市场调查报告书
商品编码
1597379
有机米蛋白市场 - 全球产业规模、份额、趋势、机会和预测,按产品类型、应用、地区和竞争细分,2019-2029FOrganic Rice Protein Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Product Type, By Application, By Region & Competition, 2019-2029F |
2023年全球有机米蛋白市场价值为695.1亿美元,预计2029年将达到1,084.1亿美元,预测期内复合年增长率为7.72%。这一市场扩张很大程度上归因于对植物蛋白的需求不断增加、消费者偏好转向健康和保健以及运动营养领域的成长。来自米的有机米蛋白对于从事健身运动和寻求植物性蛋白质来源的人特别有益。它们的高碳水化合物含量使它们成为理想的替代品。人们对植物蛋白的兴趣日益高涨,尤其是素食者、纯素食者和弹性素食者,这是市场成长的重要动力。此外,有机产品的吸引力受到其健康优势、环境效益以及避免合成添加剂和基因改造生物的影响,正在增加他们的需求。这些蛋白质富含必需胺基酸,为具有特定饮食要求或过敏的个体提供全面的蛋白质来源。
市场概况 | |
---|---|
预测期 | 2025-2029 |
2023 年市场规模 | 695.1亿美元 |
2029 年市场规模 | 1084.1亿美元 |
2024-2029 年复合年增长率 | 7.72% |
成长最快的细分市场 | 肉类类似物和补充剂 |
最大的市场 | 北美洲 |
农业和农民福利部发布了 2022-23 年主要农作物产量的最终估计。根据这些估计,2022-23 年稻米总产量预计将达到创纪录的 1,3575.5 万吨。这一数字比上年产量12947.1万吨增加了628.4万吨,也比过去五年平均产量12039万吨增加了1536.5万吨。
随着消费者寻求营养丰富的食品和有效的蛋白质补充剂以促进肌肉恢復和整体健康改善,健康和保健趋势的日益增长也推动了市场的发展。向清洁标籤产品的明显转变,导致消费者更喜欢天然和有机蛋白质来源。有机农业实践可以促进土壤健康、生物多样性和环境永续性,使有机米蛋白成为具有环保意识的消费者的首选。有机米蛋白的独特优势,包括其高营养价值和低过敏特性,提高了其受欢迎程度。这些蛋白质富含维生素E、必需胺基酸、阿魏酸、淀粉和异化元素,对身体和皮肤健康有益。它们可以取代乳清和大豆添加剂,并且富含乙醇、半胱氨酸和蛋氨酸等氨基酸。此外,研究表明,大米蛋白有助于降低血糖水平和腹部脂肪,使其成为注重健康的人的营养和天然选择。
对植物性蛋白质的需求不断增长
健康与保健趋势
生产成本高
来自其他植物性蛋白质的市场竞争
转向清洁标籤产品
运动和能量营养领域的成长
产品洞察
应用洞察
区域洞察
北美市场主导地位
The global Organic Rice Protein Market was valued at USD 69.51 Billion in 2023 and is expected to reach USD 108.41 Billion by 2029 with a CAGR of 7.72% during the forecast period. This market expansion is largely attributed to the increasing demand for plant-based proteins, a shift in consumer preferences towards health and wellness, and the growth of the sports nutrition segment. Organic rice proteins, derived from rice, are particularly beneficial for those engaged in fitness regimes and seeking plant-based protein sources. Their high carbohydrate content makes them an ideal alternative. The surging interest in plant-based proteins, notably among vegetarians, vegans, and flexitarians, is a significant driver of market growth. Furthermore, the appeal of organic products, influenced by their perceived health advantages, environmental benefits, and the avoidance of synthetic additives and GMOs, is enhancing their demand. These proteins are rich in essential amino acids, providing a comprehensive protein source for individuals with specific dietary requirements or allergies.
