市场调查报告书
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1379736
电子邮件安全市场 - 全球产业规模、份额、趋势、机会和预测,按部署、类型、按应用(BFSI、政府、医疗保健、IT 和电信、媒体和娱乐等)按地区、竞争情况进行细分, 2018 年 - 2028年Email Security Market - Global Industry Size, Share, Trends, Opportunity, & Forecast Segmented, By Deployment, By Type, By Application (BFSI, Government, Healthcare, IT & Telecom, Media & Entertainment, & Others ) By Region, Competition 2018-2028 |
2022 年全球电子邮件安全市场价值为 34.7 亿美元,预计到 2028 年预测期内将实现强劲增长,复合CAGR为10.25%。电子邮件安全是一个保护电子邮件免受攻击和未经授权访问的软体平台。它监控通讯中的监管问题、合规性和盗窃情况,防止存取不当内容,并防范恶意软体和有针对性的网路攻击。主要参与者包括 Cisco Systems Inc.、Broadcom Inc.、Open Text Corporation、Proofpoint Inc.、Fortinet Inc.、Barracuda Networks Inc.、DataFlowX、Trend Micro Inc.、Sophos Ltd.、Intermedia.net Inc. 等,都在我们的考虑范围内。由于恶意软体和网路钓鱼活动的增加,特别是勒索软体和企业电子邮件外洩 (BEC) 和电子邮件帐户外洩 (EAC) 等针对性攻击,正在推动电子邮件安全平台的成长。 Cofense Intelligence 发现,2022 年恶意网路钓鱼电子邮件增加了 569%,与凭证网路钓鱼相关的威胁报告增加了 478%。由于投资增加以及组织对业务资料保护的需求不断增长,全球电子邮件安全市场份额必将增长。根据梭子鱼网路 2023 年电子邮件安全报告,随着电子邮件攻击变得更加复杂和难以侦测,26% 的组织增加了电子邮件安全支出预算,以预防和应对威胁。此外,增加 BYOD 和行动装置的使用可以增加电子邮件安全解决方案的采用。
电子邮件安全是指用于保护电子邮件通讯免受网路威胁和未经授权的存取的措施和技术。它包含旨在确保电子邮件和附件的机密性、完整性和可用性的各种技术和工具。电子邮件安全解决方案通常包括垃圾邮件过滤器、防毒软体、加密、身分验证协定和威胁情报系统。
市场概况 | |
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预测期 | 2024-2028 |
2022 年市场规模 | 34.7亿美元 |
2028 年市场规模 | 62.9亿美元 |
2023-2028 年CAGR | 10.25% |
成长最快的细分市场 | 云 |
最大的市场 | 北美洲 |
网路威胁不断发展,网路犯罪分子开发出越来越复杂的技术来利用电子邮件漏洞。这种动态的威胁情势需要电子邮件安全解决方案来适应并领先于新出现的威胁。很大一部分与电子邮件相关的安全漏洞是由人为错误造成的,例如成为网路钓鱼攻击的受害者。应对这项挑战不仅需要技术解决方案,还需要使用者意识和培训计画。企业和组织必须遵守严格的资料保护法规,例如 GDPR 和 HIPAA。遵守这些法规需要强大的电子邮件安全措施和报告功能。
电子邮件流量的庞大数量和复杂性给电子邮件安全解决方案带来了挑战。处理大量电子邮件,同时准确识别和减轻威胁可能会导致资源紧张并导致误报或漏报。实施全面的电子邮件安全解决方案可能成本高昂,特别是对于预算有限的小型组织。成本效益和可扩展性是采用电子邮件安全措施时的关键考虑因素。网路威胁的激增,包括网路钓鱼攻击、勒索软体和企业电子邮件外洩 (BEC),使电子邮件安全成为企业的首要任务。备受瞩目的安全漏洞凸显了对强大的电子邮件安全解决方案的需求。
电子邮件仍然是网路犯罪分子最常见的攻击媒介之一。恶意电子邮件可以作为恶意软体感染、资料窃取和其他网路攻击的网关。电子邮件安全解决方案对于侦测和阻止此类威胁至关重要。 Microsoft Office 365 和 Google Workspace 等基于云端的电子邮件服务的采用促使组织寻求专用的电子邮件安全解决方案来补充内建安全功能。这些解决方案提供了额外的保护层。向远端工作的转变以及使用行动装置进行电子邮件通讯扩大了攻击面。电子邮件安全解决方案必须适应保护用户,无论其位置或装置为何。
包括机器学习和人工智慧在内的先进威胁侦测技术的发展提高了电子邮件安全解决方案在识别和缓解复杂威胁方面的准确性。 GDPR 和 CCPA 等监管框架要求采取严格的资料保护措施,包括电子邮件安全。组织必须实施确保遵守这些法规的解决方案,从而推动对电子邮件安全工具的需求。组织越来越意识到员工网路安全培训和意识计画的重要性。这种意识的提高导致对电子邮件安全教育和培训的投资增加。
网路威胁的激增,包括网路钓鱼攻击、勒索软体和企业电子邮件外洩 (BEC),使电子邮件安全成为企业的首要任务。备受瞩目的安全漏洞凸显了对强大的电子邮件安全解决方案的需求。电子邮件仍然是网路犯罪分子最常见的攻击媒介之一。恶意电子邮件可以作为恶意软体感染、资料窃取和其他网路攻击的网关。电子邮件安全解决方案对于侦测和阻止此类威胁至关重要。
Microsoft Office 365 和 Google Workspace 等基于云端的电子邮件服务的采用促使组织寻求专用的电子邮件安全解决方案来补充内建安全功能。这些解决方案提供了额外的保护层。向远端工作的转变以及使用行动装置进行电子邮件通讯扩大了攻击面。电子邮件安全解决方案必须适应保护用户,无论其位置或装置为何。
包括机器学习和人工智慧在内的先进威胁侦测技术的发展提高了电子邮件安全解决方案在识别和缓解复杂威胁方面的准确性。 GDPR 和 CCPA 等监管框架要求采取严格的资料保护措施,包括电子邮件安全。组织必须实施确保遵守这些法规的解决方案,从而推动对电子邮件安全工具的需求。组织越来越意识到员工网路安全培训和意识计画的重要性。这种意识的提高导致对电子邮件安全教育和培训的投资增加。基于云端的电子邮件安全解决方案提供可扩充性、灵活性且易于部署。它们非常适合现代电子邮件环境并受到欢迎,尤其是在中小型企业中。
电子邮件安全解决方案越来越多地整合到更广泛的网路安全生态系统中。这使组织能够集中威胁侦测和回应,从而改善整体安全状况。零信任安全框架的采用假设网路内部和外部都可能存在威胁,强调了保护电子邮件通讯作为整体安全策略的一部分的重要性。
网路钓鱼攻击仍然是一种普遍的威胁,网路犯罪分子使用的策略越来越复杂。攻击者针对特定个人或组织的鱼叉式网路钓鱼正在增加。为了应对这一趋势,电子邮件安全解决方案正在整合先进的威胁侦测机制、机器学习和人工智慧 (AI),以识别和阻止网路钓鱼尝试。人工智慧和机器学习在电子邮件安全中发挥关键作用。这些技术分析大量资料集以侦测显示恶意行为的模式,从而实现即时威胁侦测和主动回应。它们提高了识别网路钓鱼尝试、恶意软体和其他电子邮件威胁的准确性。零信任是一种假设不存在信任的安全框架,即使在组织的网路内也是如此。电子邮件安全是零信任的一个组成部分,因为它强调在允许电子邮件通讯之前验证寄件者和收件者的身份和安全状况。这种方法可以最大限度地降低基于电子邮件的攻击的风险。
电子邮件安全解决方案越来越多地采用高级身份验证和授权方法,以确保只有授权使用者才能存取电子邮件帐户。多重身份验证 (MFA) 和生物识别身份验证可增强电子邮件帐户的安全性,降低未经授权的存取和帐户外洩的风险。加密技术变得更加容易获取和用户友好。端对端加密,即电子邮件的内容从寄件者到收件者都经过加密,可确保只有目标收件者才能解密和阅读电子邮件。这可以保护敏感资讯在传输过程中不被拦截。随着 Microsoft 365 和 Google Workspace 等云端电子邮件服务的广泛采用,组织越来越多地转向基于云端的电子邮件安全解决方案。这些解决方案提供可扩展性、灵活性和集中管理,非常适合现代电子邮件环境。
基于云端的电子邮件安全占据了更大的市场份额,并且随着组织进行数位转型并适应远距工作环境,预计在预测期内将以高CAGR成长。使用基于云端的电子邮件安全解决方案可以将远端指纹扫描、脸部辨识和文件验证与伺服器整合。此外,公司已经开始采用这些解决方案,并意识到它有助于降低成本、提高营运效率和提高安全性。例如,据思科系统公司称,到 2021 年,预计 70% 的上市和私人公司将使用基于云端的电子邮件解决方案。
由于不断变化的需求,许多企业正在迅速转向采用电子邮件安全解决方案,而这些解决方案的转型已成为越来越重要的优先事项。 IT 和电信领导团队不断面临越来越大的压力,需要简化安全技术的部署和管理、降低安全环境的复杂性并加强整体安全结构。组织正在实施电子邮件安全解决方案,以帮助保护其数位环境和关键基础设施免受新兴网路威胁。此外,产业内网路攻击的增加已促使组织采用电子邮件安全解决方案。
北美地区已成为全球电子邮件安全市场的领导者,到 2022 年将占据重要的收入份额。由于组织中越来越多地采用行动装置、严格的法规以及引入,北美地区在 2022 年主导了全球市场。基于云端的电子邮件安全解决方案。此外,由于疫情期间网路钓鱼和电子邮件诈骗率激增,该地区的企业更加重视保护电子邮件伺服器上储存的机密资料。由于企业需求不断增长,电子邮件安全解决方案在保护商业资讯和基础设施方面的发展势头强劲。
Global Email Security Market has valued at USD 3.47 Billion in 2022 and is anticipated to project robust growth in the forecast period with a CAGR of 10.25% through 2028. Email security is a software platform that protects email from attacks and unauthorized access. It monitors communications for regulatory issues, compliance, and theft, prevents access to inappropriate content, and protects against malware and targeted cyberattacks. Key players, including Cisco Systems Inc., Broadcom Inc., Open Text Corporation, Proofpoint Inc., Fortinet Inc., Barracuda Networks Inc., DataFlowX, Trend Micro Inc., Sophos Ltd., Intermedia.net Inc., and others, are considered in our scope. Due to an increase in malware and phishing activity, particularly ransomware and targeted attacks such as business email compromise (BEC) and email account compromise (EAC), is driving the growth of electronic mail security platforms. Cofense Intelligence found that malicious phishing emails increased by 569% in 2022, and threat reports related to credential phishing increased by 478%.The global email security market share is set to grow due to increased investments and the rising need for business data protection by organizations. According to the 2023 electronic mail security report from Barracuda Networks, 26% of organizations have increased their budgets for electronic mail security spending to prevent and respond to threats as email attacks become more sophisticated and harder to detect. Furthermore, increasing BYOD and mobile device use to increase the adoption of electronic mail security solutions.
Email security refers to the measures and technologies used to protect email communication from cyber threats and unauthorized access. It encompasses various techniques and tools designed to ensure the confidentiality, integrity, and availability of email messages and attachments. Email security solutions typically include spam filters, antivirus software, encryption, authentication protocols, and threat intelligence systems.
Market Overview | |
