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市场调查报告书

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虚拟购物助理市场：互动模式、按平台、按技术、按行业、按应用、按地区

Virtual Shopping Assistant Market, By Interaction Mode, By Platform, By Technology, By Industry Vertical, By Application, By Geography

出版日期: 2023年11月20日 | 出版商:

Coherent Market Insights | 英文 160 Pages | 商品交期: 2-3个工作天内

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简介目录

预计到 2023 年，全球虚拟购物助理市场将达到 6.247 亿美元，预计 2023 年至 2030 年复合年增长率为 32.9%，到 2030 年将达到 45.759 亿美元。

报告范围		报告详情
基准年	2022年	2023年市场规模	6.247 亿美元
过去的资料	2018-2021	预测期	2023-2030
预测期复合年增长率	32.90%	2030年市场规模预测	45.759 亿美元

图 1. 2023 年虚拟购物助理的全球市场占有率（按地区划分）

虚拟购物助理正在彻底改变数位时代消费者的购物方式。这些智慧型软体应用程式以人工智慧 (AI) 和自然语言处理 (NLP) 技术为支持，透过提供个人化产品推荐、回答客户联络方式和简化购买流程来改善网路购物体验。

在当今快节奏的世界中，消费者在网路购物时寻求便利和高效。虚拟助理充当虚拟礼宾员，引导客户完成购物之旅，并帮助他们根据自己的喜好、预算和过去的行为找到最好的产品。这些助理可以有效地分析大量资料，包括客户檔案、购买历史和即时市场趋势，以提供相关和客製化的产品推荐。

市场动态：

关键驱动因素之一是对个人化购物体验不断增长的需求。虚拟助理使用先进的演算法和人工智慧功能来了解客户偏好并提供客製化建议，最终提高客户满意度和忠诚度。此外，智慧型手机和网路的普及正在推动网路购物的成长，从而产生了对能够满足不断变化的消费者需求的智慧型虚拟助理的需求。

然而，也存在着需要考虑的挑战和限制。资料隐私和安全问题对消费者和企业来说仍然是重要议题。虚拟助理需要存取敏感的客户资讯，引发了对资料外洩和滥用的担忧。为了解决这些问题，公司必须实施强有力的安全措施并遵守严格的资料保护条例。

儘管有这些挑战，虚拟购物助理市场仍存在巨大机会。整合机器学习、自然语言理解和电脑视觉等技术将使助理能够提供视觉搜寻、语音辨识和扩增实境高级功能。此外，聊天机器人技术的日益采用和虚拟助理在电子商务行业的日益普及预计将推动市场成长。

本研究的主要特点

该报告对全球虚拟购物助理市场进行了详细分析，并提供了以2022年为基准年的预测期（2023-2030）的市场规模和年复合成长率（CAGR%）。
它还阐明了各个细分市场的潜在商机，并解释了该市场有吸引力的投资提案矩阵。
它还提供了有关市场驱动因素、抑制因素、机会、新产品发布和核准、市场趋势、区域前景、主要企业采取的竞争策略等的重要考察。
它根据公司亮点、产品系列、主要亮点、财务实绩和策略等参数，对全球虚拟购物助理市场的主要企业进行了介绍。
该报告的见解使行销人员和经营团队负责人就未来的产品发布、类型升级、市场扩张和行销策略做出资讯的决策。
本研究报告针对该产业的各个相关人员，如投资者、供应商、产品製造商、经销商、新进业者和财务分析师。
透过用于分析全球虚拟购物助理市场的各种策略矩阵，将促进相关人员的决策。

Report Coverage	Report Details
Base Year:	2022	Market Size in 2023:	US$ 624.7 Mn
Historical Data for:	2018 to 2021	Forecast Period:	2023 - 2030
Forecast Period 2023 to 2030 CAGR:	32.90%	2030 Value Projection:	US$ 4,575.9 Mn

Virtual shopping assistants are revolutionizing the way consumers shop in the digital era. These intelligent software applications, powered by artificial intelligence (AI) and natural language processing (NLP) technologies, aim to enhance the online shopping experience by providing personalized recommendations, answering customer queries, and streamlining the purchasing process.

In today's fast-paced world, consumers seek convenience and efficiency when shopping online. Virtual shopping assistants serve as virtual concierges, guiding customers through their shopping journey and helping them find the perfect products based on their preferences, budget, and past behavior. These assistants can effectively analyze vast amounts of data, including customer profiles, purchase histories, and real-time market trends, to deliver relevant and tailored recommendations.

Market Dynamics:

One of the key drivers is the increasing demand for personalized shopping experiences. Virtual shopping assistants use advanced algorithms and AI capabilities to understand customer preferences and provide customized recommendations, ultimately enhancing customer satisfaction and loyalty. Additionally, the rising penetration of smartphones and the internet has fueled the growth of online shopping, creating a need for intelligent virtual assistants that can cater to evolving consumer demands.

However, there are certain challenges and restraints to be considered. Data privacy and security concerns remain a crucial issue for both consumers and businesses. Virtual shopping assistants require access to sensitive customer information, raising concerns about data breaches and misuse. To address these concerns, companies must implement robust security measures and comply with strict data protection regulations.

Despite these challenges, the market for virtual shopping assistants presents significant opportunities. The integration of technologies such as machine learning, natural language understanding, and computer vision enables assistants to provide advanced functionalities like visual search, voice recognition, and augmented reality. Moreover, the increasing adoption of chatbot technologies and the growing popularity of virtual assistants in the e-commerce industry are expected to drive market growth.

Key features of the study:

This report provides an in-depth analysis of the global virtual shopping assistant market, and provides market size (US$ Million) and compound annual growth rate (CAGR%) for the forecast period (2023-2030), considering 2022 as the base year
It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
It profiles key players in the global virtual shopping assistant market based on the following parameters - company highlights, product portfolio, key highlights, financial performance, and strategies
Key companies covered as a part of this study include Anthropic PBC, Synthesia Limited, Observe.AI, Avaamo, Cognigy, SoundHound AI Inc., Luka, Inc. Pypestream Inc., Mobisoft Infotech, EdgeVerve Systems Limited, Nuance Communications, Inc., Ada, Kore.ai.
Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
The global virtual shopping assistant market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global virtual shopping assistant market

Detailed Segmentation:

By Interaction Mode
- Chatbots
- Messengers
- Websites
- Mobile Apps
- Voice Assistants
- Avatars
- Others (Robots, Kiosks)
By Platform
- Mobile
- Desktop
- Smart Speakers
- Smart TVs
- Wearables
- Others (Kiosks, Signage)
By Technology
- NLP
- ML
- Computer Vision
- Predictive Analytics
- Biometrics
- Others (Blockchain, IoT)
By Industry Vertical
- Retail & eCommerce
- Healthcare
- BFSI
- Travel & Hospitality
- Automotive
- Media & Entertainment
- Others (Real Estate, Education)
By Application
- Customer Support
- Personal Assistant
- Data Privacy
- Workflow Automation
- Content Curation
- Campaign Management
- Others (Inventory, HR)
By Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa
Key Player
- Anthropic PBC
- Synthesia Limited
- Observe.AI
- Avaamo
- Cognigy
- SoundHound AI Inc.
- Luka, Inc.
- Pypestream Inc.
- Mobisoft Infotech
- EdgeVerve Systems Limited
- Nuance Communications, Inc.
- Ada
- Kore.ai Inc.

1. Research Objectives and Assumptions

Research Objectives
Assumptions
Abbreviations

2. Market Purview

Report Description
- Market Definition and Scope
Executive Summary
- Market Snipped, By Interaction Mode
- Market Snipped , By Platform
- Market Snipped , By Technology
- Market Snipped , By Industry Vertical
- Market Snipped , By Application
- Market Snipped , By Region
Coherent Opportunity Map (COM)

3. Market Dynamics, Regulations, and Trends Analysis

Market Dynamics
- Rising adoption of conversational AI
- Data Privacy and Security Concerns
- Integration of Emerging Technologies Impact Analysis
Key Highlights
Regulatory Scenario
Product launch/Approvals
PEST Analysis
PORTER's Analysis
Merger and Acquisition Scenario

4. Virtual Shopping Assistant Market - Impact of Coronavirus (COVID-19) Pandemic

COVID-19 Epidemiology
Supply Side and Demand Side Analysis
Economic Impact

5. Virtual Shopping Assistant Market, By Interaction Mode, 2018-2030, (US$ Mn)

Introduction
- Market Share Analysis, 2023 and 2030 (%)
- Y-o-Y Growth Analysis, 2018 - 2030
- Segment Trends
Chatbots
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Mn)
Messengers
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Mn)
Websites
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Mn)
Mobile Apps
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Mn)
Voice Assistants
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Mn)
Avatars
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Mn)
Others (Robots, Kiosks)
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2023-2030, (US$ Mn)

6. Virtual Shopping Assistant Market, By Platform, 2018-2030, (US$ Mn)

Introduction
- Market Share Analysis, 2023 and 2030 (%)
- Y-o-Y Growth Analysis, 2018 - 2030
- Segment Trends
Mobile
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)
Desktop
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)
Smart Speakers
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)
Smart TVs
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)
Wearables
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)
Others (Kiosks, Signage)
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)

7. Virtual Shopping Assistant Market, By Technology, 2018-2030, (US$ Mn)

Introduction
- Market Share Analysis, 2023 and 2030 (%)
- Y-o-Y Growth Analysis, 2018 - 2030
- Segment Trends
NLP
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)
ML
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)
Computer Vision
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)
Predictive Analytics
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)
Biometrics
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)
Others (Blockchain, IoT)
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)

8. Virtual Shopping Assistant Market, By Industry Vertical, 2018-2030, (US$ Mn)

Introduction
- Market Share Analysis, 2023 and 2030 (%)
- Y-o-Y Growth Analysis, 2018 - 2030
- Segment Trends
Retail & eCommerce
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)
Healthcare
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)
BFSI
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)
Travel & Hospitality
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)
Automotive
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)
Media & Entertainment
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)
Others (Real Estate, Education)
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)

9. Virtual Shopping Assistant Market, By Application, 2018-2030, (US$ Mn)

Introduction
- Market Share Analysis, 2023 and 2030 (%)
- Y-o-Y Growth Analysis, 2018 - 2030
- Segment Trends
Customer Support
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)
Personal Assistant
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)
Data Privacy
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)
Workflow Automation
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)
Content Curation
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)
Campaign Management
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)
Others (Inventory, HR)
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2018-2030, (US$ Million)

10. Virtual Shopping Assistant Market, By Region, 2018-2030, (US$ Mn)

Introduction
- Market Share Analysis, By Country, 2023 and 2030 (%)
- Y-o-Y Growth Analysis, For Country 2018 -2030
- Country Trends
North America
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Interaction Mode, 2018-2030, (US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By Platform, 2018-2030, (US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By Technology, 2018-2030, (US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By Industry Vertical, 2018-2030, (US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By Application, 2018-2030, (US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By Country, 2018-2030, (US$ Mn)
U.S.
Canada
Europe
- Germany
- U.K.
- Spain
- France
- Italy
- Russia
- Rest of Europe
Asia Pacific
- China
- India
- Japan
- Australia
- South Korea
- ASEAN
- Rest of Asia Pacific
Latin America
- Brazil
- Argentina
- Mexico
- Rest of Latin America
Middle East & Africa
- GCC Countries
- Israel
- South Africa
- North Africa
- Central Africa
- Rest of Middle East

11. Competitive Landscape

Anthropic PPC
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Synthesia Limited
Observe. AI
Avaamo
Cognigy
SoundHound AI Inc
Luka, Inc.
Pypestream Inc,,
Mobisoft Infotech
EdgeVerve Systems Limited
Nuance Communications, Inc.,
Ada
Kore.ai.
Others
Analyst Views

12. Section

Research Methodology
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虚拟购物助理市场：互动模式、按平台、按技术、按行业、按应用、按地区

Virtual Shopping Assistant Market, By Interaction Mode, By Platform, By Technology, By Industry Vertical, By Application, By Geography

市场动态：

本研究的主要特点

目录

第1章研究目的与前提

第2章市场展望

第3章市场动态、法规及趋势分析

第4章虚拟购物助理市场 –冠状病毒(COVID-19) 大流行的影响

第5章虚拟购物助理市场，依互动模式，2018-2030

第6章虚拟购物助理市场（按平台），2018-2030

第7章虚拟购物助理市场（按技术），2018-2030

第8章虚拟购物助理市场，按行业划分，2018-2030 年

第9章虚拟购物助理市场，依应用划分，2018-2030

第10章虚拟购物助理市场，按地区，2018-2030

第11章竞争形势

第12章章节