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北美帽子市场预测至 2031 年 - 区域分析 - 按类型、材料、最终用户和配销通路

市场调查报告书

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1592626

北美帽子市场预测至 2031 年 - 区域分析 - 按类型、材料、最终用户和配销通路

North America Caps and Hats Market Forecast to 2031 - Regional Analysis - by Type, Material, End User, and Distribution Channel

出版日期: 2024年09月16日 | 出版商:

The Insight Partners | 英文 98 Pages | 订单完成后即时交付

价格

简介目录图表

2023年北美帽子市场价值为67.4791亿美元，预计到2031年将达到93.8349亿美元；预计2023年至2031年复合年增长率为4.2%。

时尚和服装行业的成长推动了北美帽市场

全球服装产业充满活力，并随着消费者人口统计、经济趋势、消费者购买行为和技术进步等因素而不断发展。随着生活方式的改变，消费者在服装、鞋类和配件上的支出越来越多，以美化自己的外表。根据美国劳工统计局（BLS）提供的资料，2022年美国每个消费者单位在服装和服务上的年平均支出为1,945美元。消费者单位是指由两人或两人以上共同承担主要开支或经济独立的家庭。随着工作人口的激增，消费者在服装和配件上的支出也随之增加。根据国际劳工组织（ILO）的数据，到2023年，全球就业人数将达到约34亿。随着零售格局的变化，服饰和时尚产业也在发生重大转变。电子商务产业的蓬勃发展、消费者对线上购物的偏好以及以折扣价提供不同品牌的各种服装和配件正在推动线上零售通路的服装销售。主要製造商也推出了直接面向消费者 (D2C) 的网站，消费者可以在其中以实惠的价格获得正品产品。例如，阿迪达斯公司、耐吉公司和安德玛公司等公司都有自己的直营零售网站，消费者可以在其中购买正品产品，从而提高客户满意度和品牌忠诚度。

帽子和帽子是时尚配件，可以增强服装的整体外观并帮助个人表达时尚。帽子不再仅用于防晒、防风和极端天气条件；它们也被用作造型元素来增强外观。各种鸭舌帽、礼帽可供选择，适合不同场合、季节；例如，夏天时，遮阳帽会明确搭配沙滩装和泳衣，以提升整体造型并防晒。消费者正在尝试不同的服装和造型技巧，这推动了对各种造型配件（包括帽子）的需求。因此，服装和时尚产业的成长推动了帽子市场。

北美帽市场概况

北美对帽子的需求激增可归因于该地区突出的体育文化。据 Experian 称，职业运动是美国文化和社会的重要组成部分，其中排名前列的五项运动是：橄榄球、篮球、棒球、曲棍球和足球。每年有数百万美国人来到全国各地的体育场支持他们最喜欢的运动队伍。在棒球、篮球和足球等体育赛事中，人们会戴上代表其心爱球队的颜色的帽子，或是为了体现运动美感。此外，与帽子相关的强大品牌和团队关係也推动了整个北美地区的需求。无论是在比赛中自豪地展示球队颜色，还是展示喜爱的品牌徽标，帽子都为消费者提供了一种表达忠诚和偏好的切实方式，从而推动市场的持续销售和成长。

此外，时尚潮流的正面影响也推动了帽子的流行。帽子逐渐成为时尚单品。影响者、名人和时尚前卫人士都喜欢帽子的多功能性，将它们融入日常服装中，以进一步提升他们的外观。这种风格和功能的融合极大地促进了北美对帽子的需求激增。此外，工作场所和社交场合服装规范的休閒化极大地推动了对帽子的需求。由于传统着装规范提供了更轻鬆和随意的着装，因此帽子已成为完成休閒而时尚的整体的配件。

透过线上零售管道广泛供应帽子和帽子，在扩大其在该地区的影响力方面发挥了至关重要的作用。线上平台为消费者提供了无与伦比的便利，让他们能够购买各种帽子、帽子款式、颜色和设计。这种购物的便利性，加上比较价格和阅读评论的能力，使线上零售成为帽子爱好者的首选目的地，进一步促进了北美地区的销售和市场成长。

北美帽子市场收入及 2031 年预测（百万美元）

北美帽市场区隔

北美帽子市场按类型、材料、最终用户、配销通路和国家分类。

根据类型，北美帽子市场分为帽子和帽子。到 2023 年，帽子细分市场将占据更大的北美帽子市场。

就材质而言，北美帽市场分为聚酯、棉、皮革、混纺等。 2023 年，棉花细分市场占据北美最大的帽子市场。

按最终用户划分，北美帽子市场分为传统男士、女士、男女通用和儿童。 2023 年，男装细分市场占据北美最大的帽子市场。

根据配销通路，北美帽市场分为超市和大卖场、专卖店、线上零售等。 2023 年，专卖店细分市场占据北美最大的帽子市场。

按国家/地区划分，北美帽子市场分为美国、加拿大和墨西哥。 2023 年，美国主导北美帽市占率。

Nike Inc、Adidas AG、Under Armour Inc、H&M Hennes & Mauritz AB、New Era Cap、Puma SE、ADER、YUPOONG INC、Levi Strauss & Co 和 Hooey。是北美帽子市场上的一些领先公司。

The global apparel industry is dynamic and constantly evolving with factors such as consumer demographics, economic trends, consumer buying behavior, and technological advancements. Consumers increasingly spend on apparel, footwear, and accessories to enhance their appearance with changing lifestyles. Based on the data provided by the Bureau of Labor Statistics (BLS), the annual average expenditure on apparel and services by each consumer unit in the US in 2022 was US$ 1,945. A consumer unit refers to a household consisting of two or more people who share the major expenses or are financially independent. Consumer spending on apparel and accessories also increases with a surging working population. According to the International Labor Organization (ILO), the number of employed people worldwide reached approximately 3.4 billion in 2023. With the surging number of working professionals, the emphasis on self-grooming is also increasing. The apparel & fashion industry is also significantly transforming with the changing retail landscape. The proliferating e-commerce industry, consumer preference for online shopping, and availability of various apparel and accessories of different brands at discounted prices are boosting apparel sales through online retail channels. Major manufacturers are also introducing direct-to-consumer (D2C) websites where consumers can access authentic products at affordable prices. For instance, companies like Adidas AG, Nike Inc, and Under Armor Inc have their own direct-retailing websites where consumers can shop authentic products, increasing customer satisfaction and brand loyalty.

Caps and hats are fashion accessories that enhance the overall look of the outfit and help individuals make a fashion statement. Caps and hats are no longer used just for protection from sun, wind, and extreme weather conditions; they are also utilized as styling elements to enhance the appearance. Various caps and hats are available for different occasions and seasons; for instance, sun hats are used explicitly in summer with beach outfits and swimsuits to elevate the overall look and protect from the sun. Consumers are trying different outfits and styling techniques, which drives the demand for various styling accessories, including caps and hats. Thus, the growth of the apparel & fashion industry drives the caps and hats market.

North America Caps and Hats Market Overview

The surge in demand for caps and hats in North America can be attributed to the region's prominent sports culture. According to Experian, professional sports are a huge part of American culture and society and five sports stand at the top: football, basketball, baseball, hockey, and soccer. Millions of Americans attend sports venues nationwide to support their favorite sports teams each year. In sports events such as baseball, basketball, and football, people wear caps available in the colors representing their beloved team or to embrace the athletic aesthetic. In addition, the strong branding and team affiliation associated with caps and hats fuel their demand across North America. Whether proudly displaying team colors at a game or showcasing a favorite brand's logo, caps and hats offer consumers a tangible way to express their allegiances and preferences, driving continued sales and growth in the market.

Moreover, the positive influence of fashion trends has propelled the popularity of caps and hats. Caps have gradually become fashionable statement pieces. Influencers, celebrities, and fashion-forward individuals have embraced the versatility of caps and hats, incorporating them into everyday attire to further enhance their looks. This fusion of style and functionality has contributed significantly to the surge in demand for caps and hats in North America. Also, the casualization of dress codes in both workplaces and social settings has significantly driven the demand for caps and hats. As traditional dress norms provide more relaxed and informal attire, caps have become accessories for completing laid-back yet stylish ensembles.

The widespread availability of caps and hats through online retail channels has played a crucial role in expanding their reach across the region. Online platforms offer consumers unparalleled convenience and access to various caps, hat styles, colors, and designs. This ease of shopping, coupled with the ability to compare prices and read reviews, has made online retail a preferred destination for caps and hat enthusiasts, further boosting sales and market growth across North America.

North America Caps and Hats Market Revenue and Forecast to 2031 (US$ Million)

North America Caps and Hats Market Segmentation

The North America caps and hats market is categorized into type, material, end user, distribution channel, and country.

Based on type, the North America caps and hats market is bifurcated into caps and hats. The caps segment held a larger North America caps and hats market share in 2023.

In terms of material, the North America caps and hats market is segmented into polyester, cotton, leather, blends, and others. The cotton segment held the largest North America caps and hats market share in 2023.

By end user, the North America caps and hats market is divided into conventional men, women, unisex, and kids. The men segment held the largest North America caps and hats market share in 2023.

Based on distribution channel, the North America caps and hats market is categorized into supermarket and hypermarket, specialty stores, online retail, and others. The specialty stores segment held the largest North America caps and hats market share in 2023.

By country, the North America caps and hats market is categorized into the US, Canada, and Mexico. The US dominated the North America caps and hats market share in 2023.

Nike Inc, Adidas AG, Under Armour Inc, H&M Hennes & Mauritz AB, New Era Cap, Puma SE, ADER, YUPOONG INC, Levi Strauss & Co, and Hooey. are some of the leading companies operating in the North America caps and hats markets.

1. Introduction

1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation

2. Executive Summary

2.1 Key Market Insights
2.2 Market Attractiveness

3. Research Methodology

3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
3.4 Limitation and Assumptions

4. North America Caps and Hats Market Landscape

4.1 Market Overview
4.2 Porter's Analysis
- 4.2.1 Bargaining Power of Suppliers
- 4.2.2 Bargaining Power of Buyers
- 4.2.3 Threat of New Entrants
- 4.2.4 Competitive Rivalry
- 4.2.5 Threat of Substitutes
4.3 Ecosystem Analysis
- 4.3.1 Raw Material Suppliers:
- 4.3.2 Manufacturers:
- 4.3.3 Retailers:
- 4.3.4 List of Vendors in the Value Chain

5. North America Caps and Hats Market - Key Market Dynamics

5.1 Market Drivers
- 5.1.1 Growth of Fashion & Apparel Industry
- 5.1.2 Increasing Celebrity and Social Media Influence
5.2 Market Restraints
- 5.2.1 Presence of Unorganized Market and Counterfeit Products
5.3 Market Opportunities
- 5.3.1 Focus on Sustainable Fabrics for Caps and Hats
5.4 Future Trends
- 5.4.1 Popularity of Bucket Hats and Baseball Caps
5.5 Impact of Drivers and Restraints:

6. Caps and Hats Market - North America Analysis

6.1 North America Caps and Hats Market Revenue (US$ Million), 2020-2031
6.2 North America Caps and Hats Market Forecast Analysis

7. North America Caps and Hats Market Analysis - by Type

7.1 Caps
- 7.1.1 Overview
- 7.1.2 Caps: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
7.2 Hats
- 7.2.1 Overview
- 7.2.2 Hats: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)

8. North America Caps and Hats Market Analysis - by Material

8.1 Polyester
- 8.1.1 Overview
- 8.1.2 Polyester: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
8.2 Cotton
- 8.2.1 Overview
- 8.2.2 Cotton: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
8.3 Leather
- 8.3.1 Overview
- 8.3.2 Leather: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
8.4 Blends
- 8.4.1 Overview
- 8.4.2 Blends: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
8.5 Others
- 8.5.1 Overview
- 8.5.2 Others: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)

9. North America Caps and Hats Market Analysis - by End User

9.1 Men
- 9.1.1 Overview
- 9.1.2 Men: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
9.2 Women
- 9.2.1 Overview
- 9.2.2 Women: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
9.3 Unisex
- 9.3.1 Overview
- 9.3.2 Unisex: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
9.4 Kids
- 9.4.1 Overview
- 9.4.2 Kids: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)

10. North America Caps and Hats Market Analysis - by Distribution Channel

10.1 Supermarket and Hypermarket
- 10.1.1 Overview
- 10.1.2 Supermarket and Hypermarket: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
10.2 Specialty Stores
- 10.2.1 Overview
- 10.2.2 Specialty Stores: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
10.3 Online Retail
- 10.3.1 Overview
- 10.3.2 Online Retail: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
10.4 Others
- 10.4.1 Overview
- 10.4.2 Others: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)

11. North America Caps and Hats Market - Country Analysis

11.1 North America
- 11.1.1 North America: Caps and Hats Market Breakdown, by Key Countries, 2023 and 2031 (%)
  - 11.1.1.1 North America: Caps and Hats Market - Revenue and Forecast Analysis - by Country
  - 11.1.1.2 United States: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
    - 11.1.1.2.1 United States: Caps and Hats Market Breakdown, by Type
    - 11.1.1.2.2 United States: Caps and Hats Market Breakdown, by Material
    - 11.1.1.2.3 United States: Caps and Hats Market Breakdown, by End User
    - 11.1.1.2.4 United States: Caps and Hats Market Breakdown, by Distribution Channel
  - 11.1.1.3 Canada: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
    - 11.1.1.3.1 Canada: Caps and Hats Market Breakdown, by Type
    - 11.1.1.3.2 Canada: Caps and Hats Market Breakdown, by Material
    - 11.1.1.3.3 Canada: Caps and Hats Market Breakdown, by End User
    - 11.1.1.3.4 Canada: Caps and Hats Market Breakdown, by Distribution Channel
  - 11.1.1.4 Mexico: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
    - 11.1.1.4.1 Mexico: Caps and Hats Market Breakdown, by Type
    - 11.1.1.4.2 Mexico: Caps and Hats Market Breakdown, by Material
    - 11.1.1.4.3 Mexico: Caps and Hats Market Breakdown, by End User
    - 11.1.1.4.4 Mexico: Caps and Hats Market Breakdown, by Distribution Channel

12. Competitive Landscape

12.1 Heat Map Analysis by Key Players
12.2 Company Positioning & Concentration

13. Company Profiles

13.1 Nike Inc
- 13.1.1 Key Facts
- 13.1.2 Business Description
- 13.1.3 Products and Services
- 13.1.4 Financial Overview
- 13.1.5 SWOT Analysis
- 13.1.6 Key Developments
13.2 Adidas AG
- 13.2.1 Key Facts
- 13.2.2 Business Description
- 13.2.3 Products and Services
- 13.2.4 Financial Overview
- 13.2.5 SWOT Analysis
- 13.2.6 Key Developments
13.3 Under Armour Inc
- 13.3.1 Key Facts
- 13.3.2 Business Description
- 13.3.3 Products and Services
- 13.3.4 Financial Overview
- 13.3.5 SWOT Analysis
- 13.3.6 Key Developments
13.4 H&M Hennes & Mauritz AB
- 13.4.1 Key Facts
- 13.4.2 Business Description
- 13.4.3 Products and Services
- 13.4.4 Financial Overview
- 13.4.5 SWOT Analysis
- 13.4.6 Key Developments
13.5 New Era Cap
- 13.5.1 Key Facts
- 13.5.2 Business Description
- 13.5.3 Products and Services
- 13.5.4 Financial Overview
- 13.5.5 SWOT Analysis
- 13.5.6 Key Developments
13.6 Puma SE
- 13.6.1 Key Facts
- 13.6.2 Business Description
- 13.6.3 Products and Services
- 13.6.4 Financial Overview
- 13.6.5 SWOT Analysis
- 13.6.6 Key Developments
13.7 ADER
- 13.7.1 Key Facts
- 13.7.2 Business Description
- 13.7.3 Products and Services
- 13.7.4 Financial Overview
- 13.7.5 SWOT Analysis
- 13.7.6 Key Developments
13.8 YUPOONG INC
- 13.8.1 Key Facts
- 13.8.2 Business Description
- 13.8.3 Products and Services
- 13.8.4 Financial Overview
- 13.8.5 SWOT Analysis
- 13.8.6 Key Developments
13.9 Levi Strauss & Co
- 13.9.1 Key Facts
- 13.9.2 Business Description
- 13.9.3 Products and Services
- 13.9.4 Financial Overview
- 13.9.5 SWOT Analysis
- 13.9.6 Key Developments
13.10 Hooey
- 13.10.1 Key Facts
- 13.10.2 Business Description
- 13.10.3 Products and Services
- 13.10.4 Financial Overview
- 13.10.5 SWOT Analysis
- 13.10.6 Key Developments

14. Appendix

14.1 About The Insight Partners

简介目录图表

List Of Tables

Table 1. North America Caps and Hats Market Segmentation
Table 2. List of Vendors
Table 3. North America Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Table 4. North America Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million) - by Type
Table 5. North America Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million) - by Material
Table 6. North America Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million) - by End User
Table 7. North America Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million) - by Distribution Channel
Table 8. North America: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million) - by Country
Table 9. United States: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million) - by Type
Table 10. United States: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million) - by Material
Table 11. United States: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million) - by End User
Table 12. United States: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million) - by Distribution Channel
Table 13. Canada: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million) - by Type
Table 14. Canada: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million) - by Material
Table 15. Canada: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million) - by End User
Table 16. Canada: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million) - by Distribution Channel
Table 17. Mexico: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million) - by Type
Table 18. Mexico: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million) - by Material
Table 19. Mexico: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million) - by End User
Table 20. Mexico: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million) - by Distribution Channel

List Of Figures

Figure 1. North America Caps and Hats Market Segmentation, by Country
Figure 2. Porter's Analysis
Figure 3. Ecosystem: North America Caps and Hats Market
Figure 4. North America Caps and Hats Market - Key Market Dynamics
Figure 5. Impact Analysis of Drivers and Restraints
Figure 6. North America Caps and Hats Market Revenue (US$ Million), 2020-2031
Figure 7. North America Caps and Hats Market Share (%) - by Type (2023 and 2031)
Figure 8. Caps: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 9. Hats: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 10. North America Caps and Hats Market Share (%) - by Material (2023 and 2031)
Figure 11. Polyester: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 12. Cotton: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 13. Leather: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 14. Blends: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 15. Others: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 16. North America Caps and Hats Market Share (%) - by End User (2023 and 2031)
Figure 17. Men: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 18. Women: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 19. Unisex: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 20. Kids: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 21. North America Caps and Hats Market Share (%) - by Distribution Channel (2023 and 2031)
Figure 22. Supermarket and Hypermarket: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 23. Specialty Stores: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 24. Online Retail: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 25. Others: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 26. North America: Caps and Hats Market Revenue, by Key Countries, (2023) (US$ Mn)
Figure 27. North America: Caps and Hats Market Breakdown, by Key Countries, 2023 and 2031 (%)
Figure 28. United States: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 29. Canada: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 30. Mexico: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 31. Heat Map Analysis by Key Players
Figure 32. Company Positioning & Concentration