绿咖啡市场－全球产业规模、份额、趋势、机会和预测（按类型、按类别、按配销通路、按地区和竞争情况，2020-2030 年）

2024 年全球生咖啡市场规模为 400.5 亿美元，预计到 2030 年将成长至 517.2 亿美元，复合年增长率为 4.35%。受健康意识增强、特色咖啡需求增加以及新兴经济体咖啡消费量扩大的推动，全球生咖啡市场正稳步成长。生咖啡富含抗氧化剂和绿原酸，因其公认的体重管理和健康益处而越来越受欢迎。烘焙技术的创新和电子商务平台的发展也推动了市场发展，使优质生咖啡更容易获得。北美和欧洲占据消费主导地位，而亚太地区正成为一个快速成长的地区。永续发展趋势和有机认证进一步增强了市场吸引力，反映出消费者对天然、符合道德标准的产品的偏好。

关键市场驱动因素

健康意识不断提升

主要市场挑战

价格波动和供应链不稳定

主要市场趋势

功能性饮料和绿咖啡的兴起

目录

第一章：简介

第二章：研究方法

第三章：执行摘要

第四章：客户之声分析

• 品牌知名度
• 影响购买决策的因素

第五章：全球生咖啡市场展望

• 市场规模和预测
  • 按价值
• 市场占有率和预测
  • 按类型（阿拉比卡、罗布斯塔）
  • 依类别（即溶绿咖啡预混料、绿咖啡豆、绿咖啡粉）
  • 按配销通路（超市/大卖场、百货公司、网路、其他）
  • 按地区
  • 按公司分类（2024 年）
• 市场地图

第六章：北美生咖啡市场展望

• 市场规模和预测
• 市场占有率和预测
• 北美：国家分析
  • 美国
  • 加拿大
  • 墨西哥

第七章：欧洲生咖啡市场展望

• 市场规模和预测
• 市场占有率和预测
• 欧洲：国家分析
  • 法国
  • 德国
  • 西班牙
  • 义大利
  • 英国

第八章：亚太地区咖啡生豆市场展望

• 市场规模和预测
• 市场占有率和预测
• 亚太地区：国家分析
  • 中国
  • 日本
  • 印度
  • 越南
  • 韩国

第九章：中东和非洲咖啡生豆市场展望

• 市场规模和预测
• 市场占有率和预测
• MEA：国家分析
  • 南非
  • 沙乌地阿拉伯
  • 阿联酋
  • 土耳其

第十章：南美洲咖啡生豆市场展望

• 市场规模和预测
• 市场占有率和预测
• 南美洲：国家分析
  • 巴西
  • 阿根廷
  • 哥伦比亚

第 11 章：市场动态

• 驱动程式
• 挑战

第 12 章：市场趋势与发展

• 合併与收购（如有）
• 产品发布（如有）
• 最新动态

第十三章：干扰：衝突、流行病与贸易壁垒

第 14 章：波特五力分析

• 产业竞争
• 新进入者的潜力
• 供应商的力量
• 顾客的力量
• 替代产品的威胁

第 15 章：竞争格局

• 公司简介
  • The Hamburg Coffee Company
  • Neumann Kaffee Gruppe
  • Merchants of Green Coffee
  • Belco SA
  • Starbucks Corporation
  • Nordic Approach SA
  • Golden Bean Trade
  • Atlantica Coffee
  • Group Magnus Brazil
  • WS Cafe

第 16 章：策略建议

第17章调查会社について・免责事项

Global Green Coffee Market was valued at USD 40.05 Billion in 2024 and is expected to grow to USD 51.72 Billion by 2030 with a CAGR of 4.35%. The global green coffee market is witnessing steady growth driven by rising health consciousness, increasing demand for specialty coffee, and expanding coffee consumption in emerging economies. Green coffee, rich in antioxidants and chlorogenic acid, is gaining popularity for its perceived weight management and wellness benefits. The market is also fueled by innovations in roasting techniques and the growth of e-commerce platforms, making premium green coffee more accessible. North America and Europe dominate consumption, while Asia-Pacific is emerging as a fast-growing region. Sustainability trends and organic certifications further bolster market appeal, reflecting consumer preference for natural, ethically sourced products.

Key Market Drivers

Rising Health and Wellness Awareness

A key driver of the global green coffee market is the increasing consumer focus on health and wellness. In 2024, the focus on wellness among U.S. consumers has grown significantly, with around 50% now prioritizing wellness in their daily lives, up from 42% in 2020. Green coffee beans are rich in chlorogenic acids, which are known to possess antioxidant properties and potential weight management benefits. As consumers worldwide become more conscious of their diets and lifestyle choices, products promising natural health benefits are gaining traction. This trend is particularly strong in developed regions like North America and Europe, where preventive healthcare and fitness-oriented consumption dominate purchasing behavior. The demand is not just limited to beverages; green coffee extracts are increasingly incorporated into dietary supplements, functional foods, and nutraceuticals, driving overall market expansion. Additionally, the trend toward natural and minimally processed products strengthens green coffee's appeal, as it is marketed as a cleaner, healthier alternative to roasted or instant coffee with lower calorie content and potential therapeutic benefits.

Key Market Challenges

Price Volatility and Supply Chain Instability

One of the primary challenges faced by the global green coffee market is price volatility and instability in the supply chain. Coffee prices are highly sensitive to fluctuations in weather conditions, natural disasters, and geopolitical tensions in key producing countries such as Brazil, Colombia, Ethiopia, and Vietnam. For instance, droughts, floods, or pest infestations can drastically reduce crop yields, causing sudden spikes in green coffee prices and impacting the cost structure for roasters and retailers. Additionally, logistical disruptions, including port delays, transportation bottlenecks, and trade restrictions, can hinder the consistent flow of green coffee across global markets. This unpredictability not only affects pricing for businesses but also makes long-term planning and procurement strategies difficult, particularly for small-scale roasters and emerging market players. Consequently, supply chain volatility poses a persistent risk to market stability and growth.

Key Market Trends

Rise of Functional Beverages and Green Coffee Infusions

A prominent trend in the green coffee market is the growing integration of green coffee into functional beverages and health-focused infusions. Consumers are increasingly seeking drinks that provide additional health benefits beyond traditional energy-boosting effects. Green coffee, rich in chlorogenic acids and antioxidants, is being blended with herbal extracts, adaptogens, vitamins, and other nutraceutical ingredients to create multifunctional beverages targeting weight management, cognitive function, and immunity support. Ready-to-drink green coffee drinks, infused teas, and energy shots are gaining traction, particularly among health-conscious millennials and Gen Z consumers. This trend reflects a broader shift in the beverage industry toward convenient, on-the-go, and functional options that combine taste with tangible wellness benefits, driving product innovation and market differentiation.

Key Market Players

• The Hamburg Coffee Company
• Neumann Kaffee Gruppe
• Merchants of Green Coffee
• Belco S.A.
• Starbucks Corporation
• Nordic Approach S.A.
• Golden Bean Trade
• Atlantica Coffee
• Group Magnus Brazil
• WS Cafe

Report Scope:

In this report, the Global Green Coffee Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Green Coffee Market, By Type:

• Arabica
• Robusta

Green Coffee Market, By Category:

• Instant Green Coffee Premix
• Green Coffee Bean
• Green Coffee Powder

Green Coffee Market, By Distribution Channel:

• Supermarkets/Hypermarkets
• Departmental Stores
• Online
• Others

Green Coffee Market, By Region:

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
• Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Vietnam
• South America
  • Argentina
  • Colombia
  • Brazil
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Green Coffee Market.

Available Customizations:

Global Green Coffee Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

• 1.1. Market Overview
• 1.2. Key Highlights of the Report
• 1.3. Market Coverage
• 1.4. Market Segments Covered
• 1.5. Research Tenure Considered

2. Research Methodology

• 2.1. Methodology Landscape
• 2.2. Objective of the Study
• 2.3. Baseline Methodology
• 2.4. Formulation of the Scope
• 2.5. Assumptions and Limitations
• 2.6. Sources of Research
• 2.7. Approach for the Market Study
• 2.8. Methodology Followed for Calculation of Market Size & Market Shares
• 2.9. Forecasting Methodology

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions
• 3.5. Overview of Market Drivers, Challenges, and Trends

4. Voice of Customer Analysis

• 4.1. Brand Awareness
• 4.2. Factor Influencing Purchase Decision

5. Global Green Coffee Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Type (Arabica, Robusta),
  • 5.2.2. By Category (Instant Green Coffee Premix, Green Coffee Bean, Green Coffee Powder)
  • 5.2.3. By Distribution Channel (Supermarkets/Hypermarkets, Departmental Stores, Online, Others)
  • 5.2.4. By Region
  • 5.2.5. By Company (2024)
• 5.3. Market Map

6. North America Green Coffee Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Type
  • 6.2.2. By Category
  • 6.2.3. By Distribution Channel
  • 6.2.4. By Country
• 6.3. North America: Country Analysis
  • 6.3.1. United States Green Coffee Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Type
      • 6.3.1.2.2. By Category
      • 6.3.1.2.3. By Distribution Channel
  • 6.3.2. Canada Green Coffee Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Type
      • 6.3.2.2.2. By Category
      • 6.3.2.2.3. By Distribution Channel
  • 6.3.3. Mexico Green Coffee Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Type
      • 6.3.3.2.2. By Category
      • 6.3.3.2.3. By Distribution Channel

