市场调查报告书
商品编码
1279743
2022-2029年全球智能零售市场规模研究与预测,按解决方案(硬件、软件)、应用(视觉营销、智能标签、智能支付系统、智能系统、其他)和区域分析。Global Smart Retail Market Size study & Forecast, by Solution (Hardware, Software) by Application (Visual Marketing, Smart Label, Smart Payment System, Intelligent System, Others) and Regional Analysis, 2022-2029 |
智能零售是指使用先进的技术,如人工智能(AI)、机器学习和物联网(IoT),以提高客户的购物体验,优化库存管理,并简化操作流程。智能零售解决方案通常利用数据分析来获得对客户行为、偏好和购买模式的洞察力,可用于创建个性化体验和提供有针对性的促销活动。推动市场增长的关键因素是零售商越来越多地采用大数据分析、机器学习、区块链和人工智能技术,越来越多地使用机器人和自动化来为客户提供购物便利,以及不断变化的客户期望导致零售商越来越多地使用智能技术,预计在预测期间将创造有利可图的市场需求。然而,推动市场增长的主要趋势之一是越来越多地采用人工智能(AI)、虚拟现实(VR)、增强现实(AR)和物联网(IoT)等技术,以改善消费者的购物体验,实现准确的库存管理,并加强商店的运营。因为技术使品牌能够通过他们的移动设备与客户互动,增强现实技术尤其在改变着零售业。在营销中采用增强现实(AR)有助于培养客户关系,改善客户体验,并最终促进销售。
此外,零售店越来越多地采用机器人和自动化,为顾客提供便利的购物体验,预计将推动市场增长。2020年1月,位于海湾地区的Bossa Nova机器人公司宣布与沃尔玛公司合作,向全美1000家沃尔玛商店提供货架扫描库存机器人。此外,市场参与者对发展智能商店的投资不断增加,联网设备的采用不断增加,预计将在预测期间为市场创造有利可图的机会。然而,在2022-2029年的预测期内,先进的高端计算系统的维护成本上升和客户数据被盗的高风险扼杀了市场增长。
全球智能零售市场研究的主要地区包括亚太、北美、欧洲、拉丁美洲和世界其他地区。北美是全球市场份额的主导地区,因为该地区有主要的市场参与者,越来越多的连接设备的采用和零售店数量的增加。而亚太地区预计也将在预测期内表现出最高的增长率,这是因为在中国和日本等国家越来越多地部署智能零售解决方案,如大数据分析、接待机器人、智能穿衣镜和导购机器人等因素,将为整个亚太地区的智能零售市场创造有利的增长前景。
该研究的目的是确定近年来不同细分市场和国家的市场规模,并对未来几年的价值进行预测。该报告旨在将研究涉及的国家内的行业的定性和定量方面都纳入其中。
该报告还提供了关于关键方面的详细信息,如驱动因素和挑战,这将确定市场的未来增长。此外,它还纳入了微观市场的潜在机会,供利益相关者投资,并详细分析了竞争格局和主要参与者的产品。.
Global Smart Retail Market is valued approximately USD XXX billion in 2021 and is anticipated to grow with a healthy growth rate of more than XX% over the forecast period 2022-2029. Smart retail refers to the use of advanced technologies, such as artificial intelligence (AI), machine learning, and the Internet of Things (IoT), to enhance the customer shopping experience, optimize inventory management, and streamline operational processes. Smart retail solutions typically leverage data analytics to gain insights into customer behavior, preferences, and buying patterns, which can be used to create personalized experiences and offer targeted promotions. The key factor driving the market growth is growing adoption of big data analytics, machine learning, blockchain, and artificial intelligence technologies by retailers, rising use of robots and automation to offer shopping convenience to customers, and changing customer expectations leading to increased use of smart technologies by retailers is anticipated to create the lucrative demand for the market during forecast period. However, one of the key trends fueling market growth is the growing adoption of technologies like artificial intelligence (AI), virtual reality (VR), augmented reality (AR), and the internet of things (IoT) to improve the shopping experience for consumers, enable accurate inventory management, and enhance store operations. Because technology enables brands to interact with customers via their mobile devices, augmented reality is particularly transforming the retail sector. Adopting augmented reality (AR) in marketing aids in fostering customer relationships, improving the customer experience, and ultimately boosting sales.
Moreover, the rising adoption of robots and automation in retail stores to offer convenience shopping experience to customers is anticipated to boost the market growth. In Jan. 2020, Bossa Nova Robotics, a company based in the Bay area, has announced the collaboration with Walmart Inc. to deliver shelf-scanning inventory robots to 1,000 Walmart shops across the US. Additionally, rising investment by the market players for the development of smart stores and growing adoption of connected devices is anticipated to create the lucrative opportunity for the market during forecast period. However, the rising maintenance costs of advanced high-end computing systems and high risks of customer data thefts stifles market growth throughout the forecast period of 2022-2029.
The key regions considered for the Global Smart Retail Market study includes Asia Pacific, North America, Europe, Latin America, and Rest of the World. North America is the dominating region across the world in terms of market share, owing to the presence of key market players, growing adoption of connected devices and rising number of retail stores in the region. Whereas, Asia Pacific is also anticipated to exhibit highest growth rate over the forecast period, owing to factors such as increasing deployment of smart retail solutions such as big data analytics, reception robots, intelligent dressing mirrors, and shopping guide robots in countries such as China and Japan would create lucrative growth prospects for the Smart Retail market across Asia Pacific region.
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.
The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below.
List of tables and figures and dummy in nature, final lists may vary in the final deliverable
List of figures
List of tables and figures and dummy in nature, final lists may vary in the final deliverable