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市场调查报告书
商品编码
1764182

手袋市场－全球产业规模、份额、趋势、机会及预测（依产品类型、配销通路、地区及竞争状况，2020-2030 年）

Handbag Market - Global Industry Size, Share, Trends, Opportunity and Forecast, By Product Type, By Distribution Channel, By Region & Competition, 2020-2030F
出版日期: | 出版商: TechSci Research | 英文 184 Pages | 商品交期: 2-3个工作天内

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简介目录

2024年，全球手袋市场规模达554.2亿美元，预计2030年将达767.6亿美元，年复合成长率达5.58%。这一成长主要源于可支配收入的增加、时尚意识的增强以及社交媒体和明星代言影响力的不断增强。新兴经济体（尤其是亚太地区）的都市化进程加速和女性劳动参与率的提高，正在加速市场需求。消费者既青睐奢华产品，也青睐价格实惠的产品，造就了多元化的品牌格局。设计、永续性和实用性方面的创新也影响着消费者的选择。此外，电子商务的蓬勃发展扩大了市场覆盖范围，而网红与设计师的合作则提升了品牌曝光度和消费者参与度。

市场概览
预测期 2026-2030
2024年市场规模 554.2亿美元
2030年市场规模 767.6亿美元
2025-2030 年复合年增长率 5.58%
成长最快的领域 在线的
最大的市场 北美洲

关键市场驱动因素

可支配所得增加和生活方式改变

主要市场挑战

市场竞争激烈，市场饱和

主要市场趋势

中性手袋和男女通用手袋日益流行

目录

第一章：简介

第二章：研究方法

第三章：执行摘要

第四章：顾客之声

第五章：全球手袋市场展望

  • 市场规模和预测
    • 按价值
  • 市场占有率和预测
    • 依产品类型（手提包、手包、斜背包、其他）
    • 依配销通路（超市/大卖场、专卖店、网路、其他）
    • 按地区
    • 按公司分类（2024）
  • 市场地图

第六章：北美手袋市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 北美：国家分析
    • 美国
    • 加拿大
    • 墨西哥

第七章：欧洲手袋市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 欧洲：国家分析
    • 法国
    • 德国
    • 西班牙
    • 义大利
    • 英国

第八章：亚太地区手袋市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 亚太地区：国家分析
    • 中国
    • 日本
    • 印度
    • 越南
    • 韩国

第九章：中东和非洲手袋市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • MEA：国家分析
    • 南非
    • 沙乌地阿拉伯
    • 阿联酋
    • 土耳其

第十章：南美洲手袋市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 南美洲：国家分析
    • 巴西
    • 阿根廷
    • 哥伦比亚

第 11 章：市场动态

  • 驱动程式
  • 挑战

第 12 章：市场趋势与发展

  • 合併与收购（如有）
  • 产品发布（如有）
  • 最新动态

第十三章：干扰：衝突、流行病与贸易壁垒

第 14 章：波特五力分析

  • 产业竞争
  • 新进入者的潜力
  • 供应商的力量
  • 顾客的力量
  • 替代产品的威胁

第 15 章：竞争格局

  • 公司简介
    • Louis Vuitton
    • Hermes
    • Michael Kors
    • Fossil Group
    • Guccio Gucci SpA
    • PRADA
    • Burberry Group Plc
    • Tapestry, Inc.
    • Chanel
    • Compagnie Financiere Richemont SA

第 16 章：策略建议

第17章调查会社について・免责事项

简介目录
Product Code: 29540

The Global Handbag Market was valued at USD 55.42 billion in 2024 and is projected to reach USD 76.76 billion by 2030, growing at a CAGR of 5.58%. This growth is driven by increasing disposable incomes, heightened fashion awareness, and the growing influence of social media and celebrity endorsements. Rising urbanization and female workforce participation in emerging economies, especially in the Asia-Pacific region, are accelerating market demand. Consumers are drawn to both luxury and affordable options, leading to a diverse brand landscape. Innovations in design, sustainability, and practicality are also shaping consumer choices. Furthermore, the proliferation of e-commerce has broadened market reach, while influencer and designer collaborations are amplifying brand exposure and consumer engagement.

Market Overview
Forecast Period2026-2030
Market Size 2024USD 55.42 Billion
Market Size 2030USD 76.76 Billion
CAGR 2025-20305.58%
Fastest Growing SegmentOnline
Largest MarketNorth America

Key Market Drivers

Rising Disposable Incomes and Changing Lifestyle Patterns

The global rise in disposable incomes, particularly in fast-growing economies like China, India, Brazil, and Indonesia, is fueling the demand for handbags. As consumers in these regions acquire greater purchasing power, they are increasingly investing in lifestyle and fashion-oriented products. In the United States, real disposable income showed a consistent monthly increase of 3% or more in 2024, as reported by the Department of Commerce. Urban middle-class consumers are embracing global fashion trends, viewing handbags as both practical items and expressions of personal style and status. This aspirational mindset is driving interest across all market tiers-from luxury designers to value-focused brands. Dual-income households and financially independent women are especially contributing to consistent demand for fashionable, high-quality handbag options.

Key Market Challenges

Intense Market Competition and Saturation

The handbag industry faces significant competitive pressures, particularly in the mid to premium segments. Established luxury labels like Louis Vuitton, Gucci, and Chanel contend with fast-fashion retailers and independent boutique brands offering trend-driven designs at competitive prices. This overcrowded landscape makes market entry challenging for new or smaller players and demands continuous innovation from established ones. Rapid product cycles and high marketing costs contribute to elevated operational pressures. Additionally, brand loyalty is increasingly fragile, as price-sensitive consumers often shift preferences based on discounts, social media trends, or influencer endorsements. With many products appearing visually similar across brands and price points, distinguishing oneself and maintaining profitability is a consistent challenge.

Key Market Trends

Rising Popularity of Gender-Neutral and Unisex Handbags

The growing acceptance of gender-fluid fashion has spurred interest in gender-neutral and unisex handbags. Traditional design boundaries are dissolving as brands respond to evolving societal attitudes around gender identity and expression. Fashion houses and newer labels are creating collections that prioritize minimalist design, functional features, and neutral colors to appeal across demographics. Celebrity influence and streetwear culture have helped normalize handbag use among men, especially in younger, urban markets. This inclusive approach is not only widening the customer base but also encouraging brands to rethink design aesthetics and marketing strategies to reflect a broader, more diverse audience.

Key Market Players

  • Louis Vuitton
  • Hermes
  • Michael Kors
  • Fossil Group
  • Guccio Gucci S.p.A.
  • PRADA
  • Burberry Group Plc
  • Tapestry, Inc.
  • Chanel
  • Compagnie Financiere Richemont SA

Report Scope:

In this report, the Global Handbag Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Handbag Market, By Product Type:

  • Tote Bag
  • Clutch
  • Satchel
  • Others

Handbag Market, By Distribution Channel:

  • Supermarkets/Hypermarkets
  • Specialty Stores
  • Online
  • Others

Handbag Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • Asia-Pacific
    • China
    • Japan
    • India
    • South Korea
    • Vietnam
  • South America
    • Argentina
    • Colombia
    • Brazil
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE
    • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Handbag Market.

Available Customizations:

Global Handbag Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Market Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Methodology Landscape
  • 2.2. Objective of the Study
  • 2.3. Baseline Methodology
  • 2.4. Formulation of the Scope
  • 2.5. Assumptions and Limitations
  • 2.6. Sources of Research
  • 2.7. Approach for the Market Study
  • 2.8. Methodology Followed for Calculation of Market Size & Market Shares
  • 2.9. Forecasting Methodology

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions
  • 3.5. Overview of Market Drivers, Challenges, and Trends

4. Voice of Customer

  • 4.1. Brand Awareness
  • 4.2. Factor Influencing Purchase Decision

5. Global Handbag Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Product Type (Tote Bag, Clutch, Satchel, Others)
    • 5.2.2. By Distribution Channel (Supermarkets/Hypermarkets, Specialty Stores, Online, Others)
    • 5.2.3. By Region
    • 5.2.4. By Company (2024)
  • 5.3. Market Map

