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市场调查报告书
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1946444

云端电子邮件安全市场－全球产业规模、份额、趋势、机会与预测：部署模式、终端用户产业、地区和竞争格局（2021-2031年）

Cloud-based Email Security Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Deployment Model, By End-user Industry, By Region & Competition, 2021-2031F
出版日期: | 出版商: TechSci Research | 英文 182 Pages | 商品交期: 2-3个工作天内

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简介目录

全球基于云端的电子邮件安全市场预计将从 2025 年的 10.1 亿美元成长到 2031 年的 17.3 亿美元，复合年增长率为 9.38%。

该领域包含託管服务，用于筛检传入和传出的通信，旨在恶意软体、垃圾邮件和网路钓鱼等威胁进入企业网路之前将其拦截。主要成长要素包括云端原生办公套件的广泛应用以及向远端办公模式的根本性转变，这两者都需要扩充性的保护措施，而这些措施不依赖传统的网路边界。此外，自动化网路攻击数量的激增也加速了对强大过滤工具的需求。例如，反钓鱼工作小组(APWG) 报告称，仅在 2024 年第四季就观察到 989,123 起钓鱼攻击，凸显了加强防御的紧迫性。

市场概览
预测期 2027-2031
市场规模：2025年 10.1亿美元
市场规模：2031年 17.3亿美元
复合年增长率：2026-2031年 9.38%
成长最快的细分市场 金融服务业
最大的市场 北美洲

儘管市场具有巨大的成长潜力，但在资料主权和隐私合规方面仍面临着许多挑战。随着企业转向全球云端安全解决方案，应对错综复杂的国际资料保护法律体系会带来整合难题和责任问题。监管碎片化减缓了解决方案的普及，因为跨国公司必须检验其託管的安全供应商是否遵守当地严格的资料储存和处理标准。因此，这些合规要求使得在不同地区实施标准化安全策略变得更加复杂。

市场驱动因素

高级网路钓鱼和勒索软体攻击日益频繁，是推动全球云端电子邮件安全市场发展的主要因素。攻击者越来越多地利用合法的云端基础设施，部署复杂的社交工程策略，以绕过传统的安全电子邮件闸道 (SEG)。攻击数量和复杂性的增加迫使企业从本地硬体转向敏捷的云端原生解决方案，这些方案能够提供即时威胁分析和 URL 隔离。 Fortra 在 2024 年 12 月发布的一份报告也印证了这一趋势，该报告预测，使用合法 Cloudflare 域名的网络钓鱼宣传活动将在 2023 年至 2024 年间翻一番以上，凸显了针对来自可信来源的攻击采取高级防御措施的迫切需求。

第二个主要驱动因素是人工智慧 (AI) 和机器学习 (ML) 的集成，用于进阶威胁侦测。随着供应商专注于应对 AI 产生的风险，这项技术正在改变市场格局。现代电子邮件安全平台利用行为 AI 来识别通讯异常，例如商业电子邮件诈骗(BEC) 的细微征兆，而这些异常往往会被基于规则的系统所忽略。 Darktrace 于 2025 年 3 月发布的《2025 年 AI 网路安全趋势》报告发现，78% 的受访首席资讯安全长 (CISO) 认为 AI 赋能的威胁对其组织产生了重大影响。此外，更广泛的数位生态系统也面临日益增长的威胁。根据 Cloudflare 于 2025 年 1 月发布的《2024 年年度回顾》，恶意机器人流量目前占全球网路流量的 40% 至 60%，这进一步增加了对整合云端电子邮件安全提供的强大、自动化过滤功能的需求。

市场挑战

全球云端电子邮件安全市场成长的主要障碍在于资料主权和隐私合规的复杂性。法规环境区的义务，企业在采用云端电子邮件解决方案之前必须经过严格而漫长的法律审查，这造成了整合障碍、延长了采购週期，并延迟了关键防御措施的部署。

由于缺乏应对复杂监管要求的专业知识，这一瓶颈问题进一步加剧。根据 ISC2 2024 年的数据，67% 的组织表示面临网路安全人才短缺。这种严重的人才短缺直接阻碍了市场扩张，因为人手不足的安全团队无法应对跨多个地区合规性检验的额外负担。因此，云端服务难以快速适应不同的主权法规，导致整体采用率下降，并限制了市场的潜在覆盖范围。

市场趋势

随着攻击者越来越多地利用 Microsoft Teams 和 SharePoint 等受信任平台绕过电子邮件过滤器，云端协作套件的安全防护正在重塑市场格局。安全解决方案正在扩大其覆盖范围，以防止攻击者在这些应用程式内部横向移动，因为使用者往往会预设信任共用内容。这种演变至关重要，因为犯罪分子越来越滥用合法服务来绕过边界防御。例如，Abnormal Security 在 2025 年 1 月发布的 2024 年关键趋势回顾报告中指出，利用被入侵的檔案共用工具绕过身份验证的攻击数量同比增长了 350%。为了应对这种情况，供应商正在将基于 API 的扫描功能直接整合到协作生态系统中，以消除源自标准电子邮件管道以外的威胁。

同时，业界正从一般的意识提升培训转向“人力风险管理 (HRM)”，这种策略强调量化行为漏洞，而非进行广泛的教育。企业正在部署自适应平台，以审查使用者行为，识别那些不成比例地扩大攻击面的高风险个体，从而能够动态地干预那些表现出粗心行为的特定员工群体。 Mimecast 于 2025 年 3 月发布的《2025 年人力风险状况》报告强调了这种方法的必要性，指出 80% 的安全事件是由仅 8% 的员工造成的。透过将防御重点放在这些异常个体身上，企业可以在不给整个组织带来不必要压力的情况下，有效地降低风险。

目录

第一章概述

第二章调查方法

第三章执行摘要

第四章：客户评价

第五章：全球云端电子邮件安全市场展望

  • 市场规模及预测
    • 按金额
  • 市占率及预测
    • 依部署模式（公有、私有、混合）
    • 依最终用户产业（银行、金融服务和保险、政府、IT和电信、零售）划分
    • 按地区
    • 按公司（2025 年）
  • 市场地图

6. 北美云端电子邮件安全市场展望

  • 市场规模及预测
  • 市占率及预测
  • 北美洲：国家分析
    • 我们
    • 加拿大
    • 墨西哥

7. 欧洲云端电子邮件安全市场展望

  • 市场规模及预测
  • 市占率及预测
  • 欧洲：国家分析
    • 德国
    • 法国
    • 英国
    • 义大利
    • 西班牙

8. 亚太地区云端电子邮件安全市场展望

  • 市场规模及预测
  • 市占率及预测
  • 亚太地区：国家分析
    • 中国
    • 印度
    • 日本
    • 韩国
    • 澳洲

9. 中东和非洲云端电子邮件安全市场展望

  • 市场规模及预测
  • 市占率及预测
  • 中东和非洲：国家分析
    • 沙乌地阿拉伯
    • 阿拉伯聯合大公国
    • 南非

10. 南美洲云端电子邮件安全市场展望

  • 市场规模及预测
  • 市占率及预测
  • 南美洲：国家分析
    • 巴西
    • 哥伦比亚
    • 阿根廷

第十一章 市场动态

  • 司机
  • 任务

第十二章 市场趋势与发展

  • 併购
  • 产品发布
  • 最新进展

13. 全球云端电子邮件安全市场：SWOT 分析

第十四章：波特五力分析

  • 产业竞争
  • 新进入者的可能性
  • 供应商电力
  • 顾客权力
  • 替代品的威胁

第十五章 竞争格局

  • Proofpoint
  • IRONSCALES
  • ABillionormal Security
  • Cisco Secure Email
  • Mimecast
  • Barracuda Networks
  • Microsoft Defender
  • Check Point Harmony Email & Collaboration
  • Fortinet FortiMail
  • TitanHQ Limited

第十六章 策略建议

第十七章：关于研究公司及免责声明

简介目录
Product Code: 16251

The Global Cloud-based Email Security Market is projected to expand from USD 1.01 Billion in 2025 to USD 1.73 Billion by 2031, reflecting a CAGR of 9.38%. This sector comprises hosted services designed to screen incoming and outgoing communications, neutralizing threats like malware, spam, and phishing before they penetrate corporate networks. Primary growth factors include the widespread implementation of cloud-native office suites and the fundamental transition to remote work models, both of which necessitate scalable protection independent of traditional perimeters. Furthermore, the sheer quantity of automated cyberattacks accelerates the need for powerful filtering tools; for instance, the Anti-Phishing Working Group reported that observed phishing attacks hit 989,123 in the fourth quarter of 2024 alone, emphasizing the urgent requirement for strong defensive measures.

Market Overview
Forecast Period2027-2031
Market Size 2025USD 1.01 Billion
Market Size 2031USD 1.73 Billion
CAGR 2026-20319.38%
Fastest Growing SegmentBFSI
Largest MarketNorth America

Despite this growth potential, the market faces substantial obstacles related to data sovereignty and privacy compliance. As enterprises roll out cloud security measures globally, maneuvering through a complicated network of international data protection laws introduces integration difficulties and liability concerns. This regulatory fragmentation frequently slows adoption, as multinational companies are required to validate that hosted security vendors adhere to rigorous local jurisdictional standards for data storage and handling. Consequently, these compliance demands complicate the enforcement of standardized security policies across diverse geographic regions.

Market Driver

The escalating frequency of sophisticated phishing and ransomware campaigns serves as the primary engine driving the Global Cloud-based Email Security Market. Attackers are increasingly exploiting legitimate cloud infrastructure and deploying advanced social engineering tactics to evade conventional Secure Email Gateways (SEGs). This rise in both attack volume and complexity compels organizations to switch from on-premise hardware to agile, cloud-native solutions that offer real-time threat analysis and URL isolation. Highlighting this trend, a December 2024 report by Fortra revealed that phishing campaigns utilizing legitimate Cloudflare domains more than doubled between 2023 and 2024, signaling a critical need for advanced defenses against attacks originating from trusted sources.

A second major driver is the integration of Artificial Intelligence and Machine Learning for advanced threat detection, which is transforming the market as vendors strive to combat AI-generated risks. Modern email security platforms utilize behavioral AI to identify communication anomalies that rule-based systems often overlook, such as subtle signs of business email compromise (BEC). In its "State of AI Cybersecurity 2025" report from March 2025, Darktrace noted that 78% of CISOs surveyed felt AI-powered threats were significantly impacting their organizations. Additionally, the broader digital ecosystem faces rising threats; Cloudflare's "2024 Year in Review" from January 2025 indicated that malicious bot traffic now constitutes 40% to 60% of global internet traffic, driving the need for the robust, automated filtering provided by integrated cloud email security.

Market Challenge

A major impediment to the growth of the Global Cloud-based Email Security Market is the intricate nature of data sovereignty and privacy compliance. The regulatory environment is highly fragmented, with various nations enforcing strict and often contradictory laws governing data storage locations and handling procedures. This situation presents a formidable barrier for multinational corporations that depend on the borderless capabilities of cloud services. To mitigate liability and ensure compliance with local jurisdictional mandates, companies must undertake rigorous and lengthy legal reviews prior to implementing cloud email solutions, creating integration hurdles that extend procurement cycles and delay the rollout of essential defenses.

This bottleneck is further exacerbated by a significant shortage of available expertise to manage these complex regulatory requirements. According to ISC2 data from 2024, 67% of organizations acknowledged a deficit in cybersecurity personnel. This acute workforce scarcity directly hinders market expansion, as understaffed security teams struggle to handle the added burden of verifying compliance across various regions. As a result, the incapacity to rapidly validate and align cloud-based services with diverse sovereignty regulations slows the overall adoption rate, thereby limiting the market's potential reach.

Market Trends

The market is being reshaped by the extension of protection to cloud collaboration suites, as attackers increasingly leverage trusted platforms such as Microsoft Teams and SharePoint to circumvent email filters. Security solutions are expanding their scope to stop lateral movement within these applications, where users typically place implicit trust in shared content. This evolution is vital as criminals exploit legitimate services to bypass perimeter defenses; for example, Abnormal Security reported in January 2025 within its review of 2024 milestones that attacks using compromised file-sharing tools to evade authentication surged by 350% year-over-year. In response, vendors are embedding API-based scanning directly into collaboration ecosystems to neutralize threats that originate outside of standard email channels.

Concurrently, the industry is shifting from generic awareness training to Human Risk Management (HRM), a strategy that emphasizes quantifying behavioral vulnerabilities rather than broad education. Organizations are adopting adaptive platforms that scrutinize user interactions to pinpoint high-risk individuals who disproportionately increase the attack surface, allowing for dynamic interventions tailored to specific workforce segments exhibiting negligent behavior. Mimecast's "The State of Human Risk 2025" report from March 2025 highlights the necessity of this approach, noting that a mere 8% of employees are responsible for 80% of security incidents. By focusing defenses on these outliers, enterprises can effectively reduce risk profiles without imposing unnecessary burdens on the entire organization.

Key Market Players

  • Proofpoint
  • IRONSCALES
  • ABillionormal Security
  • Cisco Secure Email
  • Mimecast
  • Barracuda Networks
  • Microsoft Defender
  • Check Point Harmony Email & Collaboration
  • Fortinet FortiMail
  • TitanHQ Limited

Report Scope

In this report, the Global Cloud-based Email Security Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Cloud-based Email Security Market, By Deployment Model

  • Public
  • Private
  • Hybrid

Cloud-based Email Security Market, By End-user Industry

  • BFSI
  • Government
  • IT and Telecommunications
  • Retail

Cloud-based Email Security Market, By Region

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Cloud-based Email Security Market.

Available Customizations:

Global Cloud-based Email Security Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Cloud-based Email Security Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Deployment Model (Public, Private, Hybrid)
    • 5.2.2. By End-user Industry (BFSI, Government, IT and Telecommunications, Retail)
    • 5.2.3. By Region
    • 5.2.4. By Company (2025)
  • 5.3. Market Map

6. North America Cloud-based Email Security Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Deployment Model
    • 6.2.2. By End-user Industry
    • 6.2.3. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Cloud-based Email Security Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Deployment Model
        • 6.3.1.2.2. By End-user Industry
    • 6.3.2. Canada Cloud-based Email Security Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Deployment Model
        • 6.3.2.2.2. By End-user Industry
    • 6.3.3. Mexico Cloud-based Email Security Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Deployment Model
        • 6.3.3.2.2. By End-user Industry

7. Europe Cloud-based Email Security Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Deployment Model
    • 7.2.2. By End-user Industry
    • 7.2.3. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. Germany Cloud-based Email Security Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Deployment Model
        • 7.3.1.2.2. By End-user Industry
    • 7.3.2. France Cloud-based Email Security Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Deployment Model
        • 7.3.2.2.2. By End-user Industry
    • 7.3.3. United Kingdom Cloud-based Email Security Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Deployment Model
        • 7.3.3.2.2. By End-user Industry
    • 7.3.4. Italy Cloud-based Email Security Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Deployment Model
        • 7.3.4.2.2. By End-user Industry
    • 7.3.5. Spain Cloud-based Email Security Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Deployment Model
        • 7.3.5.2.2. By End-user Industry

8. Asia Pacific Cloud-based Email Security Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Deployment Model
    • 8.2.2. By End-user Industry
    • 8.2.3. By Country
  • 8.3. Asia Pacific: Country Analysis
    • 8.3.1. China Cloud-based Email Security Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Deployment Model
        • 8.3.1.2.2. By End-user Industry
    • 8.3.2. India Cloud-based Email Security Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Deployment Model
        • 8.3.2.2.2. By End-user Industry
    • 8.3.3. Japan Cloud-based Email Security Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Deployment Model
        • 8.3.3.2.2. By End-user Industry
    • 8.3.4. South Korea Cloud-based Email Security Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Deployment Model
        • 8.3.4.2.2. By End-user Industry
    • 8.3.5. Australia Cloud-based Email Security Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Deployment Model
        • 8.3.5.2.2. By End-user Industry

9. Middle East & Africa Cloud-based Email Security Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Deployment Model
    • 9.2.2. By End-user Industry
    • 9.2.3. By Country
  • 9.3. Middle East & Africa: Country Analysis
    • 9.3.1. Saudi Arabia Cloud-based Email Security Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Deployment Model
        • 9.3.1.2.2. By End-user Industry
    • 9.3.2. UAE Cloud-based Email Security Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Deployment Model
        • 9.3.2.2.2. By End-user Industry
    • 9.3.3. South Africa Cloud-based Email Security Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Deployment Model
        • 9.3.3.2.2. By End-user Industry

10. South America Cloud-based Email Security Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Deployment Model
    • 10.2.2. By End-user Industry
    • 10.2.3. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Cloud-based Email Security Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Deployment Model
        • 10.3.1.2.2. By End-user Industry
    • 10.3.2. Colombia Cloud-based Email Security Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Deployment Model
        • 10.3.2.2.2. By End-user Industry
    • 10.3.3. Argentina Cloud-based Email Security Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Deployment Model
        • 10.3.3.2.2. By End-user Industry

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Global Cloud-based Email Security Market: SWOT Analysis

14. Porter's Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. Proofpoint
    • 15.1.1. Business Overview
    • 15.1.2. Products & Services
    • 15.1.3. Recent Developments
    • 15.1.4. Key Personnel
    • 15.1.5. SWOT Analysis
  • 15.2. IRONSCALES
  • 15.3. ABillionormal Security
  • 15.4. Cisco Secure Email
  • 15.5. Mimecast
  • 15.6. Barracuda Networks
  • 15.7. Microsoft Defender
  • 15.8. Check Point Harmony Email & Collaboration
  • 15.9. Fortinet FortiMail
  • 15.10. TitanHQ Limited

16. Strategic Recommendations

17. About Us & Disclaimer