市场调查报告书
商品编码
1304553
全球包装印刷市场 - 2023-2030Global Packaging Printing Market - 2023-2030 |
※ 本网页内容可能与最新版本有所差异。详细情况请与我们联繫。
全球包装印刷市场规模在2022年达到3671亿美元,预计到2030年将达到5070亿美元,2023-2030年的年复合增长率为4.3%。
近年来,全球包装印刷市场经历了显著的增长和转型,在品牌塑造、产品识别和消费者参与方面发挥了重要作用。全球包装印刷市场近年来经历了显著的增长和转型,在品牌、产品识别和消费者参与方面发挥着至关重要的作用。它涵盖了多种印刷技术,如柔性版印刷、平版印刷、凹版印刷、数字印刷和丝网印刷,可为各行各业创造出具有视觉吸引力且信息丰富的包装。
全球包装印刷市场在市场趋势方面经历了稳步扩张,这主要得益于日益增长的消费需求、产品创新和不断变化的市场动态。
在消费者日益偏好独特和个性化体验的推动下,包装印刷行业正在向定制化方向转变。品牌正利用数字印刷技术打造个性化包装,从而实现有针对性的营销,提高客户参与度,并培养品牌忠诚度。
亚太地区是全球包装印刷市场增长最快的地区之一,占市场份额的四分之一以上。这主要归功于亚太地区庞大的人口基数和蓬勃发展的电子商务。此外,柔版包装印刷占据主导地位,约占全球包装印刷市场份额的四分之一。
日益增长的环保意识和更严格的法规促使企业采用可持续包装解决方案。包装印刷在这一转变中发挥着至关重要的作用,因为它能够使用环保材料并支持实施可持续发展实践。欧盟包装废弃物指令旨在确保到2030年欧盟市场上的所有包装都可重复使用或回收。该指令以及全球范围内的类似倡议导致对可持续包装的需求激增。
此外,电子商务的快速发展也对包装印刷市场产生了深远影响。随着在线零售平台数量的增加和在线购买商品趋势的上升,对高效包装解决方案的需求激增。电子商务公司需要具有视觉吸引力的包装设计,以便在运输过程中保护产品。随着电子商务行业的蓬勃发展,各国政府正积极通过生产者责任延伸计划等政策促进可持续发展实践,鼓励制造商采用环保包装解决方案。
国际贸易和全球化的发展带动了包装印刷需求的增长。随着企业将业务扩展到新的市场,他们需要高效的包装解决方案来满足不同地区的特殊要求。这一事实为包装印刷公司满足跨国公司的不同包装需求创造了机会。世界贸易组织报告称,2021年商品出口同比增长5.3%,反映出全球贸易持续扩大。
包装印刷为企业提供了区分品牌和加强产品宣传的机会。随着各行各业的竞争日趋激烈,企业正着力打造独特的包装设计,以吸引消费者的注意力,并有效传达品牌价值。根据澳大利亚政府工业、科学、能源和资源部的数据,包装可以影响消费者的购买决策,93%的消费者认为包装设计是影响其购买选择的重要因素。
在各行各业对创新包装解决方案需求不断增长的推动下,全球包装印刷市场多年来实现了大幅增长。然而,尽管发展势头良好,该行业并非没有挑战。包装印刷市场的主要制约因素之一是对环境法规和可持续性的日益关注。世界各国政府正在制定更严格的法规,以最大限度地减少包装废弃物,并鼓励环保做法。
例如,欧盟的 "一次性塑料指令 "旨在到2021年禁止多种一次性塑料制品,从而转向可持续包装替代品。这些法规给制造商带来了额外的成本,影响了他们的包装选择和印刷工艺。此外,根据欧盟委员会的数据,2018年产生的塑料包装废弃物占欧盟塑料废弃物总量的40%,强调了解决环境问题的紧迫性。因此,政府为解决可持续发展问题和执行更严格的法规所做的努力影响了包装选择和印刷工艺。尽管存在这些限制,但行业利益相关者必须进行调整和创新,以满足可持续发展和技术驱动的包装环境不断变化的需求。
由于COVID-19的流行,全球包装印刷市场经历了严重的混乱。供应链中断、消费者行为转变以及数字化转型需求是行业面临的主要挑战。然而,政府的支持措施和倡议,加上行业的适应性,在稳定市场方面发挥了至关重要的作用。全球各国政府实施了各种支持措施和倡议,以减轻COVID-19对包括包装印刷行业在内的企业的影响。
例如,一些国家的政府提供了财政援助、税收优惠和低息贷款,以帮助企业维持运营并从危机中恢复。同样,在2021年4月,工业和贸易部宣布了一项新计划,以促进可持续包装解决方案。该计划旨在鼓励包装印刷企业采用环保做法和材料,在满足绿色包装需求增长的同时,促进环境的可持续发展。这些倡议在稳定包装印刷市场和支持行业参与者方面发挥了重要作用。随着世界逐渐从大流行病中恢复过来,包装印刷行业将继续发展,拥抱可持续发展、创新和数字技术,以满足后COVID-19世界不断变化的需求。
The Global Packaging Printing Market reached US$ 367.1 billion in 2022 and is expected to reach US$ 507.0 billion by 2030, growing with a CAGR of 4.3% during the forecast period 2023-2030.
The Global Package Printing Market has undergone notable growth and transformation in recent years, playing a vital role in branding, product identification, and consumer engagement. It encompasses a diverse range of printing techniques such as flexography, lithography, gravure, digital printing, and screen printing to create visually appealing and informative packaging across various industries.
The global packaging printing market has experienced steady expansion in terms of market trend, primarily fueled by increasing consumer demand, product innovation, and evolving market dynamics.
Driven by the growing preference for unique and personalized experiences, the package printing industry is shifting towards customization. Digital printing technology is being leveraged by brands to create personalized packaging, enabling targeted marketing, enhanced customer engagement, and fostering brand loyalty.
The Asia-Pacific region stands out as one of the fastest-growing regions in the global packaging printing market, accounting for more than a quarter of the market share. The respective fact can be attributed to its large population base and the flourishing e-commerce sector. Additionally, the flexography packaging printing segment holds a dominant position, commanding approximately one-fourth of the market share in the global package printing market.
Growing environmental consciousness and stricter regulations have prompted businesses to adopt sustainable packaging solutions. Package printing plays a crucial role in this transition, as it enables the use of eco-friendly materials and supports the implementation of sustainable practices. The European Union's Packaging Waste Directive aims to ensure that all packaging in the EU market is reusable or recyclable by 2030. The respective directive, along with similar initiatives worldwide, has led to a surge in demand for sustainable packaging.
Further, the rapid growth of e-commerce has had a profound impact on the packaging printing market. With the increasing number of online retail platforms and the rising trend of purchasing goods online, the demand for efficient packaging solutions has surged. E-commerce companies require visually appealing packaging designs that protect the products during shipping. As e-commerce sector is booming, governments are actively promoting sustainable practices through policies, such as extended producer responsibility programs, encouraging manufacturers to adopt eco-friendly packaging solutions.
The growth of international trade and globalization has led to an increase in the demand for packaging printing. As businesses expand their operations to new markets, they require efficient packaging solutions to meet the specific requirements of different regions. The respective fact has created opportunities for packaging printing companies to cater to the diverse packaging needs of multinational corporations. The World Trade Organization reports that merchandise exports grew by 5.3% in 2021 compared to the previous year, reflecting the continued expansion of global trade.
Package printing offers businesses an opportunity to differentiate their brands and enhance product promotion. With increasing competition across industries, companies are focusing on creating unique packaging designs that catch consumers' attention and communicate brand values effectively. According to the Australian Government's Department of Industry, Science, Energy, and Resources, packaging can influence consumer purchasing decisions, with 93% of consumers considering packaging design as an important factor in their purchasing choices.
The global packaging printing market has witnessed significant growth over the years, driven by the increasing demand for innovative packaging solutions across various industries. However, despite its positive trajectory, the industry is not without its challenges. One of the significant restraints in the packaging printing market is the increasing focus on environmental regulations and sustainability concerns. Governments worldwide are enacting stricter regulations to minimize packaging waste and encourage eco-friendly practices.
For instance, the European Union's Single-Use Plastics Directive aims to ban several single-use plastic items by 2021, leading to a shift towards sustainable packaging alternatives. Such regulations impose additional costs on manufacturers, impacting their packaging choices and printing processes. Further, according to the European Commission, plastic packaging waste generation accounted for 40% of total plastic waste in the EU in 2018, emphasizing the urgency to address environmental concerns. Thus, government efforts to address sustainability concerns and enforce stricter regulations impact packaging choices and printing processes. Despite these restraints, industry stakeholders must adapt and innovate to meet the evolving demands of a sustainable and technologically-driven packaging landscape.
The global packaging printing market experienced significant disruptions due to the COVID-19 pandemic. Supply chain disruptions, shifts in consumer behavior, and the need for digital transformation were key challenges faced by the industry. However, government support measures and initiatives, coupled with industry adaptability, played a crucial role in stabilizing the market. Governments around the globe implemented various support measures and initiatives to mitigate the impact of COVID-19 on businesses, including those in the packaging printing industry.
For instance, several governments offered financial aid, tax incentives, and low-interest loans to help businesses sustain operations and recover from the crisis. Similarly, in April 2021, the Ministry of Industry and Trade announced a new program to promote sustainable packaging solutions. The program aimed to encourage packaging printing companies to adopt eco-friendly practices and materials, contributing to environmental sustainability while meeting increased demand for green packaging. Such initiatives played a vital role in stabilizing the packaging printing market and supporting industry players. As the world gradually recovers from the pandemic, the packaging printing industry continues to evolve, embracing sustainability, innovation, and digital technologies to meet the changing demands of a post-COVID-19 world.
The Global Packaging Printing Market is segmented based on printing technology, material, ink, application and region.
The flexible packaging segment has been a major driving force behind this growth, with flexography being the preferred choice for printing on materials such as films, pouches, and labels. The rise of flexography can be attributed, in part, to the growing demand for sustainable packaging solutions. With increasing environmental concerns, consumers and businesses alike are actively seeking eco-friendly alternatives. Flexography aligns with this trend by utilizing water-based inks and offering energy-efficient printing processes.
The governments of several countries have recognized the environmental benefits of flexography and have encouraged its adoption through favorable policies and incentives. Government-funded projects have facilitated the integration of digital technologies with flexographic printing, enabling personalized packaging solutions and shorter print runs.
Thus, it can be concluded that the global packaging printing market has witnessed a remarkable growth of flexography due to its unmatched advantages, increasing demand for sustainable packaging, and significant advancements in technology. As flexographic printing continues to evolve, it is poised to play a pivotal role in shaping the future of packaging printing, meeting the ever-changing needs of consumers and businesses globally.
Asia-Pacific's global packaging printing market growth is fueled by its manufacturing prowess, technological advancements, and expanding consumer base. Government-led initiatives and investments in research and development have further enhanced the region's competitiveness in the industry. For instance, India has emerged as a promising market for packaging printing. The Indian Printing Packaging & Allied Machinery Manufacturers' Association reported a 15% growth in the packaging industry in India during 2020-2021, reflecting the country's rising demand for packaged products.
Similarly, the Singapore government, known for its focus on innovation and technology, launched a smart packaging solution in 2022. The solution incorporates RFID technology, enabling real-time tracking and monitoring of packages. Such developments showcases Asia-Pacific's commitment to technological advancements in the packaging industry. With China's significant market share and emerging markets like India, Asia-Pacific is poised to continue its upward trajectory in the global packaging printing market.
DuPont., AB Print Group Limited, ARONA PRINT, Toppan Printing Co, Ltd., Mondi plc, HP Inc., Crown Holdings, Inc.,Quantum Print and Packaging Ltd, Paramount Packaging Ltd. and Canon, Inc.
The Global Packaging Printing Market Report Would Provide Approximately 69 Tables, 70 Figures And 189 Pages.
LIST NOT EXHAUSTIVE