行动食品服务市场（按产品类型、顾客细分、经营模式和地区）：未来预测（2026-2032 年）

行动食品服务市场评估（2026-2032）

消费者对便利、灵活餐饮选择的需求不断增加随着都市化的加速，消费者忙碌的生活方式将推动对快速、便利餐饮解决方案的需求，使餐车和流动摊贩成为一个有吸引力的选择，预计到 2024 年将超过 59.9 亿美元，到 2032 年将达到 98.3 亿美元。

行动订餐应用程式、GPS 定位追踪以及非接触式支付等技术进步，都体现了它们提升顾客便利性并推动市场发展。此外，人们对独特、美味和健康食品的偏好不断变化，使得行动食品服务成为食品业一个充满活力且不断扩张的细分市场，预计 2026 年至 2032 年的复合年增长率将达到约 6.37%。

行动食品服务市场定义/概述

流动食品服务是指餐饮供应商使用餐车、餐车和拖车等移动交通工具，将餐点送到不同地点的顾客手中。这类服务通常用于都市区、节庆活动和商业区，提供快速方便的餐饮服务。他们提供种类繁多的餐饮选择，从快餐、街头小吃到精緻美食和特色菜餚，既能满足普通消费者的需求，也能满足小众餐饮市场的需求。得益于都市化、消费者对便利性的需求以及食品创新，流动食品服务的未来前景一片光明。

对方便快速的餐饮选择日益增长的需求是否会推动行动食品服务市场的发展？

对便利餐饮选择日益增长的需求是行动食品服务市场的主要驱动力。近年来，由于生活方式的改变、都市化以及现代生活的快节奏，这一趋势进一步加速。消费者，尤其是都市区，不仅寻求便捷取得的多样化优质食品，更希望获得优质的餐饮选择。根据美国餐饮协会2023年6月发布的报告，与疫情前相比，63%的成年人更有可能订购外带或外送服务。消费行为的这种变化为行动食品服务的蓬勃发展创造了有利环境。

2023年7月，百事公司宣布推出「Food for Good」倡议，该计划将在都市区部署餐车，快速配送供应不足的餐点。这些倡议表明，从科技公司到地方政府再到大型企业，一系列相关人员正在响应并支持行动食品服务市场的成长，而这一增长是由消费者对便利餐饮选择的需求所驱动的。

不断增加的监管障碍是否有助于行动食品服务市场成长？

日益严格的监管障碍可能成为行动食品服务市场成长的主要障碍。随着产业的发展，政府和地方政府不断加强监管，以确保食品安全、管理城市空间并解决交通问题。这些法规通常包括复杂的许可程序、健康和安全检查、分区规定、营业时间限制等等。对于经销商，尤其是规模较小的业者来说，应对这些法律规范可能既耗时又耗资。

此外，日益增多的法规会导致营运效率低、成本增加，进而降低盈利。遵守食品安全标准、废弃物管理和特定位置规则等法规需要在设备、培训、文件等方面进行大量投资。随着这些法规的增多，它们可能会提高新供应商的进入门槛，从而抑制市场创新和成长。虽然法规旨在确保品质和安全，但其日益复杂的特性可能会限制行动食品服务成功所需的灵活性和扩充性。

目录

第一章 引言

• 市场定义
• 细分市场
• 分析方法

第二章执行摘要

• 主要发现
• 市场概览
• 市集亮点

第三章市场概述

• 市场规模和成长潜力
• 市场趋势
• 市场驱动因素
• 市场限制
• 市场机会
• 波特五力分析

第四章 行动食品服务市场（依产品类型）

• 食物
• 饮料

第五章 行动食品服务市场依顾客细分

• 都市区专业人士
• 活动参与者
• 游客和休閒旅客
• 居住区

第六章 行动食品服务市场（依经营模式）

• 独立供应商
• 专利权
• 连锁餐厅

第七章区域分析

• 北美洲
• 美国
• 加拿大
• 墨西哥
• 欧洲
• 英国
• 德国
• 法国
• 义大利
• 亚太地区
• 中国
• 日本
• 印度
• 澳洲
• 拉丁美洲
• 巴西
• 阿根廷
• 智利
• 中东和非洲
• 南非
• 沙乌地阿拉伯
• 阿拉伯聯合大公国

第八章市场动态

• 市场驱动因素
• 市场限制
• 市场机会
• 感染疾病 -19对市场的影响

第九章 竞争态势

• 主要企业
• 市场占有率分析

第十章 公司简介

• Subway IP LLC
• Kogi BBQ（美国）
• 卢克龙虾控股有限公司（美国）
• 缅因龙虾（美国）
• 甜点卡车工厂（美国）
• Don Chow Tacos（美国）
• Baby's Badass Burgers（美国）
• 飞猪卡车（美国）
• 卞当（美国）

第十一章 市场展望与机会

• 新兴技术
• 未来市场趋势
• 投资机会

第十二章 附录

• 简称列表
• 来源和参考文献

Mobile Food Services Market Valuation - 2026-2032

Rising consumer demand for dining options that are both convenient and flexible. As urbanization accelerates, consumers' busy lifestyles prompt them to seek quick and convenient meal solutions, making food trucks and mobile vendors appealing options surpassing USD 5.99 Billion in 2024 and reaching USD 9.83 Billion by 2032.

Mobile ordering apps, GPS-enabled location tracking, and contactless payments are all examples of technological advancements that improve customer convenience and drive the market forward. Furthermore, changing food preferences for unique, gourmet, and health-conscious options have transformed mobile food services into a dynamic and expanding segment of the food industry is expected to grow at a CAGR of about 6.37% from 2026 to 2032.

Mobile Food Services Market: Definition/ Overview

Mobile food services are food and beverage providers that operate from mobile vehicles such as food trucks, carts, or trailers, providing on-the-go meals to customers in a variety of locations. These services are commonly used in urban areas, festivals, events, and business districts to provide quick, convenient meals. They provide a wide range of food options, from fast food and street food to gourmet and specialty cuisine, catering to both regular consumers and niche food markets. The future of mobile food services looks bright, thanks to urbanization, consumer demand for convenience, and food innovation.

Will Rising Demand for Convenient and Quick dining options Drive the Mobile Food Services Market?

The growing demand for convenient and quick dining options is a major driver in the mobile food services market. This trend has accelerated in recent years, driven by changing lifestyles, urbanization, and the fast pace of modern life. Consumers, particularly in urban areas, are looking for food options that are not only quick and easy to access, but also diverse and high-quality. According to a report released by the National Restaurant Association in June 2023, 63% of adults are more likely to order takeout or delivery food now than they were before the pandemic. This shift in consumer behavior has created a favorable environment for mobile food services to thrive.

In July 2023, PepsiCo announced the launch of its "Food for Good" initiative, which includes deploying food trucks in underserved urban areas to provide quick, nutritious meals. These developments demonstrate how various stakeholders, ranging from technology companies to local governments and major corporations, are responding to and fueling the growth of the mobile food services market, which is driven by consumer demand for convenient and quick dining options.

Will Growing Stringent Regulatory Hurdles Help the Growth of the Mobile Food Services Market?

Growing regulatory hurdles can significantly impede the growth of the mobile food services market. As the industry grows, governments and local authorities tighten regulations to ensure food safety, manage urban space, and address traffic issues. These regulations frequently include complex permitting procedures, health and safety inspections, zoning restrictions, and operating time limits. Navigating these regulatory frameworks can be time-consuming and costly for mobile food vendors, especially small operators who may lack the resources to keep up with changing laws.

Furthermore, increased regulations can lead to operational inefficiencies and higher costs, reducing profitability. Compliance with regulations, such as food safety standards, waste management, and location-specific rules requires a significant investment in equipment, training, and documentation. As these regulations tighten, the barriers to entry for new vendors rise, potentially stifling market innovation and growth. While regulations are intended to ensure quality and safety, their increasing complexity may limit the agility and scalability that mobile food services require to thrive.

Category-Wise Acumens

Will Rising Demand for Food Service Drive the Mobile Food Services Market?

The increasing demand for food service is expected to drive significant growth in the mobile food services market. This trend is largely driven by rising consumer demand for convenience and on-the-go dining options, as well as the growing popularity of food trucks and mobile kitchens. According to Verified Market Research, the global mobile food services market was worth approximately USD 5.9 Billion in 2023 and is projected to grow at a compound annual growth rate (CAGR) of 6.37% from 2026 to 2032. This surge is being driven by a shift in consumer behavior toward seeking diverse and unique dining experiences that mobile food services can provide, such as gourmet meals and specialty foods not typically found in traditional restaurants.

Furthermore, government initiatives are promoting this growth. In August 2024, The United States Small Business Administration (SBA) announced new grants to help small businesses, including mobile food services, with economic recovery and job creation. These developments suggest that the mobile food services market is well-positioned to capitalize on rising demand for flexible and convenient food options, as well as favorable regulatory and financial environments.

On the other hand, the drinks segment is expanding at the fastest rate, due to the growing popularity of mobile coffee, juice, and specialty beverage vendors. As consumers seek health-conscious and artisanal drink options, the drinks industry is expanding rapidly in both developed and emerging markets.

Will Rising Sakes through Independent Vendors Model Fuel the Mobile Food Services Market?

Rising sales through the independent vendor model are expected to drive the growth of the mobile food services market. Independent vendors benefit from flexibility, which enables them to respond quickly to consumer preferences and trends. These small-scale entrepreneurs frequently introduce innovative and unique food offerings, targeting niche markets that larger chains may overlook. In August 2023, the National Food Truck Association reported that independent food trucks in the United States saw a 15% increase in sales, driven by consumer demand for diverse and gourmet street food. Independent vendors can also operate in a variety of settings, from urban areas to local events and festivals, broadening their market reach.

In July 2024, the Canadian government announced new policies to reduce permit fees and streamline the food truck licensing process, with the goal of encouraging entrepreneurship and supporting small businesses. This regulatory relief is expected to increase the number of independent vendors entering the market, thereby contributing to its growth. As independent vendors gain popularity through social media marketing and partnerships with delivery platforms, their increasing sales will fuel the mobile food services market, positioning it as a key growth driver in the coming years.

However, the franchise industry is the fastest growing. As established restaurant brands expand into the mobile food space, franchises provide consistency and brand recognition, resulting in a loyal customer base. With rising consumer demand for convenient and familiar food options, more restaurant chains are embracing the mobile food model, resulting in rapid growth in the franchise segment.

Country/Region-wise

Will Rising Well-established Food Truck Culture in North America Drive the Mobile Food Services Market?

The well-established food truck culture in North America is a key driver of the mobile food services market. Food trucks have become a popular dining option in the United States, offering a diverse menu and low prices. This trend is fueled by consumers' growing desire for convenience, variety, and one-of-a-kind culinary experiences. According to an IBIS World report for 2023, the U.S. food truck industry has seen consistent growth, and this trend is expected to continue as cities such as Los Angeles, New York, and Austin embrace food trucks. Many operators are experimenting with fusion cuisines, gourmet offerings, and healthier alternatives, which will appeal to a wide range of consumers.

Government regulations have also helped to support the food truck industry. In June 2024, New York City passed legislation that reduced food truck permit requirements, allowing more vendors to enter the market. This move is expected to accelerate the expansion of mobile food services in July 2024, Technomic's research indicates that favorable policies, combined with increased use of mobile payment technologies, will continue to propel the food truck market. The established food truck culture, combined with new policies and technological advancements, establishes North America as a key player in the global mobile food services market.

Will Increasing Disposable Incomes in Asia-Pacific Propel the Mobile Food Services Market?

The rising disposable incomes in the Asia-Pacific region are a significant driver of the mobile food services market. As economic growth raises living standards in countries such as China, India, and Southeast Asia, consumers are more willing to spend on convenient and diverse food options, including those provided by mobile food services.

In April 2023, According to an Asian Development Bank report released, despite global economic challenges, the Asia-Pacific region's GDP is expected to grow by 4.8% in 2023, increasing to 4.9% in 2024. This economic growth translates directly into higher disposable incomes. In January 2023 in China, the National Bureau of Statistics reported that residents' per capita disposable income increased by 5.0% in real terms in 2022, reaching 36,883 yuan (approximately $5,700). This trend is shared by other rapidly developing economies in the region. As disposable incomes rise, consumers are more likely to try new cuisines and dining experiences, which directly benefits the mobile food services sector.

Competitive Landscape

The competitive landscape of the mobile food services market is characterized by a mix of local and regional food trucks, small to mid-sized enterprises, and independent mobile vendors. These players compete on factors like menu diversity, price, convenience, and location flexibility. Many smaller vendors leverage social media and mobile apps to attract customers, offering niche cuisines or specialty foods to differentiate themselves. Additionally, collaborations with local events, festivals, and pop-up markets have become essential for visibility and customer engagement.

Some of the prominent players operating in the mobile food services market include:

Subway IP LLC

Kogi BBQ

Luke's Lobster Holding LLC

Cousins Maine Lobster

Dessert Truck Works

Don Chow Tacos

Baby's Badass Burgers

Flying Pig Truck

Bian Dang

Latest Developments

In March 2024, Urban Eats, announced plans to open 50 new franchise locations in North America. The expansion is intended to capitalize on the growing demand for diverse and convenient dining options.

In February 2024, Foodie Wheels introduced a cutting-edge mobile ordering system, which improved customer interaction and streamlined order processing. The upgrade is part of the company's overall strategy to enhance user experience and operational efficiency.

In January 2024, Tasty Trails has formed alliances with local farmers to source fresh, organic ingredients. This move promotes local agriculture and meets the growing consumer demand for healthy, sustainable food options.

Mobile Food Services Market, By Category

• Type of Product:
• Food
• Drinks
• Clientele Group:
• Urban Professionals
• Attendees of the Event
• Travelers and Leisure Pursuers
• Residential places
• Business Model:
• Independent Vendors
• Franchises
• Restaurant Chains
• Region:
• North America
• Europe
• Asia-Pacific
• Latin America
• Middle East & Africa

TABLE OF CONTENTS

1. Introduction

• Market Definition
• Market Segmentation
• Research Methodology

2. Executive Summary

• Key Findings
• Market Overview
• Market Highlights

3. Market Overview

• Market Size and Growth Potential
• Market Trends
• Market Drivers
• Market Restraints
• Market Opportunities
• Porter's Five Forces Analysis

4. Mobile Food Services Market, By Type of Product

• Food
• Drinks

5. Mobile Food Services Market, By Clientele Group

• Urban Professionals
• Attendees of the Event
• Travelers and Leisure Pursuers
• Residential places

6. Mobile Food Services Market, By Business Model

• Independent Vendors
• Franchises
• Restaurant Chains

7. Regional Analysis

• North America
• United States
• Canada
• Mexico
• Europe
• United Kingdom
• Germany
• France
• Italy
• Asia-Pacific
• China
• Japan
• India
• Australia
• Latin America
• Brazil
• Argentina
• Chile
• Middle East and Africa
• South Africa
• Saudi Arabia
• UAE

8. Market Dynamics

• Market Drivers
• Market Restraints
• Market Opportunities
• Impact of COVID-19 on the Market

9. Competitive Landscape

• Key Players
• Market Share Analysis

10. Company Profiles

• Subway IP LLC
• Kogi BBQ (US)
• Luke's Lobster Holding LLC (US)
• Cousins Maine Lobster (US)
• DessertTruck Works (US)
• Don Chow Tacos (US)
• Baby's Badass Burgers (US)
• Flying Pig Truck (US)
• Bian Dang (US)

11. Market Outlook and Opportunities

• Emerging Technologies
• Future Market Trends
• Investment Opportunities

12. Appendix

• List of Abbreviations
• Sources and References