胃肠道非处方药市场 - 全球产业规模、份额、趋势、机会和预测，按药品类别、适应症、最终用户、地区和竞争细分，2020-2030 年预测

2024 年全球胃肠道非处方药市场价值为 415 亿美元，预计在预测期内将出现令人印象深刻的增长，到 2030 年的复合年增长率为 6.15%。 胃肠道非处方 (OTC) 药物是无需处方即可获得的药物，旨在缓解一系列常见的胃肠道症状和疾病。这些药物通常由消费者自行服用，以缓解不适和治疗轻微的消化问题。胃肠道非处方药的主要优点之一是其可及性。消费者无需处方即可购买这些产品，可在零售药局、药局、超市和线上平台轻鬆买到。非处方药通常按照包装上的指示或医疗保健专业人员的建议使用。按照标籤说明使用时，胃肠道非处方药被认为是安全有效的。它们的非处方状态反映了它们适合出现轻度至中度胃肠道症状的患者自行用药。然而，患有严重或慢性胃肠道疾病的人应该寻求医疗保健提供者的指导。

全球老化人口更容易出现胃肠道问题。随着年龄的增长，人们更容易出现消化问题，这增加了对非处方胃肠道药物的需求。随着消费者对胃肠道健康和相关问题的认识不断提高，他们开始寻求非处方药来解决常见的消化问题。教育活动和资讯传播有助于提高这种认识。不良的饮食习惯、压力、久坐的生活方式和不规则的饮食模式等因素会导致胃肠道问题。这些生活方式因素推动了对缓解症状的非处方药的需求。非处方药是一种治疗常见胃肠道问题的非侵入性且经济有效的方法。许多人在考虑处方药或医疗程序之前会优先考虑非处方药。製药公司不断创新，开发非处方胃肠道药物的新配方，如速效或长效缓解剂、咀嚼片和液体配方，以满足消费者的偏好。

主要市场挑战

通用竞争

主要市场趋势

天然草本疗法

目录

第 1 章：产品概述

第 2 章：研究方法

第 3 章：执行摘要

第 4 章：顾客之声

第 5 章：全球胃肠道非处方药市场展望

• 市场规模和预测
  • 按价值
• 市场占有率和预测
  • 依药物类别（泻药、胃肠道癌症治疗药、胃酸减少剂、止泻药、质子帮浦抑制剂、H2 抑制剂、胃酸中和剂、肠道抗发炎药、止吐药）
  • 依适应症（胃食道逆流或胃灼热、便秘、腹泻、晕动病等）
  • 按最终用户（医院药局、零售药局、网路药局、其他）
  • 按地区
  • 按公司分类（2024）
• 市场地图

第 6 章：亚太胃肠道非处方药市场展望

• 市场规模和预测
• 市场占有率和预测
• 亚太地区：国家分析
  • 印度
  • 澳洲
  • 日本
  • 韩国

第 7 章：欧洲胃肠道非处方药市场展望

• 市场规模和预测
• 市场占有率和预测
• 欧洲：国家分析
  • 德国
  • 西班牙
  • 义大利
  • 英国

第 8 章：北美胃肠道非处方药市场展望

• 市场规模和预测
• 市场占有率和预测
• 北美：国家分析
  • 墨西哥
  • 加拿大

第 9 章：南美洲胃肠道非处方药市场展望

• 市场规模和预测
• 市场占有率和预测
• 南美洲：国家分析
  • 阿根廷
  • 哥伦比亚

第 10 章：中东和非洲胃肠道非处方药市场展望

• 市场规模和预测
• 市场占有率和预测
• MEA：国家分析
  • 沙乌地阿拉伯
  • 阿联酋

第 11 章：市场动态

• 驱动程式
• 挑战

第 12 章：市场趋势与发展

• 最新动态
• 产品发布
• 合併与收购

第 13 章：全球胃肠道非处方药市场：SWOT 分析

第 14 章：波特五力分析

• 产业竞争
• 新进入者的潜力
• 供应商的力量
• 顾客的力量
• 替代产品的威胁

第 15 章： 大环境分析

第 16 章：竞争格局

• Viatris Inc.
• Sandoz Group AG
• Johnson & Johnson Services, Inc.
• Sun Pharmaceuticals Industries Limited
• Teva Pharmaceuticals Industries Ltd.
• Zydus Life science Ltd.
• Sanofi SA
• Bayer AG
• Pfizer Inc.
• GlaxoSmithKline Plc

