加强葡萄酒市场 - 全球产业规模、份额、趋势、机会和预测，按类型（波特酒、雪莉酒、苦艾酒、其他酒）、按配销通路（店内、非店内）、按地区和竞争，2020-2030 年预测

2024 年全球强化葡萄酒市场价值为 183.4 亿美元，预计到 2030 年将成长至 257.6 亿美元，预测期内复合年增长率为 8.34%。随着消费者对高檔酒精饮料的兴趣日益浓厚，加强葡萄酒市场正在经历成长，波特酒、雪莉酒和马德拉酒等加强葡萄酒也越来越受到葡萄酒爱好者的欢迎。随着葡萄酒文化在全球范围内不断扩展，加强葡萄酒因其在休閒和正式场合的多​​功能性而受到欢迎。此外，新兴市场可支配收入的提高也刺激了对奢侈葡萄酒的需求，而加强葡萄酒被视为一种高檔选择。葡萄酒与食物搭配以及在鸡尾酒中的使用日益流行，也助长了葡萄酒的受欢迎程度。此外，向更永续和有机葡萄酒生产的转变正在吸引有环保意识的消费者购买加强葡萄酒。根据最近的一项研究，截至 2024 年，有机葡萄园占全球葡萄园总面积的 8% 以上。

主要市场驱动因素

消费者对优质和精酿饮料的偏好日益增长

主要市场挑战

玩家之间的竞争加剧

主要市场趋势

对优质和永续饮料的需求不断增长

目录

第 1 章：简介

第 2 章：研究方法

第 3 章：执行摘要

第 4 章：顾客之声

第五章：全球加强葡萄酒市场展望

• 市场规模和预测
  • 按价值
• 市场占有率和预测
  • 按类型（波特酒、雪莉酒、苦艾酒、其他）
  • 按配销通路（基于商店、非基于商店）
  • 按区域
  • 依前 5 大公司分类，其他（2024 年）
• 全球加强葡萄酒市场地图和机会评估
  • 按类型
  • 按配销通路
  • 按区域

第六章：北美加强葡萄酒市场展望

• 市场规模和预测
• 市场占有率和预测
• 北美：国家分析
  • 加拿大
  • 墨西哥

第七章：亚太地区加强葡萄酒市场展望

• 市场规模和预测
• 市场占有率和预测
• 亚太地区：国家分析
  • 日本
  • 印度
  • 澳洲
  • 韩国
  • 印尼

第 8 章：欧洲加强葡萄酒市场展望

• 市场规模和预测
• 市场占有率和预测
• 欧洲：国家分析
  • 英国
  • 义大利
  • 德国
  • 西班牙

第九章：南美洲加强葡萄酒市场展望

• 市场规模和预测
• 市场占有率和预测
• 南美洲：国家分析
  • 哥伦比亚
  • 巴西

第 10 章：中东和非洲加强葡萄酒市场展望

• 市场规模和预测
• 市场占有率和预测
• 中东和非洲：国家分析
  • 沙乌地阿拉伯
  • 阿联酋
  • 土耳其

第 11 章：市场动态

• 驱动程式
• 挑战

第 12 章：COVID-19 对全球加强葡萄酒市场的影响

• 影响评估模型
  • 受影响的关键部分
  • 受影响的主要地区
  • 受影响的主要国家

第 13 章：市场趋势与发展

第 14 章：竞争格局

• 公司简介
  • Grape Britannia
  • Liberty Wine Merchants Inc
  • Backsberg
  • E. & J. Gallo Winery
  • Vinbros and Co
  • Nickolls & Perks
  • De Wine Spot
  • Seppeltsfield Wines Pty Ltd
  • The Little Fine Wine Company
  • Hard to Find Wines

