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2028 年亚太地区除毛产品市场预测 - 按产品类型、最终用户和配销通路进行的区域分析

Asia Pacific Hair Removal Products Market Forecast to 2028 - Regional Analysis By Product type, End User, and Distribution Channel

出版日期: 2023年09月14日 | 出版商:

The Insight Partners | 英文 125 Pages | 订单完成后即时交付

价格

简介目录图表

亚太除毛产品市场预计将从2022年的37.8428亿美元成长到2028年的51.4565亿美元。预计2022年至2028年复合年增长率为5.3%。

男士除毛产品需求成长推动亚太除毛产品市场

个人除毛产品促销活动的兴起已将客户的视角从沙龙造型转向家庭个人护理。此外，男性脸部剃鬚和身体除毛的频率高于女性。男性通常使用剃刀和刀片来去除或修剪脸部毛髮，并且更喜欢使用除毛膏或喷雾来去除不需要的体毛。男性对个人或自我照顾制度的态度转变鼓励製造商开发针对男性皮肤类型和要求的产品。例如，2019年，Reckitt Benckiser Group plc推出了Veet男士除毛膏系列，包括Veet Men Normal和Veet Men Sensitive。此外，各种公司向客户提供剃刀或除毛套件订阅，其中，公司按照客户指定的定期间隔将脱毛套件送货上门。例如，Harry's、Dollar Shave Club 和宝洁公司等公司提供除毛订阅盒。理髮器、电动刮鬍刀、刮鬍刀、刀片和除毛膏等男士个人美容产品需求的成长正在推动除毛产品市场的发展。

由于忙碌的生活方式和消费者行为的转变，顾客更喜欢方便、无忧、省时的除毛产品。除毛产品製造商还提供产品优惠、免费赠品、推出试用和其他折扣，以扩大客户群，从而鼓励客户在除毛产品上花更多钱。因此，这些关键因素推动了除毛产品市场的发展。

亚太地区除毛产品市场概况

亚太地区除毛产品市场大致分为澳洲、中国、印度、日本、韩国和亚太其他地区。

中国除毛产品市场由亚太地区主导，2022年占35.8%，到2028年将继续主导市场，占收入份额36.7%。印度是亚太地区除毛产品市场的第二大贡献者，其次是日本、亚太其他地区、韩国和澳洲。

社群媒体的影响、人口成长以及对流行时尚和风格宣言意识的提高预计将在预测期内推动亚太地区除毛产品市场的发展。因此，该地区的主要市场参与者专注于开发创新且价格实惠的除毛产品，以满足客户的需求。此外，合作伙伴关係、研发、行销活动和收购等各种成长策略的采用预计将推动未来几年区域市场的成长。该地区人口的成长和对健康的高度重视正在改变客户的健康优先事项。 2022年，松下推出了一款采用日本刀片技术的六刀片刮鬍刀，作为男士浓密脸部毛髮的美容解决方案。不断增长的个人美容行业和不断增加的产品推出预计将在预测期内为亚太地区除毛产品市场创造有利的商机。

亚太地区除毛产品市场营收及 2028 年预测（百万美元）

亚太地区除毛产品市场区隔

亚太地区除毛产品市场分为产品类型、最终用户、配销通路和国家。

根据产品类型，亚太地区除毛产品市场分为除毛膏、除毛蜡条、刮鬍刀和刀片、除毛器等。 2022 年，刮鬍刀和刀片细分市场在亚太地区除毛产品市场中占据更大份额。

根据最终用户，亚太地区除毛产品市场分为男性和女性。 2022 年，女性细分市场在亚太地区除毛产品市场中占据最大份额。

根据配销通路，亚太地区除毛产品市场分为超市和大卖场、便利商店、线上零售等。 2022年，便利商店细分市场在亚太地区除毛产品市场中占据最大份额。

依国家/地区划分，亚太地区除毛产品市场分为澳洲、中国、日本、韩国和亚太地区其他地区。 2022年，中国在亚太脱毛产品市场占有率中占据主导地位。

American International Inc、Church Dwight Co Inc、Koninklijke Philips NV、Oriflame Holding AG、Reckitt Benckiser Group Plc、SI&D (Aust) Pty Ltd 和 The Procter & Gamble Co 是亚太地区除毛产品市场上的一些领先公司。

