![]() |
市场调查报告书
商品编码
1970853
罐装汤市场-全球产业规模、份额、趋势、机会、预测:按类型、销售管道、地区和竞争格局划分,2021-2031年Canned Soup Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Type, By Sales Channel, By Region & Competition, 2021-2031F |
||||||
全球罐装汤市场预计将从 2025 年的 82.4597 亿美元成长到 2031 年的 107.0761 亿美元,复合年增长率为 4.45%。
此市场领域涵盖采用密封金属容器包装的液态或半液态保存食品,确保无菌状态,并实现速食和浓缩食品的长期储存。推动这一成长的关键因素包括快速的都市化以及忙碌的职场人士对价格实惠、方便快速的营养食品日益增长的需求。近期产业指标也印证了消费者对保鲜食品的偏好。根据专门食品食品协会预测,到2024年,专门食品食品产业的市场规模将达到创纪录的2,068亿美元,其中汤类等保鲜食品品类因消费者持续的需求而表现突出。
| 市场概览 | |
|---|---|
| 预测期 | 2027-2031 |
| 市场规模:2025年 | 82.4597亿美元 |
| 市场规模:2031年 | 107.761亿美元 |
| 复合年增长率:2026-2031年 | 4.45% |
| 成长最快的细分市场 | 在线的 |
| 最大的市场 | 北美洲 |
儘管前景乐观,但市场仍面临着许多挑战,包括消费者日益增强的健康意识和对营养成分更严格的审查。消费者越来越关注罐装汤中常见的高钠含量和人工防腐剂,并转向他们认为更健康的生鲜产品和冷冻食品。消费者对洁净标示和低钠产品的需求不断增长,迫使製造商重新设计现有产品线。这一趋势,加上消费者越来越倾向于选择加工最少的食品,可能会阻碍传统罐头食品市场的销售成长。
在经济情势不明朗的情况下,保质期保存食品日益受到欢迎,这是推动市场成长的主要因素。通货膨胀和生活成本上涨的压力迫使消费者优先考虑价格实惠、保质期长的主食。这种经济环境重新运作了罐装和保质期长的汤类食品的吸引力,它们既是必需品,又兼具长期价值和便捷储存的特点。製造商正抓住这一趋势,在确保产品稳定供应的同时,强调其相对于生鲜食品和餐饮服务业产品的成本效益。这种需求的经济影响在专注于保质期保存食品领域的主要区域性公司的业绩中得到了清晰的体现。根据Premier Foods公司2024年5月发布的2023/24财年年度报告,该食品类别的总销售额增长了16.7%,证实了在当前经济充满挑战的时期,消费者对咸味主食和烹饪酱料的强烈依赖。
此外,以高端和异国风味为特色的产品创新加速发展,正成为应对传统集中销售量停滞不前的关键策略。为了吸引年轻一代和注重健康的消费者,各公司正积极收购或开发以独特异国食材和卓越口感为特色的优质洁净标示品牌。这种向优质化的策略转型,即使在自然销售量承压的情况下,也能帮助公司实现销售成长。例如,根据金宝汤公司2024年8月发布的“2024财年第四季及全年业绩报告”,其净销售额增长了3%,主要得益于收购Sobos Brands(旗下拥有一系列高端酱料和汤品)带来的5个百分点的增长。在竞争激烈的零售业,这种增值创新至关重要。通用磨坊公司预测,2024年零售业净销售额将下降1%,传统加工食品产品组合正面临普遍的挑战。
消费者日益增强的健康意识和对营养标籤更严格的审查,是全球罐装汤市场面临的主要障碍。随着消费者对饮食摄取长期影响的了解不断加深,他们逐渐抛弃那些被认为高度加工的产品的趋势也愈发明显。传统的罐装汤常被认为钠含量过高,且采用工业化保鲜方法,这与消费者对「洁净标示」产品的偏好背道而驰。这种负面认知直接阻碍了传统品牌的销售成长,因为消费者更倾向于选择成分透明的生鲜产品和冷冻食品,而避开罐头食品区。
这种迴避行为得到了近期行业数据的支持,这些数据凸显了该品类面临的经济风险。国际食品资讯理事会(IFIC)的数据显示,到2024年,有63%的消费者表示至少偶尔会主动避免购买加工食品。这项数据表明,相当一部分消费者正在系统性地排除那些保质期长的食品解决方案。因此,市场正面临结构性阻力,因为罐装汤的保存期限——这个核心特征——在现代消费者眼中不再是便利的优势,而是健康风险。
在环境监管压力和消费者对循环经济实践的需求推动下,采用永续的、不含双酚A(BPA)的包装解决方案正在迅速改变製造业环境。领先的汤品生产商正系统性地从传统的单次使用材料过渡到完全可回收或可生物降解的材料,旨在减少碳足迹并最大限度地减少废弃物掩埋量。这种业务转型不仅仅是材料替代,还包括重新设计钢罐和软包装袋,以满足严格的环境标准,同时又不影响保质期。产业领导者在永续性式成就充分体现了这项转型的规模。根据通用磨坊公司于2024年4月发布的《2024年全球责任报告》,其包装材料以重量为准的93%可回收或可重复使用,这反映了该公司为消除所有品牌(包括Progresso)中不合规包装而做出的全面努力。
同时,植物来源和纯素产品组合的扩张正在重塑罐头食品类别。製造商正在调整配方,以满足日益增长的弹性素食者和具有道德意识的消费者的需求。为了缓解传统肉品销售量下滑的局面,各大品牌纷纷推出以豆类、豆科植物和乳製品替代品为基础的新型植物性产品线,提供高蛋白、不涉及动物虐待的膳食解决方案。这种策略多元化使罐头汤品牌能够应对更广泛的饮食习惯变化,同时利用植物来源认证带来的高端定位。强劲的区域业绩数据也印证了这一细分市场的经济可行性。根据欧洲良好食品研究所(Good Food Institute Europe)2024年12月的零售销售数据分析,2023年欧洲六大市场的植物性食品销售额成长了5.5%,达到54亿欧元。这显示消费者偏好正在持续转变,迫使全球罐头食品製造商实现蛋白质来源多元化。
The Global Canned Soup Market is projected to expand from USD 8,245.97 Million in 2025 to USD 10,707.61 Million by 2031, reflecting a compound annual growth rate of 4.45%. This market sector encompasses preserved liquid or semi-liquid meal solutions packaged in hermetically sealed metal containers, designed to guarantee sterility and provide an extended shelf life for ready-to-eat or condensed items. Key factors propelling this growth include rapid urbanization and a rising demand for affordable, convenient nutritional options among busy working professionals who value quick meal preparation. This preference for shelf-stable staples is highlighted by recent industry metrics; according to the Specialty Food Association, the specialty food industry achieved a record valuation of $206.8 billion in 2024, with shelf-stable categories such as soup recognized as top performers due to their sustained consumer appeal.
| Market Overview | |
|---|---|
| Forecast Period | 2027-2031 |
| Market Size 2025 | USD 8,245.97 Million |
| Market Size 2031 | USD 10,707.61 Million |
| CAGR 2026-2031 | 4.45% |
| Fastest Growing Segment | Online |
| Largest Market | North America |
Despite this favorable outlook, the market encounters significant hurdles related to increasing health awareness and scrutiny of nutritional profiles. Consumers are becoming more cautious about the high sodium content and artificial preservatives typically present in canned soups, resulting in a migration toward fresh or frozen alternatives viewed as healthier. This growing demand for clean-label products and low-sodium formulations is forcing manufacturers to reformulate existing product lines, a trend that may hinder volume growth in the traditional canned segment as shoppers increasingly opt for minimally processed food options.
