室内植物市场－全球产业规模、份额、趋势、机会和预测，依产品类型（观叶植物、开花植物、多肉植物等）、按配销通路（线上、线下）、按地区和竞争情况，2020-2030 年预测

2024 年全球室内植物市场价值为 175.8 亿美元，预计到 2030 年将达到 246.7 亿美元，预测期内复合年增长率为 5.81%。随着消费者对家居装饰、健康和永续性的兴趣日益浓厚，市场正在经历显着扩张。室内植物因其美观和健康益处（包括改善空气品质和减轻压力水平）而越来越受到追捧。随着城市化导致居住空间越来越小，户外活动越来越有限，室内植物为家庭和工作场所提供了便利的解决方案。此外，亲生物设计日益增长的趋势，强调将自然元素融入建筑环境，进一步推动了市场成长。

关键市场驱动因素

消费者对家居装饰和美学情趣的日益增长

主要市场挑战

植物护理知识和经验有限

主要市场趋势

网上植物购物及外送服务的兴起

目录

第一章：简介

第二章：研究方法

第三章：执行摘要

第四章：全球室内植物市场展望

• 市场规模和预测
  • 按价值
• 市场占有率和预测
  • 依产品类型（观叶植物、开花植物、多肉植物、其他）
  • 依配销通路（线上、线下）
  • 按地区
  • 按公司分类（2024）
• 市场地图

第五章：北美室内植物市场展望

• 市场规模和预测
  • 按价值
• 市场占有率和预测
  • 依产品类型
  • 按配销通路
  • 按国家/地区
• 北美：国家分析
  • 美国
  • 加拿大
  • 墨西哥

第六章：欧洲室内植物市场展望

• 市场规模和预测
• 市场占有率和预测
• 欧洲：国家分析
  • 法国
  • 德国
  • 西班牙
  • 义大利
  • 英国

第七章：亚太室内植物市场展望

• 市场规模和预测
• 市场占有率和预测
• 亚太地区：国家分析
  • 中国
  • 日本
  • 印度
  • 越南
  • 韩国

第八章：中东和非洲室内植物市场展望

• 市场规模和预测
• 市场占有率和预测
• MEA：国家分析
  • 南非
  • 沙乌地阿拉伯
  • 阿联酋
  • 土耳其

第九章：南美洲室内植物市场展望

• 市场规模和预测
• 市场占有率和预测
• 南美洲：国家分析
  • 巴西
  • 阿根廷
  • 哥伦比亚

第十章：市场动态

• 驱动程式
• 挑战

第 11 章：市场趋势与发展

• 合併与收购（如有）
• 产品发布（如有）
• 最新动态

第 12 章：波特五力分析

• 产业竞争
• 新进入者的潜力
• 供应商的力量
• 顾客的力量
• 替代产品的威胁

第 13 章：竞争格局

• 公司简介
  • Rolling Nature
  • Rentokil Initial plc
  • Heart of Florida Greenhouses Inc.
  • Star Gardens
  • Vertvista
  • The Bouqs Company
  • Subhiksha Organics
  • Sheel Biotech Limited
  • Green & Bloom
  • Root Bridges

第 14 章：策略建议

第15章调查会社について・免责事项

The Global Indoor Plants Market was valued at USD 17.58 billion in 2024 and is projected to reach USD 24.67 billion by 2030, growing at a CAGR of 5.81% during the forecast period. The market is experiencing significant expansion, driven by rising consumer interest in home decor, wellness, and sustainability. Indoor plants are increasingly sought after for their aesthetic appeal and health benefits, including improved air quality and reduced stress levels. With urbanization leading to smaller living spaces and limited outdoor access, indoor plants offer a convenient solution for households and workplaces. Additionally, the growing trend of biophilic design, which emphasizes integrating natural elements into built environments, is further propelling market growth.

Key Market Drivers

Increasing Consumer Interest in Home Decor and Aesthetic Appeal

A key driver of the global indoor plants market is the growing consumer emphasis on home decor and enhancing indoor aesthetics. As urbanization rises and smaller living spaces become more common, individuals are turning to indoor plants to enrich the visual appeal of their homes and apartments. Indoor plants add vibrancy, color, and texture to interiors, creating a fresh and welcoming environment. The diverse range of available options, from easy-to-maintain succulents and ferns to large decorative plants like palms and dracaenas, has broadened consumer appeal. Social media platforms such as Instagram and Pinterest have also fueled this trend, promoting "green living" and plant-centric interior designs. This growing affinity for nature-inspired decor is expected to drive demand for indoor plants in the years ahead.

Key Market Challenges

Limited Knowledge and Experience in Plant Care

A significant challenge facing the global indoor plants market is the general lack of plant care knowledge among consumers. While the popularity of indoor plants is rising, many individuals struggle to properly maintain them, often resulting in premature plant loss. Common issues include overwatering, underwatering, insufficient lighting, and temperature-related stress. Despite the availability of online resources, the gap between knowledge and practice remains substantial. Specific plants may require unique humidity levels or protection from pests-details that novice plant owners may overlook. This knowledge gap can lead to customer dissatisfaction and deter repeat purchases. To address this, industry players must invest in consumer education, offering accessible guides and support services to enhance plant care success and encourage long-term engagement.

Key Market Trends

Rise of Online Plant Shopping and Delivery Services

An emerging trend in the global indoor plants market is the growing adoption of online shopping and home delivery services. The digitalization of retail has transformed consumer purchasing behavior, and indoor plants are no exception. India's ecommerce sector, valued at USD 70 billion and representing around 7% of the country's total retail market, highlights significant opportunities for online indoor plant sales. Online retailers offer convenience, a wide selection, and home delivery, often coupled with care instructions to support plant maintenance. Major marketplaces like Amazon and specialized plant e-commerce platforms have enabled local growers and small businesses to reach broader audiences. The trend towards online purchasing, driven by convenience and variety, is expected to remain a key growth factor in the indoor plants market.

Key Market Players

• Rolling Nature
• Rentokil Initial plc
• Heart of Florida Greenhouses Inc.
• Star Gardens
• Vertvista
• The Bouqs Company
• Subhiksha Organics
• Sheel Biotech Limited
• Green & Bloom
• Root Bridges

Report Scope:

In this report, the Global Indoor Plants Market has been segmented into the following categories, along with detailed coverage of industry trends:

Indoor Plants Market, By Product Type:

• Foliage Plants
• Flowering Plants
• Succulents
• Others

Indoor Plants Market, By Distribution Channel:

• Online
• Offline

Indoor Plants Market, By Region:

• North America
• United States
• Canada
• Mexico
• Europe
• France
• United Kingdom
• Italy
• Germany
• Spain
• Asia-Pacific
• China
• Japan
• India
• South Korea
• Vietnam
• South America
• Argentina
• Colombia
• Brazil
• Middle East & Africa
• South Africa
• Saudi Arabia
• UAE
• Turkey

Competitive Landscape

Company Profiles: Comprehensive analysis of major companies operating in the Global Indoor Plants Market.

Available Customizations:

TechSci Research offers customized reports based on specific company requirements, including:

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

• 1.1. Market Overview
• 1.2. Key Highlights of the Report
• 1.3. Market Coverage
• 1.4. Market Segments Covered
• 1.5. Research Tenure Considered

2. Research Methodology

• 2.1. Methodology Landscape
• 2.2. Objective of the Study
• 2.3. Baseline Methodology
• 2.4. Formulation of the Scope
• 2.5. Assumptions and Limitations
• 2.6. Sources of Research
• 2.7. Approach for the Market Study
• 2.8. Methodology Followed for Calculation of Market Size & Market Shares
• 2.9. Forecasting Methodology

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions
• 3.5. Overview of Market Drivers, Challenges, and Trends

4. Global Indoor Plants Market Outlook

• 4.1. Market Size & Forecast
  • 4.1.1. By Value
• 4.2. Market Share & Forecast
  • 4.2.1. By Product Type (Foliage Plants, Flowering Plants, Succulents, Others)
  • 4.2.2. By Distribution Channel (Online, Offline)
  • 4.2.3. By Region
  • 4.2.4. By Company (2024)
• 4.3. Market Map

5. North America Indoor Plants Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Product Type
  • 5.2.2. By Distribution Channel
  • 5.2.3. By Country
• 5.3. North America: Country Analysis
  • 5.3.1. United States Indoor Plants Market Outlook
    • 5.3.1.1. Market Size & Forecast
      • 5.3.1.1.1. By Value
    • 5.3.1.2. Market Share & Forecast
      • 5.3.1.2.1. By Product Type
      • 5.3.1.2.2. By Distribution Channel
  • 5.3.2. Canada Indoor Plants Market Outlook
    • 5.3.2.1. Market Size & Forecast
      • 5.3.2.1.1. By Value
    • 5.3.2.2. Market Share & Forecast
      • 5.3.2.2.1. By Product Type
      • 5.3.2.2.2. By Distribution Channel
  • 5.3.3. Mexico Indoor Plants Market Outlook
    • 5.3.3.1. Market Size & Forecast
      • 5.3.3.1.1. By Value
    • 5.3.3.2. Market Share & Forecast
      • 5.3.3.2.1. By Product Type
      • 5.3.3.2.2. By Distribution Channel

6. Europe Indoor Plants Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Product Type
  • 6.2.2. By Distribution Channel
  • 6.2.3. By Country
• 6.3. Europe: Country Analysis
  • 6.3.1. France Indoor Plants Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Product Type
      • 6.3.1.2.2. By Distribution Channel
  • 6.3.2. Germany Indoor Plants Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Product Type
      • 6.3.2.2.2. By Distribution Channel
  • 6.3.3. Spain Indoor Plants Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Product Type
      • 6.3.3.2.2. By Distribution Channel
  • 6.3.4. Italy Indoor Plants Market Outlook
    • 6.3.4.1. Market Size & Forecast
      • 6.3.4.1.1. By Value
    • 6.3.4.2. Market Share & Forecast
      • 6.3.4.2.1. By Product Type
      • 6.3.4.2.2. By Distribution Channel
  • 6.3.5. United Kingdom Indoor Plants Market Outlook
    • 6.3.5.1. Market Size & Forecast
      • 6.3.5.1.1. By Value
    • 6.3.5.2. Market Share & Forecast
      • 6.3.5.2.1. By Product Type
      • 6.3.5.2.2. By Distribution Channel

7. Asia-Pacific Indoor Plants Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Product Type
  • 7.2.2. By Distribution Channel
  • 7.2.3. By Country
• 7.3. Asia-Pacific: Country Analysis
  • 7.3.1.China Indoor Plants Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Product Type
      • 7.3.1.2.2. By Distribution Channel
  • 7.3.2.Japan Indoor Plants Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Product Type
      • 7.3.2.2.2. By Distribution Channel
  • 7.3.3. India Indoor Plants Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Product Type
      • 7.3.3.2.2. By Distribution Channel
  • 7.3.4. Vietnam Indoor Plants Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Product Type
      • 7.3.4.2.2. By Distribution Channel
  • 7.3.5. South Korea Indoor Plants Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Product Type
      • 7.3.5.2.2. By Distribution Channel

8. Middle East & Africa Indoor Plants Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Product Type
  • 8.2.2. By Distribution Channel
  • 8.2.3. By Country
• 8.3. MEA: Country Analysis
  • 8.3.1. South Africa Indoor Plants Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Product Type
      • 8.3.1.2.2. By Distribution Channel
  • 8.3.2. Saudi Arabia Indoor Plants Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Product Type
      • 8.3.2.2.2. By Distribution Channel
  • 8.3.3. UAE Indoor Plants Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Product Type
      • 8.3.3.2.2. By Distribution Channel
  • 8.3.4. Turkey Indoor Plants Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Product Type
      • 8.3.4.2.2. By Distribution Channel

9. South America Indoor Plants Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Product Type
  • 9.2.2. By Distribution Channel
  • 9.2.3. By Country
• 9.3. South America: Country Analysis
  • 9.3.1. Brazil Indoor Plants Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Product Type
      • 9.3.1.2.2. By Distribution Channel
  • 9.3.2. Argentina Indoor Plants Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Product Type
      • 9.3.2.2.2. By Distribution Channel
  • 9.3.3. Colombia Indoor Plants Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Product Type
      • 9.3.3.2.2. By Distribution Channel

10. Market Dynamics

• 10.1. Drivers
• 10.2. Challenges

11. Market Trends & Developments

• 11.1. Merger & Acquisition (If Any)
• 11.2. Product Launches (If Any)
• 11.3. Recent Developments

12. Porters Five Forces Analysis

• 12.1. Competition in the Industry
• 12.2. Potential of New Entrants
• 12.3. Power of Suppliers
• 12.4. Power of Customers
• 12.5. Threat of Substitute Products

13. Competitive Landscape

• 13.1. Company Profiles
  • 13.1.1. Rolling Nature
    • 13.1.1.1. Business Overview
    • 13.1.1.2. Company Snapshot
    • 13.1.1.3. Products & Services
    • 13.1.1.4. Financials (As Per Availability)
    • 13.1.1.5. Key Market Focus & Geographical Presence
    • 13.1.1.6. Recent Developments
    • 13.1.1.7. Key Management Personnel
  • 13.1.2. Rentokil Initial plc
  • 13.1.3. Heart of Florida Greenhouses Inc.
  • 13.1.4. Star Gardens
  • 13.1.5. Vertvista
  • 13.1.6. The Bouqs Company
  • 13.1.7. Subhiksha Organics
  • 13.1.8. Sheel Biotech Limited
  • 13.1.9. Green & Bloom
  • 13.1.10. Root Bridges

14. Strategic Recommendations

15. About Us & Disclaimer