全球宠物服饰市场规模：按类型、宠物数量、使用的材料、地区和预测

宠物服饰市场规模及预测

预计 2024 年宠物服饰市场规模将达到 52.6 亿美元，2031 年将达到 72 亿美元，2024 年至 2031 年的复合年增长率为 4%。

宠物服饰是专为动物（尤其是猫狗）设计的服装。夹克、毛衣、衬衫和服装能提供温暖、保护和时尚感。宠物服饰范围广泛，既有实用性（例如防风雨），也有美观（例如提升宠物外观并展现饲主风格）。

宠物服装为宠物提供温暖、安全和时尚的穿着体验。它能保护宠物免受恶劣天气的侵袭，促进伤口癒合，并最大程度地减少除毛和过敏。时尚的设计也能让宠物脱颖而出，同时展现饲主的个性。总而言之，它能提升宠物的舒适度和外观。

具有健康监测功能的智慧型穿戴装置、适应各种天气条件的气候适应性材料以及透过精緻面料提升舒适度，都是宠物服装未来的潜在应用。此外，可客製化设计和环保解决方案预计将受到青睐，这不仅反映了宠物的功能需求，也反映了宠物饲主不断变化的偏好。

全球宠物服饰市场动态

影响全球宠物服饰市场的关键市场动态如下：

关键市场驱动因素

宠物人性化：越来越多的宠物饲主将宠物视为家人，这导致他们在服装和其他宠物用品上的支出增加。这种人性化趋势推动了对时尚舒适的宠物服装的需求。

宠物数量不断增加：全球宠物数量正在逐渐增加，越来越多的家庭饲养猫狗。宠物拥有量的增加与宠物服饰和配件需求的成长直接相关。

可支配收入的增加：可支配收入的增加，尤其是在已开发国家，鼓励宠物饲主在名牌服装和配件等奢侈宠物产品上花费更多。

主要挑战

消费者认知：说服饲主认清宠物服装的重要性并非易事。许多人认为宠物在任何环境下都会感到舒适，因此可能不愿意为宠物购买服饰。克服这种认知，并强调宠物产品的优势，对于市场成功至关重要。

材质与安全：为宠物选择合适的服装布料至关重要。布料必须舒适、耐用且对宠物无害。此外，确保生产过程中使用的染料和其他化学物质无害也至关重要。满足舒适性和安全性要求可能既昂贵又耗时。

季节性波动：宠物服装的需求随季节波动。冬季服饰需求旺盛，但夏季销售可能会下降。有效的库存和生产管理可能很困难。

主要趋势：

宠物人性化：随着宠物饲主越来越将宠物视为家庭的一部分，对时尚舒适的宠物服装的需求也日益增长。这一趋势推动着市场朝着更时尚、更便利的设计方向发展。

功能性服装：宠物饲主希望宠物的服装不仅美观，而且实用。这包括适合各种天气的服装，例如雨衣、毛衣和防晒油，以及户外活动和运动的专用装备。

永续与环保材料：消费者的环保意识越来越强，宠物服饰市场也透过强调永续材料、道德製造和可回收包装来应对。

不断扩大的利基市场：市场正在超越猫狗。兔子、天竺鼠和鸟类等稀有宠物的服饰越来越受欢迎，为利基产品创造了新的选择。

目录

第一章 引言

• 市场定义
• 市场区隔
• 调查方法

第二章执行摘要

• 主要发现
• 市场概况
• 市集亮点

第三章市场概况

• 市场规模和成长潜力
• 市场趋势
• 市场驱动因素
• 市场限制
• 市场机会
• 波特五力分析

第四章 宠物服装市场（按类型）

• 服饰
• 戏服
• 配件
• 功能性服饰

第五章 宠物服饰市场：依目标宠物属性

• 狗服饰
• 猫服饰
• 其他宠物服饰

第六章 宠物服饰市场（依材质）

• 棉布
• 羊毛
• 尼龙/防水材料
• 针织/羊毛
• 合成纤维

第七章区域分析

• 北美洲
• 美国
• 加拿大
• 墨西哥
• 欧洲
• 英国
• 德国
• 法国
• 义大利
• 亚太地区
• 中国
• 日本
• 印度
• 澳洲
• 拉丁美洲
• 巴西
• 阿根廷
• 智利
• 中东和非洲
• 南非
• 沙乌地阿拉伯
• 阿拉伯聯合大公国

第八章市场动态

• 市场驱动因素
• 市场限制
• 市场机会
• COVID-19 市场影响

第九章 竞争态势

• 主要企业
• 市占率分析

第十章：公司简介

• Hurtta
• Weatherbeeta
• Ruffwear
• Canine Styles
• Mungo & Maud
• LAZYBONEZZ
• RC Pet Products
• Ultra Paws
• Muttluks
• Walkabout Harnesses
• Kurgo
• fabdog
• Ralph Lauren Pets
• Ruby Rufus
• Moshiqa
• Foggy Mountain Dog Coats
• Chilly Dogs
• Equafleece
• Pawz
• Pet Life

第十一章 市场展望与机会

• 新兴技术
• 未来市场趋势
• 投资机会

第十二章 附录

• 简称列表
• 来源和参考文献

Pet Clothing Market Size And Forecast

Pet Clothing Market size was valued at USD 5.26 Billion in 2024 and is projected to reach USD 7.2 Billion by 2031 growing at a CAGR of 4% from 2024 to 2031.

Pet clothing are outfits created for animals, typically dogs and cats. Jackets, sweaters, shirts and costumes provide warmth, protection and style. Pet clothing can be practical, such as weather protection, or aesthetically pleasing, increasing the pet's look and expressing the owner's style.

Pet clothing gives warmth, safety and style to pets. It protects against harsh weather, promotes medical recuperation and can minimize shedding and allergies. Fashionable designs can also help pets stand out while reflecting their owner's personality. Overall, it improves pet comfort and appearance.

Smart wearables with health monitoring functions, climate-adaptive materials for diverse weather conditions and better comfort through sophisticated fabrics are all potential applications for pet clothes in the future. Furthermore, customizable designs and eco-friendly solutions are expected to grow appeal, reflecting both functional requirements and changing pet owner preferences.

Global Pet Clothing Market Dynamics

The key market dynamics that are shaping the global pet clothing market include:

Key Market Drivers:

Humanization of Pets: Pet owners are increasingly treating their pets as family members, resulting in increasing spending on pet products such as apparel. This tendency of humanization is increasing the desire for fashionable and comfortable pet attire.

Growing Pet Population: The world's pet population is gradually growing, with more households owning dogs and cats. This increase in pet ownership is directly related to a rise in demand for pet clothes and accessories.

Increasing Disposable Income: Rising disposable incomes, particularly in industrialized nations, have allowed pet owners to spend more on high-end pet products such as designer clothes and accessories.

Key Challenges:

Consumer Perception: Convincing pet owners about the importance of pet apparel can be difficult. Many people assume that their pets are comfortable in any conditions and may resist purchasing clothing items. Overcoming this image and emphasizing the benefits of pet gear is critical to market success.

Materials and Safety Concerns: Choosing appropriate fabrics for pet clothes is critical. Fabrics must be comfy, durable and pet-friendly. It is also important to ensure that the dyes and other chemicals used in manufacture are not hazardous. Meeting comfort and safety requirements can be costly and time-consuming.

Seasonal fluctuations: Demand for pet clothes fluctuates with the seasons. While winter apparel is in higher demand, sales may fall during the summer months. Managing inventories and production effectively can be difficult.

Key Trends:

Humanization of Pets: Pet owners are increasingly viewing their pets as family members, which is driving up demand for trendy and comfy pet attire. This tendency is pushing the market toward more stylish and useful designs.

Functional Apparel: Beyond looks, pet owners want apparel that has a purpose. This includes weather-appropriate clothing such as raincoats, sweaters and sunscreen, as well as specific equipment for outdoor activities and sports.

Sustainable and Eco-Friendly Materials: Consumers are growing more aware of environmental impact. The pet clothing market is reacting by emphasizing sustainable materials, ethical manufacture and recyclable packaging.

Niche Market Expansion: The market is expanding beyond dogs and cats. Clothing for exotic pets like rabbits, guinea pigs and birds is becoming more popular, generating new options for niche products.

Global Pet Clothing Market Regional Analysis

Here is a more detailed regional analysis of the global pet clothing market:

North America:

According to Verified Market Research, North America is expected to dominate the global pet clothing market.

North America is predicted to dominate the global pet clothes market due to a number of factors. High pet ownership rates, increasing disposable wealth and a significant trend toward pet humanization all contribute to this domination.

The region's well-established pet industry, combined with rising demand for luxury and attractive pet attire, solidifies its leadership position. Furthermore, the existence of significant pet clothing manufacturers and retailers in North America, as well as a strong e-commerce infrastructure, help to drive market growth.

Consumer demand for innovative and high-quality pet items strengthens North America's dominance in the worldwide pet clothing market.

Asia Pacific:

According to Verified Market Research, Asia Pacific is fastest growing region in global pet clothing market.

The Asia-Pacific region is the fastest-growing market for pet clothing due to several key factors. Rapid urbanization and rising disposable incomes are driving up pet ownership in nations such as China and India.

A burgeoning middle class is driving up demand for high-quality, trendy pet attire. Furthermore, the region's rising e-commerce platforms and increasing knowledge of pet health and grooming are driving market expansion.

Cultural developments toward considering pets as family members, as well as the rise of pet-focused retail locations, all contribute to the popularity of pet clothes in this dynamic and rapidly developing market.

Global Pet Clothing Market: Segmentation Analysis

The Global Pet Clothing Market is segmented based on Type, Target Pet Demographics, Material, and Geography.

Pet Clothing Market, By Type

Apparel

Costumes

Accessories

Functional Wear

Based on Type, the Global Pet Clothing Market is separated into Apparel, Costumes, Accessories and Functional Wear. Apparel is the most popular segment in the worldwide pet clothing industry, owing to its widespread appeal and versatility. Pet owners commonly buy everyday clothing for their pets, such as jackets, sweaters and shirts, making apparel the most popular category in terms of sales and market share.

Pet Clothing Market, By Target Pet Demographics

Dog Clothing

Cat Clothing

Based on Target Pet Demographics, Global Pet Clothing Market is divided into Dog Clothing and Cat Clothing. Dog clothing dominates the global pet clothing industry, owing to rising pet ownership rates and a wider range of accessible items. Dog gear tends to garner more customer interest, spurred by the popularity of dogs as pets and the wide range of fashion and practical options available to them.

Pet Clothing Market, By Material

Cotton

Fleece

Nylon/Waterproof Material

Wool

Synthetic Fabrics

Based on Material, Global Pet Clothing Market is divided into Cotton, Fleece, Nylon/Waterproof Material, Wool, and Synthetic Fabrics. Synthetic materials dominate the global pet clothing market because they are versatile, long-lasting and affordable. They provide a wide range of alternatives, including moisture-wicking and weather-resistant characteristics, making them extremely popular among pet owners for a variety of applications and situations.

Pet Clothing Market, By Geography

North America

Europe

Asia Pacific

Rest of the world

Based on the Geography, the Global Pet Clothing Market divided into North America, Europe, Asia Pacific and Rest of the World. North America dominates the worldwide pet apparel market due to its high pet ownership rates and disposable money. The Asia-Pacific area is the fastest-growing, thanks to expanding pet adoption, rising middle-class income and a growing interest in pet fashion and accessories.

Key Players

The Global Pet Clothing Market study report will provide valuable insight with an emphasis on the global market. The major players in the market are Fabdog, Foggy Mountain Dog Coats, Hurtta, Kurgo, LAZYBONEZZ, Mungo & Maud, Muttluks, Pawz, Pet Life, Petco, PetSmart, RC Pet Products, Ruby Rufus, Ruffwear, Ultra Paws.

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share and market ranking analysis of the above-mentioned players globally.

• Global Pet Clothing Market Recent Developments
• In February 2023, ELYSIAN Media, in partnership with the BISSELL Pet Foundation, Runway 7 and SohoMuse, staged the first Catwalk Fur Baby fashion show in New York City. Through this event, ELYSIAN Media and the BISSELL Pet Foundation are promoting pet adoption in the region while also fueling the pet clothing industry.
• In September 2022, HealthforAnimals reported that the net population in the United States, Brazil, and China had exceeded 500 million, considerably extending the customer base for the pet clothing business.
• In June 2022, Gucci will release a collection of clothes and accessories for four-legged critters such as dogs, cats and otters. This offers a variety of colorful pet coats and wool sweaters that provide maximum pet comfort.

TABLE OF CONTENTS

1. Introduction

• Market Definition
• Market Segmentation
• Research Methodology

2. Executive Summary

• Key Findings
• Market Overview
• Market Highlights

3. Market Overview

• Market Size and Growth Potential
• Market Trends
• Market Drivers
• Market Restraints
• Market Opportunities
• Porter's Five Forces Analysis

4. Pet Clothing Market, By Type

• Apparel
• Costumes
• Accessories
• Functional Wear

5. Pet Clothing Market, By Target Pet Demographics

• Dog Clothing
• Cat Clothing
• Other Pet Clothing

6. Pet Clothing Market, By Material Used

• Cotton
• Fleece
• Nylon/ Waterproof Materials
• Knit/Wool
• Synthetic Fabrics

7. Regional Analysis

• North America
• United States
• Canada
• Mexico
• Europe
• United Kingdom
• Germany
• France
• Italy
• Asia-Pacific
• China
• Japan
• India
• Australia
• Latin America
• Brazil
• Argentina
• Chile
• Middle East and Africa
• South Africa
• Saudi Arabia
• UAE

8. Market Dynamics

• Market Drivers
• Market Restraints
• Market Opportunities
• Impact of COVID-19 on the Market

9. Competitive Landscape

• Key Players
• Market Share Analysis

10. Company Profiles

• Hurtta
• Weatherbeeta
• Ruffwear
• Canine Styles
• Mungo & Maud
• LAZYBONEZZ
• RC Pet Products
• Ultra Paws
• Muttluks
• Walkabout Harnesses
• Kurgo
• fabdog
• Ralph Lauren Pets
• Ruby Rufus
• Moshiqa
• Foggy Mountain Dog Coats
• Chilly Dogs
• Equafleece
• Pawz
• Pet Life

11. Market Outlook and Opportunities

• Emerging Technologies
• Future Market Trends
• Investment Opportunities

12. Appendix

• List of Abbreviations
• Sources and References