市场调查报告书
商品编码
1266674
2022-2029年全球XR耳机市场规模研究与预测,按解决方案(消费者参与、商业参与)、终端用户(媒体和娱乐、制造和建筑、医疗、教育、零售、其他)和区域分析Global XR Headset Market Size study & Forecast, by Solution (Consumer Engagement, Business Engagement), by End User (Media and Entertainment, Manufacturing and Construction, Healthcare, Education, Retail, Others) and Regional Analysis, 2022-2029 |
2021年全球XR耳机市场价值约为3810万美元,预计在2022-2029年预测期内将以超过28.3%的健康增长率增长。XR耳机或扩展现实耳机是可穿戴设备,其显示质量模仿人眼,并配备了允许接近现实的沉浸式技术。这些是头戴式的、独立的或系带式的沉浸式设备,便于用户体验、跨越物理、数字能力、虚拟环境和增强现实的设置,以及现实生活中的虚拟现实。在媒体和娱乐领域的应用越来越多,企业对XR头盔的采用越来越多,这是推动市场增长的关键因素。
扩展现实在娱乐和媒体行业的兴起,有助于全球XR耳机市场的增长。例如,在2020年,虚拟游戏内容部分估计为18亿美元,预计到2025年将增长到69亿美元。此外,企业正在利用这些耳机对员工进行培训,这可能会在预测期内推动市场的发展。例如,2021年10月,总部位于爱尔兰的IT咨询公司埃森哲订购了6万个Quest 2虚拟现实(VR)头盔,用于培训和入职程序。采购这些头盔是为了对公司的远程劳动力进行虚拟培训,并为多达12.5万名新员工提供沉浸式入职流程。此外,XR头盔在电子商务行业的兴起,以及对创建沉浸式VR内容的投资增长,将在预测期内为市场创造有利的增长前景。然而,这些设备的高成本,加上缺乏熟练的技术人员,以及在发展中国家缺乏渗透,阻碍了2022-2029年整个预测期的市场增长。
全球XR耳机市场研究的主要地区包括亚太地区、北美、欧洲、拉丁美洲和世界其他地区。由于领先的市场参与者占据主导地位,加上该地区各行业对元数据的投资不断增加,北美在收入方面主导了市场。而亚太地区在预测期内预计将以最高的复合年增长率增长,原因是媒体和娱乐业越来越多地采用VR和AR技术,以及该地区5G基础设施的不断发展。
该研究的目的是确定近年来不同领域和国家的市场规模,并预测未来几年的价值。该报告旨在将研究涉及的国家内的行业的定性和定量方面都纳入其中。
该报告还提供了关于关键方面的详细信息,如驱动因素和挑战,这将确定市场的未来增长。此外,它还纳入了微观市场的潜在机会,供利益相关者投资,并详细分析了竞争格局和主要参与者的产品。.
Global XR Headset Market is valued at approximately USD 38.1 million in 2021 and is anticipated to grow with a healthy growth rate of more than 28.3 % over the forecast period 2022-2029. XR Headset or extended reality headsets are the wearable devices that feature display quality that imitates the human eye and is equipped with technology that allows for immersion close to reality. These are head-worn, stand-alone or tethered immersive devices that facilitate users to experience, cross physical, digital capabilities, virtual environments and settings of Augmented reality, and virtual reality in real-life. The increasing application in the media and entertainment sector and the growing adoption of XR headsets from enterprises are key factors driving the market growth.
The rising emergence of extended reality in the entertainment and media industry is contributing towards the growth of the Global XR Headset Market. For instance - in 2020, the virtual gaming content segment was estimated at USD 1.8 billion, and it is projected to grow to USD 6.9 billion by 2025. Furthermore, enterprises are making use of these headsets for the training of employees which is likely to drive the market over the projected period. For instance - in October 2021, Ireland-based IT consultancy firm Accenture ordered 60,000 Quest 2 virtual reality (VR) headsets for training and onboarding procedures. These headsets were procured for virtual training of the company's remote workforce and to facilitate an immersive onboarding process for up to 125,000 new hires. Also, the rising emergence of XR headsets in the e-commerce industry and growing investment towards the Creation of immersive VR content would create a lucrative growth prospectus for the market over the forecast period. However, the high cost of these devices coupled with the dearth of skilled technical personnel as well as the lack of penetration in developing countries hinder the market growth throughout the forecast period of 2022-2029.
The key regions considered for the Global XR Headset Market study includes Asia Pacific, North America, Europe, Latin America, and Rest of the World. North America dominated the market in terms of revenue, owing to the dominance of leading market players coupled with growing investment in metaverse from various industries in the region. Whereas Asia Pacific is expected to grow with the highest CAGR during the forecast period, owing to factors such as the growing adoption of VR and AR technologies across the media & entertainment industry as well as the increasing development of 5G infrastructure in the region.
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.
The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below.
List of tables and figures and dummy in nature, final lists may vary in the final deliverable
List of figures
List of tables and figures and dummy in nature, final lists may vary in the final deliverable