市场调查报告书
商品编码
1615130
鹰嘴豆泥市场:现状分析与未来预测 (2024年~2032年)Hummus Market: Current Analysis and Forecast (2024-2032) |
鹰嘴豆泥市场预期成长率约 11.25%。由于健康、环境和道德问题,人们转向植物性饮食,这正在推动鹰嘴豆泥的销售。该行业不断增长的研发、投资、产品进步和合作也推动了鹰嘴豆泥市场的发展。例如,2021 年 6 月,国内领先的鹰嘴豆泥生产商和联合製造商 CEDAR'S MEDITERRANEAN FOODS, INC. 扩大了其分销范围,将亚马逊生鲜纳入其中。 Cedars 在全国拥有 8,000 多家门市,包括 Whole Foods Market、Sprouts、Kroger 和 Publix,是天然有机杂货通路中领先的地中海食品品牌。我们将为雪鬆的业务拓展和客户开发做出贡献。
市场依类型分为经典、烤大蒜、红辣椒、白豆、黑橄榄等。经典类别预计将占据鹰嘴豆泥市场的最大占有率。经典鹰嘴豆泥不需要太多推广,其高认知度和多功能性有助于增加市场吸引力。正宗的鹰嘴豆泥由鹰嘴豆、芝麻酱、橄榄油、柠檬和大蒜等成分製成,可以吸引大多数消费者,从传统消费者到注重健康的新一代消费者。这种烹饪方法非常适合用作各种食谱中的蘸酱、涂抹酱或馅料,并在世界各地广受欢迎。此外,各区域市场充满课题的宏观环境正在影响全球对该产品的需求趋势,以响应清洁标籤运动、植物性和最低限度加工的食品和饮料的偏好。
依分销管道划分,市场分为超市/大卖场、便利商店、杂货店和线上零售商。其中,超市/大卖场部门因其交通便利性和价格实惠而成为鹰嘴豆泥市场的主要驱动力,特别是在世界西北部。超市/大卖场提供较高的产品知名度,促进品牌和竞争对手之间的竞争,并鼓励衝动购买。该超市也提供冷冻植物性食品,针对素食者和注重健康的顾客。这些形式也非常适合促销活动,因为品牌可以透过口味测试和店内放置来扩展口味等新产品的试用。
为了更了解鹰嘴豆泥的市场介绍,市场为北美(美国、加拿大、北美其他地区)、欧洲(德国、英国、法国、西班牙、义大利、欧洲其他地区)、亚太地区(中国) 、日本)、印度、亚太地区其他地区)及世界其他地区。特别是,由于对健康和蛋白质产品的需求不断增加,北美鹰嘴豆泥市场在未来几年可能会扩大。鹰嘴豆泥属于高纤维、高蛋白质,适合遵循植物性饮食的顾客,因为它符合上述饮食目标。对地中海美食的迷恋也有助于该产品在美国和加拿大厨房中的普及。
进入到市场的主要企业,CEDAR'S MEDITERRANEAN FOODS, INC.,Haliburton International Foods, Inc.,Danone (Strauss Group),Savencia SA (Hope Foods, LLC),Fountain of Health,Hummus Goodness,Fontaine Sante (Lantana Foods),Hormel Foods Corporation,Indic Roots,Ithaca 有Hummus等。
The hummus market involves both manufacturing and marketing of hummus, which is a creamy dip prepared from chickpeas, tahini, olive oil, lemon juice, and garlic with numerous nutritive values and culinary uses. Hummus has grown popular all over the world because of current dietary requirements, especially those that comprise plant protein and the tendencies towards natural foods that have little to no processing. This popularity is further seen especially in regions such as North America and Europe where labeled hummus is consumed in homes and food service settings. Since more people look for tasty and easy-to-prepare food that suits multiple diets, hummus maintains robust trends.
The hummus market is set to show a growth rate of about 11.25%. This is due to the shift toward plant-based diets due to health, environmental, and ethical concerns driving hummus sales. Also, increasing R&D, investment, product advancements, and collaborations in this industry drive the Hummus market. For instance, in June 2021, the country's leading producer and co-manufacturer of hummus, CEDAR'S MEDITERRANEAN FOODS, INC., increased distribution to include Amazon Fresh. With over 8,000 locations nationwide, including Whole Foods Market, Sprouts, Kroger, and Publix, Cedar's is a leading Mediterranean food brand in the natural and organic grocery channel. It will help the company expand its business and achieve wider customer reach.
Based on type, the market is segmented into classic, roasted garlic, red pepper, white bean, black olive, and others. The classic category is expected to have the largest market share of the hummus market. Classic hummus, which needs little promotion, contributes to the increase in the attractiveness of the market due to its recognition and versatility. Authentic hummus is made from ingredients such as chickpeas, tahini, olive oil, lemon, and garlic and appeals well with most consumers, both traditional and new-generation health-conscious consumers. This preparation makes it ideal for use as a dip, spread, or as a filling in many and various recipes making it popular all over the world. Furthermore, the challenging macro environment has impacted the global demand trajectory of the product as it addresses clean-label movement, plant-based, and minimally processed foods and beverages preferences across different regional markets.
Based on the distribution channels, the market is segmented into supermarkets & hypermarkets, convenience stores, grocery stores, and online retailers. Among these, the supermarkets & hypermarkets segment is a key driver of the hummus market. because of their accessibility and affordable prices particularly northwest of the globe. Supermarkets and hypermarkets offer product visibility facilitate Interbrand, inter competition, and promote impulse buying. Also, supermarkets place hummus in the chilled plant-based food area targeting vegan and health-conscious customers. These formats are also conducive to promotional activity since brands can extend the trial of new products such as flavors through taste tests and point-of-sale placements.
For a better understanding of the market adoption of Hummus, the market is analyzed based on its worldwide presence in countries such as North America (U.S., Canada, and the Rest of North America), Europe (Germany, U.K., France, Spain, Italy, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. Among these, the North American Hummus market is likely to expand in the coming years because of the growing demand for healthy and protein products. Hummus is classified as high in fiber and high in protein making it fit the above dietary goals and thus is suitable for those clients who are embracing plant-based diets. Another boost to the shift of this product to America's and Canada's kitchens is the current fascination with Mediterranean food.
Some major players running in the market include CEDAR'S MEDITERRANEAN FOODS, INC.; Haliburton International Foods, Inc.; Danone (Strauss Group); Savencia SA (Hope Foods, LLC); Fountain of Health; Hummus Goodness; Fontaine Sante (Lantana Foods); Hormel Foods Corporation; Indic Roots; Ithaca Hummus