防伪包装市场:现状分析与未来预测 (2024年～2032年)

防伪包装市场预计在预测期内（2024-2032年）将以12.5%的显着复合年增长率成长。由于假冒产品在医药、食品饮料、奢侈品等各个领域持续猖獗，损害了消费者的权益并损害了品牌形象，防伪包装行业继续保持强劲发展势头。 《药品供应链安全法案》（DSCSA）和欧盟指令等政府法规正在迫使企业建立防伪安全措施。电子商务的激增增加了对假冒商品的需求，因为网上商店仍然是假冒商品的温床。包括 RFID、区块链和防篡改包装在内的先进技术解决方案可实现整个供应链网路中产品的即时监控和真实性。社会对产品真实性和品牌保护的认识不断提高是推动市场发展的主要因素。

基于防伪包装市场的技术领域，无线射频辨识（RFID）系统凭藉其强大的可追溯性以及即时产品追踪能力，在防伪包装领域占据最大的市场占有率。 RFID 安全功能包括嵌入式包装标识符，可防止复製并保护产品免遭窜改。由于产品真实性是首要考虑因素，製药、电子和奢侈品行业的行业领导者正在采用这项技术。不断提高的供应链视觉性要求和监管标准已确立了 RFID 技术作为市场领导者的地位。然而，全像认证系统在预测期内也显示出巨大的成长潜力。全像技术作为一种影像验证方法，正在帮助奢侈品牌、化妆品製造和时尚零售等高端行业防范假货。随着越来越多相关利益者采用全像技术对高端产品进行认证，全像技术有望在未来实现显着的市场成长。

在包装形式中，瓶子和罐子继续占据防伪包装市场的主导地位。瓶子广泛应用于製药、食品饮料、化妆品等各工业领域，已成为防伪市场的领先包装选择。瓶子和罐子用于盛装液体和半液体产品，在这些领域中，产品篡改具有很高的风险，这要求确保消费者安全并验证品牌的完整性，因此需要大量的防伪包装解决方案。此外，预计未来袋装和腰带部分将具有最高的成长潜力。食品饮料和製药业对于柔性、轻型包装袋和带子的采用正在日益增加。这些软体包旨在节省成本并提供灵活的功能，从而实现未来的显着成长。

基于最终用户，医药领域占据防伪包装市场的最大占有率。假药对公众健康构成严重威胁，因此药品认证和安全需要紧急关注。美国食品药物管理局 (FDA) 和欧洲药品管理局等监管机构都执行严格的规定，鼓励市场引入 RFID、序列化和防篡改包装等防伪解决方案。製药业很容易受到假冒产品的侵害，并且由于产品价值高而占据领先地位。然而，未来几年食品和饮料市场将成为所有领域中成长最快的。为了满足消费者对产品真实性和可追溯性日益增长的需求，食品和饮料公司由于对食品安全的担忧日益增加，正在加大采用防伪包装解决方案的力度，这进一步推动了市场的发展。此外，电子商务的兴起和对网路假冒食品的担忧正在推动先进包装技术的广泛应用。有机食品和奢侈食品市场的扩张使得必须在该领域引入更高的标准以打击食品诈欺。

为了更了解防伪包装系统的市场介绍，我们根据其在北美（美国、加拿大和北美其他地区）、欧洲（德国、法国、英国、西班牙、义大利和欧洲其他地区）、亚太地区（中国、日本、印度和亚太地区其他地区）和世界其他地区的全球影响力进行分析。亚太地区预计将实现未来最高的成长，部分原因是医药、食品和饮料以及奢侈品等行业的假冒产品数量不断增加，对消费者安全和品牌声誉构成威胁。中国、印度和日本等亚太地区国家的电子商务和技术进步的兴起使亚太地区成为一个重要的成长市场。

在市场上营运的主要公司包括3M Company，Avery Dennison Corporation，CCL Industries Inc.，DuPont，Zebra Technologies Corporation，SICPA Holding SA.，SML Group，TruTag Technologies, Inc.，Authentix, Inc.，SATO Holdings Corporation等。

目录

第1章 市场概要

• 市场定义
• 主要目的
• 相关利益者
• 限制事项

第2章 分析方法或前提条件

• 分析流程
• 分析方法
• 受访者简介

第3章 摘要整理

• 产业摘要
• 各市场区隔预测
  • 市场成长的强度
• 地区展望

第4章 市场动态

• 促进因素
• 机会
• 阻碍因素
• 趋势
• PESTEL分析
• 需求面分析
• 供给面分析
  • 企业合併·收购 (M&A)
  • 投资情境
  • 产业考察:主要Start-Ups企业及其独家策略

第5章 价格分析

• 价格分析:各地区
• 价格的影响因素

第6章 全球防伪包装的市场收益 (2022～2032年)

