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市场调查报告书
商品编码
1829992
LED电视墙的全球市场(2026年):展望与价格成本分析2026 Global LED Video Wall Market Outlook and Price Cost Analysis |
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全球LED视讯墙市场(2026)-展望及价格成本分析预测,到2026年,全球LED视讯墙市场规模将达到81.5亿美元。这项成长将主要由体育赛事(例如2026年世界棒球经典赛和2026年国际足总世界杯)以及其他应用领域(例如一体化LED显示器和影院LED显示器)推动。企业和教育、虚拟製作、家庭剧院和影院市场正经历着稳定成长,这主要得益于对高解析度和HDR的需求。

随着品牌和麵板製造商不断优化 Micro LED 电视技术和成本,Micro LED 电视的出货量预计将趋于稳定,并开始渗透到家庭剧院、展览、会议和教育空间市场。同时,技术创新有望推动 LTPS 的大规模发展,从而减少对侧布线的依赖。此外,应用创新可望推动 Micro LED 透明显示器在零售百货商店、艺术空间和旅馆业等场所作为辅助产品展示和推广设备得到应用。预计到 2026 年,小型 LED 电视和小型 LED 透明显示器的市场将持续成长。
预计到 2025 年,Mini LED 视讯墙市场规模将成长 25%。在这些产品中,P1.2 显示器有望成为主流,占超过 50% 的市场。从长远来看,随着Mini LED技术的稳定和市场的发展,到2029年,Mini LED拼接屏市场规模预计将达到21.94亿美元,2024年至2029年的复合年增长率(CAGR)为28%。随着国际市场对一体式LED显示器需求的成长,预计2025年全球一体式LED显示器出货量将达到12,850台。根据TrendForce分析,2024年全球五大一体式LED显示器供应商分别为CVTE、Unilumin、三星、利亚德和艾比森。
从2025年开始,主流产品规格将回归16:9宽高比,其中135吋2K P1.5一体式LED显示器将成为主导产品。新一代一体式显示器采用可折迭设计,方便携带,有助于降低企业的整体拥有成本。据TrendForce称,COB技术可以提升色彩均匀性、对比和视觉角度。这些优势促使三星、Unilumin、艾比森、优派、飞利浦和CVTE等供应商采用此技术。 TrendForce的分析预测,从2024年到2025年,COB技术的市占率将维持在25%-30%。此外,从2025年开始,LED显示器製造商预计将积极推广162-163吋4K P0.9一体式LED显示器,用于高阶商业应用和家庭剧院。
2024年,中国政府推出政策,促进影院LED显示器的发展。因此,预计到2025年,中国影院LED显示器市场将持续成长,全球新增装置量预计将成长75%。戏院LED显示器的常见宽高比包括1.85:1(美国宽萤幕标准)、1.82:1、1.90:1、1.96:1和2.39:1(常见宽萤幕),长度通常为4-6公尺、10公尺、14公尺、16公尺和20公尺。展望2025年,预计16公尺和20公尺的显示器将在新增影院LED显示装置容量中占越来越大的占有率。
由于公共娱乐支出下降,预计2025年,欧美市场对虚拟製作LED显示器的需求将会下降。在中国,由于社会投资减少和消费疲软,对虚拟製作LED显示器的需求也低于预期。虽然泰国、新加坡、日本和澳洲对虚拟製作有需求,但资金有限,规模较小的虚拟製作工作室更受青睐。此外,Unilumin集团、三星、LG、索尼、京东方和AOTO等供应商已开始提供根据客户需求量身定制的虚拟製作解决方案。
由于预算限制,通用背景显示器的主流规格通常为P2.1或更高,规格范围从P2.3、P2.6到P2.8不等。然而,高阶影视製作需要更高的亮度和显示品质。 P1.2至P1.6规格的Mini LED拼接萤幕用于特写镜头。地面显示器通常采用P2至P4规格,并使用Mini LED拼接萤幕来增强沉浸感,而天花板显示器通常采用P3.9至P6规格,并优先考虑高亮度。
根据TrendForce报告显示,随着LED视讯墙价格的下降,LED租赁显示器的普及率持续上升。各类现场活动和体育赛事场馆正越来越多地采用LED视讯墙解决方案,以打造沉浸式、视觉震撼的现场体验。从长远来看,LED租赁显示器的渗透率预计将持续成长,2024年至2029年的复合年增长率将达到8%,到2029年市场规模将达到22.44亿美元。高阶LED租赁显示器具有亮度高、刷新率高、解析度高、能源效率高、产品稳定性好、重量轻、易于安装和拆卸等特点。
根据TrendForce研究显示,用于广告/户外广告看板、交通/影片广告、体育/教育等领域的LED户外显示器预计将在2026年之前保持稳定成长。 LED户外小间距显示器产品正被应用于街道设施和公车候车亭显示器。为了满足显示器需求,LED户外小间距显示器也开始采用4合1 Mini LED、1010 LED(倒转晶片)、Mini LED(COB)和MIP等技术。Mini LED (COB) 技术拥有高像素密度和出色的显示效果,促使 LED 视讯墙製造商积极在 LED 户外小间距显示器市场中应用该技术。
TrendForce 提供全球 LED 显示器产业的洞察,涵盖微型/迷你 LED 视讯墙、LED 户外显示器、一体化 LED 显示器、虚拟製作 LED 显示器、剧院 LED 显示器、LED 租赁显示器、驱动 IC 和控制器系统等各个领域的市场趋势、产品趋势和製造商趋势。本报告追踪了包括三星、Unilumin 和 Leyard 在内的 25 家公司的业绩和产品策略,为读者提供 LED 视讯墙市场业务营运和行销策略的全面概览。
According to "2026 Global LED Video Wall Market Outlook and Price Cost Analysis", looking ahead to 2026, the global LED video wall market scale is forecasted to reach USD 8.105 billion. This growth will be driven by sports events (e.g., the 2026 World Baseball Classic and the 2026 FIFA World Cup) and other application segments such as all-in-one LED displays and cinema LED displays.Markets of corporation and education, virtual production, as well as home theaters and cinemas have been growing steadily thanks to the demand for high resolution and HDR.
