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市场调查报告书
商品编码
1968405

沙棘市场－全球产业规模、份额、趋势、机会、预测：按形状、应用、地区和竞争格局划分，2021-2031年

Sea Buckthorn Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Form, By Application, By Region & Competition, 2021-2031F
出版日期: | 出版商: TechSci Research | 英文 185 Pages | 商品交期: 2-3个工作天内

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简介目录

预计到 2031 年，全球沙棘市场规模将达到 7.2198 亿美元，高于 2025 年的 4.0456 亿美元，复合年增长率为 10.13%。

这种落叶灌木，学名沙棘（Hippophae rhamnoides），因其富含抗氧化剂、维生素和ω-7脂肪酸的果实而备受推崇。市场成长的主要驱动力是消费者对化妆品和製药业天然植物成分日益增长的偏好，以及消费者对增强免疫力的机能性食品的需求结构性转变。这些因素表明，这并非昙花一现的消费趋势，而是消费者向洁净标示产品和预防医学方向发展的潜在趋势。

市场概览
预测期 2027-2031
市场规模：2025年 4.0456亿美元
市场规模：2031年 7.2198亿美元
复合年增长率：2026-2031年 10.13%
成长最快的细分市场 营养补充品
最大的市场 亚太地区

儘管市场呈现成长态势，但由于物流复杂和采摘高成本，沙棘市场仍面临许多挑战。沙棘灌木带刺的枝干和果实的脆弱性使得采摘极为困难，且极易劣化变质，进而造成供应链瓶颈。根据国际沙棘协会的数据显示，到2024年，全球沙棘资源量将达到约257万公顷，但如何管理如此广大的面积仍是一大难题。缺乏先进的机械化采摘基础设施是限製沙棘产业化扩张和确保原料稳定供应的主要障碍。

市场驱动因素

政府加强对土壤保护和商业化种植的支持力度，是推动市场成长的主要动力，尤其是在亚洲地区。政府鼓励在高原地区种植接骨木，作为扶贫和防治沙漠化的手段，实际上是在津贴产业扩张所需的原料基础。这项由政府主导的措施正迅速扩大资源基础，缓解供应紧张的局面。根据国际沙棘协会（2024年10月）统计，2023年全球沙棘资源增加了49,300公顷，主要得益于这些生态系保护政策。此外，地方层级的努力也正在提升产能；根据《人民日报》2025年9月报道，中国华池县一项政府支持的项目，目前每年为这些造林计划生产超过1500万株树苗。

同时，消费者对营养饮料和机能性食品的需求不断增长，推动了市场发展。消费者对预防医学表现出浓厚的兴趣，并积极寻求富含ω-7脂肪酸和维生素C（源自沙棘果）的产品。这一趋势使沙棘从一种特殊的民族药材跃升为营养补充剂和高附加价值健康饮料的关键成分。这些生物活性化合物日益增长的商业性需求也反映在区域贸易统计数据中。例如，根据ETV Bharat在2024年10月报道，拉达克地区对加工原料的需求促使该地区出口了1000吨沙棘果，这表明供应链面临着越来越大的压力，需要满足饮料和营养补充剂行业的需求。

市场挑战

限制全球沙棘市场成长的主要障碍是高昂的营运成本和复杂的采摘物流。与适合大规模机械化的作物不同，沙棘果实非常脆弱，且生长在茂密多刺的灌木丛中。这些特质使得沙棘采摘必须依靠劳力密集的人工或专用机械，而这些在沙棘生长的偏远地区往往难以取得。因此，该行业面临供应链受限的问题，低效率的采摘会导致大量原材料损失，因为果实会在到达加工中心之前迅速腐烂。

对这些难以取得的资源的依赖严重限制了该产业的扩充性。根据蒙古国家蔬果协会统计，到2024年，蒙古中部和西部地区的天然沙棘资源面积约为14300公顷，这一数据凸显了与有组织的种植相比，未受控制的野生沙棘区域面积之广。将资源运送到这些分散的自然环境以及调动劳动力所带来的物流负担推高了采购成本。因此，製造商难以确保稳定的原料供应，也无法满足化妆品和製药业对稳定、大规模生产日益增长的需求。

市场趋势

沙棘油在抗老老龄化护肤品中的应用日益广泛，正从根本上改变市场格局。这主要源自于製造商越来越多地采用先进的萃取技术，从果实和叶片中分离出特定的生物活性成分。而推动这一趋势的，则是消费者对能够解决特定肌肤问题（例如疲劳和氧化压力）的高端高效成分的需求不断增长。各大品牌正被迫从通用果油转向经临床验证的高纯度萃取物。此外，油溶性活性成分的研发也进一步加速了这项变革。这些成分充分利用了植物丰富的植物化学成分，同时避免了使用鲜榨果汁带来的配方难题。根据《Premium Beauty News》2025年2月报道，为了应对专业化产品研发的蓬勃发展，Gatfossé推出了“Noxyfence”，这是该公司一年内推出的第二个源自沙棘叶的主要生物活性成分。

同时，为了确保国际贸易所需的可靠、优质原料，该产业正转向采购有机认证和野生采摘的产品。传统的野生采摘方式面临产量波动和物流不稳定等挑战，而专门的有机认证农场的建立则使得满足严格的国际标准和确保供应链可追溯性成为可能。这项结构性转变的特点是私人投资大幅增加，用于扩大种植面积，以满足欧洲和北美食品及营养补充剂市场日益增长的需求。例如，Agraberry在2025年7月报道称，乌克兰公司「Berries of Volin」启动了计划，计划新增55公顷有机沙棘种植园，旨在提高其对欧洲和加拿大的出口产能。

目录

第一章概述

第二章：调查方法

第三章执行摘要

第四章：客户心声

第五章：全球沙棘市场展望

  • 市场规模及预测
    • 按金额
  • 市占率及预测
    • 依型态（果汁、油、粉末、其他）
    • 依应用领域（营养补充品、药品、化妆品/个人护理用品、食品和饮料、其他）
    • 按地区
    • 按公司（2025 年）
  • 市场地图

第六章：北美沙棘市场展望

  • 市场规模及预测
  • 市占率及预测
  • 北美洲：国别分析
    • 我们
    • 加拿大
    • 墨西哥

第七章：欧洲沙棘市场展望

  • 市场规模及预测
  • 市占率及预测
  • 欧洲：国别分析
    • 德国
    • 法国
    • 英国
    • 义大利
    • 西班牙

第八章：亚太地区沙棘市场展望

  • 市场规模及预测
  • 市占率及预测
  • 亚太地区：国别分析
    • 中国
    • 印度
    • 日本
    • 韩国
    • 澳洲

第九章：中东与非洲沙棘市场展望

  • 市场规模及预测
  • 市占率及预测
  • 中东与非洲：国别分析
    • 沙乌地阿拉伯
    • 阿拉伯聯合大公国
    • 南非

第十章：南美洲沙棘市场展望

  • 市场规模及预测
  • 市占率及预测
  • 南美洲：国别分析
    • 巴西
    • 哥伦比亚
    • 阿根廷

第十一章 市场动态

  • 促进因素
  • 任务

第十二章 市场趋势与发展

  • 併购
  • 产品发布
  • 近期趋势

第十三章：全球沙棘市场：SWOT分析

第十四章：波特五力分析

  • 产业竞争
  • 新进入者的潜力
  • 供应商的议价能力
  • 顾客权力
  • 替代品的威胁

第十五章 竞争格局

  • Biosash Business Pvt. Ltd.
  • SeabuckWonders
  • Sibu Seaberry
  • Erbology Ltd.
  • Seabuckthorn Beverages LLP
  • Natura Health Product
  • WS Badger Company Inc.
  • Natures Aid Ltd.
  • Weleda, Inc.
  • TEREZIA COMPANY sro

第十六章 策略建议

第十七章：关于研究公司及免责声明

简介目录
Product Code: 25009

The Global Sea Buckthorn Market is projected to expand from a valuation of USD 404.56 Million in 2025 to reach USD 721.98 Million by 2031, registering a CAGR of 10.13%. Scientifically identified as Hippophae rhamnoides, this deciduous shrub is prized for its berries, which are abundant in antioxidants, vitamins, and Omega 7 fatty acids. Market growth is chiefly sustained by the rising consumer inclination toward natural, plant-derived ingredients within the cosmetic and pharmaceutical industries, as well as a structural pivot toward functional foods that enhance immunity. These driving forces signify a foundational movement toward clean label products and preventative healthcare rather than fleeting consumption trends.

Market Overview
Forecast Period2027-2031
Market Size 2025USD 404.56 Million
Market Size 2031USD 721.98 Million
CAGR 2026-203110.13%
Fastest Growing SegmentDietary Supplement
Largest MarketAsia Pacific

Despite this trajectory, the market confronts substantial hurdles due to the logistical complexities and elevated costs inherent in harvesting operations. The shrub's thorny anatomy and the fragile nature of the berries make collection arduous and prone to rapid spoilage, creating bottlenecks in the supply chain. Data from the International Seabuckthorn Association indicates that while global sea buckthorn resources covered roughly 2.57 million hectares in 2024, managing this extensive area remains a challenge. The absence of advanced mechanical harvesting infrastructure currently stands as a major obstacle to achieving industrial scalability and ensuring a consistent supply of raw materials.

Market Driver

Increasing government backing for soil conservation and commercial cultivation serves as a major engine for market growth, especially within Asian regions. By incentivizing the planting of Hippophae rhamnoides to alleviate poverty in high-altitude areas and fight desertification, governments are effectively subsidizing the raw material foundation needed for industrial expansion. This state-sponsored momentum is swiftly broadening the resource base to mitigate supply limitations; according to the International Seabuckthorn Association in October 2024, global resources grew by 49,300 hectares in 2023 largely due to these ecological mandates. Furthermore, local efforts are boosting production capacity, with the People's Daily reporting in September 2025 that government-backed programs in Huachi County, China, now support the annual production of over 15 million seedlings for these afforestation projects.

Concurrently, the market is being driven by the escalating demand for nutritional beverages and functional foods. Consumers are actively pivoting toward preventative healthcare, seeking products fortified with the Omega-7 fatty acids and Vitamin C present in these berries. This movement has elevated sea buckthorn from a specialized ethnomedicinal item to a core component in dietary supplements and value-added health drinks. The rising commercial need for these bioactive compounds is reflected in regional trade figures; for instance, ETV Bharat reported in October 2024 that the demand for raw processing materials resulted in the export of 1,000 metric tons from the Ladakh region, underscoring the growing pressure on supply chains to satisfy the requirements of the beverage and nutraceutical industries.

Market Challenge

The principal obstacle restricting the Global Sea Buckthorn Market's growth is the high operational expense and logistical intricacy involved in harvesting. Unlike crops designed for large-scale mechanization, sea buckthorn berries are extremely fragile and grow on dense, thorny shrubs. This physical structure demands labor-intensive manual harvesting or specialized machinery that is rarely accessible in the remote areas where the plant flourishes. As a result, the industry faces a constrained supply chain, where the inability to harvest fruit efficiently causes rapid spoilage and significant loss of raw materials before they reach processing centers.

This dependence on hard-to-access resources severely curtails industrial scalability. According to the Mongolian National Association of Fruits and Berries, natural sea buckthorn resources encompassed roughly 14,300 hectares across central and western Mongolia in 2024, a statistic that emphasizes the expanse of unmanaged, wild territories relative to organized cultivation. The logistical strain of transporting and mobilizing labor to these dispersed, natural environments escalates procurement costs. Consequently, manufacturers encounter inconsistent raw material availability, hindering their ability to meet the rising demand for stable, high-volume production from the cosmetic and pharmaceutical sectors.

Market Trends

The widespread adoption of sea buckthorn oil in anti-aging skincare formulations is fundamentally altering the market, as manufacturers increasingly apply advanced extraction techniques to isolate specific bioactives from the plant's berries and leaves. This trend is fueled by growing demand for sophisticated, high-performance ingredients capable of addressing specific skin issues like fatigue and oxidative stress, compelling brands to transition from generic fruit oils to clinically proven, highly purified extracts. This evolution is further enabled by the creation of oil-soluble actives that utilize the plant's robust phytochemical profile without the formulation difficulties associated with raw juice. As reported by Premium Beauty News in February 2025, this spike in specialized product development prompted Gattefosse to release 'Noxifense', marking the company's second major bioactive ingredient derived from sea buckthorn leaves to hit the market within a single year.

Simultaneously, the industry is witnessing a shift toward organic certified and wild-harvested sourcing as companies strive to secure reliable, high-quality raw materials for international trade. In contrast to traditional wild harvesting, which frequently suffers from volume fluctuations and logistical unreliability, the development of dedicated, certified organic plantations guarantees adherence to strict global standards and facilitates supply chain traceability. This structural change is defined by substantial private investment in expanding cultivated acreage to satisfy the increasing requirements of Western food and nutraceutical markets. Illustrating this expansion, Agravery reported in July 2025 that the Ukrainian firm 'Berries of Volyn' launched a project to plant 55 additional hectares of organic sea buckthorn, specifically aiming to boost its production capacity for export to Europe and Canada.

Key Market Players

  • Biosash Business Pvt. Ltd.
  • SeabuckWonders
  • Sibu Seaberry
  • Erbology Ltd.
  • Seabuckthorn Beverages LLP
  • Natura Health Product
  • W.S. Badger Company Inc.
  • Natures Aid Ltd.
  • Weleda, Inc.
  • TEREZIA COMPANY s.r.o

Report Scope

In this report, the Global Sea Buckthorn Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Sea Buckthorn Market, By Form

  • Juice
  • Oil
  • Powder
  • Others

Sea Buckthorn Market, By Application

  • Dietary Supplement
  • Pharmaceutical
  • Cosmetics & Personal Care
  • Food & Beverages
  • Others

Sea Buckthorn Market, By Region

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Sea Buckthorn Market.

Available Customizations:

Global Sea Buckthorn Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Sea Buckthorn Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Form (Juice, Oil, Powder, Others)
    • 5.2.2. By Application (Dietary Supplement, Pharmaceutical, Cosmetics & Personal Care, Food & Beverages, Others)
    • 5.2.3. By Region
    • 5.2.4. By Company (2025)
  • 5.3. Market Map

6. North America Sea Buckthorn Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Form
    • 6.2.2. By Application
    • 6.2.3. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Sea Buckthorn Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Form
        • 6.3.1.2.2. By Application
    • 6.3.2. Canada Sea Buckthorn Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Form
        • 6.3.2.2.2. By Application
    • 6.3.3. Mexico Sea Buckthorn Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Form
        • 6.3.3.2.2. By Application

7. Europe Sea Buckthorn Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Form
    • 7.2.2. By Application
    • 7.2.3. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. Germany Sea Buckthorn Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Form
        • 7.3.1.2.2. By Application
    • 7.3.2. France Sea Buckthorn Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Form
        • 7.3.2.2.2. By Application
    • 7.3.3. United Kingdom Sea Buckthorn Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Form
        • 7.3.3.2.2. By Application
    • 7.3.4. Italy Sea Buckthorn Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Form
        • 7.3.4.2.2. By Application
    • 7.3.5. Spain Sea Buckthorn Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Form
        • 7.3.5.2.2. By Application

8. Asia Pacific Sea Buckthorn Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Form
    • 8.2.2. By Application
    • 8.2.3. By Country
  • 8.3. Asia Pacific: Country Analysis
    • 8.3.1. China Sea Buckthorn Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Form
        • 8.3.1.2.2. By Application
    • 8.3.2. India Sea Buckthorn Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Form
        • 8.3.2.2.2. By Application
    • 8.3.3. Japan Sea Buckthorn Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Form
        • 8.3.3.2.2. By Application
    • 8.3.4. South Korea Sea Buckthorn Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Form
        • 8.3.4.2.2. By Application
    • 8.3.5. Australia Sea Buckthorn Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Form
        • 8.3.5.2.2. By Application

9. Middle East & Africa Sea Buckthorn Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Form
    • 9.2.2. By Application
    • 9.2.3. By Country
  • 9.3. Middle East & Africa: Country Analysis
    • 9.3.1. Saudi Arabia Sea Buckthorn Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Form
        • 9.3.1.2.2. By Application
    • 9.3.2. UAE Sea Buckthorn Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Form
        • 9.3.2.2.2. By Application
    • 9.3.3. South Africa Sea Buckthorn Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Form
        • 9.3.3.2.2. By Application

10. South America Sea Buckthorn Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Form
    • 10.2.2. By Application
    • 10.2.3. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Sea Buckthorn Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Form
        • 10.3.1.2.2. By Application
    • 10.3.2. Colombia Sea Buckthorn Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Form
        • 10.3.2.2.2. By Application
    • 10.3.3. Argentina Sea Buckthorn Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Form
        • 10.3.3.2.2. By Application

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Global Sea Buckthorn Market: SWOT Analysis

14. Porter's Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. Biosash Business Pvt. Ltd.
    • 15.1.1. Business Overview
    • 15.1.2. Products & Services
    • 15.1.3. Recent Developments
    • 15.1.4. Key Personnel
    • 15.1.5. SWOT Analysis
  • 15.2. SeabuckWonders
  • 15.3. Sibu Seaberry
  • 15.4. Erbology Ltd.
  • 15.5. Seabuckthorn Beverages LLP
  • 15.6. Natura Health Product
  • 15.7. W.S. Badger Company Inc.
  • 15.8. Natures Aid Ltd.
  • 15.9. Weleda, Inc.
  • 15.10. TEREZIA COMPANY s.r.o

16. Strategic Recommendations

17. About Us & Disclaimer