第 17 章：策略建议

第18章 调査会社について・免责事项

Global Gastrointestinal OTC Drugs Market was valued at USD 41.50 Billion in 2024 and is anticipated to witness an impressive growth in the forecast period with a CAGR of 6.15% through 2030. Gastrointestinal over the counter (OTC) drugs are medications that are available without a prescription and are designed to provide relief from a range of common gastrointestinal symptoms and conditions. These drugs are typically self-administered by consumers to alleviate discomfort and manage minor digestive issues. One of the primary advantages of gastrointestinal OTC drugs is their accessibility. Consumers can purchase these products without the need for a prescription, making them readily available at retail pharmacies, drug stores, supermarkets, and online platforms. OTC drugs are typically used as directed on the packaging or as advised by a healthcare professional. Gastrointestinal OTC drugs are considered safe and effective when used according to the labeled instructions. Their non-prescription status reflects their suitability for self-medication by individuals experiencing mild to moderate gastrointestinal symptoms. However, individuals with severe or chronic gastrointestinal conditions should seek guidance from a healthcare provider.

The global aging population is more susceptible to gastrointestinal issues. As people age, they are more likely to experience digestive problems, which increases the need for OTC gastrointestinal remedies. Increasing awareness among consumers about gastrointestinal health and related issues encourages them to seek OTC solutions for common digestive problems. Educational campaigns and information dissemination contribute to this awareness. Factors like poor dietary habits, stress, sedentary lifestyles, and irregular eating patterns contribute to gastrointestinal problems. These lifestyle factors drive the demand for OTC drugs to alleviate symptoms. OTC drugs offer a non-invasive and cost-effective means of managing common gastrointestinal issues. Many individuals prefer OTC options before considering prescription medications or medical procedures. Pharmaceutical companies continue to innovate by developing new formulations of OTC gastrointestinal drugs, such as fast-acting or long-lasting relief options, chewable tablets, and liquid formulations, to cater to consumer preferences.

Key Market Challenges

Generic Competition

Generic gastrointestinal OTC drugs typically cost less than their branded counterparts. This price competition can lead to lower profit margins for pharmaceutical companies that market branded OTC drugs, as consumers often opt for more affordable generic options. Some gastrointestinal OTC drugs have been on the market for a long time, and they may have multiple generic equivalents. This can lead to market saturation, with numerous generic products vying for a share of the market. When a branded OTC drug's patent expires, it opens the door for generic manufacturers to enter the market with their versions of the drug. As a result, the branded drug may experience a decline in market share. The presence of generic competitors can put pressure on branded OTC drug manufacturers to lower their prices, reducing their profitability. They may need to engage in price wars to maintain their market share. Generic drugs are generally perceived as cost-effective alternatives to branded drugs. This perception can lead consumers to switch from branded to generic OTC drugs when available, contributing to the challenges faced by branded manufacturers. Generic drugs must meet regulatory standards for safety, efficacy, and quality, just like branded drugs. Branded manufacturers may face increased scrutiny and competition from generic companies that adhere to these standards. Branded OTC drug manufacturers often invest heavily in marketing and promotional efforts to differentiate their products. However, generic competitors may not invest as much in marketing, relying on price advantage instead. When a branded OTC drug's patent protection or exclusivity period expires, it allows generic manufacturers to introduce their versions. This can lead to a rapid loss of market exclusivity for branded drugs.

Key Market Trends

Natural and Herbal Remedies

Many consumers prefer natural and herbal remedies for gastrointestinal problems because they perceive them as gentler and having fewer side effects compared to synthetic drugs. A growing awareness of holistic health and wellness has encouraged individuals to seek natural and herbal solutions to address the root causes of gastrointestinal issues rather than just managing symptoms. Natural and herbal OTC products often contain plant-based ingredients known for their digestive benefits. Examples include ginger, peppermint, chamomile, aloe vera, and licorice. Probiotic supplements and prebiotic fiber sources have gained popularity for promoting gut health. These products are often considered natural and may be incorporated into OTC gastrointestinal offerings. Homeopathic remedies using highly diluted natural substances are used by some consumers to address digestive discomfort and gastrointestinal conditions. Natural and herbal remedies are often associated with fewer adverse effects, making them appealing to individuals who want to avoid the potential side effects of synthetic medications. Manufacturers have expanded their product lines to include a wide variety of natural and herbal OTC options for different gastrointestinal symptoms, such as herbal teas, dietary supplements, and herbal extracts. Some natural and herbal OTC products combine multiple ingredients to target multiple aspects of gastrointestinal health. For example, a product may include both ginger and fennel to address digestive discomfort and bloating.

Key Market Players

• Viatris Inc.
• Sandoz Group AG
• Johnson & Johnson Services, Inc.
• Sun Pharmaceuticals Industries Limited
• Teva Pharmaceuticals Industries Ltd.
• Zydus Life science Ltd.
• Sanofi SA
• Bayer AG
• Pfizer Inc.
• GlaxoSmithKline Plc.

Report Scope:

In this report, the Global Gastrointestinal OTC Drugs Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Gastrointestinal OTC Drugs Market, By Drug Class:

• Laxatives
• Gastrointestinal Cancer Treatments
• Gastric Acid Reducers
• Anti-Diarrheal
• Proton Pump Inhibitors
• H2 Inhibitors
• Gastric Acid Neutralizers
• Bowel Anti-Inflammatory
• Anti-Emetics

Gastrointestinal OTC Drugs Market, By Indication:

• Gastroesophageal Reflux Disease or Heartburn
• Constipation
• Diarrhea
• Motion Sickness
• Others

Gastrointestinal OTC Drugs Market, By End User:

• Hospitals Pharmacies
• Retail Pharmacies
• Online pharmacies
• Others

Gastrointestinal OTC Drugs Market, By Region:

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
• Asia-Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
• South America
  • Brazil
  • Argentina
  • Colombia
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Gastrointestinal OTC Drugs Market.

Available Customizations:

Global Gastrointestinal OTC Drugs Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

• 1.1. Market Definition
• 1.2. Scope of the Market
  • 1.2.1. Markets Covered
  • 1.2.2. Years Considered for Study
  • 1.2.3. Key Market Segmentations

2. Research Methodology

• 2.1. Objective of the Study
• 2.2. Baseline Methodology
• 2.3. Key Industry Partners
• 2.4. Major Association and Secondary Sources
• 2.5. Forecasting Methodology
• 2.6. Data Triangulation & Validation
• 2.7. Assumptions and Limitations

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions/Countries
• 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Gastrointestinal OTC Drugs Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Drug Class (Laxatives, Gastrointestinal Cancer Treatments, Gastric Acid Reducers, Anti-Diarrheal, Proton Pump Inhibitors, H2 Inhibitors, Gastric Acid Neutralizers, Bowel Anti-Inflammatory, Anti-Emetics)
  • 5.2.2. By Indication (Gastroesophageal Reflux Disease or Heartburn, Constipation, Diarrhea, Motion Sickness, Others)
  • 5.2.3. By End User (Hospitals Pharmacies, Retail Pharmacies, Online pharmacies, Others)
  • 5.2.4. By Region
  • 5.2.5. By Company (2024)
• 5.3. Market Map

6. Asia Pacific Gastrointestinal OTC Drugs Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Drug Class
  • 6.2.2. By Indication
  • 6.2.3. By End User
  • 6.2.4. By Country
• 6.3. Asia Pacific: Country Analysis
  • 6.3.1. China Gastrointestinal OTC Drugs Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Drug Class
      • 6.3.1.2.2. By Indication
      • 6.3.1.2.3. By End User
  • 6.3.2. India Gastrointestinal OTC Drugs Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Drug Class
      • 6.3.2.2.2. By Indication
      • 6.3.2.2.3. By End User
  • 6.3.3. Australia Gastrointestinal OTC Drugs Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Drug Class
      • 6.3.3.2.2. By Indication
      • 6.3.3.2.3. By End User
  • 6.3.4. Japan Gastrointestinal OTC Drugs Market Outlook
    • 6.3.4.1. Market Size & Forecast
      • 6.3.4.1.1. By Value
    • 6.3.4.2. Market Share & Forecast
      • 6.3.4.2.1. By Drug Class
      • 6.3.4.2.2. By Indication
      • 6.3.4.2.3. By End User
  • 6.3.5. South Korea Gastrointestinal OTC Drugs Market Outlook
    • 6.3.5.1. Market Size & Forecast
      • 6.3.5.1.1. By Value
    • 6.3.5.2. Market Share & Forecast
      • 6.3.5.2.1. By Drug Class
      • 6.3.5.2.2. By Indication
      • 6.3.5.2.3. By End User

7. Europe Gastrointestinal OTC Drugs Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Drug Class
  • 7.2.2. By Indication
  • 7.2.3. By End User
  • 7.2.4. By Country
• 7.3. Europe: Country Analysis
  • 7.3.1. France Gastrointestinal OTC Drugs Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Drug Class
      • 7.3.1.2.2. By Indication
      • 7.3.1.2.3. By End User
  • 7.3.2. Germany Gastrointestinal OTC Drugs Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Drug Class
      • 7.3.2.2.2. By Indication
      • 7.3.2.2.3. By End User
  • 7.3.3. Spain Gastrointestinal OTC Drugs Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Drug Class
      • 7.3.3.2.2. By Indication
      • 7.3.3.2.3. By End User
  • 7.3.4. Italy Gastrointestinal OTC Drugs Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Drug Class
      • 7.3.4.2.2. By Indication
      • 7.3.4.2.3. By End User
  • 7.3.5. United Kingdom Gastrointestinal OTC Drugs Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Drug Class
      • 7.3.5.2.2. By Indication
      • 7.3.5.2.3. By End User

8. North America Gastrointestinal OTC Drugs Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Drug Class
  • 8.2.2. By Indication
  • 8.2.3. By End User
  • 8.2.4. By Country
• 8.3. North America: Country Analysis
  • 8.3.1. United States Gastrointestinal OTC Drugs Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Drug Class
      • 8.3.1.2.2. By Indication
      • 8.3.1.2.3. By End User
  • 8.3.2. Mexico Gastrointestinal OTC Drugs Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Drug Class
      • 8.3.2.2.2. By Indication
      • 8.3.2.2.3. By End User
  • 8.3.3. Canada Gastrointestinal OTC Drugs Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Drug Class
      • 8.3.3.2.2. By Indication
      • 8.3.3.2.3. By End User

9. South America Gastrointestinal OTC Drugs Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Drug Class
  • 9.2.2. By Indication
  • 9.2.3. By End User
  • 9.2.4. By Country
• 9.3. South America: Country Analysis
  • 9.3.1. Brazil Gastrointestinal OTC Drugs Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Drug Class
      • 9.3.1.2.2. By Indication
      • 9.3.1.2.3. By End User
  • 9.3.2. Argentina Gastrointestinal OTC Drugs Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Drug Class
      • 9.3.2.2.2. By Indication
      • 9.3.2.2.3. By End User
  • 9.3.3. Colombia Gastrointestinal OTC Drugs Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Drug Class
      • 9.3.3.2.2. By Indication
      • 9.3.3.2.3. By End User

10. Middle East and Africa Gastrointestinal OTC Drugs Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Drug Class
  • 10.2.2. By Indication
  • 10.2.3. By End User
  • 10.2.4. By Country
• 10.3. MEA: Country Analysis
  • 10.3.1. South Africa Gastrointestinal OTC Drugs Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Drug Class
      • 10.3.1.2.2. By Indication
      • 10.3.1.2.3. By End User
  • 10.3.2. Saudi Arabia Gastrointestinal OTC Drugs Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Drug Class
      • 10.3.2.2.2. By Indication
      • 10.3.2.2.3. By End User
  • 10.3.3. UAE Gastrointestinal OTC Drugs Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Drug Class
      • 10.3.3.2.2. By Indication
      • 10.3.3.2.3. By End User

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Market Trends & Developments

• 12.1. Recent Developments
• 12.2. Product Launches
• 12.3. Mergers & Acquisitions

13. Global Gastrointestinal OTC Drugs Market: SWOT Analysis

14. Porter's Five Forces Analysis

• 14.1. Competition in the Industry
• 14.2. Potential of New Entrants
• 14.3. Power of Suppliers
• 14.4. Power of Customers
• 14.5. Threat of Substitute Product

15. PESTLE Analysis

16. Competitive Landscape

• 16.1. Viatris Inc.
  • 16.1.1. Business Overview
  • 16.1.2. Product & Service Offerings
  • 16.1.3. Recent Developments
  • 16.1.4. Financials (If Listed)
  • 16.1.5. Key Personnel
  • 16.1.6. SWOT Analysis
• 16.2. Sandoz Group AG
• 16.3. Johnson & Johnson Services, Inc.
• 16.4. Sun Pharmaceuticals Industries Limited
• 16.5. Teva Pharmaceuticals Industries Ltd.
• 16.6. Zydus Life science Ltd.
• 16.7. Sanofi SA
• 16.8. Bayer AG
• 16.9. Pfizer Inc.
• 16.10.GlaxoSmithKline Plc

17. Strategic Recommendations

18. About Us & Disclaimer