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市场调查报告书
商品编码
1845732
全球黑巧克力市场规模(按类型、产品、分销管道、区域范围和预测)Global Dark Chocolate Market Size By Type, By Product, By Distribution Channel, By Geographic Scope And Forecast |
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预计 2024 年黑巧克力市场规模将达到 706.9 亿美元,2031 年将达到 1,261.3 亿美元,2024 年至 2031 年的复合年增长率为 8.28%。
黑巧克力是指可可固态和可可脂含量较高,且不含乳固态的巧克力。黑巧克力口味浓郁醇厚,通常指可可固态含量在43%或以上的巧克力,可可固态含量越高,巧克力风味越浓。
黑巧克力因其独特的风味和健康益处而广受欢迎,常用于各种烹饪用途、巧克力棒和松露等糖果甜点以及作为各种甜点的涂层。
此外,黑巧克力在烘焙中很受欢迎,可以为蛋糕、布朗尼和饼干增添浓郁的口感,并且经常用于酱汁、慕斯和甘纳许,为甜味和咸味菜餚增添深度。
影响黑巧克力市场的主要市场动态是:
人们对黑巧克力的健康意识和益处日益增强:人们对黑巧克力潜在健康益处的认识日益加深,这推动了市场扩张。由于黑巧克力的高可可含量和相关的健康益处,消费者对黑巧克力的兴趣日益浓厚。根据美国糖果甜点协会 (NCA) 的一项调查,72% 的消费者认为巧克力是营养饮食的一部分。此外,调查还发现,88% 的美国人认为巧克力是偏好的食物,应该适量食用。
高端有机黑巧克力产品需求不断增长:消费者越来越追求高品质高端黑巧克力产品,尤其是采用有机和符合道德标准的原料製成的产品。根据国际可可组织 (ICCO) 的数据,预计2019年至2024年全球有机巧克力产业的复合年增长率将达到2.5%。此外,《食品产品行销杂誌》发表的一项调查发现,68%的消费者愿意为有机巧克力产品支付更多费用。
新兴国家黑巧克力市场扩张:受可支配收入成长和消费者偏好变化的推动,黑巧克力市场在新兴经济体(尤其是亚太地区和拉丁美洲)迅速扩张。根据Euromonitor International)的数据,预计2021年至2026年期间中国黑巧克力销量的复合年增长率将达到11.3%。同样,预计印度黑巧克力市场同期的复合年增长率将达到8.5%。
主要挑战
消费者认知度有限:消费者对黑巧克力相对于其他巧克力的健康益处缺乏了解,这是市场发展的限制因素。儘管黑巧克力号称有益健康,但许多消费者并不清楚这些益处,他们更喜欢牛奶巧克力等更熟悉、更甜的产品。这种认知度的缺乏阻碍了黑巧克力市场的发展,尤其是在健康食品教育仍在发展的新兴国家。
供应链中断:由于可可生产国的供应链中断和政治不稳定,黑巧克力市场面临挑战。这些问题造成了供应限制,限制了生产能力,并导致市场上产品供应不稳定。这种不可预测性给依赖持续可可供应的生产商带来了挑战,限制了他们满足客户需求和维持市场地位的能力。
主要趋势:
消费者对有机和符合道德标准的产品需求日益增长:消费者对健康问题的意识日益增强,导致他们更偏好采用永续生产方式和有机原料製成的黑巧克力。这一趋势不仅满足了消费者对更健康解决方案日益增长的需求,也符合注重环保的消费者的理念,促使企业扩大有机产品线并获得相应的认证。
电商的兴起:线上购物的便利性改变了消费者的购买习惯,尤其是在新冠疫情爆发以来。消费者选择线上购买黑巧克力,是因为线上选择丰富、价格比较便捷,而且足不出户就能买到多个品牌的产品。这一趋势促使製造商制定强而有力的电商策略,以触及更多消费者并提升客户参与度。
高端手工黑巧克力产品日益普及:消费者愿意为高品质、独特口味和独家产品支付更高的价格。这一趋势源自于消费者对奢华产品以及更丰富味觉体验的偏好。因此,製造商正在开发新的质地、口味和包装,以吸引眼球敏锐的消费者,进一步推动市场成长。
Dark Chocolate Market size was valued at USD 70.69 Billion in 2024 and is projected to reach USD 126.13 Billion by 2031, growing at a CAGR of 8.28% from 2024 to 2031.
Dark chocolate is defined as chocolate that has a high percentage of cocoa solids and cocoa butter, but no milk solids. It is distinguished by its rich, powerful flavor and is frequently classified as containing at least 43% cocoa solids, with higher percentages indicating a stronger chocolate taste.
Dark chocolate is commonly used in a variety of culinary applications due to its distinct flavor profile and health advantages. It is often used in confectionery products including chocolate bars and truffles, as well as a coating for a variety of desserts.
Furthermore, dark chocolate is popular in baking because it adds richness to cakes, brownies, and cookies. It is also commonly used in sauces, mousses, and ganaches, which add depth to both sweet and savory dishes.
The key market dynamics that are shaping the dark chocolate market include:
Growing Health Awareness and Perceived Benefits of Dark Chocolate: The rising knowledge of dark chocolate's potential health advantages is propelling market expansion. Consumers are growing interested in dark chocolate because of its greater cocoa content and accompanying health benefits. According to a National Confectioners Association (NCA) survey, 72% of consumers believe that chocolate may be part of a nutritious diet. Furthermore, the research says that 88% of Americans believe chocolate is a delicacy that should be consumed in moderation.
Rising Demand for Premium and Organic Dark Chocolate Products: Consumers increasingly demand high-quality, premium dark chocolate products, particularly those that are organic and ethically sourced. According to the International Cocoa Organization (ICCO), the worldwide organic chocolate industry is predicted to increase at a 2.5% CAGR from 2019 to 2024. Furthermore, a survey published in the Journal of Food Products Marketing discovered that 68% of consumers are willing to spend more for organic chocolate goods.
Expanding Dark Chocolate Market in Emerging Economies: The dark chocolate market is expanding rapidly in emerging economies, particularly Asia-Pacific and Latin America, as disposable incomes rise and consumer preferences shift. According to Euromonitor International, the compound annual growth rate (CAGR) for dark chocolate sales in China is expected to be 11.3% between 2021 and 2026. Similarly, the dark chocolate market in India is predicted to develop at an 8.5% CAGR during the same period.
Key Challenges:
Limited Consumer Awareness: Consumer understanding of the health benefits of dark chocolate in comparison to other chocolate types is a constraint for the market. Despite its supposed health benefits, many consumers are unaware of them, leading to a preference for more familiar and sweeter products such as milk chocolate. This lack of understanding stifles market growth for dark chocolate, especially in emerging nations where education on healthy foods is still developing.
Supply Chain Disruptions: The dark chocolate market is facing challenges due to supply chain disruptions and political instability in cocoa-producing nations. Such issues cause supply constraints, which limit production capacities and result in uneven product availability in the market. This unpredictability poses issues for producers who rely on continuous cocoa supply, limiting their capacity to meet customer demand and preserve market position.
Key Trends:
Increasing Consumer Demand for Organic and Ethically Sourced Products: The growing consumer awareness of health issues has led to a preference for dark chocolate manufactured using sustainable processes and organic ingredients. This trend not only addresses the growing demand for healthier solutions but also coincides with the beliefs of environmentally conscious consumers, driving businesses to extend their organic product lines and gain applicable certifications.
Rise of E-Commerce: The simplicity of online buying has changed customer purchase habits, particularly since the COVID-19 epidemic. Consumers are increasingly choosing to buy dark chocolate online due to the larger assortment, ease of price comparison, and access to multiple brands from the comfort of their own homes. This trend has prompted manufacturers to establish strong e-commerce strategies to reach a larger audience and increase customer involvement.
Growing Trend for Premium and Artisanal Dark Chocolate Products: Customers are willing to spend more for high-quality, distinctive flavors, and limited-edition products. This trend is driven by a desire for luxury and a preference for products that offer a more complex taste experience. As a result, manufacturers are developing new textures, flavors, and packaging to entice discerning customers, further boosting market growth.
Here is a more detailed regional analysis of the dark chocolate market:
Europe:
According to Verified Market Research, Europe region is estimated to dominate the dark chocolate market over the forecast period. European customers are becoming more health-conscious, and they are gravitating toward dark chocolate because of its purported health benefits and lower sugar content. A study published in the European Journal of Preventive Cardiology discovered that European people who ate dark chocolate more than five times per week had a 57% lower risk of coronary heart disease than those who did not eat chocolate. According to Euromonitor International, this type of study helped to raise dark chocolate sales by 15% in major European countries between 2016 and 2021.
Furthermore, Europe has a strong artisanal and handmade chocolate industry, with a particular emphasis on high-cocoa content dark chocolates, which is driving market expansion and innovation. According to the International Cocoa Organization (ICCO), the number of European bean-to-bar chocolate makers has expanded by 300% in the last decade. Furthermore, the Fine Chocolate Industry Association discovered that 72% of European artisan chocolate manufacturers specialize in dark chocolate variants, contributing to the region's dominance in the dark chocolate market.
North America:
North America is estimated to exhibit substantial growth within the market during the forecast period. North American consumers are becoming more aware of the possible health benefits of dark chocolate consumption, resulting in significant market growth. According to a National Confectioners Association (NCA) survey, 72% of American consumers feel chocolate can be part of a healthy diet. According to the same survey, sales of dark chocolate in the United States increased by 18% between 2018 and 2022, exceeding the growth in milk chocolate. Also, a study published in the Journal of the American Heart Association discovered that frequent dark chocolate consumption was connected with an 8% lower risk of heart disease among U.S. adults, adding to consumer interest.
Furthermore, the development of distribution channels, such as e-commerce and specialized stores, together with product advancements, is driving the dark chocolate market in North America. According to data from the United States Census Bureau, e-commerce sales of confectionery products, particularly dark chocolate, increased by 43.7% in 2020 over the previous year. The Food and Drug Administration (FDA) forecasts a 35% rise in new dark chocolate product registrations between 2018 and 2022, showing tremendous innovation in the market. Also, the Fine Chocolate Industry Association discovered that 68% of North American chocolate makers developed new dark chocolate products with unique flavors or beneficial additives in the last two years.
Asia Pacific:
The Asia Pacific region is estimated to exhibit the highest growth within the market during the forecast period. The Asia-Pacific region's middle class is rapidly expanding, resulting in increasing disposable incomes and increased spending on premium food products such as dark chocolate. According to the World Economic Forum, Asia Pacific's middle class is predicted to grow to 3.5 billion by 2030, accounting for 65% of the global middle-class population. According to Euromonitor International, this generational transition contributed to a 13% year-on-year increase in premium chocolate sales in the region from 2019 to 2023.
Furthermore, the entry and expansion of Western chocolate companies, combined with local adaptations to suit Asian tastes, is propelling the dark chocolate market in the region. The Asia Pacific Food Industry reported that the number of dark chocolate product releases in the region climbed by 125% between 2015 and 2022. According to the Japan Chocolate and Cocoa Association, dark chocolate sales in Japan have increased at an average annual rate of 8.5% since 2019, with overseas brands accounting for 60% of the growth.
The Dark Chocolate Market is segmented based on Type, Product, Distribution Channel, and Geography.
Based on Type, the market is segmented into 70% Cocoa, 75 % Cocoa, 80% Cocoa, and 90% Cocoa. The 70% cocoa dark chocolate segment is estimated to dominate the dark chocolate market during the forecast period. Dark chocolate with a cocoa content of roughly 50%, including 70% cocoa dark chocolate, reduces the risk of cardiovascular disease and improves blood circulation. It also contains bioactive elements that help to maintain healthy, beautiful skin. These factors are driving up demand for 70% cocoa dark chocolate, which is predicted to grow at the fastest CAGR during the forecast period.
Bitter Chocolate
Pure Bitter Chocolate
Semi-Sweet Chocolate
Organic Dark Chocolate
Inorganic Dark Chocolate
Based on Product, the market is segmented into Bitter Chocolate, Pure Bitter Chocolate, Semi-Sweet Chocolate, Organic Dark Chocolate, and Inorganic Dark Chocolate. The organic dark chocolate segment is estimated to dominate the dark chocolate market. This dominance is driven by rising customer demand for healthier, ethically sourced products, as well as increased knowledge of the health advantages of dark chocolate. As customers value organic options, manufacturers are extending their offers in this segment, cementing their market leadership.
Online Sales
Departmental Stores
Pharmaceutical and Confectionary Stores
Trade Specialty Stores
Based on the Distribution Channel, the market is divided into Online Sales, Departmental Stores, Pharmaceutical & Confectionary Stores, and Trade Specialty Stores. The departmental store segment is estimated to dominate the market over the forecast period. This channel is popular among people looking for quick snacks or treats because of its ubiquitous accessibility and ability to accommodate impulse purchases. This segment's growth is being driven by an expanding working population and increased health consciousness, which encourages customers to choose dark chocolate as a healthier option when on the go.
North America
Europe
Asia Pacific
Rest of the World
Based on Geography, the Dark Chocolate Market is classified into North America, Europe, Asia Pacific, and the Rest of the World. Europe region is estimated to dominate during the forecasted period owing to strong customer preference for high-quality chocolate products and rising demand for dark chocolate variants. The region's rich chocolate tradition, as well as the existence of various well-known brands, help to cement its dominance. Furthermore, increased health consciousness and the appeal of premium and artisanal chocolates drive market growth in Europe, cementing its position as the leading segment globally.
Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.