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市场调查报告书
商品编码
1290423
全球洗衣粉片市场 - 2023-2030年Global Laundry Detergent Sheets Market - 2023-2030 |
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全球洗衣粉片市场在2022年达到8.136亿美元,预计到2030年将达到25亿美元,在2023-2030年的预测期内以15.1%的年复合增长率增长。
消费者越来越关注残留在衣服上的微小颗粒。越来越多的环保型洗衣粉的使用将在预测期内加强全球洗衣粉片的市场。
例如,一家名为Earth Breeze的美国公司生产的洗衣粉生态片,价格合理,具有多种优势,如不含磷酸盐、素食和无公害、降低碳足迹和不含防腐剂。
与传统的洗涤剂相比,洗衣片更轻更小,含水量更少(低于15%),为消费者提供了更环保的选择。浓缩洗衣片非常适合在所有类型的洗衣机中使用,因为它们既能溶于热水也能溶于冷水,不含磷且可生物降解。
消费者对生活在一个健康和卫生的环境中的关注一直在增长。特别是COVID-19的流行使这个问题成为焦点。它导致了更多的家庭清洁产品支出,这大大扩展了洗衣片洗涤剂的市场需求。
许多国家每年在垃圾填埋场丢弃数以百万计的塑料洗衣壶,由于全球人口的增加带动了洗衣粉消费的增长,预计未来几年这一数字还会增加。
由于担心塑料废品率上升,消费者的偏好正在转向更环保和可持续生产的洗衣产品。此外,洗衣片的包装没有使用塑料,由此带来的重量减轻导致运输过程中使用的燃料减少。最后,与目前的液体和粉末洗涤剂相比,它将碳排放降低了94%,促进了市场增长。
更好和更经济的替代品的存在可能会限制全球洗衣粉片市场的扩张。尽管洗衣片很方便,而且有其他优点,但还有一些竞争性的洗衣产品和服务,可能会限制其市场扩张。
液体和粉末形式的洗涤剂经常用于洗涤,在市场上很容易获得。它们提供了各种品牌、配方和功能的选择。
许多客户倾向于继续使用久经考验的产品,特别是如果他们觉得这样做更有效率或更有成本效益。在购买洗涤产品时,消费者可能将价格作为一个关键问题来考虑。
如果洗衣片比传统的液体或粉末洗涤剂更贵,或者认为性价比更低,一些价格敏感的消费者可能不愿意过渡到洗衣片。
疫情引起了人们卫生意识的提高,以及对定期洗手和洗衣服习惯的要求。由于个人花在家里的时间增多,对洗衣产品,特别是洗衣粉的需求大大增加。由于消费者的囤积,洗衣粉片等清洁产品的销售增加。
封锁、社会隔离的方法和远程工作的选择使许多人从外包洗衣转为自己洗。在疫情期间,洗衣片的简单性和易用性变得更加令人向往。洗衣片的需求增长,因为消费者在家里寻找实用和有效的解决方案来满足他们的洗衣需求。
由于俄罗斯和乌克兰之间的冲突,采购和制造方面的变化对市场稳定产生了影响。与受影响地区有紧密联系的公司或在战区附近经营的公司可能需要重新评估他们的供应链战略。为了减少战争带来的危险,他们可能会寻找其他供应商或转移他们的生产基地。
这种变化可能会影响洗衣粉片的供应和成本,以及它们在全球的分配方式。根据不同的地区,俄乌战争可能对洗衣片的市场产生不同的影响。与冲突有紧密地缘政治或经济联系的国家可能比没有这种联系的国家更强烈地感受到其影响。
全球洗衣片市场可能受到人工智能(Artificial Intelligence)技术融入的重大影响。为了改善运营,由人工智能驱动的系统可以分析客户偏好、消费趋势和设备性能方面的数据。除此之外,人工智能机器可以规划预防性维护,预测设备故障,以减少停机时间,延长机器寿命。
使用基于人工智能(AI)的解决方案,可以使洗衣粉片更有效,质量更高。例如,在2020年,世界上最大的私营香水和香料公司之一Firmenich推出了第一款结合人工智能(AI)和人类创造力的洗衣护理香水。
Global Laundry Detergent Sheets Market reached US$ 813.6 million in 2022 and is expected to reach US$ 2.5 billion by 2030, growing with a CAGR of 15.1% during the forecast period 2023-2030.
Consumers are becoming increasingly concerned about microscopic particles remaining in their clothing. The increasing use of environmentally friendly laundry detergents will strengthen the global laundry detergent sheets market during the forecast period.
For instance, a U.S.-based company named Earth Breeze produces laundry detergent eco sheets that are reasonably priced and have a variety of advantages, such as being phosphate-free, vegan and cruelty-free, lowering your carbon footprint and paraben-free.
Compared to conventional detergents, laundry sheets are lighter and smaller, contain less water (less than 15%) and offer consumers a greener alternative. Concentrated laundry sheets are excellent for use in all types of washing machines because they are soluble in both hot and cold water, are phosphorus-free and are biodegradable.
Consumers' concerns about living in a healthy and hygienic environment have been growing. The COVID-19 epidemic has brought the issue to the spotlight in particular. It has resulted in greater home cleaning product spending, which has greatly expanded the market demand for laundry sheet detergents.
Many nations throw millions of plastic washing jugs in landfills each year and the numbers are anticipated to increase in the years to come due to rising laundry detergent consumption driven on by an increasing global population.
Consumer preferences are shifting in favor of more environmentally friendly and sustainably produced laundry products as a result of worries about rising plastic waste rates. Additionally, the sheets' packaging makes no use of plastic and the resulting weight loss results in less fuel being used during transit. In the end, compared to the current liquid and powder detergents, it lowers carbon emissions by 94%, promoting market growth.
The existence of better and more economical alternatives could limit the Global Laundry Detergent Sheets Market's expansion. Even though laundry detergent sheets are convenient and have other advantages, there are competing laundry products and services that could limit their market expansion.
Detergents in the form of liquid and powder are frequently used for washing and are easily accessible on the market. They provide a variety of options for brands, formulas and features.
Many customers are inclined to continue with tried-and-true products, particularly if they feel that it's more efficient or cost-effective. When buying washing products, consumers may consider price as a key issue.
Some price-conscious consumers may be reluctant to transition to laundry detergent sheets if they are more expensive than conventional liquid or powder detergents or may believe they are less cost-effective.
The epidemic caused a rise in hygiene awareness and the requirement for regular handwashing and laundry habits. The demand for laundry products, particularly detergent sheets, increased considerably as individuals spent more time at home. Sales of cleaning products, such as laundry detergent sheets, increased as a result of consumer stockpiling.
Lockdowns, social isolation approaches and remote job options allowed many people to make the move from outsourcing their laundry to doing it themselves. During the epidemic, the simplicity and ease of use of laundry detergent sheets became even more desirable.Detergent sheets saw a growth in demand as consumers looked for practical and effective solutions for their laundry demands at home.
Changes in sourcing and manufacturing as a result of the conflict between Russia and Ukraine have an impact on market stability. Companies with strong ties to the impacted areas or companies operating near the war zone may need to reevaluate their supply chain strategies. To reduce the dangers imposed on by the war, they may seek for other suppliers or move their production sites.
Such changes may affect the availability and cost of laundry detergent sheets and how they are distributed globally. Depending on the region, the Russia-Ukraine war may have different impacts on the market for laundry detergent sheets. Countries with strong geopolitical or economic ties to the conflict may feel its impacts more strongly than those without such ties.
The Global Laundry Detergent Sheets Market may be significantly impacted by the incorporation of AI (Artificial Intelligence) technology. To improve operations, AI-powered systems can analyse data on client preferences, consumption trends and equipment performance. Beyond that, AI-enabled machines can plan preventative maintenance and forecast equipment failure to reduce downtime and extend machine life.
Laundry detergent sheets can be made more effective and of higher quality using solutions based on artificial intelligence (AI). For instance, in 2020, one of the largest privately held fragrance and flavour company in the world, Firmenich, has unveiled the first laundry care fragrances that combine artificial intelligence (AI) and human creativity.
The Global Laundry Detergent Sheets Market is segmented based on type, season, application and region.
Around 1/4th of the global laundry detergent sheets market is anticipated to account from hotels and resorts. Hotels and resorts are one of the major pillars of the international travel, tourist and hospitality industry. Laundry detergent sheets provide simplicity and ease of use for hotel and resort workers. Unlike liquid or powder detergents, laundry detergent sheets are pre-measured and compact, so measuring is not necessary.
Since it saves time and reduces the possibility of detergent waste, operational efficiency is boosted. Laundry detergent sheets, in contrast, take up less room in the cupboard than traditional liquid or powder detergents. It enables hotels and resorts with little storage space to make better use the available space.
The forecast period anticipates that the North American market for laundry detergent sheets will account for less than half of the global market. Over the past few years, North America's laundry detergent sheet market has been primarily driven by the adoption of a healthier lifestyle and the growth in cleanliness concerns.
The product has seen significant expansion in the area as a result of rising customer awareness of the toxicity of traditional laundry detergents and their effects on the skin. Additionally, the negative effects of fast fashion and the microplastic produced by buying disposable or transient apparel are becoming more widely recognised, which is increasing the demand for environmentally friendly and sustainable laundry solutions.
The major global players include: Cleanfinity Brands (Beyond), Earth Breeze, ECOS, Reckitt Benckiser Group PLC, InvenTel Products, LLC (Dash), Homevative, Kind Laundry, Eco-Sal, Procter & Gamble and Henkel AG & Company, KGaA.
The Global Laundry Detergent Sheets Market Report Would Provide Approximately 61 Tables, 63 Figures And 205 pages.
LIST NOT EXHAUSTIVE