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全球椰子水市场 - 2023-2030 年
市场调查报告书
商品编码
1319170

全球椰子水市场 - 2023-2030 年

Global Coconut Water Market - 2023-2030
出版日期: | 出版商: DataM Intelligence | 英文 190 Pages | 商品交期: 约2个工作天内

价格

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简介目录

市场概述

2022 年，全球椰子水市场规模达到 38 亿美元，预计到 2030 年将达到 80 亿美元，2023-2030 年期间的复合年增长率将达到 9.9%。以椰子水为基础的即饮（RTD）饮料的发展趋势日益强劲。例如，一些品牌推出了与果汁混合或添加天然香料的椰子水，为消费者提供方便、美味的水合选择。

近年来，由于消费者对椰子水的健康益处和天然特性的认识不断提高，椰子水市场出现了显著增长。椰子水取自嫩椰子，以其清爽的口感、补水特性和营养成分而闻名。它富含电解质、维生素和矿物质，因此深受注重健康的人士的青睐。预计椰子汁市场在未来几年将继续保持良好的增长势头。

消费者对天然和有机产品的日益偏爱是椰子汁市场的驱动力。例如，消费者倾向于选择提供有机和可持续来源、不含添加剂和防腐剂的椰子水品牌。这一驱动力是受人们对环境影响的日益增强的意识以及对更清洁、更透明的食品和饮料选择的渴望所影响的。

市场动态

不断扩大的分销渠道推动全球椰子水市场增长

分销渠道的扩展是椰子汁市场增长的重要驱动力。各公司正积极与零售商、超市、便利店和在线平台合作，以提高椰子水的可用性和对全球消费者的可及性。各种分销渠道的增加为椰子水开辟了新的市场机会，使椰子水能够惠及更广泛的消费群体。

椰子水市场在全球范围内扩大供应和分销网络的趋势促进了市场的扩张和市场份额的增加。此外，椰子水品牌与饮料分销商之间的合作促进了椰子水向新的地理区域和新兴市场的渗透，进一步推动了市场的增长。

运动和健身行业越来越多地采用椰子水，促进了市场需求

椰子水作为首选饮料被体育和健身行业采用是市场增长的主要驱动力。运动员、健身爱好者和注重健康的个人越来越认识到椰子水作为天然、有效的水合作用和电解质补充来源的好处。椰子水的营养成分，包括钾、镁和抗氧化剂，使其成为运动后恢复和补充水分的重要选择。

运动和健身领域越来越多地采用椰子水，这一市场趋势推动了市场需求，并为市场扩张创造了新机会。此外，椰子汁的低热量和天然特性使其成为传统运动饮料的健康替代品，而传统运动饮料通常含有添加糖和人工成分。

健康饮料领域的激烈竞争挑战椰子水的市场份额和规模

影响椰子水市场的一个显著制约因素是来自健康饮料领域其他饮料的激烈竞争。虽然椰子水具有天然补水、营养成分和电解质等独特优势，但它也面临着来自各种替代饮料的激烈竞争。这种竞争会影响椰子水的市场规模，因为消费者在选择健康清爽的饮料时有多种选择。

此外，椰子汁市场还面临着如何实现差异化并向消费者有效传达其独特价值主张的挑战。为了保持可持续的椰子水市场份额和规模，椰子水品牌需要不断创新，使其产品与众不同，并采取有效的营销策略，突出椰子水作为天然健康饮料选择的独特属性。

COVID-19 影响分析

COVID-19 分析包括 COVID 前情景、COVID 情景和 COVID 后情景，以及定价动态（包括大流行期间和大流行后的定价变化，并与 COVID 前情景进行比较）、供求光谱（由于贸易限制、封锁和后续问题而导致的供求变化）、政府倡议（政府机构为振兴市场、部门或行业而采取的倡议）和制造商战略倡议（此处将涵盖制造商为缓解 COVID 问题而采取的措施）。

目 录

第 1 章：研究方法与范围

  • 研究方法
  • 报告的研究目标和范围

第2章：市场定义与概述

第3章：执行摘要

  • 按类型分類的市场摘要
  • 按包装分類的市场摘要
  • 按形态分類的市场摘要
  • 按分销渠道分類的市场摘要
  • 按地区分類的市场摘要

第 4 章：市场动态

  • 市场影响因素
    • 驱动因素
    • 限制因素
    • 机会
    • 影响分析

第 5 章：行业分析

  • 波特五力分析
  • 供应链分析
  • 定价分析
  • 监管分析

第 6 章：COVID-19 分析

  • COVID-19 的市场分析
    • COVID-19 之前的情况
    • COVID-19 期间的情景
    • COVID-19 之后的情况
  • COVID-19 期间的定价动态
  • 供求关系
  • 大流行期间与市场相关的政府倡议
  • 制造商的战略倡议
  • 结论

第 7 章：按类型划分

  • 普通型
  • 风味

第 8 章：按包装分类

  • 利乐包
  • 塑料瓶

第 9 章：按形态

  • 粉末状
  • 液体

第 10 章：按销售渠道划分

  • 超市/超级市场
  • 便利店
  • 网上商店
  • 其他

第 11 章：按地区划分

  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 法国
    • 意大利
    • 西班牙
    • 欧洲其他地区
  • 南美洲
    • 巴西
    • 阿根廷
    • 南美洲其他地区
  • 亚太地区
    • 中国
    • 印度
    • 日本
    • 澳大利亚
    • 亚太其他地区
  • 中东和非洲

第 12 章 ：竞争格局

  • 竞争格局
  • 市场定位/份额分析
  • 合併与收购分析

第 13 章 ：公司简介

  • AllMarket Inc
    • 公司概况
    • 产品组合和说明
    • 财务概况
    • 主要发展
  • Amy & Brian Naturals
  • C2O Pure Coconut Water, LLC
  • Harmless Harvest, Inc
  • MOJO Organics Inc
  • PepsiCo (O.N.E. Coconut Water)
  • The Coca-Cola Company (ZICO)
  • Pulse Beverage Corp
  • C2O Pure Coconut Water, LLC
  • Naked Juice Company.

第 14 章：附录

简介目录
Product Code: FB3695

Market Overview

The Global Coconut Water Market reached US$ 3.8 billion in 2022 and is expected to reach US$ 8.0 billion by 2030 and is expected to grow with a CAGR of 9.9% during the forecast period 2023-2030. The trend of coconut water-based ready-to-drink (RTD) beverages is gaining momentum. For instance, several brands have introduced coconut water blended with fruit juices or infused with natural flavors, offering consumers convenient and flavorful hydration options.

The coconut water market has witnessed significant growth in recent years, driven by increasing consumer awareness of its health benefits and natural properties. Coconut water, derived from young coconuts, is known for its refreshing taste, hydrating properties, and nutrient composition. It is rich in electrolytes, vitamins, and minerals, making it a popular choice among health-conscious individuals. The coconut water market is expected to continue its positive growth trajectory in the coming years.

The increasing consumer preference for natural and organic products is a driver in the coconut water market. For example, consumers are gravitating towards coconut water brands that offer organic and sustainably sourced options, free from additives and preservatives. This driver is influenced by the growing awareness of the environmental impact and the desire for cleaner and more transparent food and beverage choices.

Market Dynamics

Expanding Distribution Channels Drive Global Growth of Coconut Water Market

The expansion of distribution channels has been a significant driver behind the growth of the coconut water market. Companies are actively partnering with retailers, supermarkets, convenience stores, and online platforms to enhance the availability and accessibility of coconut water to consumers worldwide. This increased presence in various distribution channels has opened up new market opportunities, allowing coconut water to reach a wider consumer base.

The coconut water market trend of expanding global availability and distribution networks has contributed to the market's expansion and increased market share. Furthermore, the collaboration between coconut water brands and beverage distributors has facilitated penetration into new geographical regions and emerging markets, further propelling the market growth.

Growing Adoption of Coconut Water in Sports and Fitness Industries Boosts Market Demand

The adoption of coconut water as a preferred beverage in the sports and fitness industries has been a key driver of market growth. Athletes, fitness enthusiasts, and health-conscious individuals are increasingly recognizing the benefits of coconut water as a natural and effective source of hydration and electrolyte replenishment. Its nutrient composition, including potassium, magnesium, and antioxidants, makes it a valuable choice for post-workout recovery and hydration.

This coconut water market trend of increased adoption in sports and fitness sectors has driven the demand and created new opportunities for market expansion. Moreover, coconut water's low-calorie and natural properties have positioned it as a healthier alternative to traditional sports drinks, which often contain added sugars and artificial ingredients.

Intense Competition in Healthy Drinks Segment Challenges Coconut Water Market's Share and Size

One notable restraint impacting the coconut water market is the intense competition from other beverages in the healthy drinks segment. While coconut water offers unique benefits, such as natural hydration, nutrient composition, and electrolytes, it faces fierce competition from a wide range of alternative beverages. This competition can impact the coconut water market size, as consumers have various choices when it comes to selecting healthy and refreshing beverages.

Additionally, the coconut water market faces the challenge of differentiating itself and effectively communicating its distinct value proposition to consumers. To maintain sustainable coconut water market share and size, coconut water brands need to continuously innovate, differentiate their offerings, and engage in effective marketing strategies that highlight the unique attributes of coconut water as a natural and healthy beverage choice.

COVID-19 Impact Analysis

The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario, and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it to pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown, and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).

Segment Analysis

The global coconut water market is segmented based on type, packaging, form, distribution channel, and region.

Flavored Coconut Water Gains Momentum, Emerging as a Popular Choice for Refreshing Hydration with Added Taste

The flavored coconut water segment is the second largest sub-segment in the coconut water market, the flavored coconut water segment held an approximate market share of 30% within the coconut water market. gaining popularity among consumers seeking a refreshing twist to their hydration experience. Flavored coconut water combines the natural benefits of coconut juice with added flavor profiles, appealing to a wider consumer base.

These flavored variants often incorporate natural fruit extracts, such as pineapple, mango, or passion fruit, to enhance the taste while retaining the nutrient composition and electrolytes of coconut water. The addition of flavors does not compromise the hydrating properties of coconut water, making it an attractive option for those looking for both taste and functionality.

Geographical Analysis

Asia-Pacific Emerges as a Growing Force in the Coconut Water Market

By region, the global coconut water market is segmented into North America, South America, Europe, Asia-Pacific, Middle-east, and Africa.

The Asia-Pacific coconut water market has experienced re-boost growth due to the region's increasing preference for natural beverages. Consumers are gravitating towards healthier drink options, driving the demand for coconut water in the region. Beverage processing techniques, such as cold-pressed extraction and minimal processing, have helped preserve the natural properties and flavors of coconut water during production.

Efficient packaging techniques, including Tetra Pak and innovative bottle designs, have extended the shelf life of coconut water while maintaining its quality. The diverse range of coconut varieties in the region adds to the market's appeal, offering unique flavors and taste profiles. With continued innovation in processing, packaging, and the availability of different coconut varieties, the Asia-Pacific coconut water market is poised for further growth and market expansion.

Competitive Landscape

The major global players in the market include: AllMarket Inc, Amy & Brian Naturals, C2O Pure Coconut Water, LLC, Harmless Harvest, Inc, MOJO Organics Inc, PepsiCo (O.N.E. Coconut Water), The Coca-Cola Company (ZICO), Pulse Beverage Corp, C2O Pure Coconut Water, LLC, and Naked Juice Company.

Why Purchase the Report?

  • To visualize the global coconut water market segmentation based on type, packaging, form, distribution channel, and region, as well as understand key commercial assets and players.
  • Identify commercial opportunities in the market by analyzing trends and co-development.
  • Excel data sheet with numerous data points of coconut water market-level with all segments.
  • The PDF report consists of a cogently put-together market analysis after exhaustive qualitative interviews and an in-depth market study.
  • Product mapping is available as Excel consists of key products of all the major market players.

The global coconut water market report would provide approximately 69 tables, 65 figures, and 190 Pages.

Target Audience 2023

  • Manufacturers/ Buyers
  • Industry Investors/Investment Bankers
  • Research Professionals
  • Emerging Companies

Table of Contents

1. Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Objective and Scope of the Report

2. Market Definition and Overview

3. Executive Summary

  • 3.1. Market Snippet, by Type
  • 3.2. Market Snippet, by Packaging
  • 3.3. Market Snippet, by Form
  • 3.4. Market Snippet, by Distribution Channel
  • 3.5. Market Snippet, by Region

4. Market Dynamics

  • 4.1. Market Impacting Factors
    • 4.1.1. Drivers
    • 4.1.2. Restraints
    • 4.1.3. Opportunity
    • 4.1.4. Impact Analysis

5. Industry Analysis

  • 5.1. Porter's Five Force Analysis
  • 5.2. Supply Chain Analysis
  • 5.3. Pricing Analysis
  • 5.4. Regulatory Analysis

6. COVID-19 Analysis

  • 6.1. Analysis of COVID-19 on the Market
    • 6.1.1. Scenario Before COVID-19
    • 6.1.2. Scenario During COVID-19
    • 6.1.3. Scenario Post COVID-19
  • 6.2. Pricing Dynamics Amid COVID-19
  • 6.3. Demand-Supply Spectrum
  • 6.4. Government Initiatives Related to the Market During the Pandemic
  • 6.5. Manufacturer's Strategic Initiatives
  • 6.6. Conclusion

7. By Type

  • 7.1. Introduction
    • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 7.1.2. Market Attractiveness Index, By Type
  • 7.2. Plain*
    • 7.2.1. Introduction
    • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 7.3. Flavored

8. By Packaging

  • 8.1. Introduction
    • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 8.1.2. Market Attractiveness Index, By Packaging
  • 8.2. Tetra Pack*
    • 8.2.1. Introduction
    • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 8.3. Plastic Bottle

9. By Form

  • 9.1. Introduction
    • 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 9.1.2. Market Attractiveness Index, By Form
  • 9.2. Powder*
    • 9.2.1. Introduction
    • 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 9.3. Liquid

10. By Distribution Channel

  • 10.1. Introduction
    • 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 10.1.2. Market Attractiveness Index, By Distribution Channel
  • 10.2. Supermarkets/Hypermarkets*
    • 10.2.1. Introduction
    • 10.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 10.3. Convenience Stores
  • 10.4. Online Stores
  • 10.5. Others

11. By Region

  • 11.1. Introduction
    • 11.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
    • 11.1.2. Market Attractiveness Index, By Region
  • 11.2. North America*
    • 11.2.1. Introduction
    • 11.2.2. Key Region-Specific Dynamics
    • 11.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 11.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 11.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 11.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.2.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 11.2.7.1. The U.S.
      • 11.2.7.2. Canada
      • 11.2.7.3. Mexico
  • 11.3. Europe
    • 11.3.1. Introduction
    • 11.3.2. Key Region-Specific Dynamics
    • 11.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 11.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 11.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 11.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.3.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 11.3.7.1. Germany
      • 11.3.7.2. The U.K.
      • 11.3.7.3. France
      • 11.3.7.4. Italy
      • 11.3.7.5. Spain
      • 11.3.7.6. Rest of Europe
  • 11.4. South America
    • 11.4.1. Introduction
    • 11.4.2. Key Region-Specific Dynamics
    • 11.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 11.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 11.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 11.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.4.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 11.4.7.1. Brazil
      • 11.4.7.2. Argentina
      • 11.4.7.3. Rest of South America
  • 11.5. Asia-Pacific
    • 11.5.1. Introduction
    • 11.5.2. Key Region-Specific Dynamics
    • 11.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 11.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 11.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 11.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.5.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 11.5.7.1. China
      • 11.5.7.2. India
      • 11.5.7.3. Japan
      • 11.5.7.4. Australia
      • 11.5.7.5. Rest of Asia-Pacific
  • 11.6. Middle East and Africa
    • 11.6.1. Introduction
    • 11.6.2. Key Region-Specific Dynamics
    • 11.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 11.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 11.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 11.6.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel

12. Competitive Landscape

  • 12.1. Competitive Scenario
  • 12.2. Market Positioning/Share Analysis
  • 12.3. Mergers and Acquisitions Analysis

13. Company Profiles

  • 13.1. AllMarket Inc
    • 13.1.1. Company Overview
    • 13.1.2. Product Portfolio and Description
    • 13.1.3. Financial Overview
    • 13.1.4. Key Developments
  • 13.2. Amy & Brian Naturals
  • 13.3. C2O Pure Coconut Water, LLC
  • 13.4. Harmless Harvest, Inc
  • 13.5. MOJO Organics Inc
  • 13.6. PepsiCo (O.N.E. Coconut Water)
  • 13.7. The Coca-Cola Company (ZICO)
  • 13.8. Pulse Beverage Corp
  • 13.9. C2O Pure Coconut Water, LLC
  • 13.10. Naked Juice Company.

LIST NOT EXHAUSTIVE

14. Appendix

  • 14.1. About Us and Services
  • 14.2. Contact Us