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全球零防腐鸡尾酒市场 - 2023-2030年
市场调查报告书
商品编码
1297853

全球零防腐鸡尾酒市场 - 2023-2030年

Global Zero-Proof Cocktails Market - 2023-2030
出版日期: | 出版商: DataM Intelligence | 英文 200 Pages | 商品交期: 约2个工作天内

价格

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简介目录

市场概况

全球零度鸡尾酒市场在2022年为8125亿美元，预计到2030年将见证有利可图的增长，达到3146亿美元。在预测期间（2023-2030年），该市场的复合年增长率为6.2%。

调酒师和饮料爱好者正在尝试使用各种成分，包括水果、草药、香料、植物药和无酒精烈性酒，以创造复杂和美味的混合物。这一趋势迎合了消费者在零度鸡尾酒中寻求新的口味体验。

用草药、水果、香料或植物药材注入非酒精基料，如果汁、糖浆或茶，是一种流行的调酒技术。这一过程将味道和香气传给基本成分，为零度鸡尾酒创造复杂和多维的轮廓。搅拌是指在玻璃杯底部轻轻按压草药、水果或其他成分，以释放其味道。它通常用于提取精油和提高零度鸡尾酒中薄荷、浆果或柑橘等成分的味道。

市场动态

不断增长的饮料行业支持预计将推动零度鸡尾酒市场的增长

饮料行业，包括制造商、分销商和零售商，越来越认识到对零度鸡尾酒的需求。这导致了传统饮料公司和新兴零度鸡尾酒品牌之间的合作。通过伙伴关系和投资，这些合作支持了无酒精替代品的开发、生产和销售，从而扩大了市场。

酒吧和餐馆在推动零度鸡尾酒的采用和普及方面发挥了关键作用。许多机构正在将无酒精饮料选项纳入其菜单，以迎合更广泛的消费者群体。这种行业支持提高了零度鸡尾酒的知名度和可用性，鼓励消费者接受并促进了市场增长。

未开发的消费者细分市场的崛起预计将推动零度鸡尾酒市场的发展

健康意识的提高导致了对健康饮料选择的需求增加。将自己的健康放在首位并寻求酒精饮料替代品的消费者为零度鸡尾酒市场提供了一个尚未开发的细分市场。这部分人包括希望减少酒精摄入量、保持平衡生活方式或支持特定饮食偏好或限制的个人。

指定的司机和不喝酒的人代表了零度鸡尾酒的另一个未开发的消费群体。根据Statista的数据，到2027年，非酒精饮料市场21%的支出和9%的消费总量将归于家庭外消费（如在酒吧和餐馆）。零度鸡尾酒为他们提供了吸引人的选择，模仿了传统鸡尾酒的味道、复杂性和享受，提供了更多的包容性体验。

COVID-19影响分析

COVID-19分析包括COVID前情景、COVID情景和COVID后情景，以及定价动态（包括大流行期间和之后的定价变化与COVID前情景的比较）、需求-供应谱（由于贸易限制、封锁和后续问题造成的需求和供应转移）、政府倡议（政府机构为振兴市场、部门或行业而采取的倡议）和制造商战略倡议（这里将涵盖制造商为缓解COVID问题所做的努力）。

目录

第一章：方法和范围

  • 研究方法
  • 报告的研究目标和范围

第二章：定义和概述

第三章：执行摘要

  • 按类型分類的片段
  • 按应用分类的片段
  • 按地区分類的片段

第四章：动态变化

  • 影响因素
    • 驱动因素
    • 限制因素
    • 机会
    • 影响分析

第五章：行业分析

  • 波特的五力分析
  • 供应链分析
  • 价格分析
  • 监管分析

第六章：COVID-19分析

  • COVID-19的分析
    • COVID-19之前的情况
    • COVID-19期间的情况
    • COVID-19之后的情况
  • 在COVID-19期间的定价动态
  • 需求-供应谱系
  • 大流行期间与市场有关的政府倡议
  • 制造商的战略倡议
  • 结语

第7章：按类型

  • 手工制作的
  • 非手工制作

第8章：按应用分类

  • 酒吧
  • 餐馆
  • 酒店
  • 其他

第九章：按地区划分

  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 法国
    • 意大利
    • 西班牙
    • 欧洲其他地区
  • 南美洲
    • 巴西
    • 阿根廷
    • 南美其他地区
  • 亚太地区
    • 中国
    • 印度
    • 日本
    • 澳大利亚
    • 亚太其他地区
  • 中东和非洲

第十章：竞争格局

  • 竞争格局
  • 市场定位/份额分析
  • 合併和收购分析

第十一章 ：公司简介

  • Red Bull GmbH
    • 公司概述
    • 产品组合和说明
    • 财务概况
    • 主要发展情况
  • PepsiCo, Inc.
  • The Coca-Cola Company
  • Danone S.A.
  • Starbucks Corporation
  • Nestle S.A.
  • Parle Agro
  • Suntory Beverage & Food Limited
  • Keurig Dr Pepper Inc.
  • Unilever

第十二章 ：附录

简介目录
Product Code: FB3156

Market Overview

The Global Zero-Proof Cocktails Market US$ 812.5 billion in 2022 and is projected to witness lucrative growth by reaching up to US$ 314.6 billion by 2030. The market is growing at a CAGR of 6.2% during the forecast period (2023-2030).

Mixologists and beverage enthusiasts are experimenting with a wide range of ingredients, including fruits, herbs, spices, botanicals, and non-alcoholic spirits, to create complex and flavorful concoctions. This trend caters to consumers seeking novel taste experiences in their zero-proof cocktails.

Infusing non-alcoholic bases, such as juices, syrups, or teas, with herbs, fruits, spices, or botanicals is a popular mixology technique. This process imparts flavors and aromas to the base ingredients, creating complex and multi-dimensional profiles for zero-proof cocktails. Muddling involves gently pressing herbs, fruits, or other ingredients in the bottom of a glass to release their flavors. It is commonly used to extract essential oils and enhance the taste of ingredients like mint, berries, or citrus in zero-proof cocktails.

Market Dynamics

Growing Beverage Industry Support is Anticipated to Drive the Growth of Zero-Proof Cocktails Market

The beverage industry, including manufacturers, distributors, and retailers, is increasingly recognizing the demand for zero-proof cocktails. This has led to collaborations between traditional beverage companies and emerging zero-proof cocktail brands. Through partnerships and investments, these collaborations support the development, production, and distribution of non-alcoholic alternatives, thereby expanding the market.

Bars and restaurants play a crucial role in driving the adoption and popularity of zero-proof cocktails. Many establishments are incorporating non-alcoholic beverage options into their menus to cater to a broader consumer base. This industry support increases the visibility and availability of zero-proof cocktails, encouraging consumer acceptance and contributing to market growth.

The Rise in Untapped Consumer Segments is Expected to Fuel the Zero-Proof Cocktails Market

The rise in health consciousness has led to an increased demand for healthier beverage options. Consumers who prioritize their well-being and seek alternatives to alcoholic drinks present an untapped segment for the zero-proof cocktail market. This segment includes individuals looking to reduce their alcohol intake, maintain a balanced lifestyle, or support specific dietary preferences or restrictions.

Designated drivers and non-drinkers represent another untapped consumer segment for zero-proof cocktails. According to Statista, by 2027, 21% of spending and 9% of volume consumption in the non-alcoholic drinks market will be attributable to out-of-home consumption (e.g., in bars and restaurants). Zero-proof cocktails provide them with appealing options that mimic the flavors, complexity, and enjoyment of traditional cocktails, offering a more inclusive experience.

COVID-19 Impact Analysis

The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario, and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it to pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown, and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).

Segment Analysis

The global zero-proof cocktails market is segmented based on type, application, and region.

By Application, the Restaurant Segment is Estimated to Fuel the Demand for Zero-Proof Cocktails

Restaurants, particularly those with a focus on culinary innovation and experiential dining, often offer a wide range of beverage options to complement their food menu. By including zero-proof cocktails on their drink menus, restaurants cater to diverse consumer preferences and provide non-alcoholic alternatives to traditional cocktails, wine, and beer. Restaurants are popular venues for social gatherings, celebrations, and special occasions. When people dine out, they seek a complete dining experience, which includes a selection of beverages. By offering zero-proof cocktails, restaurants provide a holistic experience for customers who prefer non-alcoholic options without compromising on taste, presentation, or enjoyment.

Geographical Analysis

Asia Pacific is the Fastest-Growing Market in the Zero-Proof Cocktails Industry

In recent years, there has been a noticeable shift in consumer preferences in the Asia Pacific region towards healthier and low-alcohol beverage options. With rising health consciousness and an increasing focus on well-being, consumers are seeking alternatives to traditional alcoholic drinks. This trend has created a favorable environment for the growth of the zero-proof cocktail market in the region. According to Statista, the average volume per person in the non-alcoholic drinks market is expected to amount to 78.66L in 2023. This context provides a receptive market for zero-proof cocktails, as consumers are already open to non-alcoholic options and are familiar with flavor profiles that align with their preferences.

Competitive Landscape

The major global players in the zero-proof cocktails market are: Red Bull GmbH, PepsiCo, Inc., The Coca-Cola Company, Danone S.A., Starbucks Corporation, Nestle S.A., Parle Agro, Suntory Beverage & Food Limited, Keurig Dr. Pepper Inc., and Unilever.

Why Purchase the Report?

  • To visualize the global zero-proof cocktails market segmentation based on type and application understand key commercial assets and players.
  • Identify commercial opportunities by analyzing trends and co-development.
  • Excel data sheet with numerous data points of zero-proof cocktails market-level with all segments.
  • PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
  • Product mapping available as Excel consisting of key products of all the major players.

The global zero-proof cocktails market report would provide approximately 53 tables, 47 figures, and 200 pages.

Target Audience 2023

  • Manufacturers/ Buyers
  • Industry Investors/Investment Bankers
  • Research Professionals
  • Emerging Companies

Table of Contents

1. Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

  • 3.1. Snippet by Type
  • 3.2. Snippet by Application
  • 3.3. Snippet by Region

4. Dynamics

  • 4.1. Impacting Factors
    • 4.1.1. Drivers
    • 4.1.2. Restraints
    • 4.1.3. Opportunity
    • 4.1.4. Impact Analysis

5. Industry Analysis

  • 5.1. Porter's Five Force Analysis
  • 5.2. Supply Chain Analysis
  • 5.3. Pricing Analysis
  • 5.4. Regulatory Analysis

6. COVID-19 Analysis

  • 6.1. Analysis of COVID-19
    • 6.1.1. Scenario Before COVID-19
    • 6.1.2. Scenario During COVID-19
    • 6.1.3. Scenario Post COVID-19
  • 6.2. Pricing Dynamics Amid COVID-19
  • 6.3. Demand-Supply Spectrum
  • 6.4. Government Initiatives Related to the Market During Pandemic
  • 6.5. Manufacturers Strategic Initiatives
  • 6.6. Conclusion

7. By Type

  • 7.1. Introduction
    • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 7.1.2. Market Attractiveness Index, By Type
  • 7.2. Crafted*
    • 7.2.1. Introduction
    • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 7.3. Non-Crafted

8. By Application

  • 8.1. Introduction
    • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
    • 8.1.2. Market Attractiveness Index, By Application
  • 8.2. Bars*
    • 8.2.1. Introduction
    • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 8.3. Restaurants
  • 8.4. Hotels
  • 8.5. Others

9. By Region

  • 9.1. Introduction
    • 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
    • 9.1.2. Market Attractiveness Index, By Region
  • 9.2. North America
    • 9.2.1. Introduction
    • 9.2.2. Key Region-Specific Dynamics
    • 9.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 9.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
    • 9.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.2.5.1. The U.S.
      • 9.2.5.2. Canada
      • 9.2.5.3. Mexico
  • 9.3. Europe
    • 9.3.1. Introduction
    • 9.3.2. Key Region-Specific Dynamics
    • 9.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 9.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
    • 9.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.3.5.1. Germany
      • 9.3.5.2. The UK
      • 9.3.5.3. France
      • 9.3.5.4. Italy
      • 9.3.5.5. Spain
      • 9.3.5.6. Rest of Europe
  • 9.4. South America
    • 9.4.1. Introduction
    • 9.4.2. Key Region-Specific Dynamics
    • 9.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 9.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
    • 9.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.4.5.1. Brazil
      • 9.4.5.2. Argentina
      • 9.4.5.3. Rest of South America
  • 9.5. Asia-Pacific
    • 9.5.1. Introduction
    • 9.5.2. Key Region-Specific Dynamics
    • 9.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 9.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
    • 9.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.5.5.1. China
      • 9.5.5.2. India
      • 9.5.5.3. Japan
      • 9.5.5.4. Australia
      • 9.5.5.5. Rest of Asia-Pacific
  • 9.6. Middle East and Africa
    • 9.6.1. Introduction
    • 9.6.2. Key Region-Specific Dynamics
    • 9.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 9.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application

10. Competitive Landscape

  • 10.1. Competitive Scenario
  • 10.2. Market Positioning/Share Analysis
  • 10.3. Mergers and Acquisitions Analysis

11. Company Profiles

  • 11.1. Red Bull GmbH *
    • 11.1.1. Company Overview
    • 11.1.2. Product Portfolio and Description
    • 11.1.3. Financial Overview
    • 11.1.4. Key Developments
  • 11.2. PepsiCo, Inc.
  • 11.3. The Coca-Cola Company
  • 11.4. Danone S.A.
  • 11.5. Starbucks Corporation
  • 11.6. Nestle S.A.
  • 11.7. Parle Agro
  • 11.8. Suntory Beverage & Food Limited
  • 11.9. Keurig Dr Pepper Inc.
  • 11.10. Unilever

LIST NOT EXHAUSTIVE

12. Appendix

  • 12.1. About Us and Services
  • 12.2. Contact Us