Market Overview | |
---|---|
Forecast Period | 2025-2029 |
Market Size 2023 | USD 69.51 Billion |
Market Size 2029 | USD 108.41 Billion |
CAGR 2024-2029 | 7.72% |
Fastest Growing Segment | Meat Analogues & Extenders |
Largest Market | North America |
The Department of Agriculture and Farmers Welfare has released the final estimates for major crop production for the 2022-23 period. According to these estimates, the total rice production for 2022-23 is projected to reach a record 1357.55 lakh tonnes. This figure exceeds the previous year's production of 1294.71 lakh tonnes by 62.84 lakh tonnes and surpasses the average production of the last five years, which was 1203.90 lakh tonnes, by 153.65 lakh tonnes.
The market is also propelled by the increasing trend towards health and wellness, as consumers look for nutrient-rich foods and effective protein supplements for muscle recovery and overall health improvement. There is a noticeable shift towards clean-label products, leading consumers to prefer natural and organic protein sources. Organic farming practices, which bolster soil health, biodiversity, and environmental sustainability, make organic rice protein a preferred choice for environmentally aware consumers. The distinct benefits of organic rice protein, including its high nutritional value and hypoallergenic properties, have boosted its popularity. These proteins are loaded with vitamin E, essential amino acids, ferulic acid, starch, and allonation elements, which are beneficial for both body and skin health. They can replace whey and soy-based additives and are abundant in amino acids such as ethos, cysteine, and methionine. Moreover, research indicates that rice protein can help in reducing blood sugar levels and belly fat, rendering it a nutritious and natural option for health-conscious individuals.
Key Market Drivers
Rising Demand for Plant-Based Proteins
An essential driving force behind the global organic rice protein market is the growing consumer demand for plant-based proteins. With increased health awareness, better dietary choices, and a concern for environmental sustainability, more consumers are opting for vegetarian, vegan, and flexitarian diets, thereby increasing the need for plant-based protein sources. Plant-based proteins, especially those that are organic, are seen as healthier alternatives that offer vital nutrients while avoiding the harmful effects of traditional animal proteins, such as cholesterol and saturated fats. Additionally, the number of health enthusiasts and athletes seeking allergen-free protein supplements that do not cause digestive issues is on the rise. Organic rice protein, being a comprehensive protein with all essential amino acids, is well-suited to meet these dietary preferences, thus driving its market demand.
Rice protein is a crucial nutritional and energy source for 50% of the global population, where rice has traditionally been a staple food. While rice protein content is relatively low at around 7% compared to other cereal grains, the vast global production of rice about 400 million metric tons annually-means the potential quantity of available rice protein is substantial. Additionally, rice protein significantly affects the structural, functional, and nutritional qualities of rice, influencing characteristics such as texture, stickiness, pasting properties, and sensory attributes. Recently, rice protein has gained recognition for its unique nutritional benefits and hypoallergenic properties, boosting its popularity in foods worldwide.
Health and Wellness Trends
The escalating focus on health and wellness is a significant driver of the global organic rice protein market. Consumers are more health-conscious now and are searching for nutrient-rich foods and protein supplements that support muscle recovery, weight management, and overall wellness. Organic rice protein stands out for its health benefits, which include being hypoallergenic and easily digestible. It is free from gluten, lactose, and other common allergens, making it suitable for individuals with various dietary restrictions. Additionally, its rich amino acid content is crucial for muscle development. The positive association of organic products with health and wellness further boosts the demand for organic rice protein, aligning it with the clean-label trend, where consumers prefer products with natural and easily understandable ingredient lists.
Key Market Challenges
High Production Costs
One of the main hurdles for the global organic rice protein market is the high production costs linked with organic farming and protein extraction processes. While organic farming practices are environmentally sustainable and beneficial for soil health, they demand more labor, time, and resources compared to conventional farming practices. Additionally, the meticulous process of extracting and isolating proteins from rice further escalates production costs. As a result, organic rice protein products are often priced higher than their conventional counterparts, which can limit their adoption in price-sensitive markets. Producers face the challenge of maintaining a balance between cost and pricing strategies to attract a wider consumer base while ensuring profitability.
Market Competition from Other Plant-Based Proteins
The global organic rice protein market faces considerable competition from other plant-based proteins like pea, soy, and hemp proteins. While rice protein offers unique benefits, the protein market is fragmented with many alternatives that might appeal to different consumer segments based on their nutritional preferences and potential allergenic concerns. For example, pea protein is renowned for its high amino acid content and solubility, whereas soy protein is praised for its complete amino acid profile. This competitive landscape necessitates that organic rice protein producers continuously innovate and enhance their product offerings, branding, and marketing strategies to differentiate their products and capture market share.
Key Market Trends
Shift Towards Clean-Label Products
A notable trend in the global organic rice protein market is the increasing shift towards clean-label products. Consumers are increasingly favoring products with transparent, simple, and natural ingredient lists, free of artificial additives, preservatives, and genetically modified organisms (GMOs). Organic rice protein, being natural and minimally processed, aligns well with the clean-label trend. This shift is driven not only by health-conscious consumers but also by those who are environmentally conscious and prefer products that promote sustainability and ethical farming practices. The growing inclination towards clean-label products is expected to continue, fostering the growth of the organic rice protein market.
Growth of the Sports and Energy Nutrition Segment
The sports and energy nutrition segment has emerged as a notable trend within the global organic rice protein market. Athletes and fitness enthusiasts are increasingly seeking high-quality, plant-based protein alternatives as substitutes for traditional animal-based supplements. Organic rice protein, with its excellent amino acid profile, including branched-chain amino acids (BCAAs) crucial for muscle recovery and growth, has gained traction in this segment. Its hypoallergenic nature and ease of digestion make it an attractive choice for sports nutrition products such as protein powders, bars, and shakes. As the trend towards healthier and plant-based diets continues to grow among fitness communities, the demand for organic rice protein in sports and energy nutrition is anticipated to rise significantly.
Segmental Insights
Product Insights
In 2023, rice protein isolates captured the largest market revenue share. This segment's expansion is fueled by increased consumer awareness regarding the product's health benefits, including its anti-cholesterol and antioxidant properties. Lactose-intolerant consumers use rice protein isolates in infant food and beverages due to its ability to improve lean body mass and positively impact skeletal muscle growth. Conversely, rice protein concentrate is predicted to demonstrate the fastest CAGR throughout the forecast period. As a more cost-effective option, rice protein concentrates are accessible to a wider range of consumers and exhibit versatile functional properties, enabling their incorporation into multiple food and beverage products.
Application Insights
The sports and energy nutrition category dominated the market in 2023. Athletes and fitness enthusiasts are increasingly turning to plant-based protein substitutes over traditional animal-based supplements. Organic rice protein is highlighted as a high-quality, readily available source with an excellent amino acid profile, including BCAAs essential for muscle recovery and growth. This plant-based protein provides multiple functional advantages, like muscle building, enhanced performance, and weight management, positioning it as a preferred choice among athletes. The surge in health consciousness and active lifestyles has fueled the popularity of supplements and nutritional products designed to boost energy, support muscle recovery, and enhance athletic performance. This segment's dominance is also attributed to the rise of fitness influencers and sports enthusiasts, who promote the benefits of specialized nutrition. Additionally, innovations in product formulations and an expanding range of options catering to various dietary needs have further solidified the sports and energy nutrition category's market leadership.
Regional Insights
North America Market Dominance
In 2023, North America held the leading position in the global organic rice protein market. Technological advancements and rapid product adoption rates are key factors driving demand in this region. Manufacturers are diversifying their offerings, including powders, bars, shakes, and even baked goods, to meet the growing consumer demand for convenient and nutritious protein sources. The U.S., in particular, spearheaded the North American market due to increased consumer interest in healthy and sustainable food options. Organic rice protein, recognized for being hypoallergenic, gluten-free, and easily digestible, is highly favored by athletes for muscle recovery and improved performance. The strong shift toward plant-based diets and increasing consumer demand for organic, clean-label products. The region's health-conscious population, coupled with rising awareness of environmental sustainability, has significantly boosted the adoption of organic rice protein. Additionally, stringent regulations and certifications for organic products in North America support market growth and ensure product quality. Innovations in food technology and the development of new applications for organic rice protein further contribute to its prominence. As a result, North America remains a key player in driving the market's expansion and setting industry trends.
In this report, the global Organic Rice Protein Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Company Profiles: Detailed analysis of the major companies presents in the global Organic Rice Protein Market.
Global Organic Rice Protein Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report: