全球AVOD市场预测

AVOD revenues for TV series and movies will reach $68 billion by 2029, up by $30 billion from $39 billion in 2023. The US will contribute 32% to the 2029 AVOD total; down from 40% in 2023 - showing that other countries are growing faster.

Simon Murray , Principal Analyst at Digital TV Research, said: "The US will increase by $6 billion between 2023 and 2029, with China adding about half that amount (having recovered from its present ad recession). Australia, Brazil, Canada, France, Germany, India, Japan and the UK will all add more than $1 billion."

Table of Contents

Published in April 2024, this 242-page PDF and excel report contains extensive coverage of the AVOD sector (TV episodes and movies only). Based on December 2023 results and updating major platform launches, the report comprises:

• Executive Summary.
• Major AVOD platforms, including revenue estimates for 138 countries, regionally and globally (2015 to 2029), including Netflix, Disney+, Paramount+, HBO Max, YouTube and Facebook.
• OTT insight profiles: globally and for 10 countries: Brazil, Canada, China, France, Germany, India, Japan, South Korea, UK, USA
• Forecasts for 138 countries and global overviews from 2015 to 2029

AVOD forecasts for 138 countries with platforms including Netflix, Disney+, Max, Paramount+/SkyShowtime, Pluto TV, Samsung TV Plus, Roku Channel, YouTube and Facebook where applicable as well as: