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1547443

全球音乐串流媒体市场研究报告 - 2024 年至 2032 年产业分析、规模、份额、成长、趋势和预测

Global Music Streaming Market Research Report - Industry Analysis, Size, Share, Growth, Trends and Forecast 2024 to 2032

出版日期: 2024年07月01日 | 出版商:

Value Market Research | 英文 181 Pages | 商品交期: 最快1-2个工作天内

价格

简介目录图表

全球音乐串流媒体市场需求预计将从 2023 年的 454.5 亿美元达到近 1576.6 亿美元的市场规模，2024-2032 年研究期间复合年增长率为 14.82%。

音乐串流媒体透过网路将数位音乐内容传送到平板电脑、智慧型手机和电脑等装置。用户可以按需存取各种歌曲、专辑和播放清单库，而无需下载檔案。 Spotify、Apple Music 和 Amazon Music 等热门服务提供免费的广告支援和基于订阅的选项，提供离线收听、个人化推荐和高品质音讯等功能。它改变了人们听音乐的方式，提供便利、多样性和可访问性，同时使艺术家能够接触到全球观众。

市场动态

消费者越来越倾向于随时随地按需存取音乐内容，这推动了音乐串流媒体市场的发展。音乐串流服务为用户提供了大量的歌曲和播放列表，可透过网路连接的设备访问，从而为音乐消费提供了便利和灵活性。智慧型手机和高速网路连线的激增进一步推动了市场的成长。此外，基于订阅的商业模式的兴起和广告支援的免费套餐的可用性吸引了广泛的用户，推动了市场成长。音讯串流技术的技术进步，例如高清音讯和个人化推荐演算法，增强了用户体验并增加了与串流媒体平台的互动。此外，随着公司寻求利用全球对数位音乐内容不断增长的需求，音乐串流服务在全球范围内向新市场和地区的扩张有助于市场成长。艺术家合作、独家发行和精选播放清单可提高串流平台上的用户参与度和保留率。此外，从 CD 和黑胶唱片等实体音乐格式转向数位串流媒体的转变进一步推动了市场的扩张。将社交共享功能和社群建立功能整合到串流媒体应用程式中可以增强用户互动并培养音乐爱好者的归属感。然而，日益激烈的竞争和授权问题可能会阻碍未来几年的市场成长。

研究报告涵盖波特五力模型、市场吸引力分析和价值链分析。这些工具有助于清晰地了解行业结构并评估全球范围内的竞争吸引力。此外，这些工具还对全球音乐串流媒体市场的每个细分市场进行了包容性评估。音乐串流媒体产业的成长和趋势为本研究提供了整体方法。

市场区隔

音乐串流媒体市场报告的这一部分提供了有关国家和地区级别细分市场的详细资料，从而帮助策略师确定相应产品或服务的目标人群以及即将到来的机会。

按服务

点播串流媒体
直播

按平台

应用程式
浏览器

按内容类型

声音的
影片

按最终用途

个人
商业的

区域分析

本节涵盖区域前景，重点介绍北美、欧洲、亚太地区、拉丁美洲以及中东和非洲音乐串流媒体市场当前和未来的需求。此外，该报告重点关注所有主要地区各个应用领域的需求、估计和预测。

该研究报告还涵盖了市场主要参与者的全面概况以及对全球竞争格局的深入了解。音乐串流媒体市场的主要参与者包括Apple Inc.、Amazon.Com Inc.、Google LLC、Spotify AB、Deezer、Pandora Media Inc.、腾讯音乐娱乐集团、SoundCloud Global Limited & Co. KG、IHeartMedia Inc.。对竞争格局的整体看法，其中包括各种策略发展，例如关键併购、未来产能、合作伙伴关係、财务概况、合作、新产品开发、新产品发布和其他发展。

如果您有任何客製化要求，请写信给我们。我们的研究团队可以根据您的需求提供客製化报告。

简介 - 市场动态
市场驱动因素
市场限制
机会
产业动态
波特五力分析
市场吸引力分析
- 按服务分類的市场吸引力分析
- 按平台分類的市场吸引力分析
- 按内容类型分類的市场吸引力分析
- 按最终用途分類的市场吸引力分析
- 市场吸引力分析：按地区