6. North America Handbag Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Product Type
    • 6.2.2. By Distribution Channel
    • 6.2.3. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Handbag Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Product Type
        • 6.3.1.2.2. By Distribution Channel
    • 6.3.2. Canada Handbag Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Product Type
        • 6.3.2.2.2. By Distribution Channel
    • 6.3.3. Mexico Handbag Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Product Type
        • 6.3.3.2.2. By Distribution Channel

7. Europe Handbag Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Product Type
    • 7.2.2. By Distribution Channel
    • 7.2.3. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. France Handbag Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Product Type
        • 7.3.1.2.2. By Distribution Channel
    • 7.3.2. Germany Handbag Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Product Type
        • 7.3.2.2.2. By Distribution Channel
    • 7.3.3. Spain Handbag Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Product Type
        • 7.3.3.2.2. By Distribution Channel
    • 7.3.4. Italy Handbag Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Product Type
        • 7.3.4.2.2. By Distribution Channel
    • 7.3.5. United Kingdom Handbag Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Product Type
        • 7.3.5.2.2. By Distribution Channel

8. Asia-Pacific Handbag Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Product Type
    • 8.2.2. By Distribution Channel
    • 8.2.3. By Country
  • 8.3. Asia-Pacific: Country Analysis
    • 8.3.1.China Handbag Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Product Type
        • 8.3.1.2.2. By Distribution Channel
    • 8.3.2.Japan Handbag Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Product Type
        • 8.3.2.2.2. By Distribution Channel
    • 8.3.3. India Handbag Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Product Type
        • 8.3.3.2.2. By Distribution Channel
    • 8.3.4. Vietnam Handbag Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Product Type
        • 8.3.4.2.2. By Distribution Channel
    • 8.3.5. South Korea Handbag Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Product Type
        • 8.3.5.2.2. By Distribution Channel

9. Middle East & Africa Handbag Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Product Type
    • 9.2.2. By Distribution Channel
    • 9.2.3. By Country
  • 9.3. MEA: Country Analysis
    • 9.3.1. South Africa Handbag Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Product Type
        • 9.3.1.2.2. By Distribution Channel
    • 9.3.2. Saudi Arabia Handbag Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Product Type
        • 9.3.2.2.2. By Distribution Channel
    • 9.3.3. UAE Handbag Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Product Type
        • 9.3.3.2.2. By Distribution Channel
    • 9.3.4. Turkey Handbag Market Outlook
      • 9.3.4.1. Market Size & Forecast
        • 9.3.4.1.1. By Value
      • 9.3.4.2. Market Share & Forecast
        • 9.3.4.2.1. By Product Type
        • 9.3.4.2.2. By Distribution Channel

10. South America Handbag Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Product Type
    • 10.2.2. By Distribution Channel
    • 10.2.3. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Handbag Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Product Type
        • 10.3.1.2.2. By Distribution Channel
    • 10.3.2. Argentina Handbag Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Product Type
        • 10.3.2.2.2. By Distribution Channel
    • 10.3.3. Colombia Handbag Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Product Type
        • 10.3.3.2.2. By Distribution Channel

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Disruptions: Conflicts, Pandemics and Trade Barriers

14. Porters Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. Company Profiles
    • 15.1.1. Louis Vuitton
      • 15.1.1.1. Business Overview
      • 15.1.1.2. Company Snapshot
      • 15.1.1.3. Products & Services
      • 15.1.1.4. Financials (As Per Availability)
      • 15.1.1.5. Key Market Focus & Geographical Presence
      • 15.1.1.6. Recent Developments
      • 15.1.1.7. Key Management Personnel
    • 15.1.2. Hermes
    • 15.1.3. Michael Kors
    • 15.1.4. Fossil Group
    • 15.1.5. Guccio Gucci S.p.A.
    • 15.1.6. PRADA
    • 15.1.7. Burberry Group Plc
    • 15.1.8. Tapestry, Inc.
    • 15.1.9. Chanel
    • 15.1.10. Compagnie Financiere Richemont SA

16. Strategic Recommendations

17. About Us & Disclaimer