首页 > 市场调查报告书 > 通讯

Contents Web服务

市场调查报告书

商品编码

1578220

全球直播市场研究报告 - 2024 年至 2032 年产业分析、规模、份额、成长、趋势和预测

Global Live Streaming Market Research Report - Industry Analysis, Size, Share, Growth, Trends and Forecast 2024 to 2032

出版日期: 2024年09月01日 | 出版商:

Value Market Research | 英文 222 Pages | 商品交期: 最快1-2个工作天内

价格

简介目录图表

全球直播市场需求预计将从 2023 年的 931.3 亿美元增至 2032 年的近 6,287.8 亿美元，2024-2032 年研究期间复合年增长率为 23.64%。

直播是透过网路即时传送影片而不是先捕捉并保存影片的过程。现在可以对社交网路内容、视讯游戏串流和电视广播进行直播。一对多连线同时向多个用户发送资料。 Google Hangouts Meet、FaceTime 和 Skype 等视讯会议系统使用即时通讯 (RTC) 协议，而不是一对多实时串流广播使用的协议。

市场动态

由于人们对直播的偏好超过社交帖子，以及直播技术的日益普及，以改善品牌互动和接触消费者，直播市场的成长可能会增加。优化网路频宽和扩大直播内容用户群的需求增加也有助于产业扩张。另一方面，直播服务的虚假流量为整个直播市场的成长带来了新的困难。此外，连接和生产挑战可能会在一定程度上限制未来几年市场的成长。儘管如此，将现代技术融入数位媒体行业等新趋势将为市场参与者提供多种发展机会。

研究报告涵盖波特五力模型、市场吸引力分析和价值链分析。这些工具有助于清晰地了解行业结构并评估全球范围内的竞争吸引力。此外，这些工具也对全球直播市场的各个细分市场进行了包容性评估。直播产业的成长和趋势为本研究提供了整体方法。

市场区隔

直播市场报告的这一部分提供了有关国家和地区级别细分市场的详细资料，从而帮助策略师确定相应产品或服务的目标人群以及即将到来的机会。

按组件

平台
服务

按类型

音讯串流
视讯串流

按收入模式

广告支持
基于订阅
按次付费

按最终用途

赌博
媒体与娱乐
教育&专业&专业
运动的
新闻与活动
其他的
区域分析

本节涵盖区域前景，重点介绍北美、欧洲、亚太地区、拉丁美洲以及中东和非洲直播市场当前和未来的需求。此外，该报告重点关注所有主要地区各个应用领域的需求、估计和预测。

该研究报告还涵盖了市场主要参与者的全面概况以及对全球竞争格局的深入了解。直播市场的主要参与者包括Dacast Inc.、Empire Video Productions LLC、Flux Broadcast Ltd.、Huya Inc.、International Business Machines Corporation、Meta、Pluto Inc.、TikTok Inc.、Twitch Interactive Inc.、Vimeo Inc.。节包含竞争格局的整体视图，包括各种策略发展，例如关键併购、未来产能、合作伙伴关係、财务概况、合作、新产品开发、新产品发布和其他发展。

如果您有任何客製化要求，请写信给我们。我们的研究团队可以根据您的需求提供客製化报告。

简介 - 市场动态
市场驱动因素
市场限制
机会
产业动态
波特五力分析
市场吸引力分析
- 按组件分類的市场吸引力分析
- 按类型分類的市场吸引力分析
- 按收入模式进行的市场吸引力分析
- 按最终用途分類的市场吸引力分析
- 市场吸引力分析：按地区

第 4 章：价值链分析

价值链分析
原料分析
- 原料清单
- 原料厂商清单
- 主要原物料价格走势
潜在买家名单
行销管道
- 直效行销
- 间接行销
- 行销通路发展趋势

第 5 章：全球直播市场分析：按组成部分

按组件概述
按组成部分的历史和预测资料分析
平台
服务

第 6 章：全球直播市场分析：按类型

按类型概述
按类型分析历史和预测数据
音讯串流
视讯串流

第 7 章：全球直播市场分析：按收入模型

按收入模式概述
按收入模型进行历史和预测资料分析
广告支持
基于订阅
按次付费

第 8 章：全球直播市场分析：依最终用途分类

按最终用途分类的概述
按最终用途分类的历史和预测资料分析
赌博
媒体与娱乐
教育&专业&专业
运动的
新闻与活动
其他的

第 9 章：全球直播市场分析：依地理位置

区域展望
介绍
北美销售分析
- 概览、历史与预测资料销售分析
- 北美按细分市场销售分析
- 北美按国家销售分析
- 美国销售分析
- 加拿大销售分析
- 墨西哥销售分析
欧洲销售分析
- 概览、历史与预测资料销售分析
- 欧洲按细分市场销售分析
- 欧洲按国家销售分析
- 英国销售分析
- 法国销售分析
- 德国销售分析
- 义大利销售分析
- 俄罗斯销售分析
- 欧洲其他地区销售分析
亚太地区销售分析
- 概览、历史与预测资料销售分析
- 亚太地区按细分市场销售分析
- 亚太地区按国家销售分析
- 中国销售分析
- 印度销售分析
- 日本销售分析
- 韩国销售分析
- 澳洲销售分析
- 东南亚销售分析
- 亚太地区其他地区销售分析
拉丁美洲销售分析
- 概览、历史与预测资料销售分析
- 拉丁美洲按细分市场销售分析
- 拉丁美洲按国家销售分析
- 巴西销售分析
- 阿根廷销售分析
- 秘鲁销售分析
- 智利销售分析
- 拉丁美洲其他地区销售分析
中东和非洲销售分析
- 概览、历史与预测资料销售分析
- 中东和非洲按细分市场销售分析
- 中东和非洲按国家销售分析
- 沙乌地阿拉伯销售分析
- 阿联酋销售分析
- 以色列销售分析
- 南非销售分析
- 中东其他地区和非洲销售分析

第10章：直播公司的竞争格局

直播市场竞争
伙伴关係/协作/协议
併购
新产品发布
其他发展

第 11 章：公司简介

顶级公司市占率分析
市场集中度
Dacast Inc.

公司概况
公司收入
产品
最新动态

Empire Video Productions LLC

公司概况
公司收入
产品
最新动态

Flux Broadcast Ltd.

公司概况
公司收入
产品
最新动态

Huya Inc.

公司概况
公司收入
产品
最新动态

International Business Machines Corporation

公司概况
公司收入
产品
最新动态

Meta

公司概况
公司收入
产品
最新动态

Pluto Inc.

公司概况
公司收入
产品
最新动态

TikTok Inc.

公司概况
公司收入
产品
最新动态

Twitch Interactive Inc.

公司概况
公司收入
产品
最新动态

Vimeo Inc

公司概况
公司收入
产品
最新动态

註 - 在公司概况中，财务详细资讯和最新发展视情况而定，或对私人公司而言可能不包括在内

简介目录图表

Product Code: VMR11218325

The global demand for Live Streaming Market is presumed to reach the market size of nearly USD 628.78 Billion by 2032 from USD 93.13 Billion in 2023 with a CAGR of 23.64% under the study period 2024-2032.

Live streaming is the process through which a video is delivered over the Internet in real-time rather than being captured and saved first. Live streaming is now possible for social networking content, video game streams, and TV broadcasts. One-to-many connections send data to several users at the same time. Real-time communication (RTC) protocols are utilized by videoconferencing systems like Google Hangouts Meet, FaceTime, and Skype rather than the protocols used by one-to-many live stream broadcasts.

MARKET DYNAMICS

The growth of the live streaming market is likely to augment because of the increased preference for live streaming over social posts and the expanding popularity of live streaming technologies for improved brand interaction and access to consumers. The increased requirement to optimize network bandwidth and expand the user base for live streaming content also helps industry expansion. Fake traffic on live streaming services, on the other hand, is posing new difficulties to the entire live streaming market growth. Additionally, connection and production challenges may limit the market's growth in the next few years to some extent. Nonetheless, new trends like incorporating modern technologies into the digital media industry would provide several opportunities for market players to grow.

The research report covers Porter's Five Forces Model, Market Attractiveness Analysis, and Value Chain analysis. These tools help to get a clear picture of the industry's structure and evaluate the competition attractiveness at a global level. Additionally, these tools also give an inclusive assessment of each segment in the global market of Live Streaming. The growth and trends of Live Streaming industry provide a holistic approach to this study.

MARKET SEGMENTATION

This section of the Live Streaming market report provides detailed data on the segments at country and regional level, thereby assisting the strategist in identifying the target demographics for the respective product or services with the upcoming opportunities.

By Component

Platforms
Services

By Type

Audio Streaming
Video Streaming

By Revenue Model

Ad-Supported
Subscription-Based
Pay-Per-View

By End-use

Gaming
Media & Entertainment
Education & Professional & Professional
Sports
News & Events
Others
Regional Analysis

This section covers the regional outlook, which accentuates current and future demand for the Live Streaming market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand, estimation, and forecast for individual application segments across all the prominent regions.

The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the Live Streaming market include Dacast Inc., Empire Video Productions LLC, Flux Broadcast Ltd., Huya Inc., International Business Machines Corporation, Meta, Pluto Inc., TikTok Inc., Twitch Interactive Inc., Vimeo Inc. This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.

In case you have any custom requirements, do write to us. Our research team can offer a customized report as per your need.

1. PREFACE

1.1. Report Description
- 1.1.1 Objective
- 1.1.2 Target Audience
- 1.1.3 Unique Selling Proposition (USP) & offerings
1.2. Research Scope
1.3. Research Methodology
- 1.3.1 Market Research Process
- 1.3.2 Market Research Methodology

2. EXECUTIVE SUMMARY

2.1. Highlights of Market
2.2. Global Market Snapshot

3. LIVE STREAMING - INDUSTRY ANALYSIS

3.1. Introduction - Market Dynamics
3.2. Market Drivers
3.3. Market Restraints
3.4. Opportunities
3.5. Industry Trends
3.6. Porter's Five Force Analysis
3.7. Market Attractiveness Analysis
- 3.7.1 Market Attractiveness Analysis By Component
- 3.7.2 Market Attractiveness Analysis By Type
- 3.7.3 Market Attractiveness Analysis By Revenue Model
- 3.7.4 Market Attractiveness Analysis By End-use
- 3.7.5 Market Attractiveness Analysis By Region

4. VALUE CHAIN ANALYSIS

4.1. Value Chain Analysis
4.2. Raw Material Analysis
- 4.2.1 List of Raw Materials
- 4.2.2 Raw Material Manufactures List
- 4.2.3 Price Trend of Key Raw Materials
4.3. List of Potential Buyers
4.4. Marketing Channel
- 4.4.1 Direct Marketing
- 4.4.2 Indirect Marketing
- 4.4.3 Marketing Channel Development Trend

5. GLOBAL LIVE STREAMING MARKET ANALYSIS BY COMPONENT

5.1. Overview By Component
5.2. Historical and Forecast Data Analysis By Component
5.3. Platforms Historic and Forecast Sales By Regions
5.4. Services Historic and Forecast Sales By Regions

6. GLOBAL LIVE STREAMING MARKET ANALYSIS BY TYPE

6.1. Overview By Type
6.2. Historical and Forecast Data Analysis By Type
6.3. Audio Streaming Historic and Forecast Sales By Regions
6.4. Video Streaming Historic and Forecast Sales By Regions

7. GLOBAL LIVE STREAMING MARKET ANALYSIS BY REVENUE MODEL

7.1. Overview By Revenue Model
7.2. Historical and Forecast Data Analysis By Revenue Model
7.3. Ad-Supported Historic and Forecast Sales By Regions
7.4. Subscription-Based Historic and Forecast Sales By Regions
7.5. Pay-Per-View Historic and Forecast Sales By Regions

8. GLOBAL LIVE STREAMING MARKET ANALYSIS BY END-USE

8.1. Overview By End-use
8.2. Historical and Forecast Data Analysis By End-use
8.3. Gaming Historic and Forecast Sales By Regions
8.4. Media & Entertainment Historic and Forecast Sales By Regions
8.5. Education & Professional & Professional Historic and Forecast Sales By Regions
8.6. Sports Historic and Forecast Sales By Regions
8.7. News & Events Historic and Forecast Sales By Regions
8.8. Others Historic and Forecast Sales By Regions

9. GLOBAL LIVE STREAMING MARKET ANALYSIS BY GEOGRAPHY

9.1. Regional Outlook
9.2. Introduction
9.3. North America Sales Analysis
- 9.3.1 Overview, Historic and Forecast Data Sales Analysis
- 9.3.2 North America By Segment Sales Analysis
- 9.3.3 North America By Country Sales Analysis
- 9.3.4 United States Sales Analysis
- 9.3.5 Canada Sales Analysis
- 9.3.6 Mexico Sales Analysis
9.4. Europe Sales Analysis
- 9.4.1 Overview, Historic and Forecast Data Sales Analysis
- 9.4.2 Europe By Segment Sales Analysis
- 9.4.3 Europe By Country Sales Analysis
- 9.4.4 United Kingdom Sales Analysis
- 9.4.5 France Sales Analysis
- 9.4.6 Germany Sales Analysis
- 9.4.7 Italy Sales Analysis
- 9.4.8 Russia Sales Analysis
- 9.4.9 Rest Of Europe Sales Analysis
9.5. Asia Pacific Sales Analysis
- 9.5.1 Overview, Historic and Forecast Data Sales Analysis
- 9.5.2 Asia Pacific By Segment Sales Analysis
- 9.5.3 Asia Pacific By Country Sales Analysis
- 9.5.4 China Sales Analysis
- 9.5.5 India Sales Analysis
- 9.5.6 Japan Sales Analysis
- 9.5.7 South Korea Sales Analysis
- 9.5.8 Australia Sales Analysis
- 9.5.9 South East Asia Sales Analysis
- 9.5.10 Rest Of Asia Pacific Sales Analysis
9.6. Latin America Sales Analysis
- 9.6.1 Overview, Historic and Forecast Data Sales Analysis
- 9.6.2 Latin America By Segment Sales Analysis
- 9.6.3 Latin America By Country Sales Analysis
- 9.6.4 Brazil Sales Analysis
- 9.6.5 Argentina Sales Analysis
- 9.6.6 Peru Sales Analysis
- 9.6.7 Chile Sales Analysis
- 9.6.8 Rest of Latin America Sales Analysis
9.7. Middle East & Africa Sales Analysis
- 9.7.1 Overview, Historic and Forecast Data Sales Analysis
- 9.7.2 Middle East & Africa By Segment Sales Analysis
- 9.7.3 Middle East & Africa By Country Sales Analysis
- 9.7.4 Saudi Arabia Sales Analysis
- 9.7.5 UAE Sales Analysis
- 9.7.6 Israel Sales Analysis
- 9.7.7 South Africa Sales Analysis
- 9.7.8 Rest Of Middle East And Africa Sales Analysis

10. COMPETITIVE LANDSCAPE OF THE LIVE STREAMING COMPANIES

10.1. Live Streaming Market Competition
10.2. Partnership/Collaboration/Agreement
10.3. Merger And Acquisitions
10.4. New Product Launch
10.5. Other Developments

11. COMPANY PROFILES OF LIVE STREAMING INDUSTRY

11.1. Top Companies Market Share Analysis
11.2. Market Concentration Rate
11.3. Dacast Inc.
- 11.3.1 Company Overview
- 11.3.2 Company Revenue
- 11.3.3 Products
- 11.3.4 Recent Developments
11.4. Empire Video Productions LLC
- 11.4.1 Company Overview
- 11.4.2 Company Revenue
- 11.4.3 Products
- 11.4.4 Recent Developments
11.5. Flux Broadcast Ltd.
- 11.5.1 Company Overview
- 11.5.2 Company Revenue
- 11.5.3 Products
- 11.5.4 Recent Developments
11.6. Huya Inc.
- 11.6.1 Company Overview
- 11.6.2 Company Revenue
- 11.6.3 Products
- 11.6.4 Recent Developments
11.7. International Business Machines Corporation
- 11.7.1 Company Overview
- 11.7.2 Company Revenue
- 11.7.3 Products
- 11.7.4 Recent Developments
11.8. Meta
- 11.8.1 Company Overview
- 11.8.2 Company Revenue
- 11.8.3 Products
- 11.8.4 Recent Developments
11.9. Pluto Inc.
- 11.9.1 Company Overview
- 11.9.2 Company Revenue
- 11.9.3 Products
- 11.9.4 Recent Developments
11.10. TikTok Inc.
- 11.10.1 Company Overview
- 11.10.2 Company Revenue
- 11.10.3 Products
- 11.10.4 Recent Developments
11.11. Twitch Interactive Inc.
- 11.11.1 Company Overview
- 11.11.2 Company Revenue
- 11.11.3 Products
- 11.11.4 Recent Developments
11.12. Vimeo Inc
- 11.12.1 Company Overview
- 11.12.2 Company Revenue
- 11.12.3 Products
- 11.12.4 Recent Developments