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市场调查报告书
商品编码
1692407

电动洁面器市场 - 全球产业规模、份额、趋势、机会和预测，按刷子类型（硅胶刷、鬃毛刷）、按配销通路（线上、线下）、按地区和竞争，2020-2030 年预测

Electric Facial Cleansers Market - Global Industry Size, Share, Trends, Opportunity and Forecast, By Brush Type (Silicone Brush, Bristle Brush), By Distribution Channel (Online, Offline), By Region & Competition, 2020-2030F
出版日期: | 出版商: TechSci Research | 英文 181 Pages | 商品交期: 2-3个工作天内

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简介目录

2024 年全球电动洗面乳市场价值为 91 亿美元，预计到 2030 年将成长至 127.8 亿美元，预测期内复合年增长率为 5.88%。随着消费者护肤意识的增强、可支配收入的增加以及美容设备的技术进步，全球电动洗面乳市场正在经历显着增长。个人化护肤解决方案的需求推动了人工智慧清洁、超音波技术和环保材料等创新。高端和多功能产品越来越受欢迎，可以满足不同皮肤类型和需求。电子商务的蓬勃发展进一步促进了市场扩张，使人们能够更广泛地消费。近年来，美容品牌纷纷加强线上布局，带来大幅成长。到 2023 年，预计线上销售将占美容行业总收入的 36.6%。

市场概况
预测期 2026-2030
2024 年市场规模 91亿美元
2030 年市场规模 127.8 亿美元
2025-2030 年复合年增长率 5.88％
成长最快的领域 在线的
最大的市场 北美洲

主要市场驱动因素

消费者对护肤解决方案的认知与需求不断增长

主要市场挑战

产品成本高，价格承受能力差

主要市场趋势

智慧科技与人工智慧驱动的个人化融合

目录

第 1 章：简介

第 2 章：研究方法

第 3 章：执行摘要

第 4 章：顾客之声

第五章：全球电动洁面仪市场展望

  • 市场规模和预测
    • 按价值
  • 市场占有率和预测
    • 按刷子类型（硅胶刷、鬃毛刷）
    • 依配销通路（线上、线下）
    • 按区域
    • 依前 5 大公司分类，其他（2024 年）
  • 全球电动洁面仪市场地图与机会评估
    • 按刷子类型
    • 按配销通路
    • 按区域

第 6 章：北美电动洁面仪市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 北美：国家分析
    • 加拿大
    • 墨西哥

第七章：亚太地区电动洁面仪市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 亚太地区：国家分析
    • 日本
    • 印度
    • 澳洲
    • 韩国
    • 印尼

第 8 章：欧洲电动洁面仪市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 欧洲：国家分析
    • 英国
    • 义大利
    • 德国
    • 西班牙

第九章：南美洲电动洁面仪市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 南美洲：国家分析
    • 哥伦比亚
    • 巴西

第 10 章：中东和非洲电动洁面仪市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 中东和非洲：国家分析
    • 沙乌地阿拉伯
    • 阿联酋
    • 土耳其

第 11 章：市场动态

  • 驱动程式
  • 挑战

第 12 章：COVID-19 对全球电动洁面仪市场的影响

  • 影响评估模型
    • 受影响的关键部分
    • 受影响的主要地区
    • 受影响的主要国家

第 13 章：市场趋势与发展

第 14 章：竞争格局

  • 公司简介
    • L'Oreal SA
    • Koninklijke Philips NV
    • Foreo Ab
    • Age Sciences, Inc. (PMD Beauty)
    • Panasonic Corporation
    • Beurer GmbH
    • Beauty Bumble LLP
    • The Procter & Gamble Company
    • Conair LLC
    • Vega Industries Private Limited

第 15 章：策略建议/行动计划

  • 重点关注领域
  • 按画笔类型决定目标
  • 按配销通路的目标

第16章调查会社について・免责事项

简介目录
Product Code: 4001

Global Electric Facial Cleansers market was valued at USD 9.10 billion in 2024 and is expected to grow to USD 12.78 billion by 2030 with a CAGR of 5.88% during the forecast period. The global electric facial cleansers market is witnessing significant growth, driven by increasing consumer awareness of skincare, rising disposable incomes, and technological advancements in beauty devices. The demand for personalized skincare solutions has fueled innovations such as AI-powered cleansing, ultrasonic technology, and eco-friendly materials. Premium and multifunctional products are gaining popularity, catering to diverse skin types and concerns. The e-commerce boom further boosts market expansion, enabling wider accessibility. In recent years, beauty brands have strengthened their online presence, leading to substantial growth. By 2023, online sales are expected to represent 36.6% of the total revenue in the beauty industry.

Market Overview
Forecast Period2026-2030
Market Size 2024USD 9.10 Billion
Market Size 2030USD 12.78 Billion
CAGR 2025-20305.88%
Fastest Growing SegmentOnline
Largest MarketNorth America

Key Market Drivers

Growing Consumer Awareness and Demand for Skincare Solutions

The increasing awareness of skincare and personal hygiene is a significant driver of the global electric facial cleansers market. Consumers are becoming more conscious of the importance of deep cleansing to remove dirt, oil, and makeup residue, which traditional cleansing methods may not achieve effectively. Rising concerns about acne, blackheads, and skin sensitivity have further fueled the adoption of advanced skincare routines, including electric facial cleansers. Social media influencers, beauty bloggers, and dermatologists are actively promoting these devices, encouraging consumers to invest in high-quality skincare tools. For instance, according to estimates from the U.S. Census and Simmons National Consumer Survey, the average American spends approximately USD 322.88 annually on skincare products, which drivers the market demand. Additionally, the growing demand for dermatology-recommended skincare regimens is prompting individuals to incorporate electric facial cleansers into their routines, driving market growth.

Key Market Challenges

High Product Costs and Affordability Concerns

One of the major challenges in the global electric facial cleansers market is the high cost of these devices, making them less accessible to price-sensitive consumers. Premium electric facial cleansers with advanced features such as AI-powered cleansing, ultrasonic vibration, and smart connectivity are often priced significantly higher than traditional cleansing tools. Many consumers, especially in developing regions, may find these products unaffordable compared to manual cleansing brushes or basic skincare routines. Additionally, the need for replacement brush heads or attachments further increases the long-term cost of ownership, discouraging budget-conscious buyers. To address this challenge, companies must focus on developing affordable yet effective options, offering installment payment plans, and introducing budget-friendly models to expand their customer base.

Key Market Trends

Integration of Smart Technology and AI-Driven Personalization

One of the most significant trends in the global electric facial cleansers market is the integration of smart technology and artificial intelligence (AI) for personalized skincare solutions. Consumers are increasingly looking for customized beauty routines, and AI-powered facial cleansers analyze skin type, moisture levels, and sensitivity to recommend optimal cleansing modes. Some advanced devices connect to mobile apps via Bluetooth or Wi-Fi, allowing users to track their skincare progress and receive personalized recommendations. Features like pressure sensors, real-time feedback, and adaptive cleansing intensities ensure an optimized experience tailored to individual skin needs. As technology continues to evolve, AI-driven facial cleansers will become more sophisticated, enhancing user engagement and satisfaction.

Key Market Players

  • L'Oreal S.A.
  • Koninklijke Philips N.V.
  • Foreo Ab
  • Age Sciences, Inc. (PMD Beauty)
  • Panasonic Corporation
  • Beurer GmbH
  • Beauty Bumble LLP
  • The Procter & Gamble Company
  • Conair LLC
  • Vega Industries Private Limited

Report Scope:

In this report, the Global Electric Facial Cleansers Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Electric Facial Cleansers Market, By Brush Type:

  • Silicone Brush
  • Bristle Brush

Electric Facial Cleansers Market, By Distribution Channel:

  • Offline
  • Online

Electric Facial Cleansers Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Asia-Pacific
    • China
    • Japan
    • India
    • Australia
    • South Korea
    • Indonesia
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • South America
    • Argentina
    • Colombia
    • Brazil
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE
    • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Electric Facial Cleansers Market.

Available Customizations:

Global Electric Facial Cleansers Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Market Overview
  • 3.2. Market Forecast
  • 3.3. Key Regions
  • 3.4. Key Segments

4. Voice of Customers

  • 4.1. Brand Awareness
  • 4.2. Factor Influencing Purchase Decision

5. Global Electric Facial Cleansers Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Brush Type Market Share Analysis (Silicone Brush, Bristle Brush)
    • 5.2.2. By Distribution Channel Market Share Analysis (Online, Offline)
    • 5.2.3. By Regional Market Share Analysis
      • 5.2.3.1. North America Market Share Analysis
      • 5.2.3.2. Europe Market Share Analysis
      • 5.2.3.3. Asia Pacific Market Share Analysis
      • 5.2.3.4. Middle East & Africa Market Share Analysis
      • 5.2.3.5. South America Market Share Analysis
    • 5.2.4. By Top 5 Companies Market Share Analysis, Others (2024)
  • 5.3. Global Electric Facial Cleansers Market Mapping & Opportunity Assessment
    • 5.3.1. By Brush Type Market Mapping & Opportunity Assessment
    • 5.3.2. By Distribution Channel Market Mapping & Opportunity Assessment
    • 5.3.3. By Regional Market Mapping & Opportunity Assessment

6. North America Electric Facial Cleansers Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Brush Type Market Share Analysis
    • 6.2.2. By Distribution Channel Market Share Analysis
    • 6.2.3. By Country Market Share Analysis
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Electric Facial Cleansers Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Brush Type Market Share Analysis
        • 6.3.1.2.2. By Distribution Channel Market Share Analysis
    • 6.3.2. Canada Electric Facial Cleansers Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Brush Type Market Share Analysis
        • 6.3.2.2.2. By Distribution Channel Market Share Analysis
    • 6.3.3. Mexico Electric Facial Cleansers Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Brush Type Market Share Analysis
        • 6.3.3.2.2. By Distribution Channel Market Share Analysis

7. Asia Pacific Electric Facial Cleansers Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Brush Type Market Share Analysis
    • 7.2.2. By Distribution Channel Market Share Analysis
    • 7.2.3. By Country Market Share Analysis
  • 7.3. Asia Pacific: Country Analysis
    • 7.3.1. China Electric Facial Cleansers Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Brush Type Market Share Analysis
        • 7.3.1.2.2. By Distribution Channel Market Share Analysis
    • 7.3.2. Japan Electric Facial Cleansers Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Brush Type Market Share Analysis
        • 7.3.2.2.2. By Distribution Channel Market Share Analysis
    • 7.3.3. India Electric Facial Cleansers Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Brush Type Market Share Analysis
        • 7.3.3.2.2. By Distribution Channel Market Share Analysis
    • 7.3.4. Australia Electric Facial Cleansers Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Brush Type Market Share Analysis
        • 7.3.4.2.2. By Distribution Channel Market Share Analysis
    • 7.3.5. South Korea Electric Facial Cleansers Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Brush Type Market Share Analysis
        • 7.3.5.2.2. By Distribution Channel Market Share Analysis
    • 7.3.6. Indonesia Electric Facial Cleansers Market Outlook
      • 7.3.6.1. Market Size & Forecast
        • 7.3.6.1.1. By Value
      • 7.3.6.2. Market Share & Forecast
        • 7.3.6.2.1. By Brush Type Market Share Analysis
        • 7.3.6.2.2. By Distribution Channel Market Share Analysis

8. Europe Electric Facial Cleansers Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Brush Type Market Share Analysis
    • 8.2.2. By Distribution Channel Market Share Analysis
    • 8.2.3. By Country Market Share Analysis
  • 8.3. Europe: Country Analysis
    • 8.3.1. France Electric Facial Cleansers Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Brush Type Market Share Analysis
        • 8.3.1.2.2. By Distribution Channel Market Share Analysis
    • 8.3.2. United Kingdom Electric Facial Cleansers Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Brush Type Market Share Analysis
        • 8.3.2.2.2. By Distribution Channel Market Share Analysis
    • 8.3.3. Italy Electric Facial Cleansers Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Brush Type Market Share Analysis
        • 8.3.3.2.2. By Distribution Channel Market Share Analysis
    • 8.3.4. Germany Electric Facial Cleansers Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Brush Type Market Share Analysis
        • 8.3.4.2.2. By Distribution Channel Market Share Analysis
    • 8.3.5. Spain Electric Facial Cleansers Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Brush Type Market Share Analysis
        • 8.3.5.2.2. By Distribution Channel Market Share Analysis

9. South America Electric Facial Cleansers Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Brush Type Market Share Analysis
    • 9.2.2. By Distribution Channel Market Share Analysis
    • 9.2.3. By Country Market Share Analysis
  • 9.3. South America: Country Analysis
    • 9.3.1. Argentina Electric Facial Cleansers Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Brush Type Market Share Analysis
        • 9.3.1.2.2. By Distribution Channel Market Share Analysis
    • 9.3.2. Colombia Electric Facial Cleansers Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Brush Type Market Share Analysis
        • 9.3.2.2.2. By Distribution Channel Market Share Analysis
    • 9.3.3. Brazil Electric Facial Cleansers Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Brush Type Market Share Analysis
        • 9.3.3.2.2. By Distribution Channel Market Share Analysis

10. Middle East & Africa Electric Facial Cleansers Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Brush Type Market Share Analysis
    • 10.2.2. By Distribution Channel Market Share Analysis
    • 10.2.3. By Country Market Share Analysis
  • 10.3. Middle East & Africa: Country Analysis
    • 10.3.1. South Africa Electric Facial Cleansers Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Brush Type Market Share Analysis
        • 10.3.1.2.2. By Distribution Channel Market Share Analysis
    • 10.3.2. Saudi Arabia Electric Facial Cleansers Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Brush Type Market Share Analysis
        • 10.3.2.2.2. By Distribution Channel Market Share Analysis
    • 10.3.3. UAE Electric Facial Cleansers Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Brush Type Market Share Analysis
        • 10.3.3.2.2. By Distribution Channel Market Share Analysis
    • 10.3.4. Turkey Electric Facial Cleansers Market Outlook
      • 10.3.4.1. Market Size & Forecast
        • 10.3.4.1.1. By Value
      • 10.3.4.2. Market Share & Forecast
        • 10.3.4.2.1. By Brush Type Market Share Analysis
        • 10.3.4.2.2. By Distribution Channel Market Share Analysis

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Impact of COVID-19 on Global Electric Facial Cleansers Market

  • 12.1. Impact Assessment Model
    • 12.1.1. Key Segments Impacted
    • 12.1.2. Key Region Impacted
    • 12.1.3. Key Countries Impacted

13. Market Trends & Developments

14. Competitive Landscape

  • 14.1. Company Profiles
    • 14.1.1. L'Oreal S.A.
      • 14.1.1.1. Company Details
      • 14.1.1.2. Products
      • 14.1.1.3. Financials (As Per Availability)
      • 14.1.1.4. Key Market Focus & Geographical Presence
      • 14.1.1.5. Recent Developments
      • 14.1.1.6. Key Management Personnel
    • 14.1.2. Koninklijke Philips N.V.
      • 14.1.2.1. Company Details
      • 14.1.2.2. Products
      • 14.1.2.3. Financials (As Per Availability)
      • 14.1.2.4. Key Market Focus & Geographical Presence
      • 14.1.2.5. Recent Developments
      • 14.1.2.6. Key Management Personnel
    • 14.1.3. Foreo Ab
      • 14.1.3.1. Company Details
      • 14.1.3.2. Products
      • 14.1.3.3. Financials (As Per Availability)
      • 14.1.3.4. Key Market Focus & Geographical Presence
      • 14.1.3.5. Recent Developments
      • 14.1.3.6. Key Management Personnel
    • 14.1.4. Age Sciences, Inc. (PMD Beauty)
      • 14.1.4.1. Company Details
      • 14.1.4.2. Products
      • 14.1.4.3. Financials (As Per Availability)
      • 14.1.4.4. Key Market Focus & Geographical Presence
      • 14.1.4.5. Recent Developments
      • 14.1.4.6. Key Management Personnel
    • 14.1.5. Panasonic Corporation
      • 14.1.5.1. Company Details
      • 14.1.5.2. Products
      • 14.1.5.3. Financials (As Per Availability)
      • 14.1.5.4. Key Market Focus & Geographical Presence
      • 14.1.5.5. Recent Developments
      • 14.1.5.6. Key Management Personnel
    • 14.1.6. Beurer GmbH
      • 14.1.6.1. Company Details
      • 14.1.6.2. Products
      • 14.1.6.3. Financials (As Per Availability)
      • 14.1.6.4. Key Market Focus & Geographical Presence
      • 14.1.6.5. Recent Developments
      • 14.1.6.6. Key Management Personnel
    • 14.1.7. Beauty Bumble LLP
      • 14.1.7.1. Company Details
      • 14.1.7.2. Products
      • 14.1.7.3. Financials (As Per Availability)
      • 14.1.7.4. Key Market Focus & Geographical Presence
      • 14.1.7.5. Recent Developments
      • 14.1.7.6. Key Management Personnel
    • 14.1.8. The Procter & Gamble Company
      • 14.1.8.1. Company Details
      • 14.1.8.2. Products
      • 14.1.8.3. Financials (As Per Availability)
      • 14.1.8.4. Key Market Focus & Geographical Presence
      • 14.1.8.5. Recent Developments
      • 14.1.8.6. Key Management Personnel
    • 14.1.9. Conair LLC
      • 14.1.9.1. Company Details
      • 14.1.9.2. Products
      • 14.1.9.3. Financials (As Per Availability)
      • 14.1.9.4. Key Market Focus & Geographical Presence
      • 14.1.9.5. Recent Developments
      • 14.1.9.6. Key Management Personnel
    • 14.1.10. Vega Industries Private Limited
      • 14.1.10.1. Company Details
      • 14.1.10.2. Products
      • 14.1.10.3. Financials (As Per Availability)
      • 14.1.10.4. Key Market Focus & Geographical Presence
      • 14.1.10.5. Recent Developments
      • 14.1.10.6. Key Management Personnel

15. Strategic Recommendations/Action Plan

  • 15.1. Key Focus Areas
  • 15.2. Target By Brush Type
  • 15.3. Target By Distribution Channel

16. About Us & Disclaimer