7. Europe Green Coffee Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Type
  • 7.2.2. By Category
  • 7.2.3. By Distribution Channel
  • 7.2.4. By Country
• 7.3. Europe: Country Analysis
  • 7.3.1. France Green Coffee Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Type
      • 7.3.1.2.2. By Category
      • 7.3.1.2.3. By Distribution Channel
  • 7.3.2. Germany Green Coffee Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Type
      • 7.3.2.2.2. By Category
      • 7.3.2.2.3. By Distribution Channel
  • 7.3.3. Spain Green Coffee Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Type
      • 7.3.3.2.2. By Category
      • 7.3.3.2.3. By Distribution Channel
  • 7.3.4. Italy Green Coffee Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Type
      • 7.3.4.2.2. By Category
      • 7.3.4.2.3. By Distribution Channel
  • 7.3.5. United Kingdom Green Coffee Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Type
      • 7.3.5.2.2. By Category
      • 7.3.5.2.3. By Distribution Channel

8. Asia-Pacific Green Coffee Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Type
  • 8.2.2. By Distribution Channel
  • 8.2.3. By Country
• 8.3. Asia-Pacific: Country Analysis
  • 8.3.1.China Green Coffee Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Type
      • 8.3.1.2.2. By Category
      • 8.3.1.2.3. By Distribution Channel
  • 8.3.2.Japan Green Coffee Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Type
      • 8.3.2.2.2. By Category
      • 8.3.2.2.3. By Distribution Channel
  • 8.3.3. India Green Coffee Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Type
      • 8.3.3.2.2. By Category
      • 8.3.3.2.3. By Distribution Channel
  • 8.3.4. Vietnam Green Coffee Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Type
      • 8.3.4.2.2. By Category
      • 8.3.4.2.3. By Distribution Channel
  • 8.3.5. South Korea Green Coffee Market Outlook
    • 8.3.5.1. Market Size & Forecast
      • 8.3.5.1.1. By Value
    • 8.3.5.2. Market Share & Forecast
      • 8.3.5.2.1. By Type
      • 8.3.5.2.2. By Category
      • 8.3.5.2.3. By Distribution Channel

9. Middle East & Africa Green Coffee Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Type
  • 9.2.2. By Category
  • 9.2.3. By Distribution Channel
  • 9.2.4. By Country
• 9.3. MEA: Country Analysis
  • 9.3.1. South Africa Green Coffee Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Type
      • 9.3.1.2.2. By Category
      • 9.3.1.2.3. By Distribution Channel
  • 9.3.2. Saudi Arabia Green Coffee Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Type
      • 9.3.2.2.2. By Category
      • 9.3.2.2.3. By Distribution Channel
  • 9.3.3. UAE Green Coffee Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Type
      • 9.3.3.2.2. By Category
      • 9.3.3.2.3. By Distribution Channel
  • 9.3.4. Turkey Green Coffee Market Outlook
    • 9.3.4.1. Market Size & Forecast
      • 9.3.4.1.1. By Value
    • 9.3.4.2. Market Share & Forecast
      • 9.3.4.2.1. By Type
      • 9.3.4.2.2. By Category
      • 9.3.4.2.3. By Distribution Channel

10. South America Green Coffee Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Type
  • 10.2.2. By Category
  • 10.2.3. By Distribution Channel
  • 10.2.4. By Country
• 10.3. South America: Country Analysis
  • 10.3.1. Brazil Green Coffee Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Type
      • 10.3.1.2.2. By Category
      • 10.3.1.2.3. By Distribution Channel
  • 10.3.2. Argentina Green Coffee Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Type
      • 10.3.2.2.2. By Category
      • 10.3.2.2.3. By Distribution Channel
  • 10.3.3. Colombia Green Coffee Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Type
      • 10.3.3.2.2. By Category
      • 10.3.3.2.3. By Distribution Channel

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Market Trends & Developments

• 12.1. Merger & Acquisition (If Any)
• 12.2. Product Launches (If Any)
• 12.3. Recent Developments

13. Disruptions: Conflicts, Pandemics and Trade Barriers

14. Porters Five Forces Analysis

• 14.1. Competition in the Industry
• 14.2. Potential of New Entrants
• 14.3. Power of Suppliers
• 14.4. Power of Customers
• 14.5. Threat of Substitute Products

15. Competitive Landscape

• 15.1. Company Profiles
  • 15.1.1. The Hamburg Coffee Company
    • 15.1.1.1. Business Overview
    • 15.1.1.2. Company Snapshot
    • 15.1.1.3. Products & Services
    • 15.1.1.4. Financials (As Per Availability)
    • 15.1.1.5. Key Market Focus & Geographical Presence
    • 15.1.1.6. Recent Developments
    • 15.1.1.7. Key Management Personnel
  • 15.1.2. Neumann Kaffee Gruppe
  • 15.1.3. Merchants of Green Coffee
  • 15.1.4. Belco S.A.
  • 15.1.5. Starbucks Corporation
  • 15.1.6. Nordic Approach S.A.
  • 15.1.7. Golden Bean Trade
  • 15.1.8. Atlantica Coffee
  • 15.1.9. Group Magnus Brazil
  • 15.1.10. WS Cafe

16. Strategic Recommendations

17. About Us & Disclaimer