The rise in promotional campaigns regarding personal hair removal products has shifted the customer perspective from salon styling to at-home personal care. Moreover, the frequency of facial shaving and undesired body hair removal among men is higher than among women. Men generally use razors and blades for facial hair removal or trimming and prefer hair removal creams or sprays for removing undesired body hair. The shift in men's attitude toward personal or self-care regimes has encouraged manufacturers to develop products specific to men's skin types and requirements. For instance, in 2019, Reckitt Benckiser Group plc launched the Veet hair removal cream range for men, featuring Veet Men Normal and Veet Men Sensitive. Moreover, various companies offer razor or hair removal kit subscriptions to customers, wherein, the company delivers hair removal kits to their doorstep on a regular interval specified by the customer. For instance, companies such as Harry's, Dollar Shave Club, and The Procter & Gamble Company offer hair removal subscription boxes. Rise in demand for men's personal grooming products such as hair clippers, electric shavers, razors, blades, and hair removal creams is driving the hair removal products market.

Customers prefer convenient, hassle-free, and time-saving hair removal products, owing to busy lifestyles and shift in consumer behavior. The hair removal products manufacturers also provide offers, free gifts, launch trials, and other discounts on products to widen their customer base, which, in turn, encourages customers to spend more on hair removal products. Thus, these key factors are responsible for driving the hair removal products market.

Asia Pacific Hair Removal Products Market Overview

The Asia pacific hair removal products market is broadly segmented into Australia, China, India, Japan, South Korea, and the Rest of Asia Pacific.

The China hair removal products market was dominated by Asia-Pacific which accounted for 35.8% in 2022 and will continue to dominate the market by 2028 accounting for 36.7% of revenue share. India, is the second major contributor to the Asia pacific hair removal products market, followed by Japan, the Rest of Asia Pacific, South Korea, and Australia.

The influence of social media, population growth, and the rise in awareness of trending fashion and style statements are expected to boost the hair removal products market in Asia Pacific during the forecast period. Therefore, major market players in the region focus on developing innovative and affordable hair removal products to meet customer requirements. Moreover, the adoption of various growth strategies such as partnerships, research and development, marketing campaigns, and acquisitions is expected to fuel the regional market growth over the coming years. The growth in population and high emphasis on health in the region are reforming customers' health priorities. In 2022, Panasonic launched a six-blade shaver, featuring Japanese blade technology, as a grooming solution for men's thick facial hair. The growing personal grooming sector and rising product launches are expected to create favorable business opportunities for the hair removal products market in Asia Pacific during the forecast period.

Asia Pacific Hair Removal Products Market Revenue and Forecast to 2028 (US$ Million)

Asia Pacific Hair Removal Products Market Segmentation

The Asia Pacific hair removal products market is segmented into product type, end user, distribution channel, and country.

Based on product type, the Asia Pacific hair removal products market is segmented into creams, wax strips, razors and blades, epilators, and others. The razors and blades segment held a larger share of the Asia Pacific Hair Removal Products Market in 2022.

Based on end user, the Asia Pacific hair removal products market is segmented into men and women. The women segment held the largest share of the Asia Pacific Hair Removal Products Market in 2022.

Based on distribution channel, the Asia Pacific hair removal products market is segmented into supermarket and hypermarket, convenience store, online retail, and others. The convenience store segment held the largest share of the Asia Pacific Hair Removal Products Market in 2022.

Based on country, the Asia Pacific hair removal products market is segmented into Australia, China, Japan, South Korea, and the Rest of Asia Pacific. China dominated the share of the Asia Pacific hair removal products market in 2022.

American International Inc, Church Dwight Co Inc, Koninklijke Philips NV, Oriflame Holding AG, Reckitt Benckiser Group Plc, SI&D (Aust) Pty Ltd, and The Procter & Gamble Co are some of the leading companies operating in the Asia Pacific hair removal products market.

Reasons to Buy:

Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Asia Pacific Hair Removal Products Market.
Highlights key business priorities in order to assist companies to realign their business strategies.
The key findings and recommendations highlight crucial progressive industry trends in Asia Pacific Hair Removal Products Market, thereby allowing players across the value chain to develop effective long-term strategies.
Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
Scrutinize in-depth Asia Pacific Market trends and outlook coupled with the factors driving the market, as well as those hindering it.
Enhance the decision-making process by understanding the strategies that underpin security interest with respect to client products, segmentation, pricing and distribution.

1. Introduction

1.1 Study Scope
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
- 1.3.1 Asia Pacific Hair Removal Products Market, by Product Type
- 1.3.2 Asia Pacific Hair Removal Products Market, by End User
- 1.3.3 Asia Pacific Hair Removal Products Market, by Distribution Channel
- 1.3.4 Asia Pacific Hair Removal Products Market, by Country

2. Key Takeaways

3. Research Methodology

3.1 Scope of the Study
3.2 Research Methodology
- 3.2.1 Data Collection:
- 3.2.2 Primary Interviews:
- 3.2.3 Hypothesis formulation:
- 3.2.4 Macro-economic factor analysis:
- 3.2.5 Developing base number:
- 3.2.6 Data Triangulation:
- 3.2.7 Country level data:

4. Asia Pacific Hair Removal Products Market Landscape

4.1 Market Overview
4.2 Porter's Five Forces Analysis
4.3 Ecosystem Analysis
4.4 Expert Opinion

5. Asia Pacific Hair Removal Products Market - Key Market Dynamics

5.1 Market Drivers
- 5.1.1 Rise in Demand for Men's Hair Removal Products
- 5.1.2 Increased Spending on Personal Grooming Products
5.2 Market Restraints
- 5.2.1 Adoption of Permanent Hair Removal Methods
5.3 Market Opportunities
- 5.3.1 Development of Smart Hair Removal Devices
5.4 Future Trends
- 5.4.1 Preference for Natural and Clean-Label Hair Removal Products
5.5 Impact Analysis of Drivers and Restraints

6. Hair Removal Products - Asia Pacific Market Analysis

6.1 Asia Pacific Hair Removal Products Market Overview
6.2 Asia Pacific Hair Removal Products Market Forecast and Analysis

7. Asia Pacific Hair Removal Products Market Analysis - By Product Type

7.1 Overview
7.2 Asia Pacific Hair Removal Products Market, By Product Type (2021 and 2028)
7.3 Creams
- 7.3.1 Overview
- 7.3.2 Creams: Asia Pacific Hair Removal Products Market - Revenue and Forecast to 2028 (US$ Million)
7.4 Wax Strips
- 7.4.1 Overview
- 7.4.2 Wax Strips: Asia Pacific Hair Removal Products Market - Revenue and Forecast to 2028 (US$ Million)
7.5 Razors and Blades:
- 7.5.1 Overview
- 7.5.2 Razors and Blades: Asia Pacific Hair Removal Products Market - Revenue and Forecast to 2028 (US$ Million)
7.6 Epilators:
- 7.6.1 Overview
- 7.6.2 Epilators: Asia Pacific Hair Removal Products Market - Revenue and Forecast to 2028 (US$ Million)
7.7 Others:
- 7.7.1 Overview
- 7.7.2 Others: Asia Pacific Hair Removal Products Market - Revenue and Forecast to 2028 (US$ Million)

8. Asia Pacific Hair Removal Products Market Analysis - By End User

8.1 Overview
8.2 Asia Pacific Hair Removal Products Market, By End User (2021 and 2028)
8.3 Men
- 8.3.1 Overview
- 8.3.2 Men: Asia Pacific Hair Removal Products Market - Revenue and Forecast to 2028 (US$ Million)
8.4 Women
- 8.4.1 Overview
- 8.4.2 Women: Asia Pacific Hair Removal Products Market - Revenue and Forecast to 2028 (US$ Million)