第7章 市场分析:各技术

• 全像技术
• RFID
• 集体编码
• 其他

第8章 市场分析:各包装型态

• 瓶·瓶 (罐)
• 管瓶·安瓿
• 门廊·小包
• 管
• 其他

第9章 市场分析:各终端用户

• 医药品
• 食品·饮料
• 汽车
• 个人保养品
• 电器及电子
• 其他

第10章 市场分析:各地区

• 北美
  • 美国
  • 加拿大
  • 其他北美地区
• 欧洲
  • 德国
  • 英国
  • 法国
  • 义大利
  • 西班牙
  • 其他欧洲地区
• 亚太地区
  • 中国
  • 日本
  • 印度
  • 其他亚太地区
• 全球其他地区

第11章 价值链分析

• 限制分析
• 市场参与企业一览

第12章 竞争情形

• 竞争仪表板
• 企业的市场定位分析
• 波特的五力分析

第13章 企业简介

• 3M Company
  • 企业概要
  • 主要的财务指标
  • SWOT分析
  • 产品系列
  • 近几年趋势
• Avery Dennison Corporation
• CCL Industries Inc.
• DuPont
• Zebra Technologies Corporation
• SICPA Holding SA.
• SATO Holdings Corporation
• SML Group
• TruTag Technologies, Inc.
• Authentix, Inc.

第14章 缩写与前提条件

第15章 附录

Anti-counterfeit packaging is a specialized packaging solution that protects products from duplicating and unauthorized handling and ensures product security and authenticity. Technology advances in anti-counterfeit packaging work through RFID tags, holograms, and tamper-evident seals with QR codes and forensic markers to protect both consumer safety and brand reputation along with safeguarding against counterfeits. Anti-counterfeit packaging techniques protect industries including pharmaceuticals, food and beverages, electronics, cosmetics, and luxury goods from counterfeit threats by keeping their authenticity intact while protecting consumer safety. The solutions serve the dual purpose of protecting brands from counterfeit attempts and meanwhile allowing for complete supply chain visibility required by regulatory bodies. The combination of e-commerce growth with globalization has resulted in heightened requirements for secure packaging because counterfeit products are now more common in online stores. Modern supply chains and product security strategies demand innovative anti-counterfeit packaging solutions since businesses need to combine brand protection with safety measures and regulatory compliance thus driving continuous market demand growth.

The Anti-counterfeit packaging Market is expected to grow with a significant CAGR of 12.5% during the forecast period (2024-2032). The anti-counterfeit packaging industry maintains strong momentum because counterfeit products continue to be prevalent in all sectors including pharmaceuticals, food and beverages, and luxury goods which endanger consumer protection and create a bad brand image. Government regulations like the Drug Supply Chain Security Act (DSCSA) along with EU directives force businesses to establish anti-counterfeit security measures. E-commerce's surge has amplified counterfeit product demand because online stores remain prone to counterfeit goods. Advanced technological solutions including RFID alongside blockchain and tamper-evident packaging enable real-time monitoring and authentic verification of products through their supply chain networks. Growing public understanding of product authenticity and brand protection serves as a main driver for market advancement.

Based on the technology segment in the anti-counterfeit packaging market, the RFID (Radio-Frequency Identification) system holds the largest market share in the anti-counterfeit packaging segment because of its powerful traceability features alongside real-time product tracking capabilities. RFID security functions through embedded package identifiers which prevent duplication and protect products from tampering attempts. Industry leaders in pharmaceuticals, electronics, and luxury goods sectors embrace this technology because they strongly prioritize product authenticity. The rise of supply chain visibility requirements as well as regulatory standards establishes RFID technology as the market leader. However, holographic authentication systems also demonstrate substantial growth potential in the forecasted period. Holographic technology serves as an image verification method to defend against counterfeit items in high-end sectors including luxury brands and cosmetics production and fashion retail. Hologram technology will experience elevated industry adoption by stakeholders who use the solutions for high-end product authentication which will drive substantial market expansion into the future.

Among the packaging formats, bottles & jars maintain the dominating position in the anti-counterfeit packaging market. Their broad industry applications across various industrial sectors such as pharmaceuticals, food and beverages, and cosmetics make bottles & jars the leading packaging options in the anti-counterfeit market. The bottles along with jars serve liquid and semi-liquid products as these sectors require substantial anti-counterfeit packaging solutions because product tampering poses high risks which demand consumer safety along with brand integrity verification. Additionally, the pouches & sachets segment will deliver the maximum growth potential in the future. Industrial adoption of flexible and lightweight pouches and sachets has increased across the food and beverage, pharmaceutical industries because these packages offer reduced cost and flexible features, leading to tremendous growth in the future.

Based on the end-user segment, the pharmaceuticals segment demonstrates the highest market share in the anti-counterfeit packaging market. Product authentication and safety in pharmaceuticals demand immediate attention because counterfeit medications cause substantial threats to public health. The U.S. FDA and European Medicines Agency are among regulatory bodies that enforce strict regulations which has boosted market adoption for anti-counterfeit solutions like RFID and serialization as well as tamper-evident packaging. The pharmaceutical industry's vulnerability to counterfeiting along with its high-value products drives the segment's leading position. However, the food and beverage market will grow at its fastest rate among all segments in the future. Food and beverage companies' increasing efforts toward implementing anti-counterfeit packaging solutions because of rising food safety concerns to meet increasing consumer needs for product authenticity and traceability is further accelerating the market. Moreover, the emerging dominance of e-commerce along with concerns about online counterfeit food products drives the increased implementation of advanced packaging technologies. The organic and premium food market expansion has made it essential to implement advanced standards for combatting food counterfeits within this segment.

For a better understanding of the market adoption of anti-counterfeit packaging systems is analyzed based on its worldwide presence in regions such as North America (U.S., Canada, and the Rest of North America), Europe (Germany, France, U.K., Spain, Italy, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. The Asia-Pacific region will have the highest future growth due to factors such as the growing number of counterfeit products across industries like pharmaceuticals, food and beverages, and luxury goods, which pose risks to consumer safety and brand reputation. The rise of e-commerce and technological advancements in APAC countries such as China, India, and Japan make APAC an important growth market.

Some of the major players operating in the market include 3M Company, Avery Dennison Corporation, CCL Industries Inc., DuPont, Zebra Technologies Corporation, SICPA Holding SA., SML Group, TruTag Technologies, Inc., Authentix, Inc., SATO Holdings Corporation.

TABLE OF CONTENTS

1.MARKET INTRODUCTION

• 1.1. Market Definitions
• 1.2. Main Objective
• 1.3. Stakeholders
• 1.4. Limitation

2.RESEARCH METHODOLOGY OR ASSUMPTION

• 2.1. Research Process of the Anti-counterfeit Packaging Market
• 2.2. Research Methodology of the Anti-counterfeit Packaging Market
• 2.3. Respondent Profile

3.EXECUTIVE SUMMARY

• 3.1. Industry Synopsis
• 3.2. Segmental Outlook
  • 3.2.1. Market Growth Intensity
• 3.3. Regional Outlook

4.MARKET DYNAMICS

• 4.1. Drivers
• 4.2. Opportunity
• 4.3. Restraints
• 4.4. Trends
• 4.5. PESTEL Analysis
• 4.6. Demand Side Analysis
• 4.7. Supply Side Analysis
  • 4.7.1. Merger & Acquisition
  • 4.7.2. Investment Scenario
  • 4.7.3. Industry Insights: Leading Startups and Their Unique Strategies

5.PRICING ANALYSIS

• 5.1. Regional Pricing Analysis
• 5.2. Price Influencing Factors

6.GLOBAL ANTI-COUNTERFEIT PACKAGING MARKET REVENUE (USD BN), 2022-2032F

7.MARKET INSIGHTS BY TECHNOLOGY

• 7.1. Holograms
• 7.2. RFID
• 7.3. Mass Encoding
• 7.4. Others

8.MARKET INSIGHTS BY PACKAGING FORMAT

• 8.1. Bottles & Jars
• 8.2. Vials & Ampoules
• 8.3. Pouches & Sachets
• 8.4. Tubes
• 8.5. Others

9.MARKET INSIGHTS BY END-USER

• 9.1. Pharmaceuticals
• 9.2. Food and Beverage
• 9.3. Automotive
• 9.4. Personal Care
• 9.5. Electrical & Electronics
• 9.6. Others

10.MARKET INSIGHTS BY REGION

• 10.1. North America
  • 10.1.1. U.S.
  • 10.1.2. Canada
  • 10.1.3. Rest of North America
• 10.2. Europe
  • 10.2.1. Germany
  • 10.2.2. U.K.
  • 10.2.3. France
  • 10.2.4. Italy
  • 10.2.5. Spain
  • 10.2.6. Rest of Europe
• 10.3. Asia-Pacific
  • 10.3.1. China
  • 10.3.2. Japan
  • 10.3.3. India
  • 10.3.4. Rest of Asia-Pacific
• 10.4. Rest of World

11.VALUE CHAIN ANALYSIS

• 11.1. Marginal Analysis
• 11.2. List of Market Participants

12.COMPETITIVE LANDSCAPE

• 12.1. Competition Dashboard
• 12.2. Competitor Market Positioning Analysis
• 12.3. Porter Five Forces Analysis

13.COMPANY PROFILES

• 13.1. 3M Company
  • 13.1.1. Company Overview
  • 13.1.2. Key Financials
  • 13.1.3. SWOT Analysis
  • 13.1.4. Product Portfolio
  • 13.1.5. Recent Developments
• 13.2. Avery Dennison Corporation
• 13.3. CCL Industries Inc.
• 13.4. DuPont
• 13.5. Zebra Technologies Corporation
• 13.6. SICPA Holding SA.
• 13.7. SATO Holdings Corporation
• 13.8. SML Group
• 13.9. TruTag Technologies, Inc.
• 13.10. Authentix, Inc.

14.ACRONYMS & ASSUMPTION

15.ANNEXURE