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市场调查报告书
商品编码
1538978
美国乳製品和替代品市场Dairy Products and Alternatives in the US |
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价格
简介目录
在美国，乳製品和替代品对单价的影响最大，虽然目前的零售额预计在 2024 年将上升，但大多数类别的零售量预计将下降或保持停滞。预计牛奶的零售量将出现所有产品类型中最显着的下降，这一趋势已经持续了十多年。然而，市场和生产资料讲述了一个更复杂的故事。
该报告考察了美国乳製品和替代品市场，分析和预测了婴儿食品、黄油和涂抹酱、奶酪、饮用乳、酸奶和乳酸产品以及植物来源乳製品的市场规模和结构，并提供了以下市场预测：我们进行策略分析，包括主要参与企业的趋势。
目录
执行摘要
市场资料
免责声明
资讯来源
美国婴儿食品
主要资料结果
2024年发展
- 天然高级饲料销售下降
- 加速断奶和出生率下降对配方奶粉成长构成挑战
- 随着雅培復苏，製造商在有限的市场中竞争
前景和机会
- 利基消费群对生长期配方提出挑战
- 向高端市场的转型仍然缓慢，阻碍了成长
- 阻碍成长的法规和选举变化
分类资料
美国黄油和涂抹酱
主要资料结果
2024年发展
- 奶油和人造奶油的不同路径出现
- 烹饪趋势在家庭烹饪和外出用餐之间波动
- 黄油巩固了在健康文化中的地位
前景和机会
- 新食品科技引领产品创新
- 当地生产商可以从对优质植物来源黄油的需求中受益
- 社群媒体和影响者文化是趋势的不稳定驱动因素
分类资料
美国起司
主要资料结果
2024年发展
- 2023-2024 年起司将保持强劲
- 由于消费者倾向于「天然」产品，加工起士陷入困境
- 软质手工起司将您的品味提升到一个新的水平
前景和机会
- 随着成本增加，单价预计上涨
- 永续性压力影响乳酪
- 乳酪的优质化预计将持续到未来。
分类资料
美国的乳製品饮用情况
主要资料结果
2024年发展
- 牛奶中恢復到全脂。
- 牛奶消费量减少
- 风味奶和羊奶维持消费者兴趣
前景和机会
- 永续性目标对乳製品生产成本带来压力
- 生产稳定与消费转变
- 与植物奶的竞争预计将持续
分类资料
美国优格和优格製品
主要资料结果
2024年发展
- 就零售量成长而言，Kefir仍然是最高的酸乳製品
- 随着消费者寻求价值，自有品牌越来越受欢迎
- 对于原味优格来说，价格上涨的放缓幅度很小，销售成长也有限。
前景和机会
- 女性健康趋势推动高蛋白主张的流行
- 产品类型之间的竞争导致消费者需求分化
- 价格和口味仍然是消费者需求的最终标准
分类资料
其他美国乳製品
主要资料结果
2024年发展
- 即使通膨放缓，价格仍持续上涨
- 对蛋白质的关注为茅屋起司的发展铺平了道路
- 咖啡增白剂大胆挑战植物来源和健康意识趋势
前景和机会
- 单价稳定仍不明朗
- 奢侈品更喜欢便利性和奢侈品
- 功能优势、令人兴奋的口味和个人化推动成长
分类资料
美国植物来源乳製品
主要资料结果
2024年发展
- 植物奶仍然是最大的植物产品类型
- 由于单价上涨，起司销量难以增加
- 2023-2024 年创新将很少，从而阻碍成长。
前景和机会
- 重新审视产品声明
- 长远来看，单价影响零售量
- 成熟度的提高导致整合度的提高
分类资料
简介目录
Product Code: DAUS
In the US, unit prices have been impacting dairy products and alternatives in a most significant way, as retail current value sales are set to rise in 2024, while retail volumes are expected to decline or stagnate in most categories. Milk is set to see one of the starkest declines in retail volume terms out of all dairy categories, a trend that has been ongoing for over a decade. However, the market and production data tell a more complex story. While retail volumes of milk might be seeing conti...
Euromonitor International's Dairy Products and Alternatives in USA report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.
Product coverage: Baby Food, Dairy, Plant-based Dairy.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Dairy Products and Alternatives market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
TABLE OF CONTENTS
List Of Contents And Tables
EXECUTIVE SUMMARY
- Dairy products and alternatives in 2024: The big picture
- Key trends in 2024
- Competitive landscape
- Channel developments
- What next for dairy products and alternatives?