第 15 章：策略建议/行动计划

• 重点关注领域
• 按类型分類的目标
• 按配销通路的目标

第16章调查会社について・免责事项

Global Fortified Wine market was valued at USD 18.34 billion in 2024 and is expected to grow to USD 25.76 billion by 2030 with a CAGR of 8.34% during the forecast period. The Fortified Wine market is experiencing growth driven by increasing consumer interest in premium alcoholic beverages, with fortified wines such as port, sherry, and Madeira gaining popularity among wine enthusiasts. As wine culture continues to expand globally, fortified wines are being embraced for their versatility in both casual and formal settings. Also, rising disposable incomes in emerging markets are fueling the demand for luxury wines, with fortified wines being seen as a premium option. The growing trend of wine pairing with food, as well as their use in cocktails, is also contributing to the rise in popularity. Also, the shift towards more sustainable and organic wine production is attracting environmentally conscious consumers to fortified wine offerings. According to a recent study, as of 2024, organic vineyards made up more than eight percent of the total vineyard area worldwide.

Key Market Drivers

Growing Preference for Premium & Craft Beverages

The growing preference for premium and craft beverages is a significant driver in the global fortified wine market. As consumers become more sophisticated in their tastes, there is a noticeable shift towards high-quality, unique, and artisanal alcoholic products. Fortified wines, including Port, Sherry, and Madeira, fit well into this trend as they offer distinct flavor profiles and a sense of craftsmanship. These wines are often perceived as luxurious and refined, making them a popular choice among connoisseurs and those seeking a premium drinking experience. Consumers are increasingly looking for authentic and high-quality beverages, leading them to explore fortified wines that stand out for their complexity, richness, and heritage. The craft beverage movement, which focuses on smaller, independent producers creating high-quality, small-batch products, has also contributed to the rising demand for premium fortified wines. Also, these beverages appeal to those who appreciate tradition and craftsmanship, as many fortified wines are produced using age-old methods passed down through generations. As this demand for premium and craft products continues to rise, the global fortified wine market is expected to grow steadily, catering to an audience that values quality, authenticity, and a more elevated drinking experience.

Key Market Challenges

Increased Competition Among Players

Increased competition among players is a significant challenge in the global fortified wine market. As the market for premium alcoholic beverages continues to expand, more producers and new entrants are vying for consumer attention, leading to intensified competition. Established brands are facing pressure from smaller, independent producers that are gaining traction with unique, craft offerings and innovative marketing strategies. These smaller players often emphasize artisanal production methods and sustainability, which resonate with consumers seeking authenticity and eco-conscious options. The rising number of competitors also means greater challenges in differentiating products in a crowded market. Fortified wine brands must continuously innovate their offerings, whether by experimenting with new flavors, blends, or aging techniques, to stand out from the competition. Also, as the market becomes more competitive, pricing strategies come into play, with some brands resorting to aggressive pricing tactics to attract price-sensitive consumers, potentially affecting the profitability of established brands. Also, the growing presence of alternative alcoholic beverages, such as craft beers and premium spirits, is also drawing attention away from fortified wines. As consumer preferences evolve and new trends emerge, the increased competition is forcing companies to constantly adapt, improve their marketing efforts, and develop new ways to maintain customer loyalty in a competitive marketplace.

Key Market Trends

Rising Demand for Premium & Sustainable Beverages

The rising demand for premium and sustainable beverages is a significant trend in the global fortified wine market. As consumers become more discerning, there is a growing preference for high-quality, ethically produced, and eco-conscious beverages. This shift in consumer values is driving the demand for premium fortified wines, such as Port, Sherry, and Madeira, which are often seen as luxurious and sophisticated. These wines appeal to consumers who are willing to invest in high-end products that offer unique flavors, craftsmanship, and a sense of authenticity. In addition to premium quality, sustainability is becoming a key purchasing decision for many wine consumers. Fortified wine producers are responding to this demand by adopting environmentally friendly practices in production, such as organic farming, reduced pesticide use, and sustainable water management. Also, packaging innovations, like recyclable bottles and biodegradable labels, are gaining traction as part of the push towards reducing environmental impact. This trend is particularly strong among millennials and Gen Z consumers, who are more likely to prioritize sustainability and ethical sourcing in their purchasing decisions. The convergence of premium quality and sustainability is expected to shape the future of the fortified wine market, catering to an audience those values both luxury and environmental responsibility.

Key Market Players

• Grape Britannia
• Liberty Wine Merchants Inc
• BACKSBERG
• E. & J. Gallo Winery
• Vinbros and Co
• Nickolls & Perks
• De Wine Spot
• Seppeltsfield Wines Pty Ltd
• The Little Fine Wine Company
• Hard to Find Wines

Report Scope:

In this report, the Global Fortified Wine Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Fortified Wine Market, By Type:

• Port
• Sherry
• Vermouth
• Others

Fortified Wine Market, By Distribution Channel:

• Store-Based
• Non-Store Based

Fortified Wine Market, By Region:

• North America
  • United States
  • Canada
  • Mexico
• Asia-Pacific
  • China
  • Japan
  • India
  • Australia
  • South Korea
  • Indonesia
• Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
• South America
  • Argentina
  • Colombia
  • Brazil
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Fortified Wine Market.

Available Customizations:

Global Fortified Wine Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

• 1.1. Product Overview
• 1.2. Key Highlights of the Report
• 1.3. Market Coverage
• 1.4. Market Segments Covered
• 1.5. Research Tenure Considered

2. Research Methodology

• 2.1. Objective of the Study
• 2.2. Baseline Methodology
• 2.3. Key Industry Partners
• 2.4. Major Association and Secondary Sources
• 2.5. Forecasting Methodology
• 2.6. Data Triangulation & Validation
• 2.7. Assumptions and Limitations

3. Executive Summary

• 3.1. Market Overview
• 3.2. Market Forecast
• 3.3. Key Regions
• 3.4. Key Segments

4. Voice of Customers

• 4.1. Brand Awareness
• 4.2. Factor Influencing Purchase Decision

5. Global Fortified Wine Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Type Market Share Analysis (Port, Sherry, Vermouth, Others)
  • 5.2.2. By Distribution Channel Market Share Analysis (Store-Based, Non-Store Based)
  • 5.2.3. By Regional Market Share Analysis
    • 5.2.3.1. North America Market Share Analysis
    • 5.2.3.2. Europe Market Share Analysis
    • 5.2.3.3. Asia Pacific Market Share Analysis
    • 5.2.3.4. Middle East & Africa Market Share Analysis
    • 5.2.3.5. South America Market Share Analysis
  • 5.2.4. By Top 5 Companies Market Share Analysis, Others (2024)
• 5.3. Global Fortified Wine Market Mapping & Opportunity Assessment
  • 5.3.1. By Type Market Mapping & Opportunity Assessment
  • 5.3.2. By Distribution Channel Market Mapping & Opportunity Assessment
  • 5.3.3. By Regional Market Mapping & Opportunity Assessment

6. North America Fortified Wine Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Type Market Share Analysis
  • 6.2.2. By Distribution Channel Market Share Analysis
  • 6.2.3. By Country Market Share Analysis
• 6.3. North America: Country Analysis
  • 6.3.1. United States Fortified Wine Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Type Market Share Analysis
      • 6.3.1.2.2. By Distribution Channel Market Share Analysis
  • 6.3.2. Canada Fortified Wine Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Type Market Share Analysis
      • 6.3.2.2.2. By Distribution Channel Market Share Analysis
  • 6.3.3. Mexico Fortified Wine Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Type Market Share Analysis
      • 6.3.3.2.2. By Distribution Channel Market Share Analysis

