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市场调查报告书
商品编码
1934287
物联网安全市场 - 全球产业规模、份额、趋势、机会及预测(按组件、部署、公司、安全类型、应用、区域和竞争格局划分),2021-2031年IoT Security Market - Global Industry Size, Share, Trends, Opportunity, and Forecast Segmented By Component, By Deployment, By Enterprise, By Security Type, By Application, By Region & Competition, 2021-2031F |
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全球物联网安全市场预计将从 2025 年的 367.7 亿美元成长到 2031 年的 1,403.3 亿美元,复合年增长率为 25.01%。
该市场涵盖保护连网设备、网路和资料免受未授权存取和网路威胁所需的策略框架和技术解决方案。推动这一增长的关键因素包括网路终端数量的指数级增长、攻击面的不断扩大以及对强大资料保护标准的严格监管要求的实施。此外,各组织迫切需要确保基础设施领域操作技术的安全,以防止可能威胁安全和业务连续性的中断,这也推动了市场需求。
| 市场概览 | |
|---|---|
| 预测期 | 2027-2031 |
| 市场规模:2025年 | 367.7亿美元 |
| 市场规模:2031年 | 1403.3亿美元 |
| 复合年增长率:2026-2031年 | 25.01% |
| 成长最快的细分市场 | 解决方案 |
| 最大的市场 | 亚太地区 |
儘管存在这些驱动因素,但威胁意识与实际资源分配之间的巨大差距仍然对市场构成重大挑战。复杂技术的快速普及往往超过了有效保障这些技术所需的资金和技术投入。根据PSA Certified预测,到2024年,由于人工智慧(AI)的出现,69%的技术决策者将把安全放在更高的优先级,但只有50%的人确信其所在机构投入了足够的资金来应对这些新兴风险。这种资金缺口凸显了可能阻碍先进安全措施全面实施的财务限制。
物联网设备的指数级成长大大扩大了全球攻击面,为网路犯罪分子提供了大量新的攻击入口。随着企业基础设施的数位转型和消费者对智慧技术的广泛应用,大量暴露的终端设备使得攻击者能够建立大规模殭尸网络,发动分散式阻断服务 (DDoS)宣传活动。安全措施的缺失导致联网资产的激增,进而引发了需要采取进阶网路保护措施的大规模攻击。诺基亚于 2024 年 3 月发布的《2024 年威胁情报报告》指出,来自物联网殭尸网路的 DDoS 攻击流量将年增五倍,这一趋势主要源于对不安全设备的利用,凸显了在网路边缘提供设备可见性和管理功能并抑制殭尸网路活动的解决方案的重要性。
同时,针对物联网终端的恶意软体和勒索软体的攻击频率和复杂性不断提升,推动市场发展。攻击者越来越多地利用自动化技术绕过传统防御,并利用薄弱的物联网安全漏洞渗透整个企业网路。这种针对漏洞的恶意活动激增凸显了问题的迫切性,迫使企业加强对终端保护的投入。例如,SonicWall 于 2024 年 7 月发布的《2024 年上半年网路威胁报告》显示,物联网恶意软体的数量年增了 107%。此外,Check Point Software 的 2024 年报告发现,平均每週有 54% 的企业面临针对物联网设备的网路攻击,这进一步强调了采取全面安全措施的必要性。
全球物联网安全市场面临严峻挑战,其根源在于威胁认知与实际资源分配之间的脱节。儘管复杂互联技术的整合速度不断加快,但保障不断扩展的生态系统所需的资金投入往往落后于技术需求。这种错位造成了一种岌岌可危的局面:物联网网路的复杂性超过了保护它们所需的预算投入,导致必要的安全架构部署延迟,并将关键基础设施暴露于攻击风险之中。
这种资金限制直接阻碍了市场扩张,限制了先进防御框架的大规模应用。 ISACA预测,到2024年,51%的组织将面临网路安全预算不足的问题,这显示企业普遍无力应对不断上涨的数位防御成本。因此,资金短缺迫使企业在安全深度上做出妥协或推迟关键投资,导致企业在日益严峻的威胁情况下仍无法及时采购必要的技术解决方案,从而阻碍了市场的整体收入成长。
随着各国政府从自愿性指南转向强制性合规机制,消费性物联网安全标籤计画的标准化正从根本上重塑市场格局。这一趋势要求製造商将安全标准(例如唯一密码和漏洞揭露政策)直接整合到产品生命週期中,以维持市场进入。美国网路信任标誌(Cyber Trust Mark)和英国产品安全与电信基础设施(PSTI)框架等措施正在推动这项变革,安全认证不再是产品差异化的因素,而是日益成为零售的先决条件。英国政府2024年12月发布的一项关于「消费性物联网网路安全」的调查发现,91%的製造商了解英国与连网消费产品相关的网路安全法规,这表明他们对这些法律要求的重视程度很高。
同时,市场正积极采用物联网网路的零信任架构,这标誌着物联网安全策略从传统的边界防御向安全架构的重大转变。连网装置缺乏强大的内建安全机制,且运作在分散式环境中,因此企业需要预设将所有端点视为不受信任,并持续检验装置的身份和完整性。这种架构转变需要严格的机器身分管理,例如公开金钥基础建设(PKI),以确保只有授权资产才能在网路中通讯。然而,大规模管理这些身分的复杂性暴露出巨大的营运漏洞。 Keyfactor 于 2024 年 2 月发布的《物联网安全现况》报告显示,98% 的企业在过去 12 个月中都经历过与凭证相关的故障,这凸显了当前系统的脆弱性以及实施强大的零信任架构的紧迫性。
The Global IoT Security Market is projected to expand from USD 36.77 Billion in 2025 to USD 140.33 Billion by 2031, reflecting a CAGR of 25.01%. This market comprises the strategic frameworks and technological solutions necessary to protect connected devices, networks, and data against unauthorized access and cyber threats. Key drivers fueling this growth include the exponential rise in network endpoints, which broadens the global attack surface, and the enforcement of strict regulatory mandates requiring robust data protection standards. Additionally, the imperative to secure operational technology within infrastructure sectors further supports demand as organizations strive to prevent disruptions that could jeopardize safety and continuity.
