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市场调查报告书
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1517305

全球有线电视网络市场规模研究,按类型、应用和区域预测 2022-2032

Global Cable Television Networks Market Size Study, by Type, by Application and Regional Forecasts 2022-2032

出版日期: | 出版商: Bizwit Research & Consulting LLP | 英文 200 Pages | 商品交期: 2-3个工作天内

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简介目录

2023年全球有线电视网络市场价值约为133.1亿美元,预计在2024年至2032年的预测期内将以9.20%的复合年增长率强劲增长,到2032年预计市场规模将达到231亿美元。电视网路是透过同轴电缆或光纤电缆向订户传送电视节目的系统。广播电视透过空中传输讯号,任何人都可以透过天线接收讯号,而有线电视网路则不同,它提供的讯号更受控制,而且通常品质更高。这些网路通常需要订阅,并且可以提供广泛的频道,包括本地广播电台、专业频道、付费频道和随选内容。有线电视历来是媒体领域的重要组成部分,提供各种内容,包括新闻、体育、娱乐和教育节目。

这个充满活力的行业专注于透过有线电视基础设施分发电视内容,利用同轴或光纤电缆提供大量频道和内容。市场能够提供广泛的频道和内容选项(通常捆绑在订阅包中),使消费者能够根据个人喜好定制自己的观看体验,从而促进有线电视提供商之间的竞争,以开发引人注目的内容包。技术进步,例如从类比传输到数位传输的转变,极大地影响了市场的发展。这些创新提高了影像和声音品质、互动功能以及视讯点播等新服务。此外,行动和多萤幕观看选项的引入解决了消费者习惯的变化,确保了跨平台的可访问性。

由于对高品质内容的需求不断增长、数位串流媒体平台的竞争加剧以及向数位技术的策略转变,有线电视网路市场正在经历一个变革阶段。消费者不断变化的偏好促使有线电视业者进行创新,提供个人化的观看体验和多平台存取。传统有线电视与数位进步的融合正在重塑娱乐传输的未来。然而,对 OTT 服务的日益偏好以及与智慧技术的整合正在阻碍市场成长。

向 OTT 串流服务的转变是影响有线电视网路市场的重要趋势。 Netflix、Hulu 和 Disney+ 等服务为传统有线电视套餐提供了灵活且经济高效的替代方案,推动了根据不同喜好和预算量身定制的点播内容和订阅选项的需求。连网设备的激增和线上影片消费的日益接受进一步加速了这一趋势。此外,将智慧技术融入电视机,实现与智慧家庭设备和互动式内容体验的无缝集成,正在彻底改变市场。智慧电视配备语音控制、各种串流应用程式和个人化推荐,增强了用户体验和娱乐价值。此外,扩增实境(AR)和虚拟实境(VR)等互动式内容格式的日益普及,进一步增强了沉浸式观看体验。

全球有线电视网路市场研究考虑的关键区域包括亚太地区、北美、欧洲、拉丁美洲、中东和非洲。 2023年,北美地区由于有线电视服务普及率较高,将占据市场主导地位,许多家庭订阅了有线电视。北美拥有完善且先进的基础设施支援有线电视网络,确保提供可靠和高品质的服务。此外,主要有线电视供应商对技术和内容进行了大量投资,以增强观众体验并保持客户忠诚度。另一方面,预计亚太地区在 2024 年至 2032 年的预测期内将实现最快的成长。

目录

第 1 章:全球有线电视网路市场执行摘要

  • 全球有线电视网络市场规模及预测(2022-2032)
  • 区域概要
  • 分部摘要
    • 按类型
    • 按申请
  • 主要趋势
  • 经济衰退的影响
  • 分析师推荐与结论

第 2 章:全球有线电视网络市场定义与研究假设

  • 研究目的
  • 市场定义
  • 研究假设
    • 包容与排除
    • 限制
    • 供给侧分析
      • 可用性
      • 基础设施
      • 监管环境
      • 市场竞争
      • 经济可行性(消费者的角度)
    • 需求面分析
      • 监理框架
      • 技术进步
      • 环境考虑
      • 消费者意识和接受度
  • 估算方法
  • 研究考虑的年份
  • 货币兑换率

第 3 章:全球有线电视网路市场动态

  • 市场驱动因素
    • 对高品质内容的需求不断增长
    • 数位串流媒体平台的竞争日益激烈
    • 向数位技术的策略转变
  • 市场挑战
    • 对 OTT 服务的偏好不断增加
    • 与智慧技术集成
  • 市场机会
    • 互动内容格式的开发
    • 策略伙伴关係和整合
    • 有线电视网的技术进步

第 4 章:全球有线电视网络市场产业分析

  • 波特的五力模型
    • 供应商的议价能力
    • 买家的议价能力
    • 新进入者的威胁
    • 替代品的威胁
    • 竞争竞争
    • 波特五力模型的未来方法
    • 波特的五力影响分析
  • PESTEL分析
    • 政治的
    • 经济
    • 社会的
    • 技术性
    • 环境的
    • 合法的
  • 顶级投资机会
  • 最佳制胜策略
  • 颠覆性趋势
  • 产业专家视角
  • 分析师推荐与结论

第 5 章:2022-2032 年全球有线电视网路市场规模及类型预测

  • 细分仪表板
  • 全球有线电视网路市场:类型收入趋势分析,2022 年和 2032 年
    • 有线和其他付费电视服务
    • 直播卫星服务 (DBS)
    • 闭路电视电路
    • 卫星主天线系统服务 (SMATV)
    • 多点分配系统服务 (MDS)
    • 订阅频道服务

第 6 章:2022-2032 年全球有线电视网路市场规模及应用预测

  • 细分仪表板
  • 全球有线电视网路市场:2022 年和 2032 年应用收入趋势分析
    • 家庭使用
    • 商业用途

第 7 章:2022-2032 年全球有线电视网络市场规模及区域预测

  • 北美有线电视网路市场
    • CNN网络市场
      • 2022-2032 年型别细分规模与预测
      • 2022-2032 年应用细分规模与预测
    • 加拿大有线电视网络市场
      • 2022-2032 年型别细分规模与预测
      • 2022-2032 年应用细分规模与预测
    • 墨西哥有线电视网路市场
      • 2022-2032 年型别细分规模与预测
      • 2022-2032 年应用细分规模与预测
  • 欧洲有线电视网路市场
    • 德国有线电视网路市场
    • 英国有线电视网路市场
    • 法国有线电视网路市场
    • 义大利有线电视网路市场
    • 西班牙有线电视网路市场
    • 荷兰有线电视网路市场
    • 欧洲其他地区有线电视网路市场
  • 亚太有线电视网市场
    • 中国有线电视网路市场
    • 印度有线电视网路市场
    • 日本有线电视网路市场
    • 韩国有线电视网路市场
    • 印尼有线电视网路市场
    • 泰国有线电视网路市场
    • 亚太地区其他有线电视网路市场
  • 拉丁美洲有线电视网路市场
    • 巴西有线电视网路市场
    • 阿根廷有线电视网路市场
    • 拉丁美洲其他地区有线电视网路市场
  • 中东和非洲有线电视网路市场
    • 沙乌地阿拉伯有线电视网路市场
    • 阿拉伯联合大公国(UAE)有线电视网路市场
    • 南非有线电视网络市场
    • 中东和非洲其他地区有线电视网路市场

第 8 章:竞争情报

  • 重点企业SWOT分析
    • 公司3
  • 顶级市场策略
  • 公司简介
    • Cox Enterprises Inc
      • 关键讯息
      • 概述
      • 财务(视数据可用性而定)
      • 产品概要
      • 市场策略
    • Comcast Corporation
    • Time Warner Cable
    • Viacom
    • Vivendi SA
    • Liberty Media Corp
    • Discovery Communication
    • Charter Communications Inc.
    • Altice USA, Inc.
    • Cable One, Inc.
    • Rogers Communications Inc.
    • Shaw Communications Inc.
    • Charter Communications, Inc.
    • Dish Network Corporation
    • AMC Networks Inc.

第 9 章:研究过程

  • 研究过程
    • 资料探勘
    • 分析
    • 市场预测
    • 验证
    • 出版
  • 研究属性
简介目录

The Global Cable Television Networks Market was valued at approximately USD 13.31 billion in 2023 and is projected to grow at a robust CAGR of 9.20% over the forecast period from 2024 to 2032, reaching an estimated market size of USD 23.1 billion by 2032. Cable television networks are systems that deliver television programming to subscribers via coaxial cables or fiber-optic cables. Unlike broadcast television, which transmits signals over the air and can be received by anyone with an antenna, cable television networks provide a more controlled and often higher-quality signal. These networks typically require a subscription and can offer a wide range of channels, including local broadcast stations, specialty channels, premium channels, and on-demand content. Cable television has historically been a significant part of the media landscape, providing access to diverse content, including news, sports, entertainment, and educational programming.

This dynamic sector focuses on the distribution of television content through cable infrastructure, utilizing coaxial or fiber-optic cables to deliver a vast array of channels and content. The market's capacity to offer a wide selection of channels and content options, often bundled into subscription packages, allows consumers to tailor their viewing experiences according to personal preferences, fostering competition among cable providers to develop compelling content packages. Technological advancements, such as the transition from analog to digital transmission, have significantly influenced the market's development. These innovations have led to enhanced picture and sound quality, interactive features, and new services like video-on-demand. Additionally, the introduction of mobile and multi-screen viewing options addresses changing consumer habits, ensuring accessibility across various platforms.

The Cable Television Networks Market is experiencing a transformative phase driven by the rising demand for high-quality content, heightened competition from digital streaming platforms, and a strategic shift towards digital technologies. Consumers' evolving preferences are prompting cable operators to innovate, offering personalized viewing experiences and multi-platform accessibility. This convergence of traditional cable television with digital advancements is reshaping the future of entertainment delivery. However, increasing preference for OTT Services and integration with Smart Technologies are hindering the market growth.

The shift towards over-the-top (OTT) streaming services is a significant trend impacting the cable television networks market. Services like Netflix, Hulu, and Disney+ offer flexible and cost-effective alternatives to traditional cable packages, driving demand for on-demand content and subscription options tailored to diverse preferences and budgets. The proliferation of internet-connected devices and the growing acceptance of online video consumption further accelerate this trend. Moreover, the incorporation of smart technologies into television sets, enabling seamless integration with smart home devices and interactive content experiences, is revolutionizing the market. Smart TVs equipped with voice control, a variety of streaming apps, and personalized recommendations enhance user experience and entertainment value. Additionally, the growing popularity of interactive content formats, such as augmented reality (AR) and virtual reality (VR), is further enhancing the immersive viewing experience.

The key regions considered for the Global Cable Television Networks Market study include Asia Pacific, North America, Europe, Latin America, and Middle East and Africa. In year 2023, North America holds the dominating position in the market owing to high penetration rate of cable television services, with many households subscribing to cable TV. North America has well-established and advanced infrastructure supporting cable TV networks, ensuring reliable and high-quality service delivery. Moreover, there is substantial investment in technology and content by major cable providers, enhancing the viewer experience and maintaining customer loyalty. On the other hand, Asia Pacific is projected to registered fastest growth in the forecast period 2024-2032.

Major market players included in this report are:

  • Cox Enterprises Inc
  • Comcast Corporation
  • Time Warner Cable
  • Viacom
  • Vivendi SA
  • Liberty Media Corp
  • Discovery Communication
  • Charter Communications Inc.
  • Altice USA, Inc.
  • Cable One, Inc.
  • Rogers Communications Inc.
  • Shaw Communications Inc.
  • Charter Communications, Inc.
  • Dish Network Corporation
  • AMC Networks Inc.

The detailed segments and sub-segment of the market are explained below:

By Type:

  • Cable and other Pay Television Services
  • Direct Broadcast Satellite Services (DBS)
  • Closed Circuit Television Circuits
  • Satellite Master Antenna Systems Service (SMATV)
  • Multipoint Distribution System Services (MDS)
  • Subscription Channel Services

By Application:

  • Home Use
  • Commercial Use

By Region:

  • North America
  • U.S.
  • Canada
  • Europe
  • UK
  • Germany
  • France
  • Spain
  • Italy
  • ROE
  • Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • RoAPAC
  • Latin America
  • Brazil
  • Mexico
  • Middle East & Africa
  • Saudi Arabia
  • South Africa
  • RoMEA

Years considered for the study are as follows:

  • Historical year - 2022
  • Base year - 2023
  • Forecast period - 2024 to 2032

Key Takeaways:

  • Market Estimates & Forecast for 10 years from 2022 to 2032.
  • Annualized revenues and regional level analysis for each market segment.
  • Detailed analysis of geographical landscape with Country level analysis of major regions.
  • Competitive landscape with information on major players in the market.
  • Analysis of key business strategies and recommendations on future market approach.
  • Analysis of competitive structure of the market.
  • Demand side and supply side analysis of the market.

Table of Contents

Chapter 1. Global Cable Television Networks Market Executive Summary

  • 1.1. Global Cable Television Networks Market Size & Forecast (2022-2032)
  • 1.2. Regional Summary
  • 1.3. Segmental Summary
    • 1.3.1. By Type
    • 1.3.2. By Application
  • 1.4. Key Trends
  • 1.5. Recession Impact
  • 1.6. Analyst Recommendation & Conclusion

Chapter 2. Global Cable Television Networks Market Definition and Research Assumptions

  • 2.1. Research Objective
  • 2.2. Market Definition
  • 2.3. Research Assumptions
    • 2.3.1. Inclusion & Exclusion
    • 2.3.2. Limitations
    • 2.3.3. Supply Side Analysis
      • 2.3.3.1. Availability
      • 2.3.3.2. Infrastructure
      • 2.3.3.3. Regulatory Environment
      • 2.3.3.4. Market Competition
      • 2.3.3.5. Economic Viability (Consumer's Perspective)
    • 2.3.4. Demand Side Analysis
      • 2.3.4.1. Regulatory frameworks
      • 2.3.4.2. Technological Advancements
      • 2.3.4.3. Environmental Considerations
      • 2.3.4.4. Consumer Awareness & Acceptance
  • 2.4. Estimation Methodology
  • 2.5. Years Considered for the Study
  • 2.6. Currency Conversion Rates

Chapter 3. Global Cable Television Networks Market Dynamics

  • 3.1. Market Drivers
    • 3.1.1. Growing Demand for High-Quality Content
    • 3.1.2. Rising Competition from Digital Streaming Platforms
    • 3.1.3. Strategic Shift towards Digital Technologies
  • 3.2. Market Challenges
    • 3.2.1. Increasing Preference for OTT Services
    • 3.2.2. Integration with Smart Technologies
  • 3.3. Market Opportunities
    • 3.3.1. Development of Interactive Content Formats
    • 3.3.2. Strategic Partnerships and Consolidation
    • 3.3.3. Technological Advancements in Cable Networks

Chapter 4. Global Cable Television Networks Market Industry Analysis

  • 4.1. Porter's 5 Force Model
    • 4.1.1. Bargaining Power of Suppliers
    • 4.1.2. Bargaining Power of Buyers
    • 4.1.3. Threat of New Entrants
    • 4.1.4. Threat of Substitutes
    • 4.1.5. Competitive Rivalry
    • 4.1.6. Futuristic Approach to Porter's 5 Force Model
    • 4.1.7. Porter's 5 Force Impact Analysis
  • 4.2. PESTEL Analysis
    • 4.2.1. Political
    • 4.2.2. Economical
    • 4.2.3. Social
    • 4.2.4. Technological
    • 4.2.5. Environmental
    • 4.2.6. Legal
  • 4.3. Top investment opportunity
  • 4.4. Top winning strategies
  • 4.5. Disruptive Trends
  • 4.6. Industry Expert Perspective
  • 4.7. Analyst Recommendation & Conclusion

Chapter 5. Global Cable Television Networks Market Size & Forecasts by Type 2022-2032

  • 5.1. Segment Dashboard
  • 5.2. Global Cable Television Networks Market: Type Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 5.2.1. Cable and other Pay Television Services
    • 5.2.2. Direct Broadcast Satellite Services (DBS)
    • 5.2.3. Closed Circuit Television Circuits
    • 5.2.4. Satellite Master Antenna Systems Service (SMATV)
    • 5.2.5. Multipoint Distribution System Services (MDS)
    • 5.2.6. Subscription Channel Services

Chapter 6. Global Cable Television Networks Market Size & Forecasts by Application 2022-2032

  • 6.1. Segment Dashboard
  • 6.2. Global Cable Television Networks Market: Application Revenue Trend Analysis, 2022 & 2032 (USD Billion)
    • 6.2.1. Home Use
    • 6.2.2. Commercial Use

Chapter 7. Global Cable Television Networks Market Size & Forecasts by Region 2022-2032

  • 7.1. North America Cable Television Networks Market
    • 7.1.1. U.S. Cable Television Networks Market
      • 7.1.1.1. Type breakdown size & forecasts, 2022-2032
      • 7.1.1.2. Application breakdown size & forecasts, 2022-2032
    • 7.1.2. Canada Cable Television Networks Market
      • 7.1.2.1. Type breakdown size & forecasts, 2022-2032
      • 7.1.2.2. Application breakdown size & forecasts, 2022-2032
    • 7.1.3. Mexico Cable Television Networks Market
      • 7.1.3.1. Type breakdown size & forecasts, 2022-2032
      • 7.1.3.2. Application breakdown size & forecasts, 2022-2032
  • 7.2. Europe Cable Television Networks Market
    • 7.2.1. Germany Cable Television Networks Market
    • 7.2.2. UK Cable Television Networks Market
    • 7.2.3. France Cable Television Networks Market
    • 7.2.4. Italy Cable Television Networks Market
    • 7.2.5. Spain Cable Television Networks Market
    • 7.2.6. The Netherlands Cable Television Networks Market
    • 7.2.7. Rest of Europe Cable Television Networks Market
  • 7.3. Asia-Pacific Cable Television Networks Market
    • 7.3.1. China Cable Television Networks Market
    • 7.3.2. India Cable Television Networks Market
    • 7.3.3. Japan Cable Television Networks Market
    • 7.3.4. South Korea Cable Television Networks Market
    • 7.3.5. Indonesia Cable Television Networks Market
    • 7.3.6. Thailand Cable Television Networks Market
    • 7.3.7. Rest of Asia Pacific Cable Television Networks Market
  • 7.4. Latin America Cable Television Networks Market
    • 7.4.1. Brazil Cable Television Networks Market
    • 7.4.2. Argentina Cable Television Networks Market
    • 7.4.3. Rest of Latin America Cable Television Networks Market
  • 7.5. Middle East & Africa Cable Television Networks Market
    • 7.5.1. Saudi Arabia Cable Television Networks Market
    • 7.5.2. United Arab Emirates (UAE) Cable Television Networks Market
    • 7.5.3. South Africa Cable Television Networks Market
    • 7.5.4. Rest of Middle East & Africa Cable Television Networks Market

Chapter 8. Competitive Intelligence

  • 8.1. Key Company SWOT Analysis
    • 8.1.3 Company 3
  • 8.2. Top Market Strategies
  • 8.3. Company Profiles
    • 8.3.1. Cox Enterprises Inc
      • 8.3.1.1. Key Information
      • 8.3.1.2. Overview
      • 8.3.1.3. Financial (Subject to Data Availability)
      • 8.3.1.4. Product Summary
      • 8.3.1.5. Market Strategies
    • 8.3.2. Comcast Corporation
    • 8.3.3. Time Warner Cable
    • 8.3.4. Viacom
    • 8.3.5. Vivendi SA
    • 8.3.6. Liberty Media Corp
    • 8.3.7. Discovery Communication
    • 8.3.8. Charter Communications Inc.
    • 8.3.9. Altice USA, Inc.
    • 8.3.10. Cable One, Inc.
    • 8.3.11. Rogers Communications Inc.
    • 8.3.12. Shaw Communications Inc.
    • 8.3.13. Charter Communications, Inc.
    • 8.3.14. Dish Network Corporation
    • 8.3.15. AMC Networks Inc.

Chapter 9. Research Process

  • 9.1. Research Process
    • 9.1.1. Data Mining
    • 9.1.2. Analysis
    • 9.1.3. Market Estimation
    • 9.1.4. Validation
    • 9.1.5. Publishing
  • 9.2. Research Attributes