As brands and panel manufacturers continue to optimize Micro LED TV technology and costs, Micro LED TV shipments are expected to stabilize in growth and begin to penetrate the home theater, exhibition, conference, and education space markets. At the same time, technological innovations can be seen moving towards large-scale LTPS development in order to decrease reliance on side wiring. Application innovations can also forecast Micro LED transparent displays being used in retail department stores, art spaces, and the hospitality industry, being used as supplemental product displays and introductions. Micro LED TVs and Micro LED transparent displays would be prospective throughout 2026.
The Mini LED video wall market scale is expected to increase by 25% in 2025. Among these products, P1.2 displays are anticipated to be the mainstream one, comprising >50% of the total market. In the long term, with Mini LED technology and production development stabilizing, the market scale of Mini LED video walls has a chance of reaching USD 2.194 billion by 2029, with a projected CAGR of 28% from 2024 to 2029.
With rising international market demand for all-in-one LED displays, the global all-in-one LED display shipment is projected to reach 12,850 sets in 2025. Based on TrendForce's analysis, the top five suppliers of all-in-one LED displays in 2024, in order, were CVTE, Unilumin, Samsung, Leyard, and Absen.
Starting in 2025, the specifications of mainstream products will change back to a 16:9 aspect ratio, with the 135-inch 2K P1.5 LED all-in-one display becoming the primary offering. This new generation of all-in-one displays will feature a foldable design for easier transportation, thus helping businesses reduce their total cost of ownership. According to TrendForce, COB technology can enhance color uniformity, contrast, and viewing angles. These benefits encourage suppliers including Samsung, Unilumin, Absen, ViewSonic, Philips, and CVTE to adopt the technology. TrendForce's analysis indicates that the market share of COB technology will remain between 25-30% from 2024 to 2025. Furthermore, starting in 2025, LED display suppliers are going to actively promote 162-163 inch 4K P0.9 all-in-one LED displays for high-end commercial applications and home theaters.
In 2024, the Chinese government introduced policies to promote cinema LED displays. As a result, the Chinese cinema LED display market continues to grow throughout 2025, and drives global new installations to potentially increase by 75%. Cinema LED displays are typically available in aspect ratios such as 1.85:1 (widescreen standard in the US), 1.82:1, 1.90:1, 1.96:1, and 2.39:1 (common widescreen), with lengths usually ranging from 4-6m, 10m, 14m, 16m, to 20m. Moving into 2025, the share of 16m and 20m products has risen among new installations of cinema LED displays.
Market demand for virtual production LED displays in Europe and the US has been declining in 2025 due to reduced entertainment spending by the public, thus leading to reduced investment in the film and television industry. In China, demand for virtual production LED displays has also been lower than expected on account of diminished social investment and downgraded consumption. Despite market demand for virtual production in Thailand, Singapore, Japan, and Australia, limited funding will favor smaller virtual production studios. In addition, suppliers, including Unilumin Group, Samsung, LG, Sony, BOE, and AOTO, have started proposing virtual production solutions to correspond to their clients' needs.
With budget concerns, mainstream specifications for general background displays are typically >P2.1, such as P2.3, P2.6, and P2.8. However, premium film and television production demands higher brightness and display quality. For close-up shots, P1.2-P1.6 Mini LED video walls are used. The specifications for floor displays are mostly P2-P4, with the adoption of Mini LED video walls for better immersive experiences, while ceiling displays typically range from P3.9 to P6, emphasizing high brightness.
According to TrendForce, as LED video wall prices decline, the penetration rate of LED rental displays continues to rise. Various live events and sports games are increasingly adopting LED video wall solutions to create immersive and visually striking on-site experiences. In the long term, as the penetration rate of LED rental displays continues to rise, the market is expected to reach USD 2.244 billion by 2029, with a CAGR of 8% from 2024 to 2029. The premium LED rental display features such as high brightness, high refresh rates, high resolutions, high energy efficiency, high product stability, lightweight, and ease of installation and disassembly.
According to TrendForce's study, LED outdoor displays applied to advertising / billboards, transportation / VMS, as well as sports / education would see a steady growth throughout 2026. LED outdoor fine pitch display products are utilized by street furniture and bus shelter displays. In accordance with the need of displays, LED outdoor fine pitch displays have also started adopting 4-in-1 Mini LED, 1010 LED (Flip Chip), Mini LED (COB), and MiP. Mini LED (COB) excels in high-pixel density and remarkable display effects, which explains how LED video wall manufacturers have been rather active in utilizing the said technology for the LED outdoor fine pitch display market.
TrendForce offers insights into the global LED display industry trends, covering market and product trends, as well as manufacturer dynamics, across sectors such as Micro/Mini LED video walls, LED outdoor displays, all-in-one LED displays, virtual production LED displays, cinema LED displays, LED rental displays, and driver IC and controller systems. The report tracks the business performance and product strategies of 25 manufacturers, including Samsung, Unilumin, and Leyard, providing readers with comprehensive strategies for business operations and marketing sales in the LED video wall market.