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封面
市场调查报告书
商品编码
1624288

零售分析的全球市场 - 全球产业分析，规模，占有率，成长，趋势，预测(2031年)

Retail Analytics Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2031
出版日期: | 出版商: Fairfield Market Research | 英文 237 Pages | 商品交期: 2-5个工作天内

价格
简介目录

全球零售分析市场规模预计将以 10.5% 的复合年增长率稳步增长，从 2024 年的 192.9 亿美元扩大到 2031 年底的 387.8 亿美元。零售分析是先进工具和技术的应用，从零售数据中获得可行的见解，彻底改变企业了解客户行为、管理库存和优化营运的方式。随着企业越来越依赖数据驱动的策略，零售分析市场正经历前所未有的成长。

零售分析让企业可以利用来自不同接触点的数据，包括客户人口统计、线上互动和销售点系统。零售商可以利用这些见解来客製化产品、简化营运并改善客户体验。电子商务的兴起、个人化购物需求的增加以及高效供应链管理的需求推动了市场扩张。

本报告提供全球零售分析市场相关调查，提供市场概要，以及各解决方案，各部署模式，不同企业规模，各功能，各地区趋势，及市场参与市场企业的竞争趋势等资讯。

目录

第1章 摘要整理

第2章 市场概要

  • 市场定义和市场区隔
  • 市场动态
  • 价值链分析
  • 波特的五力分析
  • COVID-19影响分析
  • 乌克兰·俄罗斯纠纷的影响
  • 经济概要
  • 大环境分析

第3章 全球零售分析市场预测，2019年～2031年

  • 全球零售分析市场预测，各解决方案，金额(10亿美元)，2019年～2031年
  • 全球零售分析市场预测，各部署模式，金额(10亿美元)，2019年～2031年
  • 全球零售分析市场预测，不同企业规模，各金额(10亿美元)，2019年～2031年
  • 全球零售分析市场预测，各功能，金额(美国美美元)，2019年～2031年
  • 全球零售分析市场预测，各地区，金额(美国美美元)，2019年～2031年

第4章 北美的零售分析市场预测，2019年～2031年

第5章 欧洲的零售分析市场预测，2019年～2031年

第6章 亚太地区的零售分析市场预测，2019年～2031年

第7章 南美的零售分析市场预测，2019年～2031年

第8章 中东·非洲的零售分析市场预测，2019年～2031年

第9章 竞争情形

  • 不同企业规模vs各部署模式热图
  • 厂商和部署模式的热图
  • 企业市场占有率分析，2023年
  • 竞争仪表板
  • 企业简介
    • Microsoft
    • IBM
    • AWS
    • Oracle
    • Salesforce
    • Qlik
    • HCL
    • Fujitsu
    • Oracle
    • SAS Institute
    • 其他

第10章 附录

简介目录

The global retail analytics market is projected to grow at a robust CAGR of 10.5%, expanding from $19.29 billion in 2024 to $38.78 billion by the end of 2031. Retail analytics, the application of advanced tools and technologies to extract actionable insights from retail data, is revolutionizing how businesses understand customer behavior, manage inventory, and optimize operations. With increasing reliance on data-driven strategies, the retail analytics market is experiencing unprecedented growth.

Retail analytics enables businesses to leverage data from diverse touchpoints, including customer demographics, online interactions, and point-of-sale systems. By adopting these insights, retailers can tailor offerings, streamline operations, and improve customer experiences. The market's expansion is driven by the rise of e-commerce, growing demand for personalized shopping, and the need for efficient supply chain management.

Key Growth Drivers

1.E-Commerce Boom and Data Explosion

  • The rapid shift to e-commerce has created an unprecedented influx of data from customer browsing behaviors, transaction records, and engagement metrics.
  • Retail analytics tools allow businesses to decode consumer behavior and customize their strategies, ensuring competitive advantage.

2.Demand for Personalized Customer Experiences

  • With rising consumer expectations, analytics tools are increasingly deployed to predict preferences and deliver personalized shopping journeys.
  • Retailers utilize data insights to create targeted marketing campaigns, enhancing customer loyalty and retention.

Market Restraints

1.Data Privacy and Security Concerns

  • As retailers rely heavily on data analytics, protecting sensitive customer information becomes critical.
  • Regulatory frameworks like GDPR and other global data protection laws require retailers to prioritize secure data management practices.

2.Integration Challenges

  • Retailers face obstacles in harmonizing data from multiple sources, including online and offline channels, into a unified format for analysis.
  • Overcoming these integration complexities requires advanced tools and robust data management solutions.

