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全球纯素鲜奶油市场 - 2023-2030

Global Vegan Whipped Cream Market - 2023-2030

出版日期: 2023年10月18日 | 出版商:

DataM Intelligence | 英文 223 Pages | 商品交期: 最快1-2个工作天内

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简介目录

概述

2022年，全球纯素鲜奶油市场达到4.581亿美元，预计2030年将达到7.246亿美元，2023-2030年预测期间复合年增长率为5.9%。

都市化和消费者生活方式的变化正在增加一般大众对各种西方食品的采用。如今，纸杯蛋糕、华夫饼和布丁等甜点的加入在全球范围内都很常见。这些产品的消费量越高，对用作这些产品配料的生奶油的需求就越高。

与使用和消费动物性鲜奶油相关的日益增长的健康和环境问题加剧了对不含乳製品的鲜奶油的需求。纯素食主义的普及导致纯素鲜奶油在烘焙应用中的使用增加。製造商提供各种以大豆和坚果为基础的纯素鲜奶油，采用精美的袋装和喷雾式包装。

市场参与者推出具有健康声称的新产品正在增加该产品在市场上的受欢迎程度。 2020 年 1 月，植物性饮料品牌 Silk 透过向市场推出不含乳製品的生奶油，在公司产品组合中推出了新产品。这种非乳製品是零糖和酮友好的。关注卡路里摄取量、注重健康的消费者广泛采用此类产品，推动了市场成长。

动力学

对无乳製品和纯素产品的需求不断增加

对乳製品过敏的人正在采用各种类别的不含乳製品，包括生奶油。传统的生奶油是由乳製品製成的。乳糖不耐症和牛奶过敏是与食用乳製品搅打奶油相关的一些过敏问题。根据国家医学图书馆的数据，全球约 65% 的人口在婴儿期后患有乳糖不耐症。

根据美国过敏、气喘和免疫学院的数据，大约 2-3% 的婴幼儿对牛奶过敏，被认为是儿童常见的食物过敏之一。成人牛奶过敏的比例约为 2%。人们对乳製品消费的日益关注正在推动对不含乳製品的需求和需求。

根据世界动物基金会的数据，截至 2023 年的统计数据，全球约有 8,800 万素食主义者。随着人们对动物健康和虐待的认识不断提高，全球纯素食人口大幅增加。人们正在采用基于植物的搅打奶油应用，推动了市场的成长。

推出多种植物来源的产品

製造商提供由各种植物来源生产的纯素鲜奶油，以满足烘焙和乳製品中对纯素鲜奶油日益增长的需求。植物奶新产品的推出正在扩大市场成长。例如，2022 年 8 月，Upfield 的食品品牌 Country Crock 推出了由扁豆奶製成的植物性鲜奶油。该产品的脂肪含量比乳製品鲜奶油少 29%。

製造商在纯素搅打奶油中加入豌豆蛋白，以增加产品的蛋白质含量。例如，2020 年 8 月，搅打甜点配料製造商 Hanan Products Company Inc. 推出了 Tasty Whip Vegan，这是一种由豌豆蛋白和 aquafaba 生产的清洁标籤非乳製品。据称，与其他非乳製品相比，该产品的味道和体积都增强了。

产品成本高、竞争激烈

纯素鲜奶油市场仍处于早期发展阶段。有些人仍然不知道该产品在全球市场上的存在。纯素鲜奶油市场的製造商正在推出利用各种植物性资源的创新产品，以吸引消费者的注意。用于生产纯素鲜奶油的原料，如杏仁、大豆和椰子，比乳製品原料更昂贵。

这些成分的供应有限且成本高昂可能会对市场成长产生负面影响。原料采购影响产品的最终价格，使其比传统产品更昂贵。非过敏族群会选择动物性乳製品鲜奶油，因为它们具有丰富的味道和特性。随着乳製品搅打市场的激烈竞争，纯素搅打奶油市场面临全球市场成长的挑战。

Urbanization and the changing lifestyles of consumers are increasing the adoption of various Western food products by the general population. The incorporation of desserts such as cupcakes, waffles and puddings is now commonly observed globally. The higher the consumption of these products, there is higher the demand for the whipped creams which is used as topping of these products.

The increasing health and environmental concerns related to the use and consumption of animal-based whipping creams are fueling the need for dairy-free whipped cream. The rise in the adoption of veganism leads to an increase in vegan whipped cream use in bakery applications. Manufacturers are offering various soy and nut-based vegan whipped creams in attractive pouch and spray-type packages.

The new product launches by the market players with health claims are increasing the product's popularity in the market. In January 2020, Silk, a plant-based beverage brand, introduced a new product in their company portfolio by launching dairy-free whipped cream into the market. This non-dairy product is of zero sugar and keto friendly. Health-conscious consumers who are attentive to their calorie intake are widely adopting such products, driving market growth.

Dynamics

Increasing Demand for Dairy-Free and Vegan Products

People with dairy allergies are adopting dairy-free products in all categories, including whipped cream. Traditionally whipped creams are made from dairy sources. Lactose intolerance and cow milk allergy are some of the allergy concerns associated with the consumption of dairy whipping cream. According to the National Library of Medicine, approximately 65% of the global population is suffering from lactose intolerance after infancy.

According to the American College of Allergy, Asthma & Immunology, around 2- 3 % of infants and young children have cow milk allergies and is considered to be one of the common food allergies in children. Cow milk allergy in adults is noted to be around 2%. The increasing concerns with the consumption of dairy products are driving the need and demand for dairy-free products.

According to the World Animal Foundation, approximately 88 million vegans are present worldwide, as of 2023 stats. With the rising awareness about animal health and cruelty, there is an immense increase in the vegan population worldwide. People are adopting plant-based options of the whipping cream application, driving the market growth.

Product Launches with a Wide Range of Plant-Based Sources

Manufacturers are offering vegan whipped cream produced from various plant-based sources in order to reach the increasing demand for vegan whipped cream for their application in bakery and dairy products. The launch of new products with plant-based milk is expanding the market growth. For instance, in August 2022, Country Crock, a food brand from Upfield, launched plant-based whipped cream made from lentil milk. The product contains 29 % less fat than that of dairy-based whipped cream.

Manufacturers are involving pea protein in vegan whipping cream to increase the protein content of the product. For instance, in August 2020, Hanan Products Company Inc., a whipped dessert toppings manufacturer, launched Tasty Whip Vegan, a clean-label non-dairy product produced from pea protein and aquafaba. The product claimed to have enhanced taste and volume compared to other non-dairy products.

High Costs and Huge Competition of the Product

The vegan whipping cream market is still in its early establishment changes. Some people are still unaware of the existence of the product in the global market. Manufacturers of the vegan whipping cream market are launching innovative products with the use of various plant-based resources to gain consumers' attention. The ingredients used for the production of vegan whipping creams such as almonds, soy and coconut are more expensive than the dairy ingredients.

The limited availability and high cost of these ingredients may negatively impact the market growth. The ingredient sourcing influences the final price of the product, making it expensive compared to conventional products. Non-allergic people choose animal-based dairy whipping creams due to their rich taste and properties. With the high competition from the dairy-based whipping market, the vegan whipping cream market faces challenges to grow in the global market.

Segment Analysis

The global vegan whipped cream market is segmented based on source, packaging, distribution channel, end-user and region.

Increasing Consumer Preference for HoReCa Food Products

The global market for vegan whipped cream is divided into two categories based on end-users: households and HoReCa. The HoReCa segment has the largest share of the market as these products are widely used in the food service industries. Recently, the HoReCa segment has rapidly expanded due to changes in consumer lifestyles and a higher rate of eating out.

Famous cafes are now offering vegan whipped cream on their menus to cater for the increasing number of people following a vegan diet. For example, in March 2023, Costa Coffee, a British coffeehouse chain, introduced a dairy-free whipped cream as an alternative to dairy whipped cream which is used in the preparation of handmade drinks.

The high demand for these products is leading well-known brands to include them in their offerings in order to maintain their market lead. For instance, in May 2023, Starbucks, an American multinational chain of coffeehouses, announced its plan to launch vegan whipped cream in its coffee shops across the UK in October 2023.

Geographical Penetration

Increasing Vegan Population in North America

North America dominated the global vegan whipped cream market. The region has a high demand for bakery and confectionery products. Desserts, pancakes and other products are increasingly consumed in U.S., Canada and other parts of the region. Whipping being used as an essential part of these products, has increased demand among the food service sectors.

The increasing health and environmental awareness among consumers is increasing the vegan population in this region. According to the World Animal Foundation, 6% of U.S. population is vegan as of 2023. The manufacturers of this region are releasing new and innovative products increasing the market size. Manufacturers are launching vegan whipped creams to meet the demand for the product among vegan consumers.

Competitive Landscape

The major global players in the market include: So Delicious Dairy Free, Gay Lea Foods Co-operative Ltd., Conagra Brands, Truwip, Trader Joe's, Schlagfix, Natures Charm, Tropolite, Heng Guan Food Industrial and Califia Farms.

COVID-19 Impact Analysis:

The global vegan whipped cream market was moderately affected by the outbreak of the COVID-19 pandemic. As a response to the sudden outbreak of the disease, governments declared lockdowns to contain its spread. Consequently, manufacturing and processing industries had to temporarily shut down, halting the production of products.

The supply chain and distribution channel disruptions led to a shortage of products in convenience stores. Moreover, the HoReCa shutdown has resulted in decreased demand for the product. However, the availability of these products through e-commerce platforms and increased demand for household use have boosted market sales. The market has also benefited from consumers' increased health consciousness and high adoption of vegan diets.

Russia-Ukraine War Impact

Russia and Ukraine war had a negative impact on all industries, including food. The war resulted in supply chain disruptions that negatively affected the market economy. The pause in the sourcing of raw materials and the distribution of final products to other countries due to interrupted import and export transactions severely affected market growth.

By Source

Soy-Based
Coconut-Based
Nut-Based
Others

By Packaging

Pouch
Bottles and Jars
Others

By Distribution Channel

Supermarkets and Hypermarkets
Convenience Stores
E-Commerce
Others

By End-User

Household
HoReCa

By Region

North America
- U.S.
- Canada
- Mexico

Europe
- Germany
- UK
- France
- Italy
- Russia
- Rest of Europe

South America
- Brazil
- Argentina
- Rest of South America

Asia-Pacific
- China
- India
- Japan
- Australia
- Rest of Asia-Pacific

Middle East and Africa

Key Developments

In February 2023, Alamance Food, a United States-based food production company. introduced Whipt, a dairy-free whipped cream, which is available in oat, almond and coconut flavors. The product is gaining popularity as a gluten-free and vegan substitute for dairy-whipped creams.
In November 2022, Califia Farms, a leading plant-based beverage brand, announced the launch of dairy-free products in their product lines. The brand is to release dairy-free whipping cream into the market that acts as a substitute for dairy-based heavy whipping cream.
In March 2020, Upfield's Flora brand, the largest plant-based consumer product company, added plant-based whipping cream to their product offering, which targeted the food service industry in U.K.

Why Purchase the Report?

To visualize the global vegan whipped cream market segmentation based on source, packaging, distribution channel, end-user and region, as well as understand key commercial assets and players.
Identify commercial opportunities by analyzing trends and co-development.
Excel data sheet with numerous data points of vegan whipped cream market-level with all segments.
PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
Product mapping available as excel consisting of key products of all the major players.

The global vegan whipped cream market report would provide approximately 85 tables, 88 figures and 223 Pages.

Target Audience 2023

Manufacturers/ Buyers
Industry Investors/Investment Bankers
Research Professionals
Emerging Companies

1. Methodology and Scope

1.1. Research Methodology
1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

3.1. Snippet by Source
3.2. Snippet by Packaging
3.3. Snippet by Distribution Channel
3.4. Snippet by End-User
3.5. Snippet by Region

4. Dynamics

4.1. Impacting Factors
- 4.1.1. Drivers
  - 4.1.1.1. Increasing Demand for Dairy-Free and Vegan Products
  - 4.1.1.2. Product Launches with a Wide Range of Plant-Based Sources
- 4.1.2. Restraints
  - 4.1.2.1. High Costs and Huge Competition of the Product
- 4.1.3. Opportunity
- 4.1.4. Impact Analysis

5. Industry Analysis

5.1. Porter's Five Force Analysis
5.2. Supply Chain Analysis
5.3. Pricing Analysis
5.4. Regulatory Analysis

6. COVID-19 Analysis

6.1. Analysis of COVID-19
- 6.1.1. Scenario Before COVID
- 6.1.2. Scenario During COVID
- 6.1.3. Scenario Post COVID
6.2. Pricing Dynamics Amid COVID-19
6.3. Demand-Supply Spectrum
6.4. Government Initiatives Related to the Market During Pandemic
6.5. Manufacturers Strategic Initiatives
6.6. Conclusion

7. By Source

7.1. Introduction
- 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
- 7.1.2. Market Attractiveness Index, By Source
7.2. Soy-Based
- 7.2.1. Introduction
- 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
7.3. Coconut-Based
7.4. Nut-Based
7.5. Others

8. By Packaging

8.1. Introduction
- 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 8.1.2. Market Attractiveness Index, By Packaging
8.2. Pouch
- 8.2.1. Introduction
- 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
8.3. Bottles and Jars
8.4. Others

9. By Distribution Channel

9.1. Introduction
- 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 9.1.2. Market Attractiveness Index, By Distribution Channel
9.2. Supermarkets and Hypermarkets
- 9.2.1. Introduction
- 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
9.3. Convenience Stores
9.4. E-commerce
9.5. Others

10. By End-User

10.1. Introduction
- 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
- 10.1.2. Market Attractiveness Index, By End-User
10.2. Household
- 10.2.1. Introduction
- 10.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
10.3. HoReCa

11. By Region

11.1. Introduction
- 11.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
- 11.1.2. Market Attractiveness Index, By Region
11.2. North America
- 11.2.1. Introduction
- 11.2.2. Key Region-Specific Dynamics
- 11.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
- 11.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 11.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
- 11.2.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.2.7.1. U.S.
  - 11.2.7.2. Canada
  - 11.2.7.3. Mexico
11.3. Europe
- 11.3.1. Introduction
- 11.3.2. Key Region-Specific Dynamics
- 11.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
- 11.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 11.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
- 11.3.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.3.7.1. Germany
  - 11.3.7.2. U.K.
  - 11.3.7.3. France
  - 11.3.7.4. Italy
  - 11.3.7.5. Spain
  - 11.3.7.6. Rest of Europe
11.4. South America
- 11.4.1. Introduction
- 11.4.2. Key Region-Specific Dynamics
- 11.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
- 11.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 11.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
- 11.4.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.4.7.1. Brazil
  - 11.4.7.2. Argentina
  - 11.4.7.3. Rest of South America
11.5. Asia-Pacific
- 11.5.1. Introduction
- 11.5.2. Key Region-Specific Dynamics
- 11.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
- 11.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 11.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
- 11.5.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.5.7.1. China
  - 11.5.7.2. India
  - 11.5.7.3. Japan
  - 11.5.7.4. Australia
  - 11.5.7.5. Rest of Asia-Pacific
11.6. Middle East and Africa
- 11.6.1. Introduction
- 11.6.2. Key Region-Specific Dynamics
- 11.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
- 11.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 11.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.6.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User

12. Competitive Landscape

12.1. Competitive Scenario
12.2. Market Positioning/Share Analysis
12.3. Mergers and Acquisitions Analysis

13. Company Profiles

13.1. So Delicious Dairy Free
- 13.1.1. Company Overview
- 13.1.2. Product Portfolio and Description
- 13.1.3. Financial Overview
- 13.1.4. Key Developments
13.2. Gay Lea Foods Co-operative Ltd.
13.3. Conagra Brands
13.4. Truwip
13.5. Trader Joe's
13.6. Schlagfix
13.7. Natures Charm
13.8. Tropolite
13.9. Heng Guan Food Industrial
13.10. Califia Farms

LIST NOT EXHAUSTIVE

14. Appendix

14.1. About Us and Services
14.2. Contact Us

02-2729-4219

+886-2-2729-4219

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