2026-2032 年美容补充品市场（依产品种类、配方、食材及地区划分）

美容补充品市场评估-2026-2032

消费者越来越偏好采用整体、自然的美容和健康方法。随着人们越来越意识到营养和外表之间的联繫，从内到外改善皮肤、头髮和指甲的补充剂越来越受到关注。这一趋势在千禧世代和 Z 世代消费者中尤为普遍，他们重视自我护理，更有可能寻求具有长期效果的美容产品，预计到 2024 年将达到 29.1 亿美元，到 2032 年将达到 41.7 亿美元。

此外，社群媒体和名人代言的影响力正在提高美容补充剂的受欢迎程度，从而刺激市场需求。这些产品透过线上和线下通路的日益普及也推动了市场的成长，预计 2026-2032 年期间的复合年增长率约为 4.61%。

美容补品市场定义与概述

美容补充剂是一种膳食补充剂，透过从内部提供必需的维生素、矿物质和其他有益化合物，帮助改善皮肤、头髮、指甲的健康和外观以及整体美容。这些补充剂用于治疗各种美容问题，包括滋润皮肤、抗衰老、头髮生长和指甲强度。它通常以胶囊、锭剂、粉末或软糖的形式作为日常保健养生的一部分。美容补品的前景一片光明。这是由于消费者对内部美容护理益处的认识不断提高、成分配方不断进步以及对自然、整体美容解决方案的偏好日益增长。随着个人化营养和美容趋势随着配送系统的创新以及美容补充剂纳入整体健康和保健计划而获得关注，市场预计将进一步扩大。

对整体和自然美容方法日益增长的需求是否会推动美容补品市场的发展？

消费者对整体和自然美容方法的偏好增加，这是美容补充品市场的主要推动力。随着越来越多的人意识到营养和外表之间的联繫，促进内在美的补充剂越来越受到关注。这种趋势在千禧世代和 Z 世代等年轻世代中尤其明显，他们更注重健康，更注重长期效果而不是短期效果。不含合成添加剂和化学物质的洁净标示产品的需求也在推动市场发展，消费者正在寻求符合其对天然和永续美容解决方案渴望的补充剂。

根据2024年3月发布的报告，由于消费者对天然美容产品的兴趣日益浓厚，全球美容补充品市场预计将显着增长。为了满足这一需求，知名品牌推出了一系列新的美容补充品，其中含有胶原蛋白、生物素和透明质酸等天然成分，这些成分对皮肤、头髮和指甲有益。

世界各国政府也透过实施法规来确保产品的安全性和有效性，以促进美容补充剂市场的成长。 2024年4月，欧盟宣布了更严格的美容补充标籤和行销指南，强调透明度和消费者保护。预计此举将增强消费者对产品的信心并加速市场成长。

2024年5月，美国食品药物管理局（FDA）宣布将加强对包括美容补充剂在内的膳食补充剂的审查，以确保其符合安全标准。这些监管措施可能会使美容补充剂更加可信，并对更广泛的消费者更具吸引力。

不断增加的监管障碍是否会阻碍美容补充品市场的成长？

美容补充剂市场正面临监管挑战，这可能会阻碍其成长。随着市场的成长和消费者对这些产品的需求的增加，政府和监管机构正在加强控制，以确保产品的安全性、有效性和真实的行销。这些法规通常要求公司提供大量科学证据来支持他们的主张，这可能是一个昂贵且耗时的过程。虽然加强监控对于保护消费者是必要的，但它可能会减缓新产品的推出，增加公司的营运成本，从而限制市场成长。

2024年5月，美国食品药物管理局（FDA）发布了新指南，以提高膳食补充剂（包括用于美容的膳食补充剂）的安全性和透明度。这些指南要求製造商提供有关成分来源和产品声明的科学基础的更多具体资讯。

同样，2024 年 4 月，欧盟实施了更严格的法规，重点关注标籤和广告，以避免误导性宣传。这些监管变化迫使公司重新评估其产品阵容和行销策略，这可能会导致产品发布延迟或市场上可用产品种类的减少。

目录

第一章 引言

• 市场定义
• 市场区隔
• 调查方法

第二章执行摘要

• 主要发现
• 市场概览
• 市集亮点

第三章市场概述

• 市场规模和成长潜力
• 市场趋势
• 市场驱动因素
• 市场限制
• 市场机会
• 波特五力分析

第四章 美容补品市场（依产品类型）

• 胶原蛋白补充剂
• 维生素和矿物质补充剂
• 欧米茄脂肪酸补充剂
• 抗氧化补充剂
• 胺基酸补充剂
• 其他（Coenzyme Q10、透明质酸等）

第五章 美容补品市场（按类型）

• 胶囊/锭剂
• 粉末
• 软胶囊
• 液体

第六章 美容补充剂市场（依成分）

• 天然和有机成分
• 合成成分
• 海洋/动物/植物来源的胶原蛋白

第七章区域分析

• 北美洲
• 美国
• 加拿大
• 墨西哥
• 欧洲
• 英国
• 德国
• 法国
• 义大利
• 亚太地区
• 中国
• 日本
• 印度
• 澳洲
• 拉丁美洲
• 巴西
• 阿根廷
• 智利
• 中东和非洲
• 南非
• 沙乌地阿拉伯
• 阿拉伯聯合大公国

第八章市场动态

• 市场驱动因素
• 市场限制
• 市场机会
• COVID-19 市场影响

第九章 竞争态势

• 主要企业
• 市场占有率分析

第十章 公司简介

• Amway
• Asahi Group Holdings, Ltd.
• HUM Nutrition Inc.
• Pfizer Inc.
• Meiji Holdings Co., Ltd.
• The Boots Company
• Murad
• BeautyScoop
• NeoCell Corporation
• Lifes2good
• Dr. Barbara Sturm
• VitabIoTics Ltd.
• Reserveage Nutrition Llc.
• Love Beauty and Planet

第十一章 市场展望与机会

• 新兴技术
• 未来市场趋势
• 投资机会

第十二章 附录

• 简称列表
• 来源和参考文献

Beauty Supplements Market Valuation - 2026-2032

A growing preference among consumers for holistic and natural approaches to beauty and wellness. As people become more aware of the link between nutrition and physical appearance, they are turning to supplements to improve their skin, hair, and nails from within. This trend is especially pronounced among millennials and Generation Z consumers, who value self-care and are more likely to seek out beauty products with long-term benefits is fueling USD 2.91 Billion in 2024 and reaching USD 4.17 Billion by 2032.

Furthermore, the influence of social media and celebrity endorsements has boosted the popularity of beauty supplements, driving up market demand. The increasing availability of these products through both online and offline channels adds to their accessibility, which fuels market growth is expected to grow at a CAGR of about 4.61% from 2026 to 2032.

Beauty Supplements Market: Definition/ Overview

Beauty supplements are nutraceutical products that help to improve the health and appearance of skin, hair, nails, and overall beauty by supplying essential vitamins, minerals, and other beneficial compounds from within. These supplements are used to treat a variety of beauty issues, including skin hydration, anti-aging, hair growth, and nail strength. They are usually taken in the form of capsules, tablets, powders, or gummies as part of a daily wellness regimen. The future of beauty supplements appears bright, thanks to rising consumer awareness of the benefits of internal beauty care, advances in ingredient formulation, and a growing preference for natural and holistic beauty solutions. The market is expected to expand further as personalized nutrition and beauty trends gain traction, with innovations in in delivery systems and the incorporation of beauty supplements into overall health and wellness programs.

Will Rising Demand for Holistic and Natural Approaches to Beauty Drive the Beauty Supplements Market?

The growing consumer preference for holistic and natural approaches to beauty is a major driver of the beauty supplements market. As more people become aware of the link between nutrition and appearance, they are turning to supplements that promote inner beauty. This trend is especially strong among younger demographics, such as millennials and Generation Z, who are more health-conscious and prefer long-term benefits to quick fixes. Demand for clean-label products free of synthetic additives and chemicals is also driving the market, as consumers seek out supplements that align with their desire for natural and sustainable beauty solutions.

In March 2024, According to a report published the global market for beauty supplements is expected to grow significantly, owing to increased consumer interest in natural beauty products. Major brands are responding to this demand by introducing new lines of beauty supplements containing natural ingredients like collagen, biotin, and hyaluronic acid, which are known for their skin, hair, and nail benefits.

Governments are also helping to grow the beauty supplement market by enforcing regulations that ensure product safety and efficacy. In April 2024, the European Union issued stricter guidelines for the labeling and marketing of beauty supplements, emphasizing transparency and consumer protection. This move is expected to increase consumer confidence in the products, accelerating market growth.

In May 2024, the United States Food and Drug Administration (FDA) announced increased scrutiny of dietary supplements, including beauty supplements, to ensure they meet safety standards. These regulatory actions are likely to increase the credibility of beauty supplements, making them more appealing to a wider range of consumers.

Will Growing Regulatory Hurdles Hinder the Growth of the Beauty Supplements Market?

The beauty supplements market is increasingly facing regulatory challenges that may stymie its growth. As the market grows and consumer demand for these products rises, governments and regulatory bodies tighten their controls to ensure product safety, efficacy, and truthful marketing. These regulations frequently require companies to provide extensive scientific evidence to back up their claims, which can be an expensive and time-consuming procedure. This increased scrutiny, while necessary for consumer protection, can slow the introduction of new products and raise operational costs for businesses, potentially limiting market growth.

In May 2024, The United States Food and Drug Administration (FDA) issued new guidelines to improve the safety and transparency of dietary supplements, including those marketed for beauty. These guidelines require manufacturers to provide more specific information about ingredient sources and the scientific basis for their product claims.

Similarly, in April 2024, the European Union (EU) implemented stricter regulations with a focus on labeling and advertising to avoid misleading claims. These regulatory changes have prompted companies to re-evaluate their product lines and marketing strategies, which could potentially delay product launches and reduce the variety of products available in the market.

Category-Wise Acumens

Will Rising Demand for Collagen Supplements Propel the Beauty Supplements Market?

The growing popularity of collagen supplements is a major factor driving the beauty supplement market. Collagen, a protein found in the skin, hair, and nails, is becoming increasingly popular for its anti-aging properties, which include increased skin elasticity, reduced wrinkles, and improved overall skin health. This demand is especially strong among consumers who prefer natural and effective beauty products. As the market for beauty supplements grows, collagen's well-documented benefits have established it as a cornerstone product, propelling significant growth in the sector.

In June 2024, beauty brands expanded their collagen supplement lines, introducing new formulations that address specific beauty concerns like skin hydration and hair strength. These new product launches have received positive consumer feedback, further fueling market growth. Furthermore, the growing availability of plant-based collagen alternatives has increased the appeal of these supplements to a broader audience, including vegetarians and vegans, thereby expanding market reach.

The growing demand for collagen supplements has piqued the interest of regulatory authorities. In May 2024, the United States Food and Drug Administration (FDA) announced plans to increase oversight of dietary supplements, including collagen products, to ensure that safety and efficacy standards are met. This move is expected to boost consumer confidence in collagen supplements because stricter regulations will likely result in higher-quality products. Similarly, in April 2024, the European Union (EU) implemented new labeling requirements that require more information on collagen sources and the scientific evidence supporting product claims. These regulatory developments are likely to support the continued growth of the collagen supplement market, as consumers become more confident in the benefits and safety of the products they purchase.

Vitamin and mineral supplements are the second fastest growing segment. This growth is being driven by increased consumer awareness of the critical role that vitamins like biotin (Vitamin B7), Vitamin C, and minerals like zinc play in maintaining healthy skin, hair, and nails. As consumers seek holistic beauty solutions, the demand for these supplements grows, resulting in their rapid market expansion.

Will Rising Usage of Capsules and Tablets Fuel the Beauty Supplements Market?

The increasing use of capsules and tablets is significantly driving the beauty supplement market. Capsules and tablets are preferred due to their convenience, precise dosage, and ease of integration into daily routines. They are particularly popular among consumers looking for simple, effective, and manageable beauty solutions. This segment's dominance is also due to manufacturers' ability to deliver a wide range of active ingredients in a single dose, such as essential vitamins, minerals, and antioxidants that promote skin health, hair growth, and overall wellness.

In June 2024, beauty supplement brands announced the expansion of their capsule and tablet lines, introducing novel formulations combining popular ingredients such as collagen, biotin, and hyaluronic acid. This trend is driven by consumer demand for products that provide targeted beauty benefits in a convenient package. For example, a major beauty brand recently introduced a new line of anti-aging tablets containing multiple synergistic ingredients, reflecting the industry's response to consumer demand for comprehensive and simple solutions.

The government and regulatory bodies also have an impact on the capsule and tablet market dynamics. The United States Food and Drug Administration (FDA) updated its dietary supplement guidelines, including capsules and tablets, in April 2024 to ensure higher standards for ingredient transparency and efficacy. These regulatory changes are intended to boost consumer confidence by requiring more stringent evidence of product claims and quality. Similarly, in May 2024, the European Union implemented new labeling requirements for supplement capsules and tablets, emphasizing greater transparency about ingredient sources and health benefits. These regulatory measures are expected to boost consumer trust and drive further growth in the capsules and tablets segment of the beauty supplements market, as consumers become more confident in the safety and effectiveness of the products they choose.

Powders are the second-fastest growing segment. Their growing popularity stems from consumer preferences for customizable and mixable beauty solutions. Powders are easy to mix into beverages or food, making them appealing to those looking to seamlessly incorporate beauty supplements into their daily diet. Recent innovations, such as flavored and functional powders enriched with collagen and superfoods, have accelerated their market penetration.

Country/Region-wise

Will Rising High Consumer Awareness in North America Drive the Beauty Supplements Market?

The increasing consumer awareness in North America is a significant driver of the beauty supplements market. As consumers become more informed about the benefits of various beauty supplements, such as vitamins, minerals, and collagen, there is a growing demand for products that promote skin health, anti-aging, and overall wellness. This heightened awareness is fueled by widespread access to information through digital platforms, social media, and wellness influencers, leading consumers to seek out scientifically backed, high-quality beauty supplements that meet their specific needs.

In July 2024, beauty supplement companies in North America launched marketing campaigns to educate consumers about the benefits of their products. For example, a well-known brand launched a new line of supplements along with a comprehensive educational platform that explained the science behind their formulations. This decision reflects the industry's response to growing consumer interest in the ingredients and benefits of beauty supplements. Furthermore, the rise of health-focused blogs and social media influencers has increased consumer awareness, driving demand for products perceived to be effective and reliable.

Regulatory bodies in North America also play an important role in shaping market dynamics. In June 2024, The US Food and Drug Administration (FDA) issued updated guidelines with the goal of improving supplement labeling transparency and accuracy. These regulations require more detailed disclosures of ingredient sources and scientific evidence supporting health claims, which promotes consumer trust and ensures that products meet high safety and efficacy standards.

Similarly, in May 2024, Health Canada imposed stricter regulations on dietary supplements, including beauty products, to ensure compliance with quality and safety standards. These regulatory updates not only protect consumers, but also help to grow the beauty supplements market by making consumers more informed and confident.

Will Rising Disposable Income in Asia-Pacific Propel the Beauty Supplements Market?

The rising disposable income in the Asia-Pacific region is a key driver of the beauty supplements market. As economic growth continues in China, India, and Southeast Asian countries, consumers have more money to spend on high-quality beauty and wellness products. Increased disposable income allows consumers to invest in high-quality beauty supplements that promote skin health, anti-aging, and overall well-being. This trend is driving up demand for beauty supplements as people look to improve their appearance while also maintaining their health.

In July 2024, beauty supplement brands in Asia-Pacific reported significant sales growth, particularly in emerging markets with rising disposable income. Furthermore, the introduction of new beauty supplement formulations tailored to regional preferences, such as adaptogens and herbal ingredients, demonstrates the market's response to shifting consumer needs and purchasing power.

In April 2024, the Indian government announced tax breaks for companies investing in the health and wellness sector, promoting the expansion of beauty supplement businesses. These supportive economic measures are facilitating greater market expansion and accessibility for beauty supplements, which is consistent with the region's rising disposable incomes.

Competitive Landscape

The competitive landscape of the beauty supplements market is characterized by a mix of established brands and emerging players, each vying for market share through innovation, product diversification, and strategic partnerships. Companies are increasingly focusing on developing targeted supplements that address specific beauty concerns, such as anti-aging, skin hydration, and hair growth, leveraging natural ingredients and scientific formulations. Additionally, the rise of e-commerce and direct-to-consumer (DTC) platforms has intensified competition, as brands seek to engage consumers through personalized marketing and digital strategies. Sustainability and clean-label trends are also shaping the market, with companies emphasizing transparency and ethical sourcing to differentiate themselves in a crowded marketplace.

Some of the prominent players operating in the beauty supplements market include:

Amway

Asahi Group Holdings, Ltd.

HUM Nutrition, Inc.

Pfizer Inc.

Meiji Holdings Co., Ltd.

The Boots Company

Murad

BeautyScoop

NeoCell

Corporation

Lifes2good

Barbara Sturm

Vitabiotics Ltd.

Reserveage Nutrition Llc.

Love Beauty and Planet

Latest Developments

In August 2024, Nutrafol Introduced New Hair Growth Supplement: Nutrafol has introduced a new hair growth supplement specifically designed for women experiencing hair thinning due to hormonal changes. This product combines botanical ingredients with advanced nutrients to meet the specific needs of female consumers, reflecting a growing trend in personalized beauty supplements.

In July 2024, Olay, has introduced a new line of collagen supplements aimed at improving skin elasticity and reducing fine lines. This move reflects rising consumer interest in collagen-based beauty solutions and expands Olay's presence in the beauty supplement market.

In May 2024, the United States Food and Drug Administration (FDA) implemented new labeling requirements for dietary supplements, including beauty products. These regulations require clearer disclosures of ingredient sources and health claims, with the goal of increasing transparency and consumer trust in beauty supplements.

In April 2024, InnoNature introduced a new line of vegan beauty supplements made with plant-based ingredients. This launch addresses the growing demand for ethical and sustainable beauty solutions, while also expanding InnoNature's market presence in the European vegan segment.

Beauty Supplements Market, By Category

• Product Type:
• Collagen Supplements
• Vitamins and Minerals Supplements
• Omega Fatty Acids Supplements
• Antioxidant Supplements
• Amino Acid Supplements
• Form:
• Capsules/Tablets
• Powders
• Soft gels
• Liquid
• Ingredients:
• Natural and Organic Ingredients
• Synthetic Ingredients
• Collagen Sourced
• Marine
• Animal
• Plant Origins
• Region:
• North America
• Europe
• Asia-Pacific
• Latin America
• Middle East & Africa

TABLE OF CONTENTS

1. Introduction

• Market Definition
• Market Segmentation
• Research Methodology

2. Executive Summary

• Key Findings
• Market Overview
• Market Highlights

3. Market Overview

• Market Size and Growth Potential
• Market Trends
• Market Drivers
• Market Restraints
• Market Opportunities
• Porter's Five Forces Analysis

4. Beauty Supplements Market, By Product Type

• Collagen Supplements
• Vitamins and Minerals Supplements
• Omega Fatty Acids Supplements
• Antioxidant Supplements
• Amino Acid Supplements
• Others (Coenzyme Q10, Hyaluronic Acid, etc.)

5. Beauty Supplements Market, By Form

• Capsules/Tablets
• Powders
• Softgels
• Liquid

6. Beauty Supplements Market, By Ingredients

• Natural and Organic Ingredients
• Synthetic Ingredients
• Collagen Sourced from Marine/Animal/Plant Origins

7. Regional Analysis

• North America
• United States
• Canada
• Mexico
• Europe
• United Kingdom
• Germany
• France
• Italy
• Asia-Pacific
• China
• Japan
• India
• Australia
• Latin America
• Brazil
• Argentina
• Chile
• Middle East and Africa
• South Africa
• Saudi Arabia
• UAE

8. Market Dynamics

• Market Drivers
• Market Restraints
• Market Opportunities
• Impact of COVID-19 on the Market

9. Competitive Landscape

• Key Players
• Market Share Analysis

10. Company Profiles

• Amway
• Asahi Group Holdings, Ltd.
• HUM Nutrition Inc.
• Pfizer Inc.
• Meiji Holdings Co., Ltd.
• The Boots Company
• Murad
• BeautyScoop
• NeoCell Corporation
• Lifes2good
• Dr. Barbara Sturm
• Vitabiotics Ltd.
• Reserveage Nutrition Llc.
• Love Beauty and Planet

11. Market Outlook and Opportunities

• Emerging Technologies
• Future Market Trends
• Investment Opportunities

12. Appendix

• List of Abbreviations
• Sources and References