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市场调查报告书
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1691791

近距离行销市场 - 全球产业规模、份额、趋势、机会和预测,按技术类型、按部署类型、按应用、按地区和竞争细分,2020-2030F

Proximity Marketing Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Technology Type, By Deployment Type, By Application, By Region & Competition, 2020-2030F

出版日期: | 出版商: TechSci Research | 英文 185 Pages | 商品交期: 2-3个工作天内

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简介目录

2024 年全球近距离行销市场价值为 563.4 亿美元,预计到 2030 年将达到 2993.5 亿美元,复合年增长率为 32.10%。近距离行销是指使用无线技术,例如蓝牙、近场通讯、Wi-Fi 和地理围栏,根据消费者的即时位置向他们提供有针对性的个人化内容或广告。这种行销策略利用放置在零售店、机场或购物中心等实体空间中的感测器或信标来追踪和吸引进入预定义邻近区域的消费者。近距离行销的主要优势在于它能够将高度相关、特定于上下文的内容直接传递到客户的智慧型手机或设备上,透过在客户决策时提供促销、折扣或产品资讯来增强客户体验并推动销售。由于几个关键因素,近距离行销市场预计将大幅成长。智慧型手机和行动装置的普及率不断提高,这对于实施近距离行销至关重要,使企业能够透过他们的装置直接与消费者互动。技术的进步,尤其是信标和感测器技术的进步,使得基于近距离的通讯更加高效、准确且具有成本效益。例如,零售商正在大力投资近距离行销解决方案,以提高客户参与度并增加商店客流量。近距离行销透过收集客流量、购买行为和停留时间资料,为企业提供宝贵的客户洞察,从而实现更明智的决策和有针对性的行销策略。

市场概况
预测期 2026-2030
2024 年市场规模 563.4 亿美元
2030 年市场规模 2993.5 亿美元
2025-2030 年复合年增长率 32.10%
成长最快的领域 基于云端
最大的市场 北美洲

主要市场驱动因素

智慧型手机和行动装置的普及率不断提高

主要市场挑战

隐私问题和资料安全

主要市场趋势

人工智慧与机器学习的融合

目录

第 1 章:解决方案概述

  • 市场定义
  • 市场范围
    • 覆盖市场
    • 考虑学习年限
    • 主要市场区隔

第 2 章:研究方法

第 3 章:执行摘要

第 4 章:顾客之声

第五章:全球近距离行销市场概览

第六章:全球近距离行销市场展望

  • 市场规模和预测
    • 按价值
  • 市场占有率和预测
    • 依技术类型(低功耗蓝牙、近场通讯、地理围篱、Wi-Fi)
    • 依部署类型(本机、基于云端)
    • 按应用(零售、医疗保健、运输和物流、教育、酒店、体育和娱乐、汽车)
    • 按地区(北美、欧洲、南美、中东和非洲、亚太地区)
  • 按公司分类(2024)
  • 市场地图

第 7 章:北美近距离行销市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 北美:国家分析
    • 加拿大
    • 墨西哥

第 8 章:欧洲近距离行销市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 欧洲:国家分析
    • 法国
    • 英国
    • 义大利
    • 西班牙
    • 比利时

第九章:亚太地区近距离行销市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 亚太地区:国家分析
    • 印度
    • 日本
    • 韩国
    • 澳洲
    • 印尼
    • 越南

第 10 章:南美洲近距离行销市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 南美洲:国家分析
    • 哥伦比亚
    • 阿根廷
    • 智利

第 11 章:中东和非洲近距离行销市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 中东和非洲:国家分析
    • 阿联酋
    • 南非
    • 土耳其
    • 以色列

第 12 章:市场动态

  • 驱动程式
  • 挑战

第 13 章:市场趋势与发展

第 14 章:公司简介

  • Samsung Electronics Co., Ltd.
  • Apple Inc.
  • Google LLC
  • Qualcomm Incorporated
  • Zebra Technologies Corporation
  • InMarket Media, LLC
  • Pointr Ltd
  • Uniqode Phygital, Inc.
  • Estimote, Inc.
  • BlueCats Australia Pty Limited

第 15 章:策略建议

第16章调查会社について・免责事项

简介目录
Product Code: 26828

The Global Proximity Marketing Market was valued at USD 56.34 billion in 2024 and is expected to reach USD 299.35 billion by 2030 with a CAGR of 32.10% through 2030. Proximity marketing refers to the use of wireless technologies, such as Bluetooth, Near Field Communication, Wi-Fi, and geofencing, to deliver targeted and personalized content or advertisements to consumers based on their real-time location. This marketing strategy leverages sensors or beacons placed in physical spaces like retail stores, airports, or shopping malls to track and engage consumers when they enter a predefined proximity zone. The key advantage of proximity marketing is its ability to deliver highly relevant, context-specific content directly to a customer's smartphone or device, enhancing the customer experience and driving sales by offering promotions, discounts, or product information at the moment of decision-making. The market for proximity marketing is expected to rise significantly due to several key factors. The increasing penetration of smartphones and mobile devices, which are central to the execution of proximity marketing, allows businesses to directly engage with consumers on their devices. Advances in technology, particularly in beacon and sensor technology, have made proximity-based communication more efficient, accurate, and cost-effective. Retailers, for example, are investing heavily in proximity marketing solutions to improve customer engagement and drive foot traffic to their stores. Proximity marketing provides businesses with valuable customer insights by collecting data on foot traffic, buying behaviors, and dwell times, enabling more informed decision-making and targeted marketing strategies.

Market Overview
Forecast Period2026-2030
Market Size 2024USD 56.34 Billion
Market Size 2030USD 299.35 Billion
CAGR 2025-203032.10%
Fastest Growing SegmentCloud-based
Largest MarketNorth America

Key Market Drivers

Increasing Adoption of Smartphones and Mobile Devices

One of the primary drivers fueling the growth of the proximity marketing market is the widespread adoption of smartphones and mobile devices. In today's digital landscape, smartphones have become integral to everyday life, enabling consumers to access information, make purchases, and engage with brands at any given moment. This trend is crucial for proximity marketing, as it directly leverages mobile technology to deliver personalized messages to consumers based on their physical location. With the rise of mobile applications and location-based services, businesses can connect with their target audiences more effectively than ever before. As consumers increasingly rely on their smartphones for a variety of functions, proximity marketing offers a unique opportunity for businesses to engage customers in real-time. Beacons, sensors, and other proximity-based technologies utilize the Bluetooth capability of mobile devices to transmit relevant content, discounts, or advertisements as customers enter specific zones. Whether it is a store, a mall, or an airport, businesses can send tailored messages directly to a consumer's phone, enhancing the shopping experience and boosting conversion rates. The growing number of mobile users worldwide further accelerates this trend. According to recent reports, the global smartphone penetration rate is expected to continue increasing, especially in emerging markets. As more people gain access to advanced mobile technology, the reach and effectiveness of proximity marketing campaigns will expand. This provides companies with a powerful tool to drive customer engagement and sales through real-time, location-based interactions.

Key Market Challenges

Privacy Concerns and Data Security

One of the most significant challenges facing the proximity marketing market is the increasing concern over privacy and data security. Proximity marketing relies heavily on gathering consumer data through mobile devices, beacons, sensors, and location-based technologies to deliver personalized messages and promotions. While this data is instrumental in creating effective marketing campaigns, it raises serious questions about how businesses collect, store, and utilize consumer information. Consumers are becoming more aware of the potential risks associated with sharing personal information, and they are often wary of businesses tracking their movements and behaviors. The General Data Protection Regulation (GDPR) in Europe and similar data protection laws in other regions impose strict guidelines on how personal data should be handled. These regulations require businesses to obtain explicit consent from consumers before collecting and processing their data. Failure to comply with these laws can result in substantial fines, legal repercussions, and damage to a company's reputation. For businesses deploying proximity marketing solutions, this means ensuring that their data collection processes are transparent, ethical, and in compliance with all applicable regulations.

The security of consumer data is another critical concern. Data breaches and cyberattacks can lead to the exposure of sensitive information, putting both consumers and businesses at risk. The proximity marketing market often involves the use of mobile applications, which are vulnerable to hacking, particularly when handling location data. If consumer data is not adequately protected, it could undermine trust in proximity marketing strategies and lead to a decline in adoption rates. Businesses must therefore invest in robust cybersecurity measures, such as encryption and secure data storage systems, to safeguard consumer information and maintain customer trust. As the regulatory landscape around data privacy continues to evolve and consumer awareness of privacy issues increases, businesses in the proximity marketing sector must address these challenges by implementing transparent data collection practices and ensuring that they maintain the highest standards of data security.

Key Market Trends

Integration of Artificial Intelligence and Machine Learning

One of the most prominent trends driving the growth of the proximity marketing market is the increasing integration of artificial intelligence and machine learning technologies. These advanced technologies enable businesses to process large volumes of consumer data in real-time and provide highly personalized and relevant content to customers based on their behaviors, preferences, and past interactions. By using artificial intelligence and machine learning, businesses can predict consumer behavior more accurately, optimize marketing campaigns, and enhance the overall effectiveness of proximity marketing efforts. Artificial intelligence can be utilized to analyze customer data gathered through proximity-based technologies such as beacons and geofencing. This allows businesses to segment their customer base more effectively and deliver content that resonates with individual consumers, thus improving engagement and conversion rates. For instance, artificial intelligence can help identify patterns in foot traffic, such as the times customers are most likely to visit a store or which products they are most likely to be interested in. By leveraging these insights, businesses can send real-time offers, discounts, and recommendations, ultimately driving sales and customer satisfaction. Machine learning, on the other hand, enhances the precision of targeting and personalization in proximity marketing campaigns. By continuously learning from consumer interactions, machine learning algorithms can optimize content delivery and messaging over time, ensuring that marketing efforts become increasingly more tailored and relevant to the audience. The combination of artificial intelligence and machine learning in proximity marketing helps businesses move from basic location-based advertising to dynamic, data-driven engagement strategies that are adaptable to changing consumer behaviors. As the capabilities of artificial intelligence and machine learning continue to evolve, businesses will have greater opportunities to enhance the effectiveness of their proximity marketing strategies, resulting in more personalized experiences for consumers and improved business outcomes.

Key Market Players

  • Samsung Electronics Co., Ltd.
  • Apple Inc.
  • Google LLC
  • Qualcomm Incorporated
  • Zebra Technologies Corporation
  • InMarket Media, LLC
  • Pointr Ltd
  • Uniqode Phygital, Inc.
  • Estimote, Inc.
  • BlueCats Australia Pty Limited

Report Scope:

In this report, the Global Proximity Marketing Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Proximity Marketing Market, By Technology Type:

  • Bluetooth Low Energy
  • Near Field Communication
  • Geofencing
  • Wi-Fi

Proximity Marketing Market, By Deployment Type:

  • On-premises
  • Cloud-based

Proximity Marketing Market, By Application:

  • Retail
  • Healthcare
  • Transportation & Logistics
  • Education
  • Hospitality
  • Sports & Entertainment
  • Automotive

Proximity Marketing Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Belgium
  • Asia Pacific
    • China
    • India
    • Japan
    • South Korea
    • Australia
    • Indonesia
    • Vietnam
  • South America
    • Brazil
    • Colombia
    • Argentina
    • Chile
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • South Africa
    • Turkey
    • Israel

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Proximity Marketing Market.

Available Customizations:

Global Proximity Marketing Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).'

Table of Contents

1. Solution Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Formulation of the Scope
  • 2.4. Assumptions and Limitations
  • 2.5. Sources of Research
    • 2.5.1. Secondary Research
    • 2.5.2. Primary Research
  • 2.6. Approach for the Market Study
    • 2.6.1. The Bottom-Up Approach
    • 2.6.2. The Top-Down Approach
  • 2.7. Methodology Followed for Calculation of Market Size & Market Shares
  • 2.8. Forecasting Methodology
    • 2.8.1. Data Triangulation & Validation

3. Executive Summary

4. Voice of Customer

5. Global Proximity Marketing Market Overview

6. Global Proximity Marketing Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Technology Type (Bluetooth Low Energy, Near Field Communication, Geofencing, Wi-Fi)
    • 6.2.2. By Deployment Type (On-premises, Cloud-based)
    • 6.2.3. By Application (Retail, Healthcare, Transportation & Logistics, Education, Hospitality, Sports & Entertainment, Automotive)
    • 6.2.4. By Region (North America, Europe, South America, Middle East & Africa, Asia Pacific)
  • 6.3. By Company (2024)
  • 6.4. Market Map

7. North America Proximity Marketing Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Technology Type
    • 7.2.2. By Deployment Type
    • 7.2.3. By Application
    • 7.2.4. By Country
  • 7.3. North America: Country Analysis
    • 7.3.1. United States Proximity Marketing Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Technology Type
        • 7.3.1.2.2. By Deployment Type
        • 7.3.1.2.3. By Application
    • 7.3.2. Canada Proximity Marketing Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Technology Type
        • 7.3.2.2.2. By Deployment Type
        • 7.3.2.2.3. By Application
    • 7.3.3. Mexico Proximity Marketing Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Technology Type
        • 7.3.3.2.2. By Deployment Type
        • 7.3.3.2.3. By Application

8. Europe Proximity Marketing Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Technology Type
    • 8.2.2. By Deployment Type
    • 8.2.3. By Application
    • 8.2.4. By Country
  • 8.3. Europe: Country Analysis
    • 8.3.1. Germany Proximity Marketing Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Technology Type
        • 8.3.1.2.2. By Deployment Type
        • 8.3.1.2.3. By Application
    • 8.3.2. France Proximity Marketing Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Technology Type
        • 8.3.2.2.2. By Deployment Type
        • 8.3.2.2.3. By Application
    • 8.3.3. United Kingdom Proximity Marketing Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Technology Type
        • 8.3.3.2.2. By Deployment Type
        • 8.3.3.2.3. By Application
    • 8.3.4. Italy Proximity Marketing Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Technology Type
        • 8.3.4.2.2. By Deployment Type
        • 8.3.4.2.3. By Application
    • 8.3.5. Spain Proximity Marketing Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Technology Type
        • 8.3.5.2.2. By Deployment Type
        • 8.3.5.2.3. By Application
    • 8.3.6. Belgium Proximity Marketing Market Outlook
      • 8.3.6.1. Market Size & Forecast
        • 8.3.6.1.1. By Value
      • 8.3.6.2. Market Share & Forecast
        • 8.3.6.2.1. By Technology Type
        • 8.3.6.2.2. By Deployment Type
        • 8.3.6.2.3. By Application

9. Asia Pacific Proximity Marketing Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Technology Type
    • 9.2.2. By Deployment Type
    • 9.2.3. By Application
    • 9.2.4. By Country
  • 9.3. Asia Pacific: Country Analysis
    • 9.3.1. China Proximity Marketing Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Technology Type
        • 9.3.1.2.2. By Deployment Type
        • 9.3.1.2.3. By Application
    • 9.3.2. India Proximity Marketing Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Technology Type
        • 9.3.2.2.2. By Deployment Type
        • 9.3.2.2.3. By Application
    • 9.3.3. Japan Proximity Marketing Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Technology Type
        • 9.3.3.2.2. By Deployment Type
        • 9.3.3.2.3. By Application
    • 9.3.4. South Korea Proximity Marketing Market Outlook
      • 9.3.4.1. Market Size & Forecast
        • 9.3.4.1.1. By Value
      • 9.3.4.2. Market Share & Forecast
        • 9.3.4.2.1. By Technology Type
        • 9.3.4.2.2. By Deployment Type
        • 9.3.4.2.3. By Application
    • 9.3.5. Australia Proximity Marketing Market Outlook
      • 9.3.5.1. Market Size & Forecast
        • 9.3.5.1.1. By Value
      • 9.3.5.2. Market Share & Forecast
        • 9.3.5.2.1. By Technology Type
        • 9.3.5.2.2. By Deployment Type
        • 9.3.5.2.3. By Application
    • 9.3.6. Indonesia Proximity Marketing Market Outlook
      • 9.3.6.1. Market Size & Forecast
        • 9.3.6.1.1. By Value
      • 9.3.6.2. Market Share & Forecast
        • 9.3.6.2.1. By Technology Type
        • 9.3.6.2.2. By Deployment Type
        • 9.3.6.2.3. By Application
    • 9.3.7. Vietnam Proximity Marketing Market Outlook
      • 9.3.7.1. Market Size & Forecast
        • 9.3.7.1.1. By Value
      • 9.3.7.2. Market Share & Forecast
        • 9.3.7.2.1. By Technology Type
        • 9.3.7.2.2. By Deployment Type
        • 9.3.7.2.3. By Application

10. South America Proximity Marketing Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Technology Type
    • 10.2.2. By Deployment Type
    • 10.2.3. By Application
    • 10.2.4. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Proximity Marketing Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Technology Type
        • 10.3.1.2.2. By Deployment Type
        • 10.3.1.2.3. By Application
    • 10.3.2. Colombia Proximity Marketing Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Technology Type
        • 10.3.2.2.2. By Deployment Type
        • 10.3.2.2.3. By Application
    • 10.3.3. Argentina Proximity Marketing Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Technology Type
        • 10.3.3.2.2. By Deployment Type
        • 10.3.3.2.3. By Application
    • 10.3.4. Chile Proximity Marketing Market Outlook
      • 10.3.4.1. Market Size & Forecast
        • 10.3.4.1.1. By Value
      • 10.3.4.2. Market Share & Forecast
        • 10.3.4.2.1. By Technology Type
        • 10.3.4.2.2. By Deployment Type
        • 10.3.4.2.3. By Application

11. Middle East & Africa Proximity Marketing Market Outlook

  • 11.1. Market Size & Forecast
    • 11.1.1. By Value
  • 11.2. Market Share & Forecast
    • 11.2.1. By Technology Type
    • 11.2.2. By Deployment Type
    • 11.2.3. By Application
    • 11.2.4. By Country
  • 11.3. Middle East & Africa: Country Analysis
    • 11.3.1. Saudi Arabia Proximity Marketing Market Outlook
      • 11.3.1.1. Market Size & Forecast
        • 11.3.1.1.1. By Value
      • 11.3.1.2. Market Share & Forecast
        • 11.3.1.2.1. By Technology Type
        • 11.3.1.2.2. By Deployment Type
        • 11.3.1.2.3. By Application
    • 11.3.2. UAE Proximity Marketing Market Outlook
      • 11.3.2.1. Market Size & Forecast
        • 11.3.2.1.1. By Value
      • 11.3.2.2. Market Share & Forecast
        • 11.3.2.2.1. By Technology Type
        • 11.3.2.2.2. By Deployment Type
        • 11.3.2.2.3. By Application
    • 11.3.3. South Africa Proximity Marketing Market Outlook
      • 11.3.3.1. Market Size & Forecast
        • 11.3.3.1.1. By Value
      • 11.3.3.2. Market Share & Forecast
        • 11.3.3.2.1. By Technology Type
        • 11.3.3.2.2. By Deployment Type
        • 11.3.3.2.3. By Application
    • 11.3.4. Turkey Proximity Marketing Market Outlook
      • 11.3.4.1. Market Size & Forecast
        • 11.3.4.1.1. By Value
      • 11.3.4.2. Market Share & Forecast
        • 11.3.4.2.1. By Technology Type
        • 11.3.4.2.2. By Deployment Type
        • 11.3.4.2.3. By Application
    • 11.3.5. Israel Proximity Marketing Market Outlook
      • 11.3.5.1. Market Size & Forecast
        • 11.3.5.1.1. By Value
      • 11.3.5.2. Market Share & Forecast
        • 11.3.5.2.1. By Technology Type
        • 11.3.5.2.2. By Deployment Type
        • 11.3.5.2.3. By Application

12. Market Dynamics

  • 12.1. Drivers
  • 12.2. Challenges

13. Market Trends and Developments

14. Company Profiles

  • 14.1. Samsung Electronics Co., Ltd.
    • 14.1.1. Business Overview
    • 14.1.2. Key Revenue and Financials
    • 14.1.3. Recent Developments
    • 14.1.4. Key Personnel/Key Contact Person
    • 14.1.5. Key Product/Services Offered
  • 14.2. Apple Inc.
    • 14.2.1. Business Overview
    • 14.2.2. Key Revenue and Financials
    • 14.2.3. Recent Developments
    • 14.2.4. Key Personnel/Key Contact Person
    • 14.2.5. Key Product/Services Offered
  • 14.3. Google LLC
    • 14.3.1. Business Overview
    • 14.3.2. Key Revenue and Financials
    • 14.3.3. Recent Developments
    • 14.3.4. Key Personnel/Key Contact Person
    • 14.3.5. Key Product/Services Offered
  • 14.4. Qualcomm Incorporated
    • 14.4.1. Business Overview
    • 14.4.2. Key Revenue and Financials
    • 14.4.3. Recent Developments
    • 14.4.4. Key Personnel/Key Contact Person
    • 14.4.5. Key Product/Services Offered
  • 14.5. Zebra Technologies Corporation
    • 14.5.1. Business Overview
    • 14.5.2. Key Revenue and Financials
    • 14.5.3. Recent Developments
    • 14.5.4. Key Personnel/Key Contact Person
    • 14.5.5. Key Product/Services Offered
  • 14.6. InMarket Media, LLC
    • 14.6.1. Business Overview
    • 14.6.2. Key Revenue and Financials
    • 14.6.3. Recent Developments
    • 14.6.4. Key Personnel/Key Contact Person
    • 14.6.5. Key Product/Services Offered
  • 14.7. Pointr Ltd
    • 14.7.1. Business Overview
    • 14.7.2. Key Revenue and Financials
    • 14.7.3. Recent Developments
    • 14.7.4. Key Personnel/Key Contact Person
    • 14.7.5. Key Product/Services Offered
  • 14.8. Uniqode Phygital, Inc.
    • 14.8.1. Business Overview
    • 14.8.2. Key Revenue and Financials
    • 14.8.3. Recent Developments
    • 14.8.4. Key Personnel/Key Contact Person
    • 14.8.5. Key Product/Services Offered
  • 14.9. Estimote, Inc.
    • 14.9.1. Business Overview
    • 14.9.2. Key Revenue and Financials
    • 14.9.3. Recent Developments
    • 14.9.4. Key Personnel/Key Contact Person
    • 14.9.5. Key Product/Services Offered
  • 14.10. BlueCats Australia Pty Limited
    • 14.10.1. Business Overview
    • 14.10.2. Key Revenue and Financials
    • 14.10.3. Recent Developments
    • 14.10.4. Key Personnel/Key Contact Person
    • 14.10.5. Key Product/Services Offered

15. Strategic Recommendations

16. About Us & Disclaimer