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Forecast Period | 2024-2028 |
Market Size 2022 | USD 3.47 Billion |
Market Size 2028 | USD 6.29 billion |
CAGR 2023-2028 | 10.25% |
Fastest Growing Segment | Cloud |
Largest Market | North America |
Cyber threats are constantly evolving, with cybercriminals developing increasingly sophisticated techniques to exploit email vulnerabilities. This dynamic threat landscape requires email security solutions to adapt and stay ahead of emerging threats. A significant proportion of email-related security breaches result from human error, such as falling victim to phishing attacks. Addressing this challenge requires not only technological solutions but also user awareness and training programs. Businesses and organizations are subject to stringent data protection regulations, such as GDPR and HIPAA. Complying with these regulations necessitates robust email security measures and reporting capabilities.
The sheer volume and complexity of email traffic pose challenges for email security solutions. Handling a vast number of emails while accurately identifying and mitigating threats can strain resources and lead to false positives or false negatives. Implementing comprehensive email security solutions can be costly, especially for smaller organizations with limited budgets. Cost-effectiveness and scalability are critical considerations in the adoption of email security measures. The proliferation of cyber threats, including phishing attacks, ransomware, and business email compromise (BEC), has made email security a top priority for businesses. High-profile security breaches have underscored the need for robust email security solutions.
Email remains one of the most common attack vectors for cybercriminals. Malicious emails can serve as a gateway for malware infection, data theft, and other cyberattacks. Email security solutions are essential for detecting and blocking such threats. The adoption of cloud-based email services, such as Microsoft Office 365 and Google Workspace, has prompted organizations to seek dedicated email security solutions to supplement built-in security features. These solutions provide additional layers of protection. The shift to remote work and the use of mobile devices for email communication have expanded the attack surface. Email security solutions must adapt to protect users regardless of their location or device.
The development of advanced threat detection technologies, including machine learning and artificial intelligence, has improved the accuracy of email security solutions in identifying and mitigating sophisticated threats. Regulatory frameworks, such as GDPR and CCPA, mandate strict data protection measures, including email security. Organizations must implement solutions that ensure compliance with these regulations, driving the demand for email security tools. Organizations are becoming more aware of the importance of cybersecurity training and awareness programs for employees. This heightened awareness is leading to increased investment in email security education and training.
The proliferation of cyber threats, including phishing attacks, ransomware, and business email compromise (BEC), has made email security a top priority for businesses. High-profile security breaches have underscored the need for robust email security solutions. Email remains one of the most common attack vectors for cybercriminals. Malicious emails can serve as a gateway for malware infection, data theft, and other cyberattacks. Email security solutions are essential for detecting and blocking such threats.
The adoption of cloud-based email services, such as Microsoft Office 365 and Google Workspace, has prompted organizations to seek dedicated email security solutions to supplement built-in security features. These solutions provide additional layers of protection. The shift to remote work and the use of mobile devices for email communication have expanded the attack surface. Email security solutions must adapt to protect users regardless of their location or device.
The development of advanced threat detection technologies, including machine learning and artificial intelligence, has improved the accuracy of email security solutions in identifying and mitigating sophisticated threats. Regulatory frameworks, such as GDPR and CCPA, mandate strict data protection measures, including email security. Organizations must implement solutions that ensure compliance with these regulations, driving the demand for email security tools. Organizations are becoming more aware of the importance of cybersecurity training and awareness programs for employees. This heightened awareness is leading to increased investment in email security education and training. Cloud-based email security solutions offer scalability, flexibility, and ease of deployment. They are well-suited to modern email environments and have gained popularity, especially among small and medium-sized businesses.
Email security solutions are increasingly being integrated into broader cybersecurity ecosystems. This enables organizations to centralize threat detection and response, improving overall security posture. The adoption of the Zero Trust security framework, which assumes that threats may exist both inside and outside the network, emphasizes the importance of securing email communications as part of a holistic security strategy.
Phishing attacks continue to be a pervasive threat, with cybercriminals using increasingly sophisticated tactics. Spear phishing, in which attackers target specific individuals or organizations, is on the rise. To combat this trend, email security solutions are integrating advanced threat detection mechanisms, machine learning, and artificial intelligence (AI) to identify and block phishing attempts. AI and machine learning are playing a pivotal role in email security. These technologies analyze vast datasets to detect patterns indicative of malicious behavior, allowing for real-time threat detection and proactive responses. They enhance the accuracy of identifying phishing attempts, malware, and other email-borne threats. Zero Trust is a security framework that assumes no trust, even within an organization's network. Email security is an integral part of Zero Trust, as it emphasizes verifying the identity and security posture of both senders and recipients before allowing email communication. This approach minimizes the risk of email-based attacks.
Email security solutions are increasingly adopting advanced authentication and authorization methods to ensure that only authorized users can access email accounts. Multi-factor authentication (MFA) and biometric authentication enhance email account security, reducing the risk of unauthorized access and account compromise. Encryption technologies are becoming more accessible and user-friendly. End-to-end encryption, in which the content of emails is encrypted from sender to recipient, ensures that only the intended recipient can decrypt and read the email. This protects sensitive information from interception during transmission. With the widespread adoption of cloud email services like Microsoft 365 and Google Workspace, organizations are increasingly turning to cloud-based email security solutions. These solutions offer scalability, flexibility, and centralized management, making them well-suited for modern email environments.
The cloud-based email security accounted for a larger market share and is projected to grow with a high CAGR during the forecast period as organizations digitally transform and adapt to remote working environments. The usage of cloud-based email security solutions allows remote fingerprint scanning, facial recognition, and document verification to integrate with the servers. Moreover, companies have started adopting these solutions and are realizing that it helps in cost reduction, increasing operational efficiency, and improving security. For instance, According to Cisco Systems, by 2021, 70% of public and private companies are expected to use cloud-based email solutions .
Many businesses are rapidly moving toward adopting electronic mail security solutions due to evolving needs, and the transformation of these solutions has become a growing priority. IT & Telecom to lead as it is teams are constantly under increasing pressure to simplify the deployment and management of security technology, reduce the complexity of their security environments, and strengthen their overall security structure. Organizations are implementing electronic mail security solutions to help protect their digital environments and critical infrastructure from emerging cyber threats. Moreover, the increase in cyber-attacks within the industry has realized organizations adopt electronic mail security solutions.
The North America region has established itself as the leader in the Global Email Security Market with a significant revenue share in 2022. North America dominated the global market in 2022, owing to the increasing adoption of mobile devices among organizations, stringent regulations, and the introduction of cloud-based email security solutions. Moreover, due to the pandemic's spike in phishing and email scam rates, businesses in the region have increased their attention to safeguarding confidential data stored on email servers. Due to the increasing demand among enterprises, electronic mail security solutions are gaining momentum to protect business information and infrastructure.
In this report, the Global Email Security Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below: