全球护手霜和护手霜市场按产品类型、成分、分销管道、地区和预测划分：

护手霜和护手霜的市场规模及预测

预计 2024 年护手霜和护手霜市场规模将达到 77 亿美元，到 2032 年将达到 158 亿美元，2026 年至 2032 年的复合年增长率为 9.4%。

护手霜和护手霜是滋润和保护双手、软化、保湿和滋养肌肤的护肤产品。

它用于手部，补充日常活动、恶劣天气和定期清洗所流失的水分。护手霜质地轻盈，吸收迅速，是日常使用的理想选择；而护手霜质地较厚，能提供更广泛的保湿，更适合夜间使用，或用于治疗干燥或老龄化等特定皮肤状况。

由于医疗技术的进步和消费者偏好的转变，预计护手霜和护手霜将越来越受欢迎。这包括植物来源、透明质酸和抗衰老物质等成分的改进，以增强保湿和活肤功效。此外，为了满足消费者的环保意识，人们对永续包装解决方案和环保配方的兴趣也日益浓厚。

随着世界各地护肤习惯的不断扩展，护手霜和护手霜在保持双手健康、湿润的同时有效满足特定的护肤需求方面将变得越来越重要。

护手霜和护手乳的市场动态

影响全球护手霜和护手霜市场的关键市场动态是：

关键市场驱动因素

皮肤病和皮肤干燥问题日益普遍：皮肤病，尤其是手部皮肤病，日益普遍，是护手霜和护手霜市场的主要驱动力。根据美国皮肤病学会的数据，美国约有3,160万人患有湿疹，约占总人口的10%。根据美国国家湿疹协会的数据，手部湿疹影响约10%的美国人口。如此高的盛行率导致对专门的护手解决方案的需求不断增长，这些解决方案可以解决各种皮肤问题，缓解皮肤干燥和刺激。

手部卫生意识增强，洗手频率增加：新冠疫情提高了人们对手部卫生的意识，导致洗手和消毒措施的增加。根据美国疾病管制与预防中心的数据，疫情期间美国美国的洗手率上升了36%。洗手频率的增加导致皮肤干燥和刺激感增加，从而推动了对手部保湿产品的需求。根据英敏特2021年的一项调查，55%的美国受访者表示，由于洗手和消毒频率的增加，他们增加了护手霜的使用量。

美容与个人护理趋势：美容与个人护理趋势正转向自我护理和健康，推动了对护手霜和护手霜的需求。这些产品不仅能保持双手柔软水嫩，也被视为日常护肤的一部分。抗衰老配方、天然成分以及针对特定皮肤状况的产品尤其受到寻求有效、有针对性护肤方案的消费者的青睐。

环境和成分透明度：越来越多的消费者青睐天然和永续成分的产品，影响着市场。不含刺激性化学物质、对羟基苯甲酸酯和人工香料的护手霜和乳霜越来越受欢迎。注重开放采购、生产技术和环保包装的品牌在註重环保的消费者中越来越受欢迎，他们在购买决策中优先考虑健康和永续性。

主要挑战

竞争与饱和：市场竞争激烈，许多品牌与产品争相吸引消费者的注意。这种饱和使得新参与企业难以脱颖而出，难以赢得市场占有率。现有品牌必须不断创新，并在行销上投入资金，才能保持竞争力。

成分安全与资讯：消费者越来越要求了解护肤产品中所用成分的资讯。他们越来越担心某些添加剂的毒性化学物质、过敏原以及对环境的影响。品牌必须在合规性与消费者对天然、有机和低致敏性配方的需求之间取得平衡。

价格敏感度和经济因素：护手霜和护手霜的价格波动很大，消费者对价格非常敏感，尤其是在经济低迷时期。平衡产品品质和价格对于品牌保持竞争力至关重要。通货膨胀和原材料成本波动等经济因素可能会影响定价策略和盈利。

健康与安全要求：满足严格的健康与安全要求可能颇具挑战性，尤其是在法律规范多样化的全球市场中。为了保持法规并保障客户安全，品牌必须管理一系列围绕产品配方、标籤和广告的复杂规则。

主要趋势

对天然和有机产品的需求：越来越多的消费者青睐采用天然和有机成分的护手霜和乳霜。不含对羟基苯甲酸酯、硫酸盐和人工香料的产品因其安全性和环境永续性而越来越受欢迎。为了满足这项需求，各大品牌纷纷提案植物萃取物、植物来源和环保包装。

抗衰老和特殊配方：市场上具有抗衰老功效和特殊配方的护手霜数量正在增加，这些配方可解决特定的皮肤问题，例如干燥、敏感性皮肤、老龄化斑等。消费者正在寻找不仅能保湿而且还具有抗衰老功效的产品，例如具有促进胶原蛋白生成的胜肽、透明质酸和具有嫩肤功效的维生素。

数位化与电商成长：护手霜和乳霜市场正迅速转向网路购物和数位平台。越来越多的品牌开始采用电商技术，以接触更多受众、与顾客互动并提供个人化的购买体验。虚拟试穿、订阅服务和社群媒体行销正成为数位时代企业策略的关键要素。

包装创新与永续性：护手霜和护手霜企业正朝着更永续的包装方向发展。为了减少对环境的影响，各大品牌纷纷提供填充用，使用可回收材料，并减少塑胶废弃物。真空帮浦和生物分解性材料等包装设计创新，正受到注重环保、寻求永续选择的消费者的青睐。

目录

第一章 引言

• 市场定义
• 市场区隔
• 调查方法

第二章执行摘要

• 主要发现
• 市场概览
• 市集亮点

第三章市场概述

• 市场规模和成长潜力
• 市场趋势
• 市场驱动因素
• 市场限制
• 市场机会
• 波特五力分析

第四章 护手霜和护手霜市场（依产品类型）

• 护手霜
• 护手霜

第五章 护手霜及护手乳市场（依成分）

• 天然/有机
• 无香/低过敏性
• 抗衰老

第六章 护手霜和护手霜市场（依分销管道）

• 零售商
• 网路零售
• 专卖店

第七章 护手霜和护手乳市场（按地区）

• 北美洲
• 美国
• 加拿大
• 墨西哥
• 欧洲
• 英国
• 德国
• 法国
• 义大利
• 亚太地区
• 中国
• 日本
• 印度
• 澳洲
• 拉丁美洲
• 巴西
• 阿根廷
• 智利
• 中东和非洲
• 南非
• 沙乌地阿拉伯
• 阿拉伯聯合大公国

第八章市场动态

• 市场驱动因素
• 市场限制
• 市场机会
• COVID-19 市场影响

第九章 竞争态势

• 主要企业
• 市场占有率分析

第十章 公司简介

• Unilever
• Johnson and Johnson
• Procter and Gamble
• L'Oreal
• Beiersdorf
• Colgate-Palmolive
• Kao
• Henkel
• LVMH Moet Hennessy

第十一章 市场展望与机会

• 新兴技术
• 未来市场趋势
• 投资机会

第十二章 附录

• 简称列表
• 来源和参考文献

Hand Lotion And Hand Cream Market Size And Forecast

Hand Lotion Hand Cream Market size was valued at USD 7.7 Billion in 2024 and is projected to reach USD 15.80 Billion by 2032, growing at a CAGR of 9.4% from 2026 to 2032.

Hand lotion and cream are skincare products that moisturize and protect the hands, leaving the skin soft, moisturized, and nourished.

They are used to the hands to replenish moisture lost during everyday activity, exposure to harsh weather, or regular cleaning. Hand lotions have a lighter texture and are rapidly absorbed, making them ideal for daily usage. Hand creams, on the other hand, are thicker and give more extensive moisturization, making them ideal for nightly usage or for treating specific skin conditions such as dryness or aging.

Hand lotion and hand cream are predicted to grow in popularity as healthcare technology advances and customer preferences shift. This includes advancements in components like as plant-based extracts, hyaluronic acid, and anti-aging substances. To improve moisturizing and skin rejuvenation properties. Furthermore, customers are increasingly interested in sustainable packaging solutions and eco-friendly compositions that match with their environmental consciousness.

As skincare routines expand around the world, hand lotions and creams will become increasingly important in maintaining healthy, moisturized hands while efficiently addressing specific skincare needs.

Global Hand Lotion &Hand Cream Market Dynamics

The key market dynamics that are shaping the global hand lotion &hand cream market include:

Key Market Drivers:

Increasing Prevalence of Skin Diseases and Dry Skin Problems: The increasing prevalence of skin disorders, particularly those affecting the hands, is a major driver of the hand lotion and hand cream market. According to the American Academy of Dermatology Association, eczema affects around 31.6 million people in the United States, or about 10% of the population. According to the National Eczema Association, hand eczema affects around 10% of the United States population. These high prevalence rates lead to the increased demand for specialized hand care solutions that address a variety of skin diseases and alleviate dry, irritated skin.

Growing Awareness of Hand Hygiene and Increasing Hand Washing: The COVID-19 epidemic has raised awareness about hand hygiene, resulting in greater hand washing and sanitizing measures. During the pandemic, handwashing rates among adults in the United States increased by 36%, according to the Centers for Disease Control and Prevention. The increased use of hand washing has resulted in increased skin dryness and irritation, driving demand for hand moisturizing solutions. According to a Mintel survey performed in 2021, 55% of US respondents said they used hand cream more frequently as a result of more hand washing and sanitizing.

Beauty and Personal Care Trends: Beauty and personal care trends are shifting towards self-care and wellbeing, which is boosting demand for hand lotions and creams. These products are regarded not only as necessary for keeping hands soft and supple, but also as part of a larger skincare regimen. Anti-aging formulations, natural ingredients, and products designed to address specific skin conditions are especially popular among consumers looking for effective and targeted skincare solutions.

Environmental and Ingredient Transparency: The market is being influenced by consumers' growing preference for products made with natural and sustainable components. Hand lotions and creams free of harsh chemicals, parabens, and artificial perfumes are gaining popular. Brands that emphasize openness in sourcing and production techniques, as well as eco-friendly packaging, are gaining popularity among environmentally concerned consumers that prioritize health and sustainability in their purchasing decisions.

Key Challenges:

Competition and Saturation: The market is extremely competitive, with various brands and items competing for consumers' attention. This saturation makes it difficult for new entrants to distinguish themselves and obtain market share. Established brands must constantly innovate and spend in marketing to keep their position.

Ingredient Safety and Information: Consumers are increasingly demanding information about the substances used in skincare products. There is rising worry about the toxic chemicals, allergies, and environmental impact of particular additives. Brands must balance regulatory compliance with consumer demands for natural, organic, and hypoallergenic formulas.

Price Sensitivity and Economic Factors: Prices for hand lotions and creams vary greatly, and consumers are frequently price-sensitive, particularly during economic downturns. Balancing product quality and price is critical for brands to stay competitive. Economic issues like as inflation and shifting raw material costs have an impact on pricing strategies and profitability.

Health and Safety Requirements: Complying with severe health and safety requirements is difficult, especially in worldwide markets with diverse regulatory frameworks. To maintain legal compliance and customer safety, brands must manage complicated rules governing product formulation, labeling, and advertising claims.

Key Trends:

Demand for Natural and Organic Products: Consumers are increasingly preferring hand lotions and creams made with natural and organic components. Products free of parabens, sulfates, and artificial perfumes are becoming increasingly popular because to their perceived safety and environmental sustainability. To address this desire, brands are offering botanical extracts, plant-based oils, and eco-friendly packaging options.

Anti-Aging and Specialized Formulations: The market is seeing an increase in anti-aging hand creams and specialized formulations that address specific skin conditions such as dryness, sensitivity, and age spots. Consumers are looking for products that provide not just moisture but also anti-aging effects, such as collagen-boosting peptides, hyaluronic acid, and vitamins with skin-rejuvenating characteristics.

Digitalization and E-commerce Growth: The hand lotion and hand cream market has hastened its transition to online shopping and digital platforms. Brands are increasingly relying on e-commerce methods to reach a larger audience, improve customer interaction, and provide personalised purchasing experiences. Virtual try-ons, subscription services, and social media marketing are becoming important components of company strategies in the digital age.

Packaging Innovation and Sustainability: The hand lotion and hand cream business is moving toward more sustainable packaging alternatives. To reduce their environmental impact, brands are providing refillable solutions, using recyclable materials, and reducing plastic waste. Packaging design innovations, such as airless pumps and biodegradable materials, are gaining popularity among environmentally concerned consumers looking for sustainable options.

Global Hand Lotion & Hand Cream Market Regional Analysis

Here is a more detailed regional analysis of the global hand lotion & hand cream market:

North America:

Hand care products are in high demand in North America, notably the United States, due to the frequency of skin disorders and dermatological concerns. According to the American Academy of Dermatology Association, eczema affects around 31.6 million people in the United States, or roughly 10% of the population. According to the National Eczema Association, hand eczema affects around 10% of the United States population. This high prevalence of skin problems increases demand for specialized hand lotions and creams, resulting in market growth in the region.

The North American region's expanding elderly population drives demand for hand lotions and creams. According to the United States Census Bureau, the number of Americans aged 65 and up is expected to nearly double, from 52 million in 2018 to 95 million by 2060. By 2030, all baby boomers will be beyond the age of 65, increasing the elderly population to one in every five citizens. Older folks tend to have drier skin and require more extensive moisturizing products, such as hand creams. According to the American Academy of Dermatology, more than 85% of older persons experience "winter itch," which is caused by dry skin, further driving the demand for hand care products.

Asia Pacific:

Asia Pacific is seeing a considerable increase in skincare awareness, especially among younger groups. According to Euromonitor International, the Asia Pacific skincare market was valued at $84.8 billion in 2022 and is expected to rise at a CAGR of 6.5% between 2023 and 2028. In China alone, the hand care category of the beauty and personal care industry increased by 11.2% in 2022, reaching $1.3 billion. This greater awareness is leading to increased use of hand care products such as lotions and creams.

Rapid economic expansion in Asia Pacific has resulted in rising disposable incomes and an expanding middle class. According to the World Bank, the middle class in East Asia and the Pacific has increased from 500 million in 2002 to more than 2 billion by 2022. In India, the average household income is predicted to treble between 2005 and 2025, reaching $18,500 per year. This economic expansion is directly related to increasing spending on personal care items such as hand lotions and creams. According to a Nielsen survey, 58% of Asian Pacific consumers said they will spend more on premium personal care items in 2022 than the previous year.

Global Hand Lotion & Hand Cream Market: Segmentation Analysis

The Global Hand Lotion &Hand Cream Market is segmented on the basis of By Product Type, By, By Ingredients, By Distribution Channel and By Geography.

Global Hand Lotion &Hand Cream Market, By Product Type

• Hand Lotions
• Hand Creams

Based on Product Type, the Global Hand Lotion & Hand Cream Market is segmented into Hand Lotions, Hand Creams. Hand creams are the preferred product type due to their thick consistency and moisturizing properties, appealing to consumers seeking deeper hydration and skin protection. Hand lotions are the fastest-growing segment due to their lighter texture, quick absorption, and versatility in daily use, driven by increasing consumer awareness of skincare routines and hygiene practices.

Global Hand Lotion &Hand Cream Market, By Ingredients

• Natural/Organic
• Fragrance-Free/Hypoallergenic
• Anti-Aging

Based on Ingredients, the Global Hand Lotion & Hand Cream Market is segmented into Natural/Organic, Fragrance-Free/Hypoallergenic, and Anti-Aging. The natural/organic ingredients segment is gaining market share due to health and wellness awareness and preference for safer, more environmentally friendly products. The anti-aging segment is rapidly growing, driven by global aging populations and the desire for anti-aging products with retinol, peptides, and vitamins.

Global Hand Lotion & Hand Cream Market, By Distribution Channel

• Retail Stores
• Online Retail
• Specialty Stores

Based on Distribution Channel, the Global Hand Lotion & Hand Cream market is segmented into Retail Stores, Online Retail, and Specialty Stores. Retail stores dominate the hand lotion and hand cream market due to their physical presence and direct product inspection. Online retail, driven by internet penetration and convenience, is the fastest-growing segment, offering a wide selection of products, price comparisons, reviews, and online purchases, contributing to global sales growth.

Global Hand Lotion & Hand Cream Market, By Geography

• North America
• Europe
• Asia Pacific
• Rest of the World
• On the basis of Geography, the Global Hand Lotion & Hand Cream market are classified into North America, Europe, Asia Pacific, and Rest of World. North America currently dominates the market due to significant consumer awareness of skincare products, as well as a strong demand for luxury and organic formulas. Meanwhile, the Asia Pacific area is expanding the fastest, driven by increased disposable incomes, urbanization, and a growing emphasis on personal grooming in nations such as China, India, and Japan. This expansion is aided by expanded retail channels and a growing trend in the region for skincare and beauty routines.

Key Players

The "Global Hand Lotion & Hand Cream Market" study report will provide valuable insight with an emphasis on the global market. The major players in the market are Unilever, Johnson and Johnson, Procter and Gamble, L'Oreal, Beiersdorf, Kao, Henkel, LVMH Moet Hennessy, Colgate-Palmolive.

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with its product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.

• Global Hand Lotion & Hand Cream Market: Recent Developments
• In March 2024, L'Occitane, a significant participant in the hand care business, has introduced a breakthrough eco-friendly packaging for their best-selling hand cream brand. The new packaging is comprised entirely of recycled ocean plastic sourced from Southeast Asia's coastal locations. This project not only answers rising consumer demand for ecological products, but it also helps to combat marine pollution. L'Occitane claimed that pre-orders for the new packaging were 200% more than expected, demonstrating considerable consumer interest in environmentally conscious personal care products.
• In January 2024, SkinTech launched an AI-powered app that evaluates users' skin type, lifestyle, and environmental factors to offer individualized hand care routines and products. The app employs smartphone camera technology to assess skin condition and offers personalized advice on moisturizing frequency and product selection. Within the first month of availability, the app had over 500,000 downloads, indicating a substantial market demand in personalised skincare products for hands.
• In November 2023, Neutrogena has launched a new line of hand lotions enriched with natural antibacterial components including tea tree oil and manuka honey. This product line intends to address the increasing attention on hand cleanliness during the pandemic while also fulfilling consumer desire for natural ingredients. The company said that the new line gained 15% of the hand cream market share in the first quarter of introduction, indicating a positive market reception.
• In July 2023, Shiseido, a Japanese beauty business, has introduced a specialist hand care line to target skin concerns associated with increased touchscreen device use. The items claim to guard against blue light damage and deliver extra moisture to parts of the hand that are frequently exposed to smartphones. Within two months of its release, the product line had become the best-selling hand care item in major Asian markets such as Japan, South Korea, and Singapore, revealing a new niche in the hand care industry driven by modern technology use.

TABLE OF CONTENTS

1. Introduction

• Market Definition
• Market Segmentation
• Research Methodology

2. Executive Summary

• Key Findings
• Market Overview
• Market Highlights

3. Market Overview

• Market Size and Growth Potential
• Market Trends
• Market Drivers
• Market Restraints
• Market Opportunities
• Porter's Five Forces Analysis

4. Hand Lotion And Hand Cream Market, By Product Type

• Hand Lotions
• Hand Creams

5 Hand Lotion And Hand Cream Market, By Ingredients

• Natural/Organic
• Fragrance-Free/Hypoallergenic
• Anti-Aging

6 Hand Lotion And Hand Cream Market, By Distribution Channel

• Retail Stores
• Online Retail
• Specialty Stores

7. Regional Analysis

• North America
• United States
• Canada
• Mexico
• Europe
• United Kingdom
• Germany
• France
• Italy
• Asia-Pacific
• China
• Japan
• India
• Australia
• Latin America
• Brazil
• Argentina
• Chile
• Middle East and Africa
• South Africa
• Saudi Arabia
• UAE

8. Market Dynamics

• Market Drivers
• Market Restraints
• Market Opportunities
• Impact of COVID-19 on the Market

9. Competitive Landscape

• Key Players
• Market Share Analysis

10. Company Profiles

• Unilever
• Johnson and Johnson
• Procter and Gamble
• L'Oreal
• Beiersdorf
• Colgate-Palmolive
• Kao
• Henkel
• LVMH Moet Hennessy

11. Market Outlook and Opportunities

• Emerging Technologies
• Future Market Trends
• Investment Opportunities

12. Appendix

• List of Abbreviations
• Sources and References