the largest region in the mental health apps market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the mental health apps market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The countries covered in the mental health apps market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The mental health apps market includes revenues earned by entities by providing services such as self-awareness by controlling their mood, maintaining good habits and breaking bad ones, and cultivating positive thinking. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Mental Health Apps Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on mental health apps market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for mental health apps ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The mental health apps market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.