Market Driver
The rising popularity of shelf-stable foods amid economic uncertainty serves as a primary market force, as inflation and cost-of-living pressures compel consumers to prioritize affordability and non-perishable staples. This economic climate has revitalized the appeal of canned and ambient soups as essential pantry items that offer both long-term value and convenient storage. Manufacturers are capitalizing on this trend by ensuring product availability and emphasizing the cost-effectiveness of these meal solutions compared to fresh or foodservice alternatives. The financial impact of this demand is evident in the performance of major regional players focusing on ambient categories; according to Premier Foods' "Annual Report 2023/24" from May 2024, headline revenue in the Grocery category increased by 16.7%, underscoring robust consumer reliance on savory staples and cooking sauces during periods of economic tightness.
Additionally, the acceleration of product innovation featuring premium and ethnic flavor profiles acts as a critical counter-strategy to volume stagnation in the traditional condensed segment. To attract younger demographics and health-conscious shoppers, companies are aggressively acquiring or developing clean-label, high-quality brands that feature distinct ethnic ingredients and superior taste profiles. This strategic pivot toward premiumization allows firms to drive top-line growth even when organic unit volumes face pressure. For instance, according to the Campbell Soup Company's "Fourth Quarter and Full Year Fiscal 2024 Results" released in August 2024, net sales increased by 3%, largely due to a 5-point benefit from the acquisition of Sovos Brands, which includes premium sauce and soup portfolios. Such value-added innovation is essential in a challenging retail landscape where, according to General Mills in 2024, annual net sales decreased by 1 percent, signaling broader headwinds for legacy processed food portfolios.
Market Challenge
Rising health consciousness and the intense scrutiny of nutritional labels present a formidable barrier to the Global Canned Soup Market. As consumers become more educated regarding the long-term effects of dietary intake, there is a quantifiable shift away from products perceived as heavily manufactured. Traditional canned soups are frequently associated with excessive sodium content and industrial preservation methods, which contradicts the growing preference for clean-label items. This negative perception encourages shoppers to bypass the canned food aisle in favor of fresh or frozen alternatives that offer transparent ingredient profiles, directly stalling volume growth for legacy brands.
This avoidance behavior is substantiated by recent industry data which confirms the economic risk to this category. According to the International Food Information Council, in 2024, 63% of consumers reported actively avoiding processed foods at least some of the time. This statistic highlights a significant portion of the consumer base that is systematically filtering out shelf-stable meal solutions. Consequently, the market faces a structural headwind as the core attribute of canned soup-its preservation method-is increasingly viewed by the modern shopper as a health liability rather than a convenience asset.
Market Trends
The adoption of sustainable and BPA-free packaging solutions is rapidly transforming the manufacturing landscape as companies respond to environmental regulatory pressures and consumer demand for circular economy practices. Major soup producers are systematically transitioning away from traditional single-use materials toward fully recyclable or biodegradable formats to reduce their carbon footprint and minimize landfill waste. This operational shift extends beyond simple material substitution, involving the redesign of steel cans and flexible pouches to ensure they meet rigorous environmental standards without compromising shelf stability. The scale of this transition is evident in the sustainability milestones of leading industry players; according to General Mills' "2024 Global Responsibility Report" published in April 2024, 93% of the company's packaging portfolio by weight was recyclable or reusable, reflecting a comprehensive push across its brands, including Progresso, to eliminate non-compliant packaging materials.
Simultaneously, the expansion of plant-based and vegan product portfolios is reshaping the category as manufacturers reformulate recipes to cater to the growing demographic of flexitarian and ethically motivated consumers. To mitigate the volume decline in traditional meat-based segments, brands are launching vegetable-forward lines that utilize legumes, pulses, and dairy alternatives to deliver high-protein, cruelty-free meal solutions. This strategic diversification allows canned soup brands to align with broader dietary shifts while capitalizing on the premium positioning often associated with plant-based certifications. The economic viability of this segment is supported by robust regional performance data; according to The Good Food Institute Europe's December 2024 analysis of retail sales data, sales of plant-based foods in six key European markets grew by 5.5% to €5.4 billion in 2023, signaling a sustained consumer pivot that is compelling global soup manufacturers to diversify their protein sources.
Report Scope
In this report, the Global Canned Soup Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Company Profiles: Detailed analysis of the major companies present in the Global Canned Soup Market.
Global Canned Soup Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report: