市场调查报告书
商品编码
1452596
南美洲和中美洲麵包市场预测至 2030 年 - 区域分析 - 按类型;类别 ;和配销通路South & Central America Bread Market Forecast to 2030 - Regional Analysis - by Type ; Category ; and Distribution Channel |
2023年,南美洲和中美洲麵包市场价值为281.2772亿美元,预计到2030年将达到356.1797亿美元;预计 2023 年至 2030 年CAGR为 3.4%。
产品创新推动南美洲和中美洲麵包市场
消费者对健康和保健的意识不断增强,对更健康麵包品种的需求显着增加。消费者严格遵循他们的特定成分要求,例如无麸质、低碳水化合物、高纤维或全麦麵包。消费者日益重视以及对健康食品消费的日益偏好也增加了对有机烘焙产品的需求,例如麵包、法国麵包、百吉饼、小圆麵包和麵包捲。因此,为了满足日益增长的健康产品需求,麵包製造商在产品上进行了广泛的创新,包括手工麵包、功能性麵包和强化麵包,将麵包与种子、坚果、古粮、蔬菜等功能性成分相结合。不同的维生素和矿物质。麵包师不断推出新的创新产品,以保持市场竞争力并吸引客户。例如,麵包师傅使用胡萝卜、甜菜根、菠菜和其他蔬菜等不同寻常的成分组合来製作传统的麵包和麵包。他们还加入孜然、姜黄和肉桂作为特殊成分来尝试口味。例如,Grupo Bimbo SAB de CV 麵包机品牌 Sara Lee 于 2023 年 1 月宣布了其产品组合的最新成员,即「蔬菜白麵包」。它富含维生素 A、D 和 E,每条麵包与相当于一杯蔬菜的量一起烘烤,是为任何膳食添加一些额外营养的实用选择。
麵包生产商不断投入原料研发,为消费者开发轻盈、天然、低碳水化合物、高蛋白、无添加剂的麵包。因此,消费者口味和偏好需求的不断变化导致对特色和功能性麵包的高需求,预计这将为麵包生产商提供利润丰厚的机会。
南美洲和中美洲麵包市场概况
巴西、阿根廷和其他南美洲和中美洲国家的人口增长和城市化进程增加了对麵包等方便即食食品的需求。忙碌的生活方式和不断变化的饮食偏好导致该地区作为主食的烘焙产品(包括麵包)的消费量增加。麵包是一种快速、简单的膳食选择,而且其便携性使其成为寻求便携式食品解决方案的消费者的热门选择。因此,製造商越来越多地创新其产品并扩大其区域消费群。例如,2023年3月,天然无麸质烘焙食品製造商Brazi Bites宣布推出新型麵包-Everything巴西起司麵包。这种麵包与该品牌的切达干酪和帕玛森起司混合在一起。
此外,人们对健康和福祉的意识不断增强,导致消费者偏好转向更健康的麵包选择,例如全麦麵包、杂粮麵包和强化麵包。南美洲和中美洲拥有丰富的烹饪传统,提供各种当地和手工麵包。利用这些独特的麵包品种可以为该地区的市场参与者创造差异化和扩张的机会。此外,南美洲和中美洲电子商务和线上杂货平台的成长为麵包製造商提供了接触广泛消费者基础并扩大市场份额的机会。然而,麵粉(小麦、黑麦、大麦等)等关键原料价格的波动对麵包製造商的获利能力产生了不利影响。
南美洲和中美洲麵包市场收入及 2030 年预测(十亿美元)
南美洲和中美洲麵包市场细分
南美洲和中美洲麵包市场根据类型、类别、配销通路和国家进行细分。
按类型划分,南美洲和中美洲麵包市场分为麵包、三明治麵包、法国麵包、汉堡麵包等。 2022 年,麵包细分市场占据最大的市场。
根据类别,南美洲和中美洲麵包市场分为有机麵包和传统麵包。 2022 年,传统细分市场将占据更大的市场份额。
依配销通路,南美洲和中美洲麵包市场分为超市和大卖场、专卖店、线上零售等。 2022 年,超市和大卖场细分市场占据最大的市场份额。
就国家而言,南美洲和中美洲麵包市场分为巴西、阿根廷以及南美洲和中美洲其他地区。 2022 年,南美洲和中美洲其他地区主导了南美洲和中美洲麵包市场份额。
Campbell Soup Co.、Groupo Bimbo SAB de CV、Dr Schar AG 和 Bread King Alimentos LTDA 是南美洲和中美洲麵包市场的一些领先企业。
The South & Central America bread market was valued at US$ 28,127.72 million in 2023 and is expected to reach US$ 35,617.97 million by 2030; it is estimated to grow at a CAGR of 3.4% from 2023 to 2030.
Product Innovations Fuel the South & Central America Bread Market
Growing consumer awareness regarding health and wellness has significantly increased the demand for healthier bread varieties. The consumers strictly follow their specific ingredient requirements, such as gluten-free, low-carb, high-fiber, or whole-grain bread. Growing consumer priorities and their increasing preference for healthier food consumption have also increased the demand for organic bakery products such as bread, baguettes, bagels, and buns and rolls. Therefore, to cater to the increasing number of healthy products demands, bread manufacturers are extensively innovating the products, including artisanal breads, functional breads, and fortified bread, by incorporating bread with functional ingredients such as seeds, nuts, ancient grains, vegetables, and different vitamins and minerals. Bakers continuously introduce new and innovative products to remain competitive in the market and attract customers. For instance, bakers create traditional breads and loaves using an unusual combination of ingredients such as carrots, beetroot, spinach, and other vegetables. They also incorporate cumin, turmeric, and cinnamon as special ingredients to experiment with the flavors. For instance, Sara Lee, a brand of Grupo Bimbo SAB de CV bread makers, in January 2023, announced the latest addition to its product portfolio, which is 'White Bread Made with Veggies.' It is enriched with vitamins A, D, and E and baked with the equivalent of one cup of vegetables per loaf, making a practical option for adding some extra nutrients to any meal.
The bread producers are continuously investing in R&D with respect to ingredients to develop light, natural, low-carb, high protein, and additive-free bread for consumers. Therefore, evolving change in consumers' need for taste and preference has resulted in a high demand for specialty and functional bread, which is expected to provide lucrative opportunities for bread producers.
South & Central America Bread Market Overview
The growing population and urbanization in Brazil, Argentina, and other South & Central American countries have increased the demand for convenient and ready-to-eat food products such as bread. Busy lifestyles and changing dietary preferences have led to higher consumption of bakery products, including bread, as a staple food in the region. Bread is a quick and easy meal option, along with its portability, which makes it a popular choice among consumers seeking on-the-go food product solutions. Hence, manufacturers are increasingly innovating their products and expanding their regional consumer bases. For instance, in March 2023, Brazi Bites, a naturally gluten-free baked goods manufacturer, announced the launch of a new type of bread-Everything Brazilian Cheese Bread. This bread is incorporated with the brand's cheddar and parmesan cheeses.
In addition, the rising awareness regarding health and well-being has led to a shift in consumer preferences toward healthier bread options, such as whole grain, multigrain, and fortified bread. South & Central America has a rich culinary heritage, offering a wide variety of regional and artisanal breads. Capitalizing on these unique bread varieties can create opportunities for differentiation and expansion to the market players in the region. Also, the growth of e-commerce and online grocery platforms in South & Central America presents an opportunity for bread manufacturers to reach a wide consumer base and expand their market presence. However, price fluctuations in the prices of key raw materials such as flour (wheat, rye, barley, etc.) adversely impact the bread manufacturers' profitability.
South & Central America Bread Market Revenue and Forecast to 2030 (US$ Billion)
South & Central America Bread Market Segmentation
The South & Central America bread market is segmented based on type, category, distribution channel, and country.
By type, the South & Central America bread market is segmented into loaves, sandwich bread, baguettes, burger buns, and others. The loaves segment held the largest market share in 2022.
Based on category, the South & Central America bread market is bifurcated into organic and conventional. The conventional segment held a larger market share in 2022.
By distribution channel, the South & Central America bread market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. The supermarkets and hypermarkets segment held the largest market share in 2022.
In terms of country, the South & Central America bread market is segmented into Brazil, Argentina, and the Rest of South & Central America. The Rest of South & Central America dominated the South & Central America bread market share in 2022.
Campbell Soup Co., Groupo Bimbo SAB de CV, Dr Schar AG, and Bread King Alimentos LTDA are some of the leading players operating in the South & Central America bread market.