9. Asia Pacific Hair Removal Products Market Analysis - By Distribution Channel

9.1 Overview
9.2 Asia Pacific Hair Removal Products Market, By Distribution Channel (2021 and 2028)
9.3 Supermarkets and Hypermarkets
- 9.3.1 Overview
- 9.3.2 Supermarkets and Hypermarkets: Asia Pacific Hair Removal Products Market- Revenue and Forecast to 2028 (US$ Million)
9.4 Convenience Stores
- 9.4.1 Overview
- 9.4.2 Convenience Stores: Asia Pacific Hair Removal Products Market- Revenue and Forecast to 2028 (US$ Million)
9.5 Online Retail
- 9.5.1 Overview
- 9.5.2 Online Retail: Asia Pacific Hair Removal Products Market- Revenue and Forecast to 2028 (US$ Million)
9.6 Others
- 9.6.1 Overview
- 9.6.2 Others: Asia Pacific Hair Removal Products Market- Revenue and Forecast to 2028 (US$ Million)

10. Asia Pacific Hair Removal Products Market - Country Analysis

10.1 Overview
- 10.1.1 Asia Pacific Hair Removal Products Market, by Key Country - Revenue (2021) (US$ Mn)
  - 10.1.1.1 Australia: Asia Pacific Hair Removal Products Market -Revenue and Forecast to 2028 (US$ Million)
    - 10.1.1.1.1 Australia: Asia Pacific Hair Removal Products Market, By Product Type
    - 10.1.1.1.2 Australia: Asia Pacific Hair Removal Products Market, by End User
    - 10.1.1.1.3 Australia: Asia Pacific Hair Removal Products Market, by Distribution Channel
  - 10.1.1.2 China: Asia Pacific Hair Removal Products Market -Revenue and Forecast to 2028 (US$ Million)
    - 10.1.1.2.1 China: Asia Pacific Hair Removal Products Market, By Product Type
    - 10.1.1.2.2 China: Asia Pacific Hair Removal Products Market, by End User
    - 10.1.1.2.3 China: Asia Pacific Hair Removal Products Market, by Distribution Channel
  - 10.1.1.3 India: Asia Pacific Hair Removal Products Market -Revenue and Forecast to 2028 (US$ Million)
    - 10.1.1.3.1 India: Asia Pacific Hair Removal Products Market, by Product Type
    - 10.1.1.3.2 India: Asia Pacific Hair Removal Products Market, by End User
    - 10.1.1.3.3 India: Asia Pacific Hair Removal Products Market, by Distribution Channel
  - 10.1.1.4 Japan: Asia Pacific Hair Removal Products Market -Revenue and Forecast to 2028 (US$ Million)
    - 10.1.1.4.1 Japan: Asia Pacific Hair Removal Products Market, By Product Type
    - 10.1.1.4.2 Japan: Asia Pacific Hair Removal Products Market, by End User
    - 10.1.1.4.3 Japan: Asia Pacific Hair Removal Products Market, by Distribution Channel
  - 10.1.1.5 South Korea: Asia Pacific Hair Removal Products Market -Revenue and Forecast to 2028 (US$ Million)
    - 10.1.1.5.1 South Korea: Asia Pacific Hair Removal Products Market, By Product Type
    - 10.1.1.5.2 South Korea: Asia Pacific Hair Removal Products Market, by End User
    - 10.1.1.5.3 South Korea: Asia Pacific Hair Removal Products Market, by Distribution Channel
  - 10.1.1.6 Rest of Asia Pacific: Asia Pacific Hair Removal Products Market -Revenue and Forecast to 2028 (US$ Million)
    - 10.1.1.6.1 Rest of Asia Pacific: Asia Pacific Hair Removal Products Market, By Product Type
    - 10.1.1.6.2 Rest of Asia Pacific: Asia Pacific Hair Removal Products Market, by End User
    - 10.1.1.6.3 Rest of Asia Pacific: Asia Pacific Hair Removal Products Market, by Distribution Channel

11. Industry Landscape

11.1 Overview
11.2 New Product Development
11.3 Merger and Acquisition

12. Company Profiles

12.1 Church & Dwight Co Inc
- 12.1.1 Key Facts
- 12.1.2 Business Description
- 12.1.3 Products and Services
- 12.1.4 Financial Overview
- 12.1.5 SWOT Analysis
- 12.1.6 Key Developments
12.2 Reckitt Benckiser Group Plc
- 12.2.1 Key Facts
- 12.2.2 Business Description
- 12.2.3 Products and Services
- 12.2.4 Financial Overview
- 12.2.5 SWOT Analysis
- 12.2.6 Key Developments
12.3 Oriflame Holding AG
- 12.3.1 Key Facts
- 12.3.2 Business Description
- 12.3.3 Products and Services
- 12.3.4 Financial Overview
- 12.3.5 SWOT Analysis
- 12.3.6 Key Developments
12.4 The Procter & Gamble Co
- 12.4.1 Key Facts
- 12.4.2 Business Description
- 12.4.3 Products and Services
- 12.4.4 Financial Overview
- 12.4.5 SWOT Analysis
- 12.4.6 Key Developments
12.5 Koninklijke Philips NV
- 12.5.1 Key Facts
- 12.5.2 Business Description
- 12.5.3 Products and Services
- 12.5.4 Financial Overview
- 12.5.5 SWOT Analysis
- 12.5.6 Key Developments
12.6 SI&D (Aust) Pty Ltd
- 12.6.1 Key Facts
- 12.6.2 Business Description
- 12.6.3 Products and Services
- 12.6.4 Financial Overview
- 12.6.5 SWOT Analysis
- 12.6.6 Key Developments
12.7 American International Inc
- 12.7.1 Key Facts
- 12.7.2 Business Description
- 12.7.3 Products and Services
- 12.7.4 Financial Overview
- 12.7.5 SWOT Analysis
- 12.7.6 Key Developments

13. Appendix

13.1 About The Insight Partners
13.2 Glossary of Terms

简介目录图表

List Of Tables

Table 1. Asia Pacific Hair Removal Products Market Revenue Forecast to 2028 (US$ Mn)
Table 2. Australia: Asia Pacific Hair Removal Products Market, By Product Type- Revenue and Forecast to 2028 (US$ Million)
Table 3. Australia: Asia Pacific Hair Removal Products Market, by End User - Revenue and Forecast to 2028 (US$ Million)
Table 4. Australia: Asia Pacific Hair Removal Products Market, by Distribution Channel - Revenue and Forecast to 2028 (US$ Million)
Table 5. China: Asia Pacific Hair Removal Products Market, By Product Type - Revenue and Forecast to 2028 (US$ Million)
Table 6. China: Asia Pacific Hair Removal Products Market, by End User - Revenue and Forecast to 2028 (US$ Million)
Table 7. China: Asia Pacific Hair Removal Products Market, by Distribution Channel - Revenue and Forecast to 2028 (US$ Million)
Table 8. India: Asia Pacific Hair Removal Products Market, By Product Type - Revenue and Forecast to 2028 (US$ Million)
Table 9. India: Asia Pacific Hair Removal Products Market, by End User - Revenue and Forecast to 2028 (US$ Million)
Table 10. India: Asia Pacific Hair Removal Products Market, by Distribution Channel - Revenue and Forecast to 2028 (US$ Million)
Table 11. Japan: Asia Pacific Hair Removal Products Market, By Product Type - Revenue and Forecast to 2028 (US$ Million)
Table 12. Japan: Asia Pacific Hair Removal Products Market, by End User - Revenue and Forecast to 2028 (US$ Million)
Table 13. Japan: Asia Pacific Hair Removal Products Market, by Distribution Channel - Revenue and Forecast to 2028 (US$ Million)
Table 14. South Korea: Asia Pacific Hair Removal Products Market, By Product Type - Revenue and Forecast to 2028 (US$ Million)
Table 15. South Korea: Asia Pacific Hair Removal Products Market, by End User - Revenue and Forecast to 2028 (US$ Million)
Table 16. South Korea: Asia Pacific Hair Removal Products Market, by Distribution Channel - Revenue and Forecast to 2028 (US$ Million)
Table 17. Rest of Asia Pacific: Asia Pacific Hair Removal Products Market, By Product Type - Revenue and Forecast to 2028 (US$ Million)
Table 18. Rest of Asia Pacific: Asia Pacific Hair Removal Products Market, by End User - Revenue and Forecast to 2028 (US$ Million)
Table 19. Rest of Asia Pacific: Asia Pacific Hair Removal Products Market, by Distribution Channel - Revenue and Forecast to 2028 (US$ Million)
Table 20. Glossary of Terms, Asia Pacific Hair Removal Products Market

List Of Figures

Figure 1. Asia Pacific Hair Removal Products Market Segmentation
Figure 2. Asia Pacific Hair Removal Products Market Segmentation - By Country
Figure 3. Asia Pacific Hair Removal Products Market Overview
Figure 4. Asia Pacific Hair Removal Products Market, By Product Type
Figure 5. Asia Pacific Hair Removal Products Market, by Country
Figure 6. Porter's Five Forces Analysis
Figure 7. Ecosystem: Asia Pacific Hair Removal Products Market
Figure 8. Expert Opinion
Figure 9. Asia Pacific Hair Removal Products Market Impact Analysis of Drivers and Restraints
Figure 10. Asia Pacific Hair Removal Products Market Forecast and Analysis, 2020-2028 (US$ Mn)
Figure 11. Asia Pacific Hair Removal Products Market Revenue Share, By Product Type (2021 and 2028)
Figure 12. Creams: Asia Pacific Hair Removal Products Market - Revenue and Forecast To 2028 (US$ Million)
Figure 13. Wax Strips: Asia Pacific Hair Removal Products Market - Revenue and Forecast To 2028 (US$ Million)
Figure 14. Razors and Blades: Asia Pacific Hair Removal Products Market - Revenue and Forecast To 2028 (US$ Million)
Figure 15. Epilators: Asia Pacific Hair Removal Products Market - Revenue and Forecast To 2028 (US$ Million)
Figure 16. Others: Asia Pacific Hair Removal Products Market - Revenue and Forecast To 2028 (US$ Million)
Figure 17. Asia Pacific Hair Removal Products Market Revenue Share, By End User (2021 and 2028)
Figure 18. Men: Asia Pacific Hair Removal Products Market - Revenue and Forecast To 2028 (US$ Million)
Figure 19. Women: Asia Pacific Hair Removal Products Market - Revenue and Forecast To 2028 (US$ Million)
Figure 20. Asia Pacific Hair Removal Products Market Revenue Share, By Distribution Channel (2021 and 2028)
Figure 21. Supermarkets and Hypermarkets: Asia Pacific Hair Removal Products Market- Revenue and Forecast To 2028 (US$ Million)
Figure 22. Convenience Stores: Asia Pacific Hair Removal Products Market- Revenue and Forecast To 2028 (US$ Million)
Figure 23. Online Retail: Asia Pacific Hair Removal Products Market- Revenue and Forecast To 2028 (US$ Million)
Figure 24. Others: Asia Pacific Hair Removal Products Market- Revenue and Forecast To 2028 (US$ Million)
Figure 25. Asia Pacific Hair Removal Products Market Share Revenue, by Key Country (2021 and 2028)
Figure 26. Australia: Asia Pacific Hair Removal Products Market -Revenue and Forecast to 2028 (US$ Million)
Figure 27. China: Asia Pacific Hair Removal Products Market -Revenue and Forecast to 2028 (US$ Million)
Figure 28. India: Asia Pacific Hair Removal Products Market -Revenue and Forecast to 2028 (US$ Million)
Figure 29. Japan: Asia Pacific Hair Removal Products Market -Revenue and Forecast to 2028 (US$ Million)
Figure 30. South Korea: Asia Pacific Hair Removal Products Market -Revenue and Forecast to 2028 (US$ Million)
Figure 31. Rest of Asia Pacific: Asia Pacific Hair Removal Products Market -Revenue and Forecast to 2028 (US$ Million)