| Market Overview | |
|---|---|
| Forecast Period | 2027-2031 |
| Market Size 2025 | USD 36.77 Billion |
| Market Size 2031 | USD 140.33 Billion |
| CAGR 2026-2031 | 25.01% |
| Fastest Growing Segment | Solution |
| Largest Market | Asia Pacific |
Despite these drivers, the market faces a substantial challenge regarding the gap between threat awareness and actual resource allocation. The rapid adoption of complex technologies often outstrips the financial and technical commitment needed to secure them effectively. According to PSA Certified, in 2024, although 69% of technology decision-makers prioritized security more highly due to artificial intelligence, only 50% believed their organizations were investing adequate funds to address these emerging risks. This funding discrepancy highlights a financial constraint that may hinder the comprehensive implementation of advanced security measures.
Market Driver
The exponential proliferation of connected IoT devices is fundamentally widening the global attack surface, providing cybercriminals with numerous new entry points to exploit. As organizations digitize their infrastructure and consumers embrace smart technology, the sheer volume of unsecured endpoints enables threat actors to build massive botnets for distributed denial-of-service (DDoS) campaigns. This expansion of connected assets without matching security hardening has led to a dramatic increase in volumetric attacks, requiring advanced network safeguards. According to Nokia's 'Threat Intelligence Report 2024' from March 2024, IoT botnet DDoS traffic increased fivefold over the previous year, a trend driven primarily by the exploitation of insecure devices, underscoring the critical demand for solutions that manage device visibility and neutralize botnet activity at the network edge.
Simultaneously, the market is being propelled by the escalating frequency and sophistication of malware and ransomware specifically targeting IoT endpoints. Attackers are increasingly utilizing automation to bypass traditional defenses, transforming weak IoT security into a gateway for broader enterprise network breaches. This urgency is evident in the rapid surge of malicious activity aimed at these vulnerabilities, forcing organizations to invest heavily in endpoint protection. For instance, SonicWall's '2024 Mid-Year Cyber Threat Report' in July 2024 noted a 107% spike in IoT malware volume during the first half of the year compared to the same period in 2023. Furthermore, Check Point Software reported in 2024 that 54% of organizations on average faced attempted cyber-attacks on their IoT devices every week, further validating the need for comprehensive security measures.
Market Challenge
The Global IoT Security Market faces a significant challenge stemming from the disparity between threat awareness and actual resource allocation. While the integration of complex connected technologies is accelerating, the financial commitments required to secure these expanding ecosystems often lag behind technical necessities. This misalignment results in a precarious scenario where the sophistication of IoT networks outpaces the budgetary provisions available for their protection, effectively delaying the deployment of essential security architectures and leaving critical infrastructure vulnerable to exploitation.
This financial constraint directly impedes market expansion by limiting the wide-scale adoption of advanced defensive frameworks. According to ISACA, in 2024, 51% of organizations reported that their cybersecurity budgets were underfunded, highlighting a widespread inability to meet the rising costs of digital defense. Consequently, this funding gap compels enterprises to compromise on security depth or defer critical investments, which slows the procurement of necessary technological solutions and retards the overall revenue growth of the market despite the escalating urgency of the threat landscape.
Market Trends
The Standardization of Consumer IoT Security Labeling Programs is fundamentally reshaping the market as governments transition from voluntary guidelines to mandatory compliance regimes. This trend requires manufacturers to integrate security baselines-such as unique passwords and vulnerability disclosure policies-directly into the product lifecycle to maintain market access. Initiatives like the U.S. Cyber Trust Mark and the UK's Product Security and Telecommunications Infrastructure (PSTI) framework are driving this shift, effectively making security certification a prerequisite for retail presence rather than a differentiator. According to a UK Government survey on the 'Cyber security of consumer IoT' from December 2024, 91% of manufacturers were aware of UK cyber security regulations related to consumer connectable products, indicating the high level of urgency surrounding these legislative requirements.
At the same time, the market is witnessing the widespread adoption of Zero Trust Architecture for IoT networks as a critical evolution beyond traditional perimeter-based defenses. Since connected devices often lack robust built-in security and operate across dispersed environments, organizations are increasingly treating every endpoint as untrusted by default, necessitating continuous verification of device identity and integrity. This architectural shift relies heavily on rigorous machine identity management, such as Public Key Infrastructure (PKI), to ensure that only authenticated assets can communicate within the network. However, the complexity of managing these identities at scale has exposed significant operational vulnerabilities; according to Keyfactor's 'State of IoT Security' report in February 2024, 98% of organizations experienced a certificate-related outage in the past 12 months, highlighting the fragility of current systems and the pressing need for resilient zero-trust implementations.
Report Scope
In this report, the Global IoT Security Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Company Profiles: Detailed analysis of the major companies present in the Global IoT Security Market.
Global IoT Security Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report: