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市场调查报告书
商品编码
1512686
全球辣椒粉市场 - 2024-2031Global Chilli Powder Market - 2024-2031 |
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概述
2023年全球辣椒粉市场规模达11.2亿美元,预计2031年将达到18.7亿美元,2024-2031年预测期间复合年增长率为6.62%。
消费者逐渐意识到辣椒粉的健康益处,例如其抗发炎和抗氧化特性。这推动了对辣椒粉作为健康食品功能性成分的需求。零售商正在推出他们的品牌辣椒粉产品,通常价格具有竞争力。这为消费者提供了更多选择,有助于市场扩张。
亚太地区以其丰富的烹饪传统和对正宗风味的强烈需求而闻名。对正宗和当地风味的偏好促进了当地辣椒粉的生产和消费。市场正在见证产品供应的创新,推出适合特定地区口味的混合和调味辣椒粉。这些创新迎合了亚太地区多样化的烹饪偏好,推动市场差异化和成长。
例如,2022 年 4 月 26 日,古吉拉特邦着名香料品牌 Vasant Masala 推出了最新产品「Vasant Kashmiri Rangat」红辣椒粉。他们备受推崇的产品系列中的这一新成员必将以其难以抗拒的风味让印度美食爱好者感到高兴。 Vasant Masala 长期以来一直被尊为领先的包装香料品牌,因其品质和正宗而在古吉拉特邦、拉贾斯坦邦和中央邦享有盛誉。
动力学
消费者对辛辣食品的需求不断增加
包括年轻消费者和不同种族群体在内的不同人群对辛辣食物的偏好日益增长,正在扩大辣椒粉市场。包括餐厅和快餐连锁店在内的食品服务业正在透过将辣椒菜餚纳入菜单来应对对辛辣食品不断增长的需求。这一趋势推动了辣椒粉市场的发展,因为厨师和烹饪专业人士寻求高品质的辣椒粉来增强他们的食谱。
随着消费者寻求方便而美味的食品选择,製造商正在使用辣椒粉来满足这一需求,从而提振了整个市场。辣椒粉市场的创新产品开发,例如有机和特殊混合物,正在满足消费者的多样化喜好。这些创新吸引了新客户并保留了现有客户,透过满足对独特和辛辣食品不断增长的需求来推动市场成长。
例如,2022年4月7日,位于瓦拉纳西的印度农业研究委员会(ICAR)印度蔬菜研究所(IIVR)开发了一种製作青辣椒粉的技术,并将在市场上推出。 IIVR 也以自己的名义获得了这项技术的专利,并为产品发布做好了准备。为此,该研究所与喜马偕尔邦的一家公司签署了一份谅解备忘录 (MoU)。
民族和地方美食越来越受欢迎
随着消费者探索世界各地的各种烹饪传统,对包括辣椒粉在内的正宗食材的需求不断增加。这一趋势透过将辣椒粉引入新的、多样化的消费群体来拓宽市场。融合美食趋势融合了不同烹饪传统的元素,并经常添加辣椒粉来增加菜餚的深度和香料。这种烹饪方式的创新为辣椒粉作为多功能配料创造了新的市场机会,吸引了富有冒险精神和多样化的口味。
随着消费者在家庭烹饪中变得越来越冒险,辣椒粉作为製作民族和地方菜餚的必备香料,其市场不断增长,进一步推动了辣椒粉市场的发展。来自墨西哥、印度、泰国和中国等以辣椒粉为主食的地区的文化影响正在全球蔓延。随着这些菜餚越来越受欢迎,辣椒粉的市场不断扩大,以适应人们对再现传统菜餚日益增长的兴趣。
例如,2023 年 11 月 3 日,为了向消费者提供无农药辣椒粉,Kudumbashree Mission 的 Pathanamthitta 地区单位发起了一项名为「辣椒村」的创新倡议。这项开创性计画涉及建立联合责任小组 (JLG),专门在称为「农业生态地块」的特别指定的 25 美分地块上种植辣椒。该计画的第一阶段正在该地区的 20 个村委会进行。
严格的食品安全法规
遵守严格的食品安全法规会为製造商带来巨大的合规成本。这些成本包括先进测试设备、品质控制流程和认证程序的投资。增加的财务负担对于辣椒粉市场的中小企业(SME)来说尤其具有挑战性,限制了他们的市场参与和成长。
全球辣椒粉市场受到不同国家不同食品安全法规的影响。出口商必须遵守进口国的法规,这些法规可能与国内标准有很大不同。应对这些监管差异增加了国际贸易的复杂性和成本,可能限製辣椒粉市场的成长和全球影响力。
例如,印度食品安全和标准局 (FSSAI) 制定了有关香料的法规和指南,特别是辣椒和辣椒,无论是整体还是粉末形式。这些法规确保了这些产品对消费者的品质和安全。根据FSSAI制定的标准,辣椒和灯笼椒必须遵守异物、未成熟和有标记的果实、破碎的果实和种子、水分含量、总灰分、盐酸不溶性灰分、虫害物质、粗纤维、和非挥发性乙醚提取物。例如,整个辣椒和灯笼椒的异物含量不得超过1%(按重量计),而粉状品种则必须满足诸如最大水分含量为11%(按重量计)和不挥发性乙醚提取物不少于12 %等标准。
Overview
Global Chilli Powder Market reached US$ 1.12 billion in 2023 and is expected to reach US$ 1.87 billion by 2031, growing with a CAGR of 6.62% during the forecast period 2024-2031.
Consumers are awaring the health benefits of chili powder, such as its anti-inflammatory and antioxidant properties. This drives demand for chili powder as a functional ingredient in health-oriented food products. Retailers are introducing their branded chili powder products, often at competitive prices. This is increasing offering consumers more choices, contributing to market expansion.
The Asia-Pacific region is known for its rich culinary traditions and a strong demand for authentic flavors. The preference for authentic and regional flavors boosts the local production and consumption of chili powder. The market is witnessing innovation in product offerings the introduction of blended and flavored chili powders tailored to specific regional tastes. These innovations cater to the diverse culinary preferences within the Asia-Pacific, driving market differentiation and growth.
For instance, on April 26, 2022, Vasant Masala, a prominent spice brand from Gujarat, launched its latest offering, 'Vasant Kashmiri Rangat' red chili powder. This new addition to their esteemed product lineup promises to delight Indian cuisine enthusiasts with its irresistible flavor profile. Vasant Masala has long been revered as a leading packaged spice brand, renowned across Gujarat, Rajasthan, and Madhya Pradesh for its quality and authenticity.
Dynamics
Increasing Consumer Demand for Spicy Foods
The growing preference for spicy foods among various demographics, including younger consumers and diverse ethnic groups, is expanding the chili powder market. The food service sector, including restaurants and fast-food chains, is responding to the rising demand for spicy foods by incorporating chili-based dishes into their menus. This trend drives the chili powder market as chefs and culinary professionals seek high-quality chili powder to enhance their recipes.
As consumers look for convenient yet flavorful food options, manufacturers are using chili powder to meet this demand, boosting the overall market. Innovative product development in the chili powder market, such as organic and specialty blends, is meeting the diverse preferences of consumers. These innovations attract new customers and retain existing ones, driving market growth by aligning with the increasing demand for unique and spicy food products.
For instance, on April 7, 2022, The Indian Institute of Vegetable Research (IIVR) of the Indian Council of Agriculture Research (ICAR) in Varanasi developed a technology for making powder of green chili which will be launched in the market. The IIVR also got this technique patented in its name and is all set for the product launch. For this purpose, the institute signed a memorandum of understanding (MoU) with a Himachal Pradesh-based firm.
Growing Popularity of Ethnic and Regional Cuisines
As consumers explore a variety of culinary traditions from around the world, the demand for authentic ingredients, including chili powder, rises. This trend broadens the market by introducing chili powder to new and diverse consumer groups. The fusion cuisine trend blends elements from different culinary traditions and often incorporates chili powder to add depth and spice to dishes. This innovation in cooking styles creates new market opportunities for chili powder as a versatile ingredient, appealing to adventurous and diverse palates.
As consumers become more adventurous in their home cooking, there is a growing market for chili powder as an essential spice in creating ethnic and regional dishes, further propelling the chili powder market. Cultural influences from regions where chili powder is a staple, such as Mexican, Indian, Thai, and Chinese cuisines, are spreading globally. As these cuisines gain popularity, the market for chili powder expands to accommodate the growing interest in recreating traditional dishes.
For instance, on November 3, 2023, to offer pesticide-free chili powder to consumers, the Pathanamthitta district unit of the Kudumbashree Mission launched an innovative initiative known as Chilli Village. This groundbreaking project involves the establishment of Joint Liability Groups (JLGs) dedicated to cultivating chili in specially designated 25-cent plots referred to as 'agroecological plots'. The first phase of the project is underway across 20 panchayats in the district.
Stringent Food Safety Regulations
Adhering to stringent food safety regulations imposes substantial compliance costs on manufacturers. These costs include investments in advanced testing equipment, quality control processes, and certification procedures. The added financial burden can be particularly challenging for small and medium-sized enterprises (SMEs) in the chili powder market, limiting their market participation and growth.
The global chili powder market is affected by varying food safety regulations across different countries. Exporters must comply with the regulations of importing countries, which can differ significantly from domestic standards. Navigating these regulatory discrepancies adds complexity and costs to international trade, potentially limiting chilli powder market growth and global reach.
For instance, The Food Safety and Standards Authority of India (FSSAI) has established regulations and guidelines about spices, specifically chillies and capsicum, both whole and in powder form. These regulations ensure the quality and safety of these products for consumers. According to the standards set by FSSAI, chillies, and capsicum must adhere to specific criteria regarding extraneous matter, unripe and marked fruits, broken fruits and seeds, moisture content, total ash, hydrochloric acid insoluble ash, insect-damaged matter, crude fiber, and non-volatile ether extract. For instance, whole chillies and capsicum should contain no more than 1% by weight of extraneous matter, while powdered varieties must meet criteria such as a maximum moisture content of 11% by weight and a non-volatile ether extract of not less than 12% by weight.
The global chilli powder market is segmented based on nature, packaging, distribution channel, application, and region.
Rising Demand in Culinary and Processed Foods and Continuous Innovations
The food and beverage segment is the primary driver of the chili powder market, as chili powder is a fundamental ingredient in numerous culinary applications. The rising consumption of processed and convenience foods contributes significantly to the dominance of the food and beverage segment. Chili powder is a key ingredient in processed food products such as sauces, snacks, ready-to-eat meals, and packaged seasonings, driving substantial market demand.
Spicy flavors continue to be popular among consumers globally, fueling the demand for chili powder in the food and beverage segment. As consumer palates evolve and preferences for bold and exotic flavors grow, chili powder remains a staple ingredient in many spicy food products. Companies are introducing new chili powder blends, flavors, and formulations to cater to changing consumer preferences and culinary trends, expanding the market's product portfolio.
For instance, on August 9, 2023, Tulua, renowned for its assortment of ready-to-eat pastes, introduced its newest innovation: a collection of aromatic and unadulterated spices. This latest range from Tulua exemplifies the brand's dedication to delivering premium-quality, clean-label products while shedding light on regional recipes and ingredients. With a mission to celebrate culinary diversity, Tulua's initiative reflects its vision to honor the rich heritage of regional cuisines.
Highly Adaptive to Changing Consumer Trends and Innovations in Asia-Pacific
Asia-Pacific countries, particularly India and China, are among the largest producers of chili peppers globally. The favorable climatic conditions and extensive agricultural practices in these regions contribute to high yields and consistent production, positioning the Asia-Pacific as a market leader in chili powder supply. As consumers increasingly opt for ready-to-eat meals, snacks, and condiments that are chili powder, the market is witnessing substantial growth in this segment.
The Asia-Pacific market is highly adaptive to changing consumer trends. The growing preference for convenience foods, organic products, and international cuisines is met with innovative chili powder products tailored to these demands, ensuring sustained market growth. Companies in the Asia-Pacific region are leading in product innovation and diversification such as new chili powder blends, organic options, and premium products that cater to varying consumer preferences, attracting a broader customer base.
For instance, on January 28, 2023, Sunpure, renowned as South India's premier edible oil brand, embarked on a significant expansion journey with the launch of turmeric powder, coriander powder, and red chilli powder, marking its entry into the thriving Rs 25,000 crore branded spices market. This strategic move reflects the company's commitment to diversify its product portfolio and cater to the evolving needs of consumers.
In addition to the newly introduced spices, Sunpure has ambitious plans to introduce blended spice mixes and explore new product categories such as pulses, grains, and dry fruits. These initiatives underscore It is available starting this month at retail outlets in Mysore, Sunpure's newly launched spices will gradually roll out to additional key markets in the coming months, ensuring widespread availability and accessibility for consumers across South India.
The pandemic caused significant disruptions in the global supply chain, affecting the chili powder market, and leading to delays in raw material procurement, processing, and distribution. The pandemic induced volatility in the prices of raw materials due to supply chain interruptions and changing demand patterns. The chili powder market experienced price fluctuations, influenced by inconsistent supply levels and increased operational costs for producers adhering to health and safety protocols
As restaurants and eateries faced restrictions, consumers turned to home-prepared meals, boosting the demand for spices and seasonings, including chili powder. This shift drove short-term market growth as households stocked up on essential cooking ingredients. E-commerce platforms became crucial for consumers to access chili powder, leading to increased market penetration through digital channels. This trend accelerated the adoption of online retail for spices and seasonings.
The conflict has caused widespread disruptions in global supply chains, impacting the availability of agricultural products, including those used in chili powder production. Trade routes through the Black Sea region, crucial for many commodities, have been affected, leading to delays and increased transportation costs. The war has exacerbated market volatility, driving up prices of commodities and inputs necessary for chili powder production.
The conflict has led to shifts in global trade patterns, with countries seeking alternative sources for agricultural imports previously obtained from Russia and Ukraine. This reorientation impacts the chili powder market, as producers and exporters adjust to new trade routes and partners, potentially causing temporary supply imbalances. Higher food prices, including spices like chili powder, may reduce consumer demand, particularly in price-sensitive markets, impacting overall market growth.
The major global players in the chilli powder market include RR Masala, Anu Foods, Nani Agro Foods (P) Ltd, Xinghua Lianfu Food Co., Ltd, Qingdao Fumanxin Foods Co., Ltd, Maywah Foods Inc., Shan Foods, Patanjali-Canada, Jiva Organic Foods, and Albert Menes.
The global chilli powder market report would provide approximately 78 tables, 73 figures, and 213 Pages.
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