市场调查报告书
商品编码
1394025
欧洲冷冻华夫饼市场预测至 2030 年 - 区域分析 - 按类型(调味和无味/原味)、类别(无麸质和传统)和配销通路(超市和大卖场、便利商店、线上零售等)Europe Frozen Waffle Market Forecast to 2030- Regional Analysis - by Type (Flavored and Unflavored/Plain), Category (Gluten-free and Conventional), and Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Online Retail, and Others) |
欧洲冷冻华夫饼市场预计将从2023年的8.2972亿美元成长到2030年的12.2148亿美元。预计2023年至2030年CAGR为5.7%。
欧洲冷冻和方便食品需求激增 冷冻华夫饼市场
在过去的几年里,全球人们的生活方式发生了巨大的变化。由于繁忙的工作日程,人们正在寻找节省时间和精力的产品。消费者喜欢即食、可微波加热和即食食品,因为它们非常适合在旅途中食用并且需要最少的准备时间。这些因素大大增加了消费者对方便食品的需求。此外,女性人口的增加、人均收入的增加以及中产阶级人口的增加是推动区域方便食品消费成长的关键因素。
在美国、加拿大等已开发国家以及英国和德国等一些欧洲国家,单人或两人家庭的数量正在增加。煎饼、华夫饼和早餐麦片等冷冻早餐产品因其製备和食用的便利性而受到消费者的广泛关注。因此,对方便食品和冷冻食品的需求不断增长正在推动冷冻华夫饼市场的成长。
欧洲冷冻华夫饼市场概况
考虑进入欧洲冷冻华夫饼市场的国家包括德国、法国、义大利、英国、俄罗斯和欧洲其他国家。冷冻华夫饼在冷冻早餐空间中平衡了健康和口味。欧洲是冷冻食品的重要市场之一,因为其忙碌的生活方式以及对消费价格实惠、美味且可立即烹饪的健康食品的日益增长的渴望。欧盟统计局的调查显示,2022年,16-74岁人群中有57%在调查前的最后三个月内参与了社交网络,较2019年增长了3%。欧洲大多数消费者使用Facebook、Facebook 、Facebook等社交网站。 Twitter 和 Instagram,而供应商主要使用数位媒体来行销他们的产品。因此,製造商利用这些平台透过发布促销优惠和冷冻华夫饼照片来吸引客户,从而吸引客户并推动该地区的市场成长。
此外,越来越多具有健康意识的消费者喜欢健康食品和健康生活方式,这影响了製造商专注于创新,从而促进了该地区冷冻华夫饼市场的成长。
欧洲冷冻华夫饼市场收入及 2030 年预测(百万美元)
欧洲冷冻华夫饼市场细分
欧洲冷冻华夫饼市场分为类型、类别、配销通路和国家。
根据类型,欧洲冷冻华夫饼市场分为调味和无味/原味。到 2023 年,风味细分市场在欧洲冷冻华夫饼市场中占据更大份额。
根据最终类别,欧洲冷冻华夫饼市场分为无麸质华夫饼和传统华夫饼。 2023 年,传统细分市场占据欧洲冷冻华夫饼市场的最大份额。
根据配销通路,欧洲冷冻华夫饼市场分为超市和大卖场、便利商店、网路零售等。 2023年,超市和大卖场占据欧洲冷冻华夫饼市场的最大份额。
根据国家/地区,欧洲冷冻华夫饼市场分为德国、法国、英国、义大利、俄罗斯和欧洲其他地区。 2023年,英国在欧洲冷冻华夫饼市场份额中占据主导地位。
AVIETA SA、Dely Wafels SRL、Kellogg's Company 和 Deligout Sprl 是欧洲冷冻华夫饼市场的一些领先公司。
The Europe frozen waffle market is expected to grow from US$ 829.72 million in 2023 to US$ 1,221.48 million by 2030. It is estimated to grow at a CAGR of 5.7% from 2023 to 2030.
Surging Demand for Frozen and Convenience Food in Europe Frozen Waffles Market
Over the past few years, the lifestyle of people globally evolved dramatically. Due to hectic work schedules, people are looking for products that save time and effort. Consumers prefer ready-to-eat, microwavable, and ready-to-prepare food products as they are highly suitable for on-the-go consumption and require minimal preparation time. These factors are significantly boosting the demand for convenience food among consumers. Moreover, the increasing women's population, high per capita income, and rising middle-class population are key factors driving the growth of convenience food consumption regionally.
The number of single or two-person households is growing in various developed nations such as the US, Canada, and some European countries such as the UK and Germany. Frozen breakfast products such as pancakes, waffles, and breakfast cereals are gaining massive traction among consumers owing to the convenience of these products related to preparation and consumption. Thus, the rising demand for convenience food and frozen food products is driving the growth of the frozen waffles market.
Europe Frozen Waffle Market Overview
Countries considered for the frozen waffles market in Europe comprise Germany, France, Italy, the UK, Russia, and the Rest of Europe. Frozen waffles balance health and taste in the frozen breakfast space. Europe is one of the significant markets for frozen food owing to its busy lifestyle and growing desire to consume healthy food that is affordable, tasty, and ready to cook. According to the survey of Eurostat, 57% of people aged 16-74 participated in social networks in 2022 in the last three months before the survey, up by 3% compared to 2019. Most consumers in Europe use social networking sites such as Facebook, Twitter, and Instagram, while vendors predominantly use digital media to market their products. As a result, manufacturers utilize these platforms to attract customers by posting promotional offers and photographs of frozen waffles, which attract customers and drive market growth in the region.
Moreover, the rise in the number of health-conscious consumers who prefer healthy food options and inclination toward a healthy lifestyle has influenced the manufacturers to focus on innovation, contributing to the frozen waffles market growth in the region.
Europe Frozen Waffle Market Revenue and Forecast to 2030 (US$ Million)
Europe Frozen Waffle Market Segmentation
The Europe frozen waffle market is segmented into type, category, and distribution channel, and country.
Based on type, the Europe frozen waffle market is segmented into flavored and unflavored/plain. The flavored segment held a larger share of the Europe frozen waffle market in 2023.
Based on end category, the Europe frozen waffle market is segmented into gluten free and conventional. The conventional segment held the largest share of the Europe frozen waffle market in 2023.
Based on distribution channel, the Europe frozen waffle market is segmented into supermarkets and hypermarkets, convenience stores, online retail, and others. The supermarkets and hypermarkets segment held the largest share of the Europe frozen waffle market in 2023.
Based on country, the Europe frozen waffle market is segmented into the Germany, France, UK, Italy, Russia, and the Rest of Europe. The UK dominated the share of the Europe frozen waffle market in 2023.
AVIETA S.A., Dely Wafels SRL, Kellogg's Company, and Deligout Sprl are some of the leading companies operating in the Europe frozen waffles market.