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市场调查报告书
商品编码
1626554
2024 年至 2031 年按类型、年龄层和地区划分的健康和健身俱乐部市场Health And Fitness Club Market By Type (Personal Training, Group Training), Age Group (Up to 20 Years, Between 20 and 40 Years), & Region for 2024-2031 |
人们的健康意识不断增强以及对健康的日益关注推动了健身俱乐部会员数量的增加。由于慢性病和肥胖率上升,越来越多的人寻求定期运动作为健康管理的一部分,市场规模预计将在2024年超过113亿美元,到2031年达到约193.5亿美元。
除此之外,健身追踪设备和虚拟课程等技术进步使得健身房会员资格更具吸引力和更容易获得,这推动市场在 2024 年至 2031 年期间的复合年增长率达到 7.67%。
健康与健身俱乐部市场定义/概述
健康和健身俱乐部是旨在支持身体活动、健康和整体健康促进的设施。这些俱乐部通常提供一系列服务,包括健身器材、健身课程、私人训练,有时还提供游泳池、水疗中心和营养咨询等额外设施。其主要目标是帮助个人实现健身目标,改善身体健康并维持平衡的生活方式。
健康和健身俱乐部服务于广泛的人群,包括那些寻求体重管理、肌肉锻炼、心血管健康和缓解压力的人。这些俱乐部提供各种运动项目,包括肌力训练、有氧运动和团体课程,满足各种健身程度和偏好。他们也培育社区意识和积极性,提供一个支持性环境,让会员可以共同追求健康目标。
人们越来越意识到健身的重要性及其在预防慢性疾病中的作用,这是健康和健身俱乐部市场发展的主要驱动力。随着人们越来越意识到定期运动对身心健康的好处,对健身设施和服务的需求也随之飙升。根据美国疾病管制与预防中心(CDC) 的数据,到2021 年,只有24.2% 的美国成年人符合有氧运动和肌力训练的指导方针,这为健身俱乐部会员人数的大幅成长创造了机会。 , 。随着越来越多的人寻求透过结构化的健身计划来改善健康状况,这项统计数据凸显了市场扩张的潜力。最近,市场领导者 Planet Fitness 宣布将于 2024 年 2 月推出一个新的数位健身平台,该平台将整合人工智慧驱动的锻炼建议,以提高会员参与度和保留率。
千禧世代和 Z 世代的健康意识不断增强,推动了健康和健身俱乐部市场的成长。这些人群对整体健康方法特别感兴趣,从而推动了对多样化健身选择和个人化训练计划的需求。社群媒体和健身影响者的崛起进一步加速了这一趋势,鼓励年轻一代优先考虑他们的健康和健身目标。美国劳工统计局报告称,2022 年 5 月全国约有 309,800 名健身教练和指导员就业,反映了该行业对这一日益增长的需求的反应。为了因应这些趋势,豪华健身公司Equinox 将于2024 年3 月推出一个新概念俱乐部,该俱乐部采用先进的生物识别追踪技术和个人化营养服务,目标客户是精通技术、注重健康的人群。消费者群体的需求。
健康和健身俱乐部市场竞争激烈,众多设施争夺市场占有率。激烈的竞争导致了价格压力和差异化服务的困难,使得单一俱乐部难以吸引和留住会员。新进业者和现有企业都必须不断提供创新服务和独特的价值主张才能脱颖而出。
经济衰退或金融不确定性可能会对可自由支配的支出产生重大影响,包括会员费和健身相关支出。在经济不确定时期,潜在会员可能会优先考虑必要的开支而不是健身房会员资格,导致健康和健身俱乐部的收入和会员数量下降。
医疗服务业受消费者趋势和偏好的变化影响。随着居家运动和数位健身解决方案越来越受欢迎,传统健身房模式在留住会员基础方面可能会面临课题。俱乐部需要适应这些变化,并透过采用数位解决方案和提供创新服务来保持相关性。
Increasing health awareness and a growing emphasis on wellness are leading more individuals to join fitness clubs. The rise in chronic diseases and obesity rates is prompting people to seek regular exercise as part of their health management is driving the market size surpass USD 11.30 Billion in 2024 to reach a valuation of around USD 19.35 Billion by 2031.
In addition to this, technological advancements, such as fitness tracking devices and virtual classes, are enhancing the appeal and accessibility of gym memberships, this is enabling the market grow at a CAGR of 7.67% from 2024 to 2031.
Health And Fitness Club Market: Definition/ Overview
Health and fitness clubs are facilities designed to support physical exercise, wellness, and overall health improvement. These clubs typically offer a range of services, including gym equipment, fitness classes, personal training, and sometimes additional amenities such as swimming pools, spas, and nutrition counseling. Their primary goal is to help individuals achieve their fitness goals, enhance their physical health, and maintain a balanced lifestyle.
The application of health and fitness clubs spans various segments of the population, including individuals seeking weight management, muscle building, cardiovascular health, and stress relief. These clubs cater to diverse fitness levels and preferences by providing different workout programs such as strength training, aerobic exercises, and group classes. They also play a role in community building and motivation, offering a supportive environment where members can pursue their health goals collectively.
The growing awareness of the importance of physical fitness and its role in preventing chronic diseases has been a significant driver of the Health and Fitness Club Market. As more people recognize the benefits of regular exercise for both physical and mental well-being, the demand for fitness facilities and services has surged. According to the Centers for Disease Control and Prevention (CDC), in 2021, only 24.2% of U.S. adults met the guidelines for both aerobic and muscle-strengthening activities, indicating a substantial opportunity for growth in fitness club memberships. This statistic underscores the potential for market expansion as more individuals seek to improve their health through structured fitness programs. In a recent development, Planet Fitness, a major player in the market, announced in February 2024 the launch of a new digital fitness platform, integrating AI-powered workout recommendations to enhance member engagement and retention.
Increasing health consciousness among millennials and Gen Z has fueled the growth of the Health and Fitness Club Market. These demographics are particularly interested in holistic wellness approaches, driving demand for diverse fitness options and personalized training programs. The rise of social media and fitness influencers has further amplified this trend, inspiring younger generations to prioritize their health and fitness goals. The U.S. Bureau of Labor Statistics reported that in May 2022, there were approximately 309,800 fitness trainers and instructors employed in the country, reflecting the industry's response to this growing demand. Responding to these trends, Equinox, a luxury fitness company, unveiled in March 2024 a new concept club featuring advanced biometric tracking technology and personalized nutrition services, catering to the tech-savvy, health-conscious consumer base.
The health and fitness club market is highly competitive, with numerous establishments vying for a share of the market. This intense competition can lead to pricing pressures and difficulty in differentiating services, making it challenging for individual clubs to attract and retain members. New entrants and established players alike must continually innovate and offer unique value propositions to stand out.
Economic downturns or financial instability can significantly impact discretionary spending, including memberships and fitness-related expenditures. During periods of economic uncertainty, potential members may prioritize essential expenses over gym memberships, leading to reduced revenue and membership numbers for health and fitness clubs.
The health and fitness industry is subject to evolving consumer trends and preferences. With the growing popularity of home-based workouts and digital fitness solutions, traditional gym models may face challenges in maintaining their membership base. Clubs need to adapt to these shifts by incorporating digital solutions or offering innovative services to stay relevant.
Personal training has emerged as a dominant force in the health and fitness club market, driven by the growing demand for individualized fitness solutions and expert guidance. As consumers increasingly seek tailored workout plans and one-on-one attention to achieve their fitness goals, personal training services have become a key differentiator for fitness clubs. According to the U.S. Bureau of Labor Statistics, employment of fitness trainers and instructors is projected to grow 19% from 2021 to 2031, much faster than the average for all occupations, indicating the strong demand for personalized fitness services. This statistic underscores the significant role personal training plays in the industry's growth. In a recent development, LA Fitness announced in March 2024 the launch of its advanced personal training certification program, aimed at elevating the quality of personalized fitness instruction across its locations.
The rise of technology-enhanced personal training has further solidified its dominance in the fitness market. Virtual personal training sessions, AI-powered workout recommendations, and wearable technology integration have expanded the reach and effectiveness of personal training services. These innovations allow trainers to provide more accurate assessments, track progress in real-time, and offer personalized guidance even when clients are not physically present at the gym. The Centers for Disease Control and Prevention (CDC) reported that in 2021, 25.3% of adults used a wearable fitness tracker, highlighting the growing integration of technology in personal fitness routines.
The 20-40 years age segment has emerged as the dominant force in the health and fitness club market, driven by a combination of health consciousness, lifestyle preferences, and disposable income. This demographic, encompassing millennials and younger Gen X individuals, shows a strong inclination towards fitness as a part of their overall wellness routine. According to the Centers for Disease Control and Prevention (CDC), in 2021, adults aged 18-44 were more likely to meet the federal physical activity guidelines (28.9%) compared to older age groups, highlighting the fitness-oriented mindset of this segment. Recognizing this trend, Planet Fitness announced in January 2024 the launch of its "NextGen Fitness" program, specifically tailored to meet the diverse fitness needs and preferences of the 20-40 age group, featuring hybrid workout options and integrated digital fitness tracking.
The 20-40 years segment's dominance is further reinforced by their tech-savvy nature and openness to innovative fitness solutions. This age group is more likely to embrace wearable fitness technology, mobile fitness apps, and virtual workout platforms, making them ideal targets for gyms offering cutting-edge fitness experiences. The U.S. Bureau of Labor Statistics reported that in May 2022, the median age of fitness trainers and instructors was 39.2 years, indicating a strong alignment between fitness professionals and their target demographic. Capitalizing on this tech-oriented trend, Equinox unveiled in March 2024 its new "Smart Gym" concept, featuring AI-powered workout recommendations, virtual reality-enhanced classes, and personalized nutrition planning, primarily targeting the 20-40 age group.
North America has established itself as the dominant region in the health and fitness club market, driven by a strong fitness culture, high disposable income, and widespread awareness of health benefits associated with regular exercise. The United States, in particular, leads the market with a vast network of fitness centers catering to diverse consumer preferences, from budget-friendly gyms to high-end boutique studios. According to the International Health, Racquet & Sportsclub Association (IHRSA), the U.S. health club industry revenue reached USD 33.25 Billion in 2021, demonstrating the market's substantial size and economic impact.
The region's dominance is further reinforced by continuous innovation in fitness technology and personalized wellness solutions. North American fitness clubs have been at the forefront of integrating wearable tech, AI-driven workout plans, and virtual fitness classes into their offerings, appealing to tech-savvy consumers. The Centers for Disease Control and Prevention (CDC) reported that in 2021, 24.2% of adults met the guidelines for both aerobic and muscle-strengthening activities, indicating a significant market for comprehensive fitness services. Responding to this demand for integrated fitness solutions, Equinox unveiled in March 2024 its new "Total Wellness" platform, combining in-club workouts with at-home digital content and personalized health coaching, aiming to provide a seamless fitness experience for its members.
The Asia Pacific region is experiencing rapid growth in the health and fitness club market, driven by increasing health awareness, rising disposable incomes, and a growing middle class. Countries like China, India, and Japan are witnessing a surge in fitness club memberships as urban populations seek solutions for sedentary lifestyles and stress management. According to the World Health Organization, in 2022, the prevalence of insufficient physical activity among adults in the Western Pacific Region was 15.8%, highlighting the significant potential for fitness market expansion.
The adoption of digital fitness solutions and the integration of technology in health clubs are accelerating market growth in the Asia Pacific region. Virtual fitness classes, AI-powered workout recommendations, and fitness tracking apps are gaining popularity, especially among younger demographics. This trend has been further amplified by the lingering effects of the COVID-19 pandemic, which has increased the demand for hybrid fitness models combining in-person and digital offerings. The Indian Ministry of Statistics and Programme Implementation reported that in 2021-2022, 23.4% of urban households had at least one member with a gym/fitness center membership, indicating a growing fitness culture.
The organizations are focusing on innovating their product line to serve the vast population in diverse regions. Some of the prominent players operating in the health and fitness club market include: