市场调查报告书
商品编码
1592659
北美语音支付市场预测至 2030 年 - 区域分析 - 按组件(软体和硬体)、企业规模(大型企业和中小企业)和行业(BFSI、汽车、医疗保健、零售、政府等)North America Voice-Based Payments Market Forecast to 2030 - Regional Analysis - by Component (Software and Hardware), Enterprise Size (Large Enterprises and SMEs), and Industry (BFSI, Automotive, Healthcare, Retail, Government, and Others) |
2022年北美语音支付市值为21.8927亿美元,预计2030年将达到48.2293亿美元;预计2022年至2030年复合年增长率为10.4%。
对非接触式支付解决方案的偏好推动了北美语音支付市场
商业领域对非接触式支付解决方案的日益青睐代表着向简化和安全的交易流程的更广泛转变,从而创造了对基于语音的支付的更多需求。这种转变是由现代消费者对金融互动的便利性、速度和增强安全性的要求所推动的。随着全球市场的发展,企业意识到满足这些偏好的必要性,导致非接触式支付方式的采用激增。在近场通讯 (NFC)、无线射频识别 (RFID) 和行动钱包等技术的推动下,非接触式支付为传统支付方式提供了快速、高效的替代方案。根据万事达卡的资料,2021年第一季全球非接触式交易显着成长超过40%。
消费者希望减少身体接触、加快交易速度并最大限度地减少潜在的健康问题,这在最近发生的全球事件的背景下尤其重要。此外,与非接触式支付相关的无缝用户体验可提高客户满意度和忠诚度。采用非接触式支付解决方案的企业也受惠于营运效率的提升。更快的交易处理可提高客户吞吐量并减少排队和结帐时间,从而带来整体积极的购物体验。此外,资料加密和标记化对于非接触式交易至关重要,以提供增强的安全性并降低与传统支付方式相关的风险。因此,所有上述因素都在推动市场成长。
北美语音支付市场概况
北美语音支付市场分为美国、加拿大和墨西哥。在开放银行计划、数位转型和对客户体验的持续关注的推动下,北美的金融格局正在引领创新。财务主管和财务长 (CFO) 正在持续转向投资现代化支付,特别是优先考虑数位支付。
根据Banked 2023年美国消费者支付偏好研究,消费者期望有更多优先考虑速度、便利性和安全的支付方式,并根据自己的情况改变支付方式。研究显示,如果结帐时可以使用多种付款方式,一半的美国消费者会使用多种付款方式。到 2022 年,这一比例将比 2019 年显着增长 43%,这表明现代支付平台的灵活性和多功能性不断增强。资料显示,消费者的财务习惯正在多样化,79.2%的受访者每月使用2-5种支付方式,较2022年的57%大幅上升。 Pay、Google钱包和 PayPal 在美国也越来越受欢迎,59.6% 的受访者表示他们已经使用过它们。这些数位钱包的吸引力在于其易用性和增强的安全功能,使其成为越来越多用户的青睐选择。随着数位支付方式使用的增加,北美对语音支付的需求也增加。
北美语音支付市场收入及 2030 年预测(百万美元)
北美语音支付市场细分
北美语音支付市场按组成部分、企业规模、行业和国家/地区进行分类。
根据组件,北美语音支付市场分为软体和硬体。到 2022 年,软体领域将占据更大的市场份额。
从企业规模来看,北美语音支付市场分为大型企业和中小企业。 2022年,大型企业细分市场占据更大的市场份额。
根据产业,北美语音支付市场分为 BFSI、汽车、医疗保健、零售、政府等。 BFSI 细分市场在 2022 年占据最大的市场份额。
按国家/地区划分,北美语音支付市场分为美国、加拿大和墨西哥。 2022 年,美国在北美语音支付市场份额中占据主导地位。
Amazon.com Inc、Cerence Inc、Google LLC、华为技术有限公司、NCR VOYIX Corp、PayPal Holdings Inc、Paysafe Limited 和 PCI Pal 是北美语音支付市场上的一些领先公司。
The North America voice-based payments market was valued at US$ 2,189.27 million in 2022 and is expected to reach US$ 4,822.93 million by 2030; it is estimated to register a CAGR of 10.4% from 2022 to 2030.
Preference for Contactless Payment Solutions Fuels North America Voice-Based Payments Market
The rising preference for contactless payment solutions within the business landscape represents a broader shift toward streamlined and secure transaction processes creating more demand for voice-based payments. This shift is driven by the modern consumer's requirement for convenience, speed, and enhanced safety in financial interactions. As the global marketplace evolves, businesses recognize the necessity to meet these preferences, leading to a surge in the adoption of contactless payment methods. Contactless payments, facilitated by technologies such as Near Field Communication (NFC), Radio Frequency Identification (RFID), and mobile wallets, offer a swift and efficient alternative to traditional payment methods. According to data from Mastercard, contactless transactions experienced a remarkable growth of over 40% globally in the first quarter of 2021. Additionally, it was found that 80 % of these contactless transactions were valued under US$ 25.
Consumers appreciate reduced physical contact, expedited transactions, and minimized potential health concerns, which are especially pertinent in the context of recent global events. Moreover, the seamless user experience associated with contactless payments fosters customer satisfaction and loyalty. Businesses embracing contactless payment solutions also benefit from improved operational efficiency. Faster transaction processing enhances customer throughput and reduces queues and checkout times, contributing to an overall positive shopping experience. Furthermore, data encryption and tokenization are essential in contactless transactions to provide enhanced security and mitigate risks associated with traditional payment methods. Thus, all the aforementioned factors are fueling the market growth.
North America Voice-Based Payments Market Overview
The North America voice-based payment market is segmented into the US, Canada, and Mexico. The financial landscape in North America is leading innovation fueled by open banking initiatives, digital transformation, and a continuous focus on customer experience. Treasurers and chief financial officers (CFOs) are making a continued shift toward investing in payment modernization, particularly in prioritizing digital payments.
According to Banked's 2023 research of the US consumer payment preferences, consumers expect more payment options that prioritize speed, convenience, and security and are changing their payment methods based on their circumstances. The study revealed that half of the US consumers would use more than one payment method if it were available at checkout. This percentage has seen a notable increase in 2022, by 43%, from 2019 showcasing the growing flexibility and versatility expected from modern payment platforms. The data shows that consumers are diversifying their financial habits, with 79.2% of respondents using 2-5 payment methods monthly, a significant rise from 57% in 2022. According to the same study, digital wallets and payment services, such as Apple Pay, Google Wallet, and PayPal, are also gaining traction in the US, with 59.6% of respondents saying they have used them. The appeal of these digital wallets lies in their ease of use and enhanced security features, making them a favored choice for a growing number of users. With such an increase in the use of digital payment methods, the demand for voice-based payments is also increasing in North America.
North America Voice-Based Payments Market Revenue and Forecast to 2030 (US$ Million)
North America Voice-Based Payments Market Segmentation
The North America voice-based payments market is categorized into component, enterprise size, industry, and country.
Based on component, the North America voice-based payments market is segmented into software and hardware. The software segment held a larger market share in 2022.
In terms of enterprise size, the North America voice-based payments market is segmented into large enterprises and SMEs. The large enterprises segment held a larger market share in 2022.
Based on industry, the North America voice-based payments market is segmented into BFSI, automotive, healthcare, retail, government, and others. The BFSI segment held the largest market share in 2022.
By country, the North America voice-based payments market is segmented into the US, Canada, and Mexico. The US dominated the North America voice-based payments market share in 2022.
Amazon.com Inc, Cerence Inc, Google LLC, Huawei Technologies Co Ltd, NCR VOYIX Corp, PayPal Holdings Inc, Paysafe Limited, and PCI Pal are some of the leading companies operating in the North America voice-based payments market.