第 4 章：价值链分析

价值链分析
原料分析
- 原料清单
- 原料厂商清单
- 主要原物料价格走势
潜在买家名单
行销管道
- 直效行销
- 间接行销
- 行销通路发展趋势

第 5 章：全球音乐串流媒体市场分析：按服务分类

按服务概述
按服务进行历史和预测资料分析
点播串流媒体
直播

第 6 章：全球音乐串流媒体市场分析：按平台

平台概述
按平台的历史和预测数据分析
应用程式
浏览器

第 7 章：全球音乐串流媒体市场分析：按内容类型

按内容类型概述
按内容类型进行历史和预测资料分析
声音的
影片

第 8 章：全球音乐串流媒体市场分析：依最终用途分类

按最终用途分类的概述
按最终用途分类的历史和预测资料分析
个人
商业的

第 9 章：全球音乐串流媒体市场分析：依地理位置

区域展望
介绍
北美销售分析
- 概览、历史与预测资料销售分析
- 北美按细分市场销售分析
- 北美按国家销售分析
- 美国销售分析
- 加拿大销售分析
- 墨西哥销售分析
欧洲销售分析
- 概览、历史与预测资料销售分析
- 欧洲按细分市场销售分析
- 欧洲按国家销售分析
- 英国销售分析
- 法国销售分析
- 德国销售分析
- 义大利销售分析
- 俄罗斯销售分析
- 欧洲其他地区销售分析
亚太地区销售分析
- 概览、历史与预测资料销售分析
- 亚太地区按细分市场销售分析
- 亚太地区按国家销售分析
- 中国销售分析
- 印度销售分析
- 日本销售分析
- 韩国销售分析
- 澳洲销售分析
- 东南亚销售分析
- 亚太地区其他地区销售分析
拉丁美洲销售分析
- 概览、历史与预测资料销售分析
- 拉丁美洲按细分市场销售分析
- 拉丁美洲按国家销售分析
- 巴西销售分析
- 阿根廷销售分析
- 秘鲁销售分析
- 智利销售分析
- 拉丁美洲其他地区销售分析
中东和非洲销售分析
- 概览、历史与预测资料销售分析
- 中东和非洲按细分市场销售分析
- 中东和非洲按国家销售分析
- 沙乌地阿拉伯销售分析
- 阿联酋销售分析
- 以色列销售分析
- 南非销售分析
- 中东其他地区和非洲销售分析

第 10 章：音乐串流媒体公司的竞争格局

音乐串流市场竞争
伙伴关係/协作/协议
併购
新产品发布
其他发展

第 11 章：公司简介

顶级公司市占率分析
市场集中度
Apple Inc.

公司概况
公司收入
产品
最新动态

Amazon.Com Inc.

公司概况
公司收入
产品
最新动态

Google LLC

公司概况
公司收入
产品
最新动态

Spotify AB

公司概况
公司收入
产品
最新动态

Deezer

公司概况
公司收入
产品
最新动态

Pandora Media Inc.

公司概况
公司收入
产品
最新动态

Tencent Music Entertainment Group

公司概况
公司收入
产品
最新动态

SoundCloud Global Limited & Co. KG

公司概况
公司收入
产品
最新动态

IHeartMedia Inc

公司概况
公司收入
产品
最新动态

註 - 在公司概况中，财务详细资讯和最新发展视情况而定，或对私人公司而言可能不包括在内

简介目录图表

Product Code: VMR11215367

The global demand for Music Streaming Market is presumed to reach the market size of nearly USD 157.66 Billion by 2032 from USD 45.45 Billion in 2023 with a CAGR of 14.82% under the study period 2024-2032.

Music streaming delivers digital music content over the internet to devices such as tablets, smartphones, and computers. Users can access a diverse library of songs, albums, and playlists on-demand without downloading files. Popular services, like Spotify, Apple Music, and Amazon Music, offer free ad-supported and subscription-based options, providing features such as offline listening, personalized recommendations, and high-quality audio. It has transformed how people listen to music, offering convenience, variety, and accessibility while enabling artists to reach a global audience.

MARKET DYNAMICS

The increasing consumer preference for on-demand access to music content anytime anywhere drives the music streaming market. Music streaming services offer users a vast library of songs and playlists accessible through internet-connected devices, providing convenience and flexibility in music consumption. The proliferation of smartphones & high-speed internet connectivity further fuels the market growth. Additionally, the rise of subscription-based business models and the availability of ad-supported free tiers attract a broad range of users, driving market growth. Technological advancements in audio streaming technology, such as high-definition audio and personalized recommendation algorithms, enhance the user experience and increase engagement with streaming platforms. Furthermore, the global expansion of music streaming services into new markets and regions contributes to market growth as companies seek to capitalize on the growing demand for digital music content worldwide. Artist collaborations, exclusive releases, and curated playlists drive user engagement and retention on streaming platforms. Moreover, the shift from physical music formats, such as CDs and vinyl records, to digital streaming further propels the market's expansion. Integrating social sharing features and community-building functionalities within streaming apps enhances user interaction and fosters a sense of belonging among music enthusiasts. However, the increasing competition and licensing issues may hinder the market growth in the next few years.

The research report covers Porter's Five Forces Model, Market Attractiveness Analysis, and Value Chain analysis. These tools help to get a clear picture of the industry's structure and evaluate the competition attractiveness at a global level. Additionally, these tools also give an inclusive assessment of each segment in the global market of Music Streaming. The growth and trends of Music Streaming industry provide a holistic approach to this study.

MARKET SEGMENTATION

This section of the Music Streaming market report provides detailed data on the segments at country and regional level, thereby assisting the strategist in identifying the target demographics for the respective product or services with the upcoming opportunities.

By Service

On-demand Streaming
Live Streaming

By Platform

Apps
Browsers

By Content Type

Audio
Video

By End-use

Individual
Commercial

REGIONAL ANALYSIS

This section covers the regional outlook, which accentuates current and future demand for the Music Streaming market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand, estimation, and forecast for individual application segments across all the prominent regions.

The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the Music Streaming market include Apple Inc., Amazon.Com Inc., Google LLC, Spotify AB, Deezer, Pandora Media Inc., Tencent Music Entertainment Group, SoundCloud Global Limited & Co. KG, IHeartMedia Inc. This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.

In case you have any custom requirements, do write to us. Our research team can offer a customized report as per your need.

1. PREFACE

1.1. Report Description
- 1.1.1 Objective
- 1.1.2 Target Audience
- 1.1.3 Unique Selling Proposition (USP) & offerings
1.2. Research Scope
1.3. Research Methodology
- 1.3.1 Market Research Process
- 1.3.2 Market Research Methodology

2. EXECUTIVE SUMMARY

2.1. Highlights of Market
2.2. Global Market Snapshot

3. MUSIC STREAMING - INDUSTRY ANALYSIS

3.1. Introduction - Market Dynamics
3.2. Market Drivers
3.3. Market Restraints
3.4. Opportunities
3.5. Industry Trends
3.6. Porter's Five Force Analysis
3.7. Market Attractiveness Analysis
- 3.7.1 Market Attractiveness Analysis By Service
- 3.7.2 Market Attractiveness Analysis By Platform
- 3.7.3 Market Attractiveness Analysis By Content Type
- 3.7.4 Market Attractiveness Analysis By End-use
- 3.7.5 Market Attractiveness Analysis By Region

4. VALUE CHAIN ANALYSIS

4.1. Value Chain Analysis
4.2. Raw Material Analysis
- 4.2.1 List of Raw Materials
- 4.2.2 Raw Material Manufactures List
- 4.2.3 Price Trend of Key Raw Materials
4.3. List of Potential Buyers
4.4. Marketing Channel
- 4.4.1 Direct Marketing
- 4.4.2 Indirect Marketing
- 4.4.3 Marketing Channel Development Trend

5. GLOBAL MUSIC STREAMING MARKET ANALYSIS BY SERVICE

5.1. Overview By Service
5.2. Historical and Forecast Data Analysis By Service
5.3. On-demand Streaming Historic and Forecast Sales By Regions
5.4. Live Streaming Historic and Forecast Sales By Regions

6. GLOBAL MUSIC STREAMING MARKET ANALYSIS BY PLATFORM

6.1. Overview By Platform
6.2. Historical and Forecast Data Analysis By Platform
6.3. Apps Historic and Forecast Sales By Regions
6.4. Browsers Historic and Forecast Sales By Regions

7. GLOBAL MUSIC STREAMING MARKET ANALYSIS BY CONTENT TYPE

7.1. Overview By Content Type
7.2. Historical and Forecast Data Analysis By Content Type
7.3. Audio Historic and Forecast Sales By Regions
7.4. Video Historic and Forecast Sales By Regions

8. GLOBAL MUSIC STREAMING MARKET ANALYSIS BY END-USE

8.1. Overview By End-use
8.2. Historical and Forecast Data Analysis By End-use
8.3. Individual Historic and Forecast Sales By Regions
8.4. Commercial Historic and Forecast Sales By Regions

9. GLOBAL MUSIC STREAMING MARKET ANALYSIS BY GEOGRAPHY

9.1. Regional Outlook
9.2. Introduction
9.3. North America Sales Analysis
- 9.3.1 Overview, Historic and Forecast Data Sales Analysis
- 9.3.2 North America By Segment Sales Analysis
- 9.3.3 North America By Country Sales Analysis
- 9.3.4 United States Sales Analysis
- 9.3.5 Canada Sales Analysis
- 9.3.6 Mexico Sales Analysis
9.4. Europe Sales Analysis
- 9.4.1 Overview, Historic and Forecast Data Sales Analysis
- 9.4.2 Europe By Segment Sales Analysis
- 9.4.3 Europe By Country Sales Analysis
- 9.4.4 United Kingdom Sales Analysis
- 9.4.5 France Sales Analysis
- 9.4.6 Germany Sales Analysis
- 9.4.7 Italy Sales Analysis
- 9.4.8 Russia Sales Analysis
- 9.4.9 Rest Of Europe Sales Analysis
9.5. Asia Pacific Sales Analysis
- 9.5.1 Overview, Historic and Forecast Data Sales Analysis
- 9.5.2 Asia Pacific By Segment Sales Analysis
- 9.5.3 Asia Pacific By Country Sales Analysis
- 9.5.4 China Sales Analysis
- 9.5.5 India Sales Analysis
- 9.5.6 Japan Sales Analysis
- 9.5.7 South Korea Sales Analysis
- 9.5.8 Australia Sales Analysis
- 9.5.9 South East Asia Sales Analysis
- 9.5.10 Rest Of Asia Pacific Sales Analysis
9.6. Latin America Sales Analysis
- 9.6.1 Overview, Historic and Forecast Data Sales Analysis
- 9.6.2 Latin America By Segment Sales Analysis
- 9.6.3 Latin America By Country Sales Analysis
- 9.6.4 Brazil Sales Analysis
- 9.6.5 Argentina Sales Analysis
- 9.6.6 Peru Sales Analysis
- 9.6.7 Chile Sales Analysis
- 9.6.8 Rest of Latin America Sales Analysis
9.7. Middle East & Africa Sales Analysis
- 9.7.1 Overview, Historic and Forecast Data Sales Analysis
- 9.7.2 Middle East & Africa By Segment Sales Analysis
- 9.7.3 Middle East & Africa By Country Sales Analysis
- 9.7.4 Saudi Arabia Sales Analysis
- 9.7.5 UAE Sales Analysis
- 9.7.6 Israel Sales Analysis
- 9.7.7 South Africa Sales Analysis
- 9.7.8 Rest Of Middle East And Africa Sales Analysis

10. COMPETITIVE LANDSCAPE OF THE MUSIC STREAMING COMPANIES

10.1. Music Streaming Market Competition
10.2. Partnership/Collaboration/Agreement
10.3. Merger And Acquisitions
10.4. New Product Launch
10.5. Other Developments

11. COMPANY PROFILES OF MUSIC STREAMING INDUSTRY

11.1. Top Companies Market Share Analysis
11.2. Market Concentration Rate
11.3. Apple Inc.
- 11.3.1 Company Overview
- 11.3.2 Company Revenue
- 11.3.3 Products
- 11.3.4 Recent Developments
11.4. Amazon.Com Inc.
- 11.4.1 Company Overview
- 11.4.2 Company Revenue
- 11.4.3 Products
- 11.4.4 Recent Developments
11.5. Google LLC
- 11.5.1 Company Overview
- 11.5.2 Company Revenue
- 11.5.3 Products
- 11.5.4 Recent Developments
11.6. Spotify AB
- 11.6.1 Company Overview
- 11.6.2 Company Revenue
- 11.6.3 Products
- 11.6.4 Recent Developments
11.7. Deezer
- 11.7.1 Company Overview
- 11.7.2 Company Revenue
- 11.7.3 Products
- 11.7.4 Recent Developments
11.8. Pandora Media Inc.
- 11.8.1 Company Overview
- 11.8.2 Company Revenue
- 11.8.3 Products
- 11.8.4 Recent Developments
11.9. Tencent Music Entertainment Group
- 11.9.1 Company Overview
- 11.9.2 Company Revenue
- 11.9.3 Products
- 11.9.4 Recent Developments
11.10. SoundCloud Global Limited & Co. KG
- 11.10.1 Company Overview
- 11.10.2 Company Revenue
- 11.10.3 Products
- 11.10.4 Recent Developments
11.11. IHeartMedia Inc
- 11.11.1 Company Overview
- 11.11.2 Company Revenue
- 11.11.3 Products
- 11.11.4 Recent Developments