查看购物车
  • Traditional Chinese
  • English
  • Japanese
封面
市场调查报告书
商品编码
1807287

全球自助服务 BI 市场规模研究与预测（按部署、企业类型、产业和区域划分）2025 年至 2035 年预测

Global Self-Service BI Market Size study & Forecast, by Deployment, Enterprise Type, Industry and Regional Forecasts 2025-2035
出版日期: | 出版商: Bizwit Research & Consulting LLP | 英文 285 Pages | 商品交期: 2-3个工作天内

价格
简介目录

2024 年全球自助式 BI 市场规模约为 67.3 亿美元，预计在 2025-2035 年预测期内成长率将超过 18.70%。自助式 BI（商业智慧）是指一套工具和技术，使最终用户无需技术专业知识即可独立存取、视觉化和分析资料。它减少了对 IT 团队的依赖，加速了洞察，并支援跨组织的数据驱动决策。这种向资料存取民主化的转变改变了企业的运作方式，尤其是在各行各业都在探索数位转型并在竞争激烈的市场中寻求敏捷性的情况下。对即时分析日益增长的需求、数据驱动策略的日益普及以及人工智慧驱动的 BI 平台的进步，正在推动市场扩张。

随着企业试图将原始资料大规模转化为策略洞察，对自助式商业智慧 (BI) 的需求日益增长。随着物联网、云端应用和数位互动中结构化和非结构化资料集的激增，企业面临越来越大的压力，需要确保资料存取畅通无阻。根据最新的行业洞察，全球超过 60% 的企业现在优先考虑资料民主化计划，以提高营运敏捷性。随着员工资料素养的提高，提供使用者友善介面和可自订仪表板的商业智慧 (BI) 解决方案正受到广泛欢迎。然而，资料治理挑战、跨遗留系统的整合复杂性以及对资料安全的担忧仍然是关键障碍。儘管面临这些挑战，但将机器学习、自然语言处理 (NLP) 驱动的查询和自动化技术融入商业智慧 (BI) 解决方案中，将在未来十年带来强劲的成长机会。

报告中包含的详细细分和子细分如下：

目录

第 1 章：全球自助服务 BI 市场报告范围与方法

  • 研究目标
  • 研究方法
    • 预测模型
    • 案头研究
    • 自上而下和自下而上的方法
  • 研究属性
  • 研究范围
    • 市场定义
    • 市场区隔
  • 研究假设
    • 包容与排斥
    • 限制
    • 研究考虑的年份

第二章：执行摘要

  • CEO/CXO 立场
  • 战略洞察
  • ESG分析
  • 主要发现

第 3 章：全球自助服务 BI 市场力量分析

  • 塑造全球自助服务 BI 市场的市场力量（2024-2035）
  • 驱动程式
    • 向资料存取民主化转变
    • 即时分析的需求不断增长
  • 限制
    • 资料治理挑战
  • 机会
    • 数据驱动策略的采用率不断上升

第四章：全球自助服务 BI 产业分析

  • 波特五力模型
    • 买方议价能力
    • 供应商的议价能力
    • 新进入者的威胁
    • 替代品的威胁
    • 竞争对手
  • 波特五力预测模型（2024-2035）
  • PESTEL分析
    • 政治的
    • 经济
    • 社会的
    • 科技
    • 环境的
    • 合法的
  • 最佳投资机会
  • 最佳制胜策略（2025年）
  • 市占率分析（2024-2025）
  • 2025年全球定价分析与趋势
  • 分析师建议与结论

第五章：全球自助服务 BI 市场规模与预测：按部署 - 2025 年至 2035 年

  • 市场概览
  • 全球生长激素缺乏症市场表现-潜力分析（2025年）
  • 云
  • 本地

第六章：全球自助服务 BI 市场规模与预测：依企业类型 - 2025-2035 年

  • 市场概览
  • 全球生长激素缺乏症市场表现-潜力分析（2025年）
  • 云
  • 现场

第 7 章：全球自助服务 BI 市场规模与预测：按产业划分 - 2025 年至 2035 年

  • 市场概览
  • 全球生长激素缺乏症市场表现-潜力分析（2025年）
  • 金融服务业
  • 零售与电子商务
  • 製造业
  • 资讯科技和电信
  • 医疗保健与生命科学
  • 能源与公用事业
  • 运输
  • 其他的

第 8 章：全球自助服务 BI 市场规模与预测：按地区 - 2025 年至 2035 年

  • 成长区域市场简介
  • 领先国家和新兴国家
  • 北美洲
    • 我们
    • 加拿大
  • 欧洲
    • 英国
    • 德国
    • 法国
    • 西班牙
    • 义大利
    • 欧洲其他地区
  • 亚太地区
    • 中国
    • 印度
    • 日本
    • 澳洲
    • 韩国
    • 亚太地区其他地区
  • 拉丁美洲
    • 巴西
    • 墨西哥
  • 中东和非洲
    • 阿联酋
    • 沙乌地阿拉伯（KSA）
    • 南非

第九章：竞争情报

  • 顶级市场策略
  • Microsoft Corporation
    • 公司概况
    • 主要高阶主管
    • 公司概况
    • 财务表现（取决于数据可用性）
    • 产品/服务端口
    • 近期发展
    • 市场策略
    • SWOT分析
  • Tableau Software, LLC (Salesforce)
  • IBM Corporation
  • QlikTech International AB
  • Oracle Corporation
  • SAP SE
  • MicroStrategy Incorporated
  • Sisense Inc.
  • Zoho Corporation Pvt. Ltd.
  • TIBCO Software Inc.
  • SAS Institute Inc.
  • Domo, Inc.
  • Infor, Inc.
  • Google LLC
  • Amazon Web Services, Inc.
简介目录

The Global Self-Service BI Market is valued approximately at USD 6.73 billion in 2024 and is anticipated to grow with a growth rate of more than 18.70% over the forecast period 2025-2035. Self-service BI (Business Intelligence) refers to the set of tools and technologies that empower end-users, without technical expertise, to access, visualize, and analyze data independently. It reduces reliance on IT teams, accelerates insights, and supports data-driven decision-making across organizations. This shift toward democratizing data access has transformed how enterprises operate, especially as industries navigate digital transformation and seek agility in competitive markets. The growing demand for real-time analytics, rising adoption of data-driven strategies, and advancements in AI-powered BI platforms are fueling the expansion of the market.

The demand for self-service BI has intensified as enterprises attempt to turn raw data into strategic insights at scale. With the proliferation of structured and unstructured datasets from IoT, cloud applications, and digital interactions, organizations face mounting pressure to ensure data accessibility without bottlenecks. According to recent industry insights, over 60% of global enterprises now prioritize data democratization initiatives to improve operational agility. As the workforce becomes more data-literate, BI solutions that provide user-friendly interfaces and customizable dashboards are being widely embraced. However, data governance challenges, integration complexities across legacy systems, and concerns regarding data security remain critical obstacles. Despite these challenges, the integration of machine learning, NLP-driven querying, and automation within BI solutions presents strong growth opportunities in the coming decade.

The detailed segments and sub-segments included in the report are:

By Deployment:

  • Cloud
  • On-premises

By Enterprise Type:

  • Large Enterprises
  • Small & Medium Enterprises

By Industry:

  • BFSI
  • Retail & E-commerce
  • Manufacturing
  • IT & Telecom
  • Healthcare & Life Science
  • Energy & Utility
  • Transportation
  • Others

By Region:

  • North America
  • U.S.
  • Canada
  • Europe
  • UK
  • Germany
  • France
  • Spain
  • Italy
  • ROE
  • Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • RoAPAC
  • Latin America
  • Brazil
  • Mexico
  • Middle East & Africa
  • UAE
  • Saudi Arabia
  • South Africa
  • Rest of Middle East & Africa
  • Cloud deployment is expected to dominate the global self-service BI market during the forecast period. Enterprises are rapidly migrating to cloud-based BI tools due to scalability, flexibility, and cost-efficiency advantages. Cloud platforms facilitate seamless collaboration, remote data access, and real-time analytics, aligning with modern business requirements. As industries embrace hybrid and multi-cloud strategies, cloud-based self-service BI solutions are emerging as the default choice for enterprises seeking to balance agility with data security. While on-premises deployments retain a presence in sectors with strict compliance requirements, the cloud is projected to lead the market share significantly in the years ahead.
  • Large enterprises are currently leading the revenue contribution in the self-service BI market. The dominance of large enterprises stems from their greater investment capacity, complex data ecosystems, and extensive focus on performance optimization across multiple business units. These organizations are leveraging BI tools to streamline operations, forecast trends, and drive profitability through data-backed strategies. In contrast, small and medium enterprises (SMEs) are poised to be the fastest-growing segment, driven by affordable SaaS-based BI offerings and a growing recognition of data analytics as a competitive differentiator. This creates a dynamic landscape where large enterprises dominate revenue, while SMEs contribute to market acceleration.
  • The key regions considered for the Global Self-Service BI Market study include Asia Pacific, North America, Europe, Latin America, and the Middle East & Africa. North America currently holds the largest market share, backed by mature IT infrastructure, high digital adoption across industries, and strong investments in advanced analytics solutions. The U.S., in particular, leads with the widespread integration of AI and cloud-based BI platforms. Europe follows closely, shaped by stringent compliance frameworks such as GDPR, which encourage enterprises to invest in secure and transparent BI systems. Asia Pacific, however, is expected to grow at the fastest pace during the forecast period, propelled by rapid digital transformation in economies such as China and India, government-driven smart initiatives, and the surge of SMEs adopting BI solutions. Meanwhile, Latin America and the Middle East & Africa are showing steady growth trajectories, bolstered by increasing enterprise digitalization and cloud adoption.

Major market players included in this report are:

  • Microsoft Corporation
  • Tableau Software, LLC (Salesforce)
  • IBM Corporation
  • QlikTech International AB
  • Oracle Corporation
  • SAP SE
  • MicroStrategy Incorporated
  • Sisense Inc.
  • Zoho Corporation Pvt. Ltd.
  • TIBCO Software Inc.
  • SAS Institute Inc.
  • Domo, Inc.
  • Infor, Inc.
  • Google LLC
  • Amazon Web Services, Inc.

Global Self-Service BI Market Report Scope:

  • Historical Data - 2023, 2024
  • Base Year for Estimation - 2024
  • Forecast period - 2025-2035
  • Report Coverage - Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
  • Regional Scope - North America; Europe; Asia Pacific; Latin America; Middle East & Africa
  • Customization Scope - Free report customization (equivalent to up to 8 analysts' working hours) with purchase. Addition or alteration to country, regional & segment scope*

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values for the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within the countries involved in the study. The report also provides detailed information about crucial aspects, such as driving factors and challenges, which will define the future growth of the market. Additionally, it incorporates potential opportunities in micro-markets for stakeholders to invest, along with a detailed analysis of the competitive landscape and product offerings of key players. The detailed segments and sub-segments of the market are explained below:

Key Takeaways:

  • Market Estimates & Forecast for 10 years from 2025 to 2035.
  • Annualized revenues and regional-level analysis for each market segment.
  • Detailed analysis of the geographical landscape with country-level analysis of major regions.
  • Competitive landscape with information on major players in the market.
  • Analysis of key business strategies and recommendations on future market approach.
  • Analysis of the competitive structure of the market.
  • Demand side and supply side analysis of the market.

Table of Contents

Chapter 1. Global Self-Service BI Market Report Scope & Methodology

  • 1.1. Research Objective
  • 1.2. Research Methodology
    • 1.2.1. Forecast Model
    • 1.2.2. Desk Research
    • 1.2.3. Top Down and Bottom-Up Approach
  • 1.3. Research Attributes
  • 1.4. Scope of the Study
    • 1.4.1. Market Definition
    • 1.4.2. Market Segmentation
  • 1.5. Research Assumption
    • 1.5.1. Inclusion & Exclusion
    • 1.5.2. Limitations
    • 1.5.3. Years Considered for the Study

Chapter 2. Executive Summary

  • 2.1. CEO/CXO Standpoint
  • 2.2. Strategic Insights
  • 2.3. ESG Analysis
  • 2.4. key Findings

Chapter 3. Global Self-Service BI Market Forces Analysis

  • 3.1. Market Forces Shaping The Global Self-Service BI Market (2024-2035)
  • 3.2. Drivers
    • 3.2.1. Shift toward democratizing data access
    • 3.2.2. Growing demand for real-time analytics
  • 3.3. Restraints
    • 3.3.1. Data governance challenges
  • 3.4. Opportunities
    • 3.4.1. Rising adoption of data-driven strategies

Chapter 4. Global Self Service BI Industry Analysis

  • 4.1. Porter's 5 Forces Model
    • 4.1.1. Bargaining Power of Buyer
    • 4.1.2. Bargaining Power of Supplier
    • 4.1.3. Threat of New Entrants
    • 4.1.4. Threat of Substitutes
    • 4.1.5. Competitive Rivalry
  • 4.2. Porter's 5 Force Forecast Model (2024-2035)
  • 4.3. PESTEL Analysis
    • 4.3.1. Political
    • 4.3.2. Economical
    • 4.3.3. Social
    • 4.3.4. Technological
    • 4.3.5. Environmental
    • 4.3.6. Legal
  • 4.4. Top Investment Opportunities
  • 4.5. Top Winning Strategies (2025)
  • 4.6. Market Share Analysis (2024-2025)
  • 4.7. Global Pricing Analysis And Trends 2025
  • 4.8. Analyst Recommendation & Conclusion

Chapter 5. Global Self-Service BI Market Size & Forecasts by Deployment 2025-2035

  • 5.1. Market Overview
  • 5.2. Global Growth Hormone Deficiency Market Performance - Potential Analysis (2025)
  • 5.3. Cloud
    • 5.3.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 5.3.2. Market size analysis, by region, 2025-2035
  • 5.4. On Premises
    • 5.4.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 5.4.2. Market size analysis, by region, 2025-2035

Chapter 6. Global Self-Service BI Market Size & Forecasts by Enterprise Type 2025-2035

  • 6.1. Market Overview
  • 6.2. Global Growth Hormone Deficiency Market Performance - Potential Analysis (2025)
  • 6.3. Cloud
    • 6.3.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 6.3.2. Market size analysis, by region, 2025-2035
  • 6.4. On premises
    • 6.4.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 6.4.2. Market size analysis, by region, 2025-2035

Chapter 7. Global Self-Service BI Market Size & Forecasts by Industry 2025-2035

  • 7.1. Market Overview
  • 7.2. Global Growth Hormone Deficiency Market Performance - Potential Analysis (2025)
  • 7.3. BFSI
    • 7.3.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 7.3.2. Market size analysis, by region, 2025-2035
  • 7.4. Retail & E Commerce
    • 7.4.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 7.4.2. Market size analysis, by region, 2025-2035
  • 7.5. Manufacturing
    • 7.5.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 7.5.2. Market size analysis, by region, 2025-2035
  • 7.6. IT & Telecom
    • 7.6.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 7.6.2. Market size analysis, by region, 2025-2035
  • 7.7. Healthcare & Life Science
    • 7.7.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 7.7.2. Market size analysis, by region, 2025-2035
  • 7.8. Energy & Utility
    • 7.8.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 7.8.2. Market size analysis, by region, 2025-2035
  • 7.9. Transportation
    • 7.9.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 7.9.2. Market size analysis, by region, 2025-2035
  • 7.10. Others
    • 7.10.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 7.10.2. Market size analysis, by region, 2025-2035

Chapter 8. Global Self-Service BI Market Size & Forecasts by Region 2025-2035

  • 8.1. Growth Self Service BI Market, Regional Market Snapshot
  • 8.2. Top Leading & Emerging Countries
  • 8.3. North America Self Service BI Market
    • 8.3.1. U.S. Self Service BI Market
      • 8.3.1.1. Deployment breakdown size & forecasts, 2025-2035
      • 8.3.1.2. Enterprise Type breakdown size & forecasts, 2025-2035
      • 8.3.1.3. Industry breakdown size & forecasts, 2025-2035
    • 8.3.2. Canada Self Service BI Market
      • 8.3.2.1. Deployment breakdown size & forecasts, 2025-2035
      • 8.3.2.2. Enterprise Type breakdown size & forecasts, 2025-2035
      • 8.3.2.3. Industry breakdown size & forecasts, 2025-2035
  • 8.4. Europe Self Service BI Market
    • 8.4.1. UK Self Service BI Market
      • 8.4.1.1. Deployment breakdown size & forecasts, 2025-2035
      • 8.4.1.2. Enterprise Type breakdown size & forecasts, 2025-2035
      • 8.4.1.3. Industry breakdown size & forecasts, 2025-2035
    • 8.4.2. Germany Self Service BI Market
      • 8.4.2.1. Deployment breakdown size & forecasts, 2025-2035
      • 8.4.2.2. Enterprise Type breakdown size & forecasts, 2025-2035
      • 8.4.2.3. Industry breakdown size & forecasts, 2025-2035
    • 8.4.3. France Self Service BI Market
      • 8.4.3.1. Deployment breakdown size & forecasts, 2025-2035
      • 8.4.3.2. Enterprise Type breakdown size & forecasts, 2025-2035
      • 8.4.3.3. Industry breakdown size & forecasts, 2025-2035
    • 8.4.4. Spain Self Service BI Market
      • 8.4.4.1. Deployment breakdown size & forecasts, 2025-2035
      • 8.4.4.2. Enterprise Type breakdown size & forecasts, 2025-2035
      • 8.4.4.3. Industry breakdown size & forecasts, 2025-2035
    • 8.4.5. Italy Self Service BI Market
      • 8.4.5.1. Deployment breakdown size & forecasts, 2025-2035
      • 8.4.5.2. Enterprise Type breakdown size & forecasts, 2025-2035
      • 8.4.5.3. Industry breakdown size & forecasts, 2025-2035
    • 8.4.6. Rest of Europe Self Service BI Market
      • 8.4.6.1. Deployment breakdown size & forecasts, 2025-2035
      • 8.4.6.2. Enterprise Type breakdown size & forecasts, 2025-2035
      • 8.4.6.3. Industry breakdown size & forecasts, 2025-2035
  • 8.5. Asia Pacific Self Service BI Market
    • 8.5.1. China Self Service BI Market
      • 8.5.1.1. Deployment breakdown size & forecasts, 2025-2035
      • 8.5.1.2. Enterprise Type breakdown size & forecasts, 2025-2035
      • 8.5.1.3. Industry breakdown size & forecasts, 2025-2035
    • 8.5.2. India Self Service BI Market
      • 8.5.2.1. Deployment breakdown size & forecasts, 2025-2035
      • 8.5.2.2. Enterprise Type breakdown size & forecasts, 2025-2035
      • 8.5.2.3. Industry breakdown size & forecasts, 2025-2035
    • 8.5.3. Japan Self Service BI Market
      • 8.5.3.1. Deployment breakdown size & forecasts, 2025-2035
      • 8.5.3.2. Enterprise Type breakdown size & forecasts, 2025-2035
      • 8.5.3.3. Industry breakdown size & forecasts, 2025-2035
    • 8.5.4. Australia Self Service BI Market
      • 8.5.4.1. Deployment breakdown size & forecasts, 2025-2035
      • 8.5.4.2. Enterprise Type breakdown size & forecasts, 2025-2035
      • 8.5.4.3. Industry breakdown size & forecasts, 2025-2035
    • 8.5.5. South Korea Self Service BI Market
      • 8.5.5.1. Deployment breakdown size & forecasts, 2025-2035
      • 8.5.5.2. Enterprise Type breakdown size & forecasts, 2025-2035
      • 8.5.5.3. Industry breakdown size & forecasts, 2025-2035
    • 8.5.6. Rest of APAC Self Service BI Market
      • 8.5.6.1. Deployment breakdown size & forecasts, 2025-2035
      • 8.5.6.2. Enterprise Type breakdown size & forecasts, 2025-2035
      • 8.5.6.3. Industry breakdown size & forecasts, 2025-2035
  • 8.6. Latin America Self Service BI Market
    • 8.6.1. Brazil Self Service BI Market
      • 8.6.1.1. Deployment breakdown size & forecasts, 2025-2035
      • 8.6.1.2. Enterprise Type breakdown size & forecasts, 2025-2035
      • 8.6.1.3. Industry breakdown size & forecasts, 2025-2035
    • 8.6.2. Mexico Self Service BI Market
      • 8.6.2.1. Deployment breakdown size & forecasts, 2025-2035
      • 8.6.2.2. Enterprise Type breakdown size & forecasts, 2025-2035
      • 8.6.2.3. Industry breakdown size & forecasts, 2025-2035
  • 8.7. Middle East and Africa Self Service BI Market
    • 8.7.1. UAE Self Service BI Market
      • 8.7.1.1. Deployment breakdown size & forecasts, 2025-2035
      • 8.7.1.2. Enterprise Type breakdown size & forecasts, 2025-2035
      • 8.7.1.3. Industry breakdown size & forecasts, 2025-2035
    • 8.7.2. Saudi Arabia (KSA) Self Service BI Market
      • 8.7.2.1. Deployment breakdown size & forecasts, 2025-2035
      • 8.7.2.2. Enterprise Type breakdown size & forecasts, 2025-2035
      • 8.7.2.3. Industry breakdown size & forecasts, 2025-2035
    • 8.7.3. South Africa Self Service BI Market
      • 8.7.3.1. Deployment breakdown size & forecasts, 2025-2035
      • 8.7.3.2. Enterprise Type breakdown size & forecasts, 2025-2035
      • 8.7.3.3. Industry breakdown size & forecasts, 2025-2035

Chapter 9. Competitive Intelligence

  • 9.1. Top Market Strategies
  • 9.2. Microsoft Corporation
    • 9.2.1. Company Overview
    • 9.2.2. Key Executives
    • 9.2.3. Company Snapshot
    • 9.2.4. Financial Performance (Subject to Data Availability)
    • 9.2.5. Product/Services Port
    • 9.2.6. Recent Development
    • 9.2.7. Market Strategies
    • 9.2.8. SWOT Analysis
  • 9.3. Tableau Software, LLC (Salesforce)
  • 9.4. IBM Corporation
  • 9.5. QlikTech International AB
  • 9.6. Oracle Corporation
  • 9.7. SAP SE
  • 9.8. MicroStrategy Incorporated
  • 9.9. Sisense Inc.
  • 9.10. Zoho Corporation Pvt. Ltd.
  • 9.11. TIBCO Software Inc.
  • 9.12. SAS Institute Inc.
  • 9.13. Domo, Inc.
  • 9.14. Infor, Inc.
  • 9.15. Google LLC
  • 9.16. Amazon Web Services, Inc.