Opportunities in the Retail Analytics Market

1.Emerging AI and Machine Learning Technologies

  • The incorporation of AI and ML into retail analytics enables real-time analysis, accurate demand forecasting, and enhanced operational efficiency.
  • AI-powered tools offer personalized recommendations, improve pricing strategies, and dynamically adjust inventory levels.

2.Growth in Emerging Markets

  • Rapid urbanization and digitalization in South Asia and Oceania create significant opportunities for retail analytics adoption.
  • Retailers in these regions are leveraging analytics to optimize supply chains, improve customer experiences, and gain a competitive edge.

Regional Analysis

1.North America: Market Leader

  • North America dominates the retail analytics market due to its early adoption of advanced technologies and established retail infrastructure.
  • The region's mature market and tech-savvy consumers drive demand for innovative analytics solutions.

2.South Asia and Oceania: Fastest Growing Region

  • The region is experiencing rapid growth in e-commerce, driven by a burgeoning middle class and increasing internet penetration.
  • Government investments in digital infrastructure further boost the adoption of retail analytics tools.

Competitive Analysis

Top players focus on developing all-encompassing analytics platforms that integrate customer management, merchandising, store operations, and strategic planning.

Key Companies Profiled

  • Microsoft
  • IBM
  • AWS
  • Oracle
  • Salesforce
  • Qlik
  • HCL
  • Fujitsu
  • SAS Institute

Retail Analytics Market Segmentation

1.By Solution

  • Software
  • Services (Training & Consulting, Integration & Deployment, Managed Services)

2.By Deployment Mode

  • On-Premise
  • Cloud-Based

3.By Enterprise Size

  • Small Offices (1-9 employees)
  • Small Enterprises (10-99 employees)
  • Medium-sized Enterprises (100-499 employees)
  • Large Enterprises (500-999 employees)
  • Very Large Enterprises (1,000+ employees)

4.By Function

  • Customer Management
  • Merchandising
  • Store Operations
  • Supply Chain
  • Strategy & Planning

5.By Region

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa

Table of Contents

1. Executive Summary

  • 1.1. Global Retail Analytics Market Snapshot
  • 1.2. Future Projections
  • 1.3. Key Market Trends
  • 1.4. Regional Snapshot, by Value, 2024
  • 1.5. Analyst Recommendations

2. Market Overview

  • 2.1. Market Definitions and Segmentations
  • 2.2. Market Dynamics
    • 2.2.1. Drivers
    • 2.2.2. Restraints
    • 2.2.3. Market Opportunities
  • 2.3. Value Chain Analysis
  • 2.4. Porter's Five Forces Analysis
  • 2.5. COVID-19 Impact Analysis
    • 2.5.1. Supply
    • 2.5.2. Demand
  • 2.6. Impact of Ukraine-Russia Conflict
  • 2.7. Economic Overview
    • 2.7.1. World Economic Projections
  • 2.8. PESTLE Analysis

3. Global Retail Analytics Market Outlook, 2019 - 2031

  • 3.1. Global Retail Analytics Market Outlook, by Solution, Value (US$ Bn), 2019 - 2031
    • 3.1.1. Key Highlights
      • 3.1.1.1. Software
      • 3.1.1.2. Services
        • 3.1.1.2.1. Training & Consulting
        • 3.1.1.2.2. Integration & Deployment
        • 3.1.1.2.3. Managed Services
  • 3.2. Global Retail Analytics Market Outlook, by Deployment Mode, Value (US$ Bn), 2019 - 2031
    • 3.2.1. Key Highlights
      • 3.2.1.1. On-Premise
      • 3.2.1.2. Cloud-Based
  • 3.3. Global Retail Analytics Market Outlook, by Enterprise Size, Value (US$ Bn), 2019 - 2031
    • 3.3.1. Key Highlights
      • 3.3.1.1. Small Offices (1-9 employees)
      • 3.3.1.2. Small Enterprises (10-99 employees)
      • 3.3.1.3. Medium-sized Enterprise (100-499 employees)
      • 3.3.1.4. Large Enterprises (500-999 employees)
      • 3.3.1.5. Very Large Enterprises (1,000+ employees)
  • 3.4. Global Retail Analytics Market Outlook, by Function, Value (US$ Bn), 2019 - 2031
    • 3.4.1. Key Highlights
      • 3.4.1.1. Customer Management
      • 3.4.1.2. Merchandising
      • 3.4.1.3. Store Operations
      • 3.4.1.4. Supply Chain
      • 3.4.1.5. Strategy & Planning
  • 3.5. Global Retail Analytics Market Outlook, by Region, Value (US$ Bn), 2019 - 2031
    • 3.5.1. Key Highlights
      • 3.5.1.1. North America
      • 3.5.1.2. Europe
      • 3.5.1.3. Asia Pacific
      • 3.5.1.4. Latin America
      • 3.5.1.5. Middle East & Africa

