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市场调查报告书
商品编码
1886624

广播自动化软体市场-全球产业规模、份额、趋势、机会和预测,依产品、应用、地区和竞争格局划分,2020-2030年预测

Broadcast Automation Software Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Product, By Application, By Region, By Competition, 2020-2030F

出版日期: | 出版商: TechSci Research | 英文 181 Pages | 商品交期: 2-3个工作天内

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简介目录

2024年全球广播自动化软体市场规模为22.9亿美元,预计2030年将以21.00%的复合年增长率成长至71.9亿美元。广播自动化软体能够简化媒体内容的管理和播出流程,涵盖电视和广播公司的节目编排、资产管理和传输流程。市场扩张的根本驱动力在于不断增长的营运效率需求、对无缝多平台内容交付的迫切需要,以及媒体机构持续降低营运成本的努力。

市场概览
预测期 2026-2030
市场规模:2024年 22.9亿美元
市场规模:2030年 71.9亿美元
复合年增长率:2025-2030年 21.00%
成长最快的细分市场 基于云端的
最大的市场 北美洲

主要市场驱动因素

对营运效率和成本降低日益增长的需求是推动全球广播自动化软体市场发展的关键因素。广播公司不断寻求优化资源分配、简化复杂工作流程并降低内容创作、管理和分发方面的支出。

主要市场挑战

将先进的自动化解决方案整合到现有的传统广播基础设施中所涉及的复杂性,对市场扩张构成了重大挑战。这种整合过程通常会导致部署时间延长,专案週期延长,并推迟预期营运效率的实现。

主要市场趋势

一个关键趋势是将人工智慧和机器学习日益融入各种广播自动化工作流程,使其不再局限于基础任务,而是发展到更复杂、更智慧的系统。广播公司正在利用这些技术实现重复性流程的自动化,透过进阶元资料产生增强内容发现,并简化后製流程。

目录

第一章:产品概述

第二章:研究方法

第三章:执行概要

第四章:顾客之声

第五章:全球广播自动化软体市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 按产品类型(基于Web、基于云端)
    • 按应用领域(娱乐、教育、医疗保健、政府、其他)
    • 按地区
    • 按公司(2024 年)
  • 市场地图

第六章:北美广播自动化软体市场展望

  • 市场规模及预测
  • 市占率及预测
  • 北美洲:国家分析
    • 美国
    • 加拿大
    • 墨西哥

第七章:欧洲广播自动化软体市场展望

  • 市场规模及预测
  • 市占率及预测
  • 欧洲:国家分析
    • 德国
    • 法国
    • 英国
    • 义大利
    • 西班牙

第八章:亚太地区广播自动化软体市场展望

  • 市场规模及预测
  • 市占率及预测
  • 亚太地区:国家分析
    • 中国
    • 印度
    • 日本
    • 韩国
    • 澳洲

第九章:中东和非洲广播自动化软体市场展望

  • 市场规模及预测
  • 市占率及预测
  • 中东和非洲:国家分析
    • 沙乌地阿拉伯
    • 阿联酋
    • 南非

第十章:南美洲广播自动化软体市场展望

  • 市场规模及预测
  • 市占率及预测
  • 南美洲:国家分析
    • 巴西
    • 哥伦比亚
    • 阿根廷

第十一章:市场动态

  • 司机
  • 挑战

第十二章:市场趋势与发展

  • 併购
  • 产品发布
  • 最新进展

第十三章:全球广播自动化软体市场:SWOT分析

第十四章:波特五力分析

  • 产业竞争
  • 新进入者的潜力
  • 供应商议价能力
  • 顾客的力量
  • 替代产品的威胁

第十五章:竞争格局

  • Grass Valley USA LLC
  • AMC Networks Inc.
  • Harmonic Inc.
  • Avid Technology Inc.
  • Axel Technology Srl
  • Imagine Communications Corp.
  • Emerald Expositions LLC
  • PlayBox Technology UK Ltd
  • WideOrbit Inc.
  • ENCO Systems Inc.

第十六章:策略建议

第17章调查会社について・免责事项

简介目录
Product Code: 22207

The Global Broadcast Automation Software Market, valued at USD 2.29 Billion in 2024, is projected to experience a CAGR of 21.00% to reach USD 7.19 Billion by 2030. Broadcast automation software streamlines the management and playout of media content, encompassing scheduling, asset management, and transmission processes for television and radio broadcasters. The market's expansion is fundamentally driven by the escalating demand for operational efficiency, the necessity for seamless multi-platform content delivery, and sustained efforts by media entities to reduce operational expenditures.

Market Overview
Forecast Period2026-2030
Market Size 2024USD 2.29 Billion
Market Size 2030USD 7.19 Billion
CAGR 2025-203021.00%
Fastest Growing SegmentCloud-based
Largest MarketNorth America

Key Market Drivers

The increasing need for operational efficiency and cost reduction stands as a pivotal force driving the Global Broadcast Automation Software Market. Broadcasters continuously seek to optimize resource allocation, streamline complex workflows, and lower expenditure across content creation, management, and distribution. Automation software plays a crucial role in achieving these objectives by automating repetitive tasks, enhancing accuracy, and enabling faster turnaround times for content.

Key Market Challenges

The complexities involved in integrating advanced automation solutions into existing legacy broadcast infrastructures present a significant challenging factor for market expansion. This integration process frequently leads to increased deployment times, extending project timelines and postponing the realization of anticipated operational efficiencies. Furthermore, substantial financial investment is often required to bridge the gap between modern software and older systems, encompassing customization, specialized consulting, and extensive testing phases. These challenges directly hinder the adoption rate of broadcast automation software by organizations. The elevated initial capital outlay and prolonged implementation periods deter some broadcasters from upgrading their systems, particularly those with constrained budgets.

Key Market Trends

A pivotal trend is the increasing integration of artificial intelligence and machine learning into various broadcast automation workflows, moving beyond rudimentary tasks to more sophisticated, intelligent systems. Broadcasters are leveraging these technologies to automate repetitive processes, enhance content discovery through advanced metadata generation, and streamline post-production. According to IABM's Media Tech Business Tracker, 32% of broadcast and media companies had already deployed AI/ML technology in 2022, primarily in content management and production, driving improved content processing and asset utilization.

Key Market Players

  • Grass Valley USA LLC
  • AMC Networks Inc.
  • Harmonic Inc.
  • Avid Technology Inc.
  • Axel Technology Srl
  • Imagine Communications Corp.
  • Emerald Expositions LLC
  • PlayBox Technology UK Ltd
  • WideOrbit Inc.
  • ENCO Systems Inc.

Report Scope:

In this report, the Global Broadcast Automation Software Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Broadcast Automation Software Market, By Product:

  • Web-based
  • Cloud-based

Broadcast Automation Software Market, By Application:

  • Entertainment
  • Education
  • Healthcare
  • Government
  • Other

Broadcast Automation Software Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Broadcast Automation Software Market.

Available Customizations:

Global Broadcast Automation Software Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Broadcast Automation Software Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Product (Web-based, Cloud-based)
    • 5.2.2. By Application (Entertainment, Education, Healthcare, Government, Other)
    • 5.2.3. By Region
    • 5.2.4. By Company (2024)
  • 5.3. Market Map

6. North America Broadcast Automation Software Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Product
    • 6.2.2. By Application
    • 6.2.3. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Broadcast Automation Software Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Product
        • 6.3.1.2.2. By Application
    • 6.3.2. Canada Broadcast Automation Software Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Product
        • 6.3.2.2.2. By Application
    • 6.3.3. Mexico Broadcast Automation Software Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Product
        • 6.3.3.2.2. By Application

7. Europe Broadcast Automation Software Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Product
    • 7.2.2. By Application
    • 7.2.3. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. Germany Broadcast Automation Software Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Product
        • 7.3.1.2.2. By Application
    • 7.3.2. France Broadcast Automation Software Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Product
        • 7.3.2.2.2. By Application
    • 7.3.3. United Kingdom Broadcast Automation Software Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Product
        • 7.3.3.2.2. By Application
    • 7.3.4. Italy Broadcast Automation Software Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Product
        • 7.3.4.2.2. By Application
    • 7.3.5. Spain Broadcast Automation Software Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Product
        • 7.3.5.2.2. By Application

8. Asia Pacific Broadcast Automation Software Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Product
    • 8.2.2. By Application
    • 8.2.3. By Country
  • 8.3. Asia Pacific: Country Analysis
    • 8.3.1. China Broadcast Automation Software Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Product
        • 8.3.1.2.2. By Application
    • 8.3.2. India Broadcast Automation Software Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Product
        • 8.3.2.2.2. By Application
    • 8.3.3. Japan Broadcast Automation Software Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Product
        • 8.3.3.2.2. By Application
    • 8.3.4. South Korea Broadcast Automation Software Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Product
        • 8.3.4.2.2. By Application
    • 8.3.5. Australia Broadcast Automation Software Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Product
        • 8.3.5.2.2. By Application

9. Middle East & Africa Broadcast Automation Software Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Product
    • 9.2.2. By Application
    • 9.2.3. By Country
  • 9.3. Middle East & Africa: Country Analysis
    • 9.3.1. Saudi Arabia Broadcast Automation Software Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Product
        • 9.3.1.2.2. By Application
    • 9.3.2. UAE Broadcast Automation Software Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Product
        • 9.3.2.2.2. By Application
    • 9.3.3. South Africa Broadcast Automation Software Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Product
        • 9.3.3.2.2. By Application

10. South America Broadcast Automation Software Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Product
    • 10.2.2. By Application
    • 10.2.3. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Broadcast Automation Software Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Product
        • 10.3.1.2.2. By Application
    • 10.3.2. Colombia Broadcast Automation Software Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Product
        • 10.3.2.2.2. By Application
    • 10.3.3. Argentina Broadcast Automation Software Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Product
        • 10.3.3.2.2. By Application

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Global Broadcast Automation Software Market: SWOT Analysis

14. Porter's Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. Grass Valley USA LLC
    • 15.1.1. Business Overview
    • 15.1.2. Products & Services
    • 15.1.3. Recent Developments
    • 15.1.4. Key Personnel
    • 15.1.5. SWOT Analysis
  • 15.2. AMC Networks Inc.
  • 15.3. Harmonic Inc.
  • 15.4. Avid Technology Inc.
  • 15.5. Axel Technology Srl
  • 15.6. Imagine Communications Corp.
  • 15.7. Emerald Expositions LLC
  • 15.8. PlayBox Technology UK Ltd
  • 15.9. WideOrbit Inc.
  • 15.10. ENCO Systems Inc.

16. Strategic Recommendations

17. About Us & Disclaimer