MARKET DATA
- Table 1 Sales of Dairy Products and Alternatives by Category: Value 2019-2024
- Table 2 Sales of Dairy Products and Alternatives by Category: % Value Growth 2019-2024
- Table 3 NBO Company Shares of Dairy Products and Alternatives: % Value 2020-2024
- Table 4 LBN Brand Shares of Dairy Products and Alternatives: % Value 2021-2024
- Table 5 Penetration of Private Label by Category: % Value 2019-2024
- Table 6 Distribution of Dairy Products and Alternatives by Format: % Value 2019-2024
- Table 7 Forecast Sales of Dairy Products and Alternatives by Category: Value 2024-2029
- Table 8 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
- Summary 1 Research Sources
BABY FOOD IN THE US
KEY DATA FINDINGS
2024 DEVELOPMENTS
- Natural, premium feeding presses down on volumes
- Accelerating of weaning, and slowing birth rate challenge growth in milk formula
- Manufacturers compete in a limited market as Abbott experiences a rebound
PROSPECTS AND OPPORTUNITIES
- Niche consumer base to pose challenges in growing-up formula
- Shift to premium segment to remain sluggish, hampering growth
- Regulatory and electoral changes to challenge growth
CATEGORY DATA
- Table 9 Sales of Baby Food by Category: Volume 2019-2024
- Table 10 Sales of Baby Food by Category: Value 2019-2024
- Table 11 Sales of Baby Food by Category: % Volume Growth 2019-2024
- Table 12 Sales of Baby Food by Category: % Value Growth 2019-2024
- Table 13 Sales of Growing-Up Milk Formula by Age: % Value 2019-2024
- Table 14 NBO Company Shares of Baby Food: % Value 2020-2024
- Table 15 LBN Brand Shares of Baby Food: % Value 2021-2024
- Table 16 Distribution of Baby Food by Format: % Value 2019-2024
- Table 17 Forecast Sales of Baby Food by Category: Volume 2024-2029
- Table 18 Forecast Sales of Baby Food by Category: Value 2024-2029
- Table 19 Forecast Sales of Baby Food by Category: % Volume Growth 2024-2029
- Table 20 Forecast Sales of Baby Food by Category: % Value Growth 2024-2029
BUTTER AND SPREADS IN THE US
KEY DATA FINDINGS
2024 DEVELOPMENTS
- Divergent paths emerge for butter and margarine
- Culinary trends fluctuate between at-home and foodservice
- Butter solidifies its place in wellness culture
PROSPECTS AND OPPORTUNITIES
- Novel food technology to lead product innovation
- Local producers could benefit from demand for plant-based and premium butters
- Social media and influencer culture will prove a volatile driver of trends
CATEGORY DATA
- Table 21 Sales of Butter and Spreads by Category: Volume 2019-2024
- Table 22 Sales of Butter and Spreads by Category: Value 2019-2024
- Table 23 Sales of Butter and Spreads by Category: % Volume Growth 2019-2024
- Table 24 Sales of Butter and Spreads by Category: % Value Growth 2019-2024
- Table 25 NBO Company Shares of Butter and Spreads: % Value 2020-2024
- Table 26 LBN Brand Shares of Butter and Spreads: % Value 2021-2024
- Table 27 Distribution of Butter and Spreads by Format: % Value 2019-2024
- Table 28 Forecast Sales of Butter and Spreads by Category: Volume 2024-2029
- Table 29 Forecast Sales of Butter and Spreads by Category: Value 2024-2029
- Table 30 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2024-2029
- Table 31 Forecast Sales of Butter and Spreads by Category: % Value Growth 2024-2029
CHEESE IN THE US
KEY DATA FINDINGS
2024 DEVELOPMENTS
- Cheese remains resilient in 2023-2024
- Processed cheese struggles as consumers lean into "natural"
- Trading up with soft and artisanal cheese
PROSPECTS AND OPPORTUNITIES
- Unit prices anticipated to rise as costs increase
- Sustainability pressures set to impact cheese
- Premiumisation expected to continue in cheese
CATEGORY DATA
- Table 32 Sales of Cheese by Category: Volume 2019-2024
- Table 33 Sales of Cheese by Category: Value 2019-2024
- Table 34 Sales of Cheese by Category: % Volume Growth 2019-2024
- Table 35 Sales of Cheese by Category: % Value Growth 2019-2024
- Table 36 Sales of Spreadable Cheese by Type: % Value 2019-2024
- Table 37 Sales of Soft Cheese by Type: % Value 2019-2024
- Table 38 Sales of Hard Cheese by Type: % Value 2019-2024
- Table 39 NBO Company Shares of Cheese: % Value 2020-2024
- Table 40 LBN Brand Shares of Cheese: % Value 2021-2024
- Table 41 Distribution of Cheese by Format: % Value 2019-2024
- Table 42 Forecast Sales of Cheese by Category: Volume 2024-2029
- Table 43 Forecast Sales of Cheese by Category: Value 2024-2029
- Table 44 Forecast Sales of Cheese by Category: % Volume Growth 2024-2029
- Table 45 Forecast Sales of Cheese by Category: % Value Growth 2024-2029
DRINKING MILK PRODUCTS IN THE US
KEY DATA FINDINGS
2024 DEVELOPMENTS
- A shift back to full fat is seen in milk
- A decline in milk consumption
- Flavoured milk and goat milk maintain consumer interest
PROSPECTS AND OPPORTUNITIES
- Sustainability goals to strain dairy production costs
- Production stability and consumption shifts
- Competition with plant-based milk likely to continue
CATEGORY DATA
- Table 46 Sales of Drinking Milk Products by Category: Volume 2019-2024
- Table 47 Sales of Drinking Milk Products by Category: Value 2019-2024
- Table 48 Sales of Drinking Milk Products by Category: % Volume Growth 2019-2024
- Table 49 Sales of Drinking Milk Products by Category: % Value Growth 2019-2024
- Table 50 NBO Company Shares of Drinking Milk Products: % Value 2020-2024
- Table 51 LBN Brand Shares of Drinking Milk Products: % Value 2021-2024
- Table 52 Distribution of Drinking Milk Products by Format: % Value 2019-2024
- Table 53 Forecast Sales of Drinking Milk Products by Category: Volume 2024-2029
- Table 54 Forecast Sales of Drinking Milk Products by Category: Value 2024-2029
- Table 55 Forecast Sales of Drinking Milk Products by Category: % Volume Growth 2024-2029
- Table 56 Forecast Sales of Drinking Milk Products by Category: % Value Growth 2024-2029
YOGHURT AND SOUR MILK PRODUCTS IN THE US
KEY DATA FINDINGS
2024 DEVELOPMENTS
- Kefir secures leading the retail volume growth rate for sour milk products
- Popularity of private label grows as consumers seek value
- Plain yoghurt sees limited volume growth as price growth sees a minimal slowdown
PROSPECTS AND OPPORTUNITIES
- Women's health trends to contribute to popularity of high protein claims
- Competition between dairy categories to fracture consumer demand
- Price point and flavour to remain ultimate bottom lines for consumer demand
CATEGORY DATA
- Table 57 Sales of Yoghurt and Sour Milk Products by Category: Volume 2019-2024
- Table 58 Sales of Yoghurt and Sour Milk Products by Category: Value 2019-2024
- Table 59 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2019-2024
- Table 60 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2019-2024
- Table 61 Sales of Flavoured Yoghurt by Flavour: Rankings 2019-2024
- Table 62 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2020-2024
- Table 63 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2021-2024
- Table 64 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2019-2024
- Table 65 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2024-2029
- Table 66 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2024-2029
- Table 67 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2024-2029
- Table 68 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2024-2029
OTHER DAIRY IN THE US
KEY DATA FINDINGS
2024 DEVELOPMENTS
- Price rises persist even as inflation slows
- Protein obsession clears the way for growth for cottage cheese
- Coffee whiteners brave plant-based and wellness trends
PROSPECTS AND OPPORTUNITIES
- Unit price stabilisation remains uncertain
- Indulgence will favour convenience and premium products
- Functional benefits, exciting flavours, and personalisation will drive growth
CATEGORY DATA
- Table 69 Sales of Other Dairy by Category: Volume 2019-2024
- Table 70 Sales of Other Dairy by Category: Value 2019-2024
- Table 71 Sales of Other Dairy by Category: % Volume Growth 2019-2024
- Table 72 Sales of Other Dairy by Category: % Value Growth 2019-2024
- Table 73 Sales of Cream by Type: % Value 2019-2024
- Table 74 NBO Company Shares of Other Dairy: % Value 2020-2024
- Table 75 LBN Brand Shares of Other Dairy: % Value 2021-2024
- Table 76 Distribution of Other Dairy by Format: % Value 2019-2024
- Table 77 Forecast Sales of Other Dairy by Category: Volume 2024-2029
- Table 78 Forecast Sales of Other Dairy by Category: Value 2024-2029
- Table 79 Forecast Sales of Other Dairy by Category: % Volume Growth 2024-2029
- Table 80 Forecast Sales of Other Dairy by Category: % Value Growth 2024-2029
PLANT-BASED DAIRY IN THE US
KEY DATA FINDINGS
2024 DEVELOPMENTS
- Plant-based milk remains the largest plant-based dairy category
- Cheese struggles to increase volumes as unit prices rise
- Minimal innovation in 2023-2024 hampers growth
PROSPECTS AND OPPORTUNITIES
- Reimagined product claims
- Unit prices to impact retail volumes in the long term
- Increasing maturity will lead to consolidation
CATEGORY DATA
- Table 81 Sales of Plant-Based Dairy by Category: Value 2019-2024
- Table 82 Sales of Plant-Based Dairy by Category: % Value Growth 2019-2024
- Table 83 Sales of Other Plant-Based Milk by Type: % Value 2021-2024
- Table 84 NBO Company Shares of Plant-Based Dairy: % Value 2020-2024
- Table 85 LBN Brand Shares of Plant-Based Dairy: % Value 2021-2024
- Table 86 Distribution of Plant-Based Dairy by Format: % Value 2019-2024
- Table 87 Forecast Sales of Plant-Based Dairy by Category: Value 2024-2029
- Table 88 Forecast Sales of Plant-Based Dairy by Category: % Value Growth 2024-2029