4. North America Retail Analytics Market Outlook, 2019 - 2031

  • 4.1. North America Retail Analytics Market Outlook, by Solution, Value (US$ Bn), 2019 - 2031
    • 4.1.1. Key Highlights
      • 4.1.1.1. Software
      • 4.1.1.2. Services
        • 4.1.1.2.1. Training & Consulting
        • 4.1.1.2.2. Integration & Deployment
        • 4.1.1.2.3. Managed Services
  • 4.2. North America Retail Analytics Market Outlook, by Deployment Mode, Value (US$ Bn), 2019 - 2031
    • 4.2.1. Key Highlights
      • 4.2.1.1. On-Premise
      • 4.2.1.2. Cloud-Based
  • 4.3. North America Retail Analytics Market Outlook, by Enterprise Size, Value (US$ Bn), 2019 - 2031
    • 4.3.1. Key Highlights
      • 4.3.1.1. Small Offices (1-9 employees)
      • 4.3.1.2. Small Enterprises (10-99 employees)
      • 4.3.1.3. Medium-sized Enterprise (100-499 employees)
      • 4.3.1.4. Large Enterprises (500-999 employees)
      • 4.3.1.5. Very Large Enterprises (1,000+ employees)
  • 4.4. North America Retail Analytics Market Outlook, by Function, Value (US$ Bn), 2019 - 2031
    • 4.4.1. Key Highlights
      • 4.4.1.1. Customer Management
      • 4.4.1.2. Merchandising
      • 4.4.1.3. Store Operations
      • 4.4.1.4. Supply Chain
      • 4.4.1.5. Strategy & Planning
    • 4.4.2. BPS Analysis/Market Attractiveness Analysis
  • 4.5. North America Retail Analytics Market Outlook, by Country, Value (US$ Bn), 2019 - 2031
    • 4.5.1. Key Highlights
      • 4.5.1.1. U.S. Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 4.5.1.2. U.S. Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 4.5.1.3. U.S. Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 4.5.1.4. U.S. Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 4.5.1.5. Canada Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 4.5.1.6. Canada Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 4.5.1.7. Canada Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 4.5.1.8. Canada Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
    • 4.5.2. BPS Analysis/Market Attractiveness Analysis

5. Europe Retail Analytics Market Outlook, 2019 - 2031

  • 5.1. Europe Retail Analytics Market Outlook, by Solution, Value (US$ Bn), 2019 - 2031
    • 5.1.1. Key Highlights
      • 5.1.1.1. Software
      • 5.1.1.2. Services
        • 5.1.1.2.1. Training & Consulting
        • 5.1.1.2.2. Integration & Deployment
        • 5.1.1.2.3. Managed Services
  • 5.2. Europe Retail Analytics Market Outlook, by Deployment Mode, Value (US$ Bn), 2019 - 2031
    • 5.2.1. Key Highlights
      • 5.2.1.1. On-Premise
      • 5.2.1.2. Cloud-Based
  • 5.3. Europe Retail Analytics Market Outlook, by Enterprise Size, Value (US$ Bn), 2019 - 2031
    • 5.3.1. Key Highlights
      • 5.3.1.1. Small Offices (1-9 employees)
      • 5.3.1.2. Small Enterprises (10-99 employees)
      • 5.3.1.3. Medium-sized Enterprise (100-499 employees)
      • 5.3.1.4. Large Enterprises (500-999 employees)
      • 5.3.1.5. Very Large Enterprises (1,000+ employees)
  • 5.4. Europe Retail Analytics Market Outlook, by Function, Value (US$ Bn), 2019 - 2031
    • 5.4.1. Key Highlights
      • 5.4.1.1. Customer Management
      • 5.4.1.2. Merchandising
      • 5.4.1.3. Store Operations
      • 5.4.1.4. Supply Chain
      • 5.4.1.5. Strategy & Planning
    • 5.4.2. BPS Analysis/Market Attractiveness Analysis
  • 5.5. Europe Retail Analytics Market Outlook, by Country, Value (US$ Bn), 2019 - 2031
    • 5.5.1. Key Highlights
      • 5.5.1.1