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欧洲绿色粉末市场预测至 2030 年 - 区域分析 - 按产品类型（发酵绿色食品、海洋来源、草源等）和配销通路（线上销售和线下销售）
市场调查报告书
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1393999

欧洲绿色粉末市场预测至 2030 年 - 区域分析 - 按产品类型（发酵绿色食品、海洋来源、草源等）和配销通路（线上销售和线下销售）

Europe Greens Powder Market Forecast to 2030 - Regional Analysis - by Product Type (Fermented Greens, Marine Sources, Grass Sources, and Others) and Distribution Channel (Online Sales and Offline Sales)
出版日期: | 出版商: The Insight Partners | 英文 90 Pages | 订单完成后即时交付

价格

欧洲绿粉市场预计将从2023年的7,961万美元成长到2030年的1.3408亿美元。预计2023年至2030年CAGR为7.7%。

预防性医疗支出的增加推动欧洲绿粉市场

预防性医疗保健一词是指为预防疾病和感染而采取的措施。近年来，人们的健康意识显着增强。由于忙碌的生活方式和繁忙的工作日程，人们无法专注于自己的健康、健身和规律饮食。这导致肥胖、糖尿病、高血压、皮肤问题和消化问题等各种疾病的盛行率增加。因此，人们越来越关注预防性健康，并更喜欢提供增强营养益处的膳食补充剂。绿叶粉是一种粉状膳食补充剂，由干燥或混合植物的营养组合製成，然后製成粉末。常见成分包括小麦草、螺旋藻、小球藻、海带、凤梨、羽衣甘蓝、甜菜根、绿茶萃取物、绿色香草、益生菌和一些消化酵素。绿色粉末提供了绿叶蔬菜和其他含有促进健康的维生素和矿物质的成分的好处。绿色粉末具有绿色色调和草味。如今，特别是对于素食主义者来说，几乎有可能达到关于摄取必需量的水果和蔬菜的建议膳食摄取量（RDA）指南。早上或随餐食用绿色粉末是获取所需营养和抗氧化剂的好方法。人口老化的加剧和预防保健意识的增强推动了对健康预防产品（包括绿叶粉）的需求。

欧洲绿粉市场概况

欧洲的欧洲绿粉市场分为德国、法国、英国、义大利、俄罗斯和欧洲其他地区。绿叶粉因其许多益处（例如增强免疫力、身体排毒和减轻压力）而受到该地区注重健康的消费者的青睐。根据欧盟委员会(EC) 的数据，2019 年欧盟(EU) 所有成员国的预防保健总支出达396 亿美元。源自益生菌的绿色粉末有助于预防与肠道相关的健康问题，如胃肠道疾病、便秘、发炎性肠道疾病（IBD）和肠躁症（IBS）。因此，欧洲国家，特别是义大利、德国、芬兰和瑞典，在预防保健方面的消费者支出很高。因此，对绿色粉末的需求正在增加，以帮助改善消化和免疫健康。因此，欧洲在绿叶粉等营养补充品上的支出大幅增加。

欧洲绿粉市场收入及 2030 年预测（百万美元）

欧洲绿粉市场细分

欧洲绿粉市场按产品类型、配销通路和国家细分。

依产品类型，欧洲绿色蔬菜粉市场分为发酵绿色蔬菜、海洋来源、草源等。到 2023 年，其他细分市场将占据欧洲绿色粉末市场的最大份额。

根据配销通路，欧洲绿叶粉市场分为线上销售和线下销售。 2023年，线下销售领域在欧洲绿叶粉市场中占有更大份额。

根据国家/地区，欧洲绿粉市场分为德国、法国、英国、义大利、俄罗斯和欧洲其他地区。 2023 年，欧洲其他地区将主导欧洲绿色粉末市场。

Athletic Greens (USA) Inc、Martin & Pleasance Wholesale Pty Ltd、Iovate Health Sciences International Inc 和 Lean Greens Ltd 是欧洲绿粉市场的领先公司。

目录

第 1 章：简介

  • 研究范围
  • Insight Partners 研究报告指南
  • 市场区隔

第 2 章：要点

第 3 章：研究方法

  • 研究范围
  • 研究方法论
    • 数据采集：
    • 初步面试：
    • 假设表述：
    • 宏观经济因素分析：
    • 开发基数：
    • 数据三角测量：
    • 国家级数据：

第 4 章：欧洲绿粉市场格局

  • 市场概况
  • 波特五力分析
    • 供应商的议价能力
    • 买家的议价能力
    • 新进入者的威胁
    • 竞争竞争
    • 替代品的威胁
  • 专家意见
  • 生态系分析
    • 原料
    • 初步检查和测试
    • 製造工艺：
    • 包装：
    • 零售商

第 5 章：欧洲绿粉市场 - 主要市场动态

  • 市场驱动因素
    • 增加预防性医疗支出
    • 引起人们对减肥和体重管理产品类型的兴趣
  • 市场限制
    • 绿色食品补充品有机认证严格规章制度
  • 市场机会
    • 对具有功能性宣称的绿色粉末的需求不断增长
    • 草类补充剂的需求激增
  • 未来的趋势
    • 全球素食主义的上升趋势
  • 驱动因素和限制因素的影响分析

第 6 章：绿粉 - 欧洲市场分析

第 7 章：欧洲绿粉市场分析 - 按产品类型

  • 概述
  • 欧洲绿粉市场，依产品类型（2022 年和 2030 年）
  • 发酵蔬菜
  • 海洋资源
  • 草源
  • 其他的

第 8 章：欧洲绿粉市场分析 - 按配销通路

  • 概述
  • 欧洲绿粉市场，依配销通路划分（2022 年和 2030 年）
  • 网上销售
  • 线下销售

第 9 章：欧洲绿粉市场 - 国家分析

    • 德国
    • 英国
    • 法国
    • 义大利
    • 俄罗斯
    • 余下的

第 10 章：公司简介

  • Athletic Greens (USA) Inc
  • Martin & Pleasance Wholesale Pty Ltd
  • Iovate Health Sciences International Inc
  • Lean Greens Ltd

第 11 章：附录

  • 关于 Insight Partners
  • 词索引
Product Code: BMIRE00028941

The Europe greens powder market is expected to grow from US$ 79.61 million in 2023 to US$ 134.08 million by 2030. It is estimated to grow at a CAGR of 7.7% from 2023 to 2030.

Increasing Preventive Healthcare Expenditure Fuel Europe Greens Powder Market

The term preventive healthcare refers to measures taken to prevent diseases and infections. In the recent years, health awareness among people has increased significantly. Due to busy lifestyle and hectic work schedules, people cannot concentrate on their health, fitness, and regular diet. This has led to increase in prevalence of various diseases such as obesity, diabetes, high blood pressure, skin problems, and digestive issues. Therefore, people increasingly focus on preventive health and prefer dietary supplements that provide enhanced nutritional benefits. Greens powder is a powdered dietary supplement made with a nutritious combination of dried or blended plants and then formed into a powder. Common ingredients include wheatgrass, spirulina, chlorella, kelp, pineapple, kale, beetroot, green tea extract, green herbs, probiotics, and some digestive enzymes. The greens powder delivers the benefits of leafy green vegetables and other ingredients that contain health-boosting vitamins and minerals. Greens powder has a green hue and a grassy taste. It is nearly possible these days, especially for vegans, to achieve the Recommended Dietary Allowance (RDA) guidelines regarding the intake of essential amounts of fruits and vegetables. Consumption of greens powder in the morning or alongside meals can be a great way of accomplishing the required nutrients and antioxidants. The rising aging population and increasing awareness for preventive healthcare drives the demand for health preventive products, including greens powder.

Europe Greens Powder Market Overview

The Europe greens powder market in Europe is segmented into Germany, France, the UK, Italy, Russia, and the Rest of Europe. Greens powder gained traction among health-conscious consumers in the region owing to its numerous benefits, such as immunity boost, detoxification of the body, and stress reduction. According to European Commission (EC), total expenditure on preventive healthcare for all European Union (EU) member countries amounted to US$ 39.6 billion in 2019. Greens powder sourced from probiotics helps to prevent gut-related health problems such as gastrointestinal diseases, constipation, inflammatory bowel disease (IBD), and irritable bowel syndrome (IBS). As a result, there is a high consumer expenditure on preventive healthcare in European countries, especially Italy, Germany, Finland, and Sweden. Thus, the demand for greens powder is increasing to help improve digestive and immune health. Hence, the expenditure on nutraceutical supplements such as greens powder has risen considerably in Europe.

Europe Greens Powder Market Revenue and Forecast to 2030 (US$ Million)

Europe Greens Powder Market Segmentation

The Europe greens powder market is segmented into product type, distribution channel and country.

Based on product type, the Europe greens powder market is segmented into fermented greens, marine sources, grass sources, and others. The others segment held the largest share of the Europe greens powder market in 2023.

Based on distribution channel, the Europe greens powder market is bifurcated into online sales and offline sales. The offline sales segment held a larger share of the Europe greens powder market in 2023.

Based on country, the Europe Greens powder market is segmented into the Germany, France, the UK, Italy, Russia, and the Rest of Europe. The Rest of Europe dominated the Europe greens powder market in 2023.

Athletic Greens (USA) Inc, Martin & Pleasance Wholesale Pty Ltd, Iovate Health Sciences International Inc, and Lean Greens Ltd are some of the leading companies operating in the Europe greens powder market.

Reasons to Buy:

  • Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Europe greens powder market.
  • Highlights key business priorities to assist companies to realign their business strategies.
  • The key findings and recommendations highlight crucial progressive industry trends in Europe greens powder market, thereby allowing players across the value chain to develop effective long-term strategies.
  • Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
  • Scrutinize in-depth Europe market trends and outlook coupled with the factors driving the market, as well as those hindering it.
  • Enhance the decision-making process by understanding the strategies that underpin security interest with respect to client products, segmentation, pricing, and distribution.

Table Of Contents

1. Introduction

  • 1.1 Study Scope
  • 1.2 The Insight Partners Research Report Guidance
  • 1.3 Market Segmentation

2. Key Takeaways

3. Research Methodology

  • 3.1 Scope of the Study
  • 3.2 Research Methodology
    • 3.2.1 Data Collection:
    • 3.2.2 Primary Interviews:
    • 3.2.3 Hypothesis Formulation:
    • 3.2.4 Macro-economic Factor Analysis:
    • 3.2.5 Developing Base Number:
    • 3.2.6 Data Triangulation:
    • 3.2.7 Country Level Data:

4. Europe Greens Powder Market Landscape

  • 4.1 Market Overview
  • 4.2 Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Buyers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Competitive Rivalry
    • 4.2.5 Threat of Substitutes
  • 4.3 Expert Opinion
  • 4.4 Ecosystem Analysis
    • 4.4.1 Raw Material
    • 4.4.2 Preliminary Checks & Tests
    • 4.4.3 Manufacturing Process:
    • 4.4.4 Packaging:
    • 4.4.5 Retailers

5. Europe Greens Powder Market - Key Market Dynamics

  • 5.1 Market Drivers
    • 5.1.1 Increasing Preventive Healthcare Expenditure
    • 5.1.2 Developing Interest in Weight Loss and Weight Management Product Types
  • 5.2 Market Restraints
    • 5.2.1 Strict Rules and Regulations for Organic Certification of Greens Food Supplements
  • 5.3 Market Opportunities
    • 5.3.1 Rising Demand for Greens Powder with Functional Claims
    • 5.3.2 Surging Demand for Grass-Based Supplements
  • 5.4 Future Trends
    • 5.4.1 Rising Trend of Veganism Worldwide
  • 5.5 Impact Analysis of Drivers and Restraints

6. Greens Powder - Europe Market Analysis

  • 6.1 Europe Greens Powder Market -Revenue and Forecast to 2030 (US$ Million)

7. Europe Greens Powder Market Analysis - By Product Type

  • 7.1 Overview
  • 7.2 Europe Greens Powder Market, By Product Type (2022 and 2030)
  • 7.3 Fermented Greens
    • 7.3.1 Overview
    • 7.3.2 Fermented Greens: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
  • 7.4 Marine Sources
    • 7.4.1 Overview
    • 7.4.2 Marine Sources: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
  • 7.5 Grass Sources
    • 7.5.1 Overview
    • 7.5.2 Grass Sources: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
  • 7.6 Others
    • 7.6.1 Overview
    • 7.6.2 Others: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)

8. Europe Greens Powder Market Analysis - By Distribution Channel

  • 8.1 Overview
  • 8.2 Europe Greens Powder Market, By Distribution Channel (2022 and 2030)
  • 8.3 Online Sales
    • 8.3.1 Overview
    • 8.3.2 Online Sales: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
  • 8.4 Offline Sales
    • 8.4.1 Overview
    • 8.4.2 Offline Sales: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)

9. Europe Greens Powder Market - Country Analysis

  • 9.1 Europe Greens Powder Market
    • 9.1.1 Europe Greens Powder Market, by Key Country
      • 9.1.1.1 Germany: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
        • 9.1.1.1.1 Germany: Europe Greens Powder Market, By Product Type
        • 9.1.1.1.2 Germany: Europe Greens Powder Market, by Distribution Channel
      • 9.1.1.2 UK: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
        • 9.1.1.2.1 UK: Europe Greens Powder Market, By Product Type
        • 9.1.1.2.2 UK: Europe Greens Powder Market, by Distribution Channel
      • 9.1.1.3 France: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
        • 9.1.1.3.1 France: Europe Greens Powder Market, By Product Type
        • 9.1.1.3.2 France: Europe Greens Powder Market, by Distribution Channel
      • 9.1.1.4 Italy: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
        • 9.1.1.4.1 Italy: Europe Greens Powder Market, By Product Type
        • 9.1.1.4.2 Italy: Europe Greens Powder Market, by Distribution Channel
      • 9.1.1.5 Russia: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
        • 9.1.1.5.1 Russia: Europe Greens Powder Market, By Product Type
        • 9.1.1.5.2 Russia: Europe Greens Powder Market, by Distribution Channel
      • 9.1.1.6 Rest of Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
        • 9.1.1.6.1 Rest of Europe Greens Powder Market, By Product Type
        • 9.1.1.6.2 Rest of Europe Greens Powder Market, by Distribution Channel

10. Company Profiles

  • 10.1 Athletic Greens (USA) Inc
    • 10.1.1 Key Facts
    • 10.1.2 Business Description
    • 10.1.3 Product Types and Services
    • 10.1.4 Financial Overview
    • 10.1.5 SWOT Analysis
    • 10.1.6 Key Developments
  • 10.2 Martin & Pleasance Wholesale Pty Ltd
    • 10.2.1 Key Facts
    • 10.2.2 Business Description
    • 10.2.3 Product Types and Services
    • 10.2.4 Financial Overview
    • 10.2.5 SWOT Analysis
    • 10.2.6 Key Developments
  • 10.3 Iovate Health Sciences International Inc
    • 10.3.1 Key Facts
    • 10.3.2 Business Description
    • 10.3.3 Product Types and Services
    • 10.3.4 Financial Overview
    • 10.3.5 SWOT Analysis
    • 10.3.6 Key Developments
  • 10.4 Lean Greens Ltd
    • 10.4.1 Key Facts
    • 10.4.2 Business Description
    • 10.4.3 Products and Services
    • 10.4.4 Financial Overview
    • 10.4.5 SWOT Analysis
    • 10.4.6 Key Developments

11. Appendix

  • 11.1 About The Insight Partners
  • 11.2 Word Index

List Of Tables

  • Table 1. Europe Greens Powder Market -Revenue and Forecast to 2030 (US$ Million)
  • Table 2. Europe Greens Powder Market, by Product Type - Revenue and Forecast to 2030 (US$ Million)
  • Table 3. Europe Greens Powder Market, by Distribution Channel - Revenue and Forecast to 2030 (US$ Million)
  • Table 4. Germany Europe Greens Powder Market, By Product Type - Revenue and Forecast to 2030 (US$ Million)
  • Table 5. Germany Europe Greens Powder Market, by Distribution Channel - Revenue and Forecast to 2030 (US$ Million)
  • Table 6. UK Europe Greens Powder Market, By Product Type - Revenue and Forecast to 2030 (US$ Million)
  • Table 7. UK Europe Greens Powder Market, by Distribution Channel - Revenue and Forecast to 2030 (US$ Million)
  • Table 8. France Europe Greens Powder Market, By Product Type - Revenue and Forecast to 2030 (US$ Million)
  • Table 9. France Europe Greens Powder Market, by Distribution Channel - Revenue and Forecast to 2030 (US$ Million)
  • Table 10. Italy Europe Greens Powder Market, By Product Type - Revenue and Forecast to 2030 (US$ Million)
  • Table 11. Italy Europe Greens Powder Market, by Distribution Channel - Revenue and Forecast to 2030 (US$ Million)
  • Table 12. Russia Europe Greens Powder Market, By Product Type - Revenue and Forecast to 2030 (US$ Million)
  • Table 13. Russia Europe Greens Powder Market, by Distribution Channel - Revenue and Forecast to 2030 (US$ Million)
  • Table 14. Rest of Europe Greens Powder Market, By Product Type - Revenue and Forecast to 2030 (US$ Million)
  • Table 15. Rest of Europe Greens Powder Market, by Distribution Channel - Revenue and Forecast to 2030 (US$ Million)
  • Table 16. List of Abbreviation

List Of Figures

  • Figure 1. Europe Greens Powder Market Segmentation
  • Figure 2. Europe Greens Powder Market Segmentation - By Country
  • Figure 3. Europe Greens Powder Market Overview
  • Figure 4. Others Segment Held the Largest Market Share in 2022
  • Figure 5. Rest of Europe Held the Largest Market Share in 2022
  • Figure 6. Europe Porter's Five Forces Analysis
  • Figure 7. Europe Expert Opinion
  • Figure 8. Ecosystem: Europe Greens Powder Market
  • Figure 9. Sign Ups for Veganuary Campaign During 2015-2021
  • Figure 10. Europe Greens Powder Market Impact Analysis of Drivers and Restraints
  • Figure 11. Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 12. Europe Greens Powder Market Revenue Share, By Product Type (2022 and 2030)
  • Figure 13. Fermented Greens: Europe Greens Powder Market - Revenue and Forecast To 2030 (US$ Million)
  • Figure 14. Marine Sources: Europe Greens Powder Market - Revenue and Forecast To 2030 (US$ Million)
  • Figure 15. Grass Sources: Europe Greens Powder Market - Revenue and Forecast To 2030 (US$ Million)
  • Figure 16. Others: Europe Greens Powder Market - Revenue and Forecast To 2030 (US$ Million)
  • Figure 17. Europe Greens Powder Market Revenue Share, By Distribution Channel (2022 and 2030)
  • Figure 18. Online Sales: Europe Greens Powder Market - Revenue and Forecast To 2030 (US$ Million)
  • Figure 19. Offline Sales: Europe Greens Powder Market - Revenue and Forecast To 2030 (US$ Million)
  • Figure 20. Europe Greens Powder Market, by key country - Revenue (2022) (US$ Million)
  • Figure 21. Europe Greens Powder Market Revenue Share, by Key Country (2022 and 2030)
  • Figure 22. Germany: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 23. UK: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 24. France: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 25. Italy: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 26. Russia: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 27. Rest of Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)