7. Asia Pacific Fortified Wine Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Type Market Share Analysis
  • 7.2.2. By Distribution Channel Market Share Analysis
  • 7.2.3. By Country Market Share Analysis
• 7.3. Asia Pacific: Country Analysis
  • 7.3.1. China Fortified Wine Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Type Market Share Analysis
      • 7.3.1.2.2. By Distribution Channel Market Share Analysis
  • 7.3.2. Japan Fortified Wine Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Type Market Share Analysis
      • 7.3.2.2.2. By Distribution Channel Market Share Analysis
  • 7.3.3. India Fortified Wine Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Type Market Share Analysis
      • 7.3.3.2.2. By Distribution Channel Market Share Analysis
  • 7.3.4. Australia Fortified Wine Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Type Market Share Analysis
      • 7.3.4.2.2. By Distribution Channel Market Share Analysis
  • 7.3.5. South Korea Fortified Wine Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Type Market Share Analysis
      • 7.3.5.2.2. By Distribution Channel Market Share Analysis
  • 7.3.6. Indonesia Fortified Wine Market Outlook
    • 7.3.6.1. Market Size & Forecast
      • 7.3.6.1.1. By Value
    • 7.3.6.2. Market Share & Forecast
      • 7.3.6.2.1. By Type Market Share Analysis
      • 7.3.6.2.2. By Distribution Channel Market Share Analysis

8. Europe Fortified Wine Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Type Market Share Analysis
  • 8.2.2. By Distribution Channel Market Share Analysis
  • 8.2.3. By Country Market Share Analysis
• 8.3. Europe: Country Analysis
  • 8.3.1. France Fortified Wine Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Type Market Share Analysis
      • 8.3.1.2.2. By Distribution Channel Market Share Analysis
  • 8.3.2. United Kingdom Fortified Wine Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Type Market Share Analysis
      • 8.3.2.2.2. By Distribution Channel Market Share Analysis
  • 8.3.3. Italy Fortified Wine Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Type Market Share Analysis
      • 8.3.3.2.2. By Distribution Channel Market Share Analysis
  • 8.3.4. Germany Fortified Wine Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Type Market Share Analysis
      • 8.3.4.2.2. By Distribution Channel Market Share Analysis
  • 8.3.5. Spain Fortified Wine Market Outlook
    • 8.3.5.1. Market Size & Forecast
      • 8.3.5.1.1. By Value
    • 8.3.5.2. Market Share & Forecast
      • 8.3.5.2.1. By Type Market Share Analysis
      • 8.3.5.2.2. By Distribution Channel Market Share Analysis

9. South America Fortified Wine Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Type Market Share Analysis
  • 9.2.2. By Distribution Channel Market Share Analysis
  • 9.2.3. By Country Market Share Analysis
• 9.3. South America: Country Analysis
  • 9.3.1. Argentina Fortified Wine Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Type Market Share Analysis
      • 9.3.1.2.2. By Distribution Channel Market Share Analysis
  • 9.3.2. Colombia Fortified Wine Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Type Market Share Analysis
      • 9.3.2.2.2. By Distribution Channel Market Share Analysis
  • 9.3.3. Brazil Fortified Wine Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Type Market Share Analysis
      • 9.3.3.2.2. By Distribution Channel Market Share Analysis

10. Middle East & Africa Fortified Wine Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Type Market Share Analysis
  • 10.2.2. By Distribution Channel Market Share Analysis
  • 10.2.3. By Country Market Share Analysis
• 10.3. Middle East & Africa: Country Analysis
  • 10.3.1. South Africa Fortified Wine Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Type Market Share Analysis
      • 10.3.1.2.2. By Distribution Channel Market Share Analysis
  • 10.3.2. Saudi Arabia Fortified Wine Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Type Market Share Analysis
      • 10.3.2.2.2. By Distribution Channel Market Share Analysis
  • 10.3.3. UAE Fortified Wine Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Type Market Share Analysis
      • 10.3.3.2.2. By Distribution Channel Market Share Analysis
  • 10.3.4. Turkey Fortified Wine Market Outlook
    • 10.3.4.1. Market Size & Forecast
      • 10.3.4.1.1. By Value
    • 10.3.4.2. Market Share & Forecast
      • 10.3.4.2.1. By Type Market Share Analysis
      • 10.3.4.2.2. By Distribution Channel Market Share Analysis

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Impact of COVID-19 on Global Fortified Wine Market

• 12.1. Impact Assessment Model
  • 12.1.1. Key Segments Impacted
  • 12.1.2. Key Region Impacted
  • 12.1.3. Key Countries Impacted

13. Market Trends & Developments

14. Competitive Landscape

• 14.1. Company Profiles
  • 14.1.1. Grape Britannia
    • 14.1.1.1. Company Details
    • 14.1.1.2. Products
    • 14.1.1.3. Financials (As Per Availability)
    • 14.1.1.4. Key Market Focus & Geographical Presence
    • 14.1.1.5. Recent Developments
    • 14.1.1.6. Key Management Personnel
  • 14.1.2. Liberty Wine Merchants Inc
    • 14.1.2.1. Company Details
    • 14.1.2.2. Products
    • 14.1.2.3. Financials (As Per Availability)
    • 14.1.2.4. Key Market Focus & Geographical Presence
    • 14.1.2.5. Recent Developments
    • 14.1.2.6. Key Management Personnel
  • 14.1.3. Backsberg
    • 14.1.3.1. Company Details
    • 14.1.3.2. Products
    • 14.1.3.3. Financials (As Per Availability)
    • 14.1.3.4. Key Market Focus & Geographical Presence
    • 14.1.3.5. Recent Developments
    • 14.1.3.6. Key Management Personnel
  • 14.1.4. E. & J. Gallo Winery
    • 14.1.4.1. Company Details
    • 14.1.4.2. Products
    • 14.1.4.3. Financials (As Per Availability)
    • 14.1.4.4. Key Market Focus & Geographical Presence
    • 14.1.4.5. Recent Developments
    • 14.1.4.6. Key Management Personnel
  • 14.1.5. Vinbros and Co
    • 14.1.5.1. Company Details
    • 14.1.5.2. Products
    • 14.1.5.3. Financials (As Per Availability)
    • 14.1.5.4. Key Market Focus & Geographical Presence
    • 14.1.5.5. Recent Developments
    • 14.1.5.6. Key Management Personnel
  • 14.1.6. Nickolls & Perks
    • 14.1.6.1. Company Details
    • 14.1.6.2. Products
    • 14.1.6.3. Financials (As Per Availability)
    • 14.1.6.4. Key Market Focus & Geographical Presence
    • 14.1.6.5. Recent Developments
    • 14.1.6.6. Key Management Personnel
  • 14.1.7. De Wine Spot
    • 14.1.7.1. Company Details
    • 14.1.7.2. Products
    • 14.1.7.3. Financials (As Per Availability)
    • 14.1.7.4. Key Market Focus & Geographical Presence
    • 14.1.7.5. Recent Developments
    • 14.1.7.6. Key Management Personnel
  • 14.1.8. Seppeltsfield Wines Pty Ltd
    • 14.1.8.1. Company Details
    • 14.1.8.2. Products
    • 14.1.8.3. Financials (As Per Availability)
    • 14.1.8.4. Key Market Focus & Geographical Presence
    • 14.1.8.5. Recent Developments
    • 14.1.8.6. Key Management Personnel
  • 14.1.9. The Little Fine Wine Company
    • 14.1.9.1. Company Details
    • 14.1.9.2. Products
    • 14.1.9.3. Financials (As Per Availability)
    • 14.1.9.4. Key Market Focus & Geographical Presence
    • 14.1.9.5. Recent Developments
    • 14.1.9.6. Key Management Personnel
  • 14.1.10. Hard to Find Wines
    • 14.1.10.1. Company Details
    • 14.1.10.2. Products
    • 14.1.10.3. Financials (As Per Availability)
    • 14.1.10.4. Key Market Focus & Geographical Presence
    • 14.1.10.5. Recent Developments
    • 14.1.10.6. Key Management Personnel

15. Strategic Recommendations/Action Plan

• 15.1. Key Focus Areas
• 15.2. Target By Type
• 15.3. Target By Distribution Channel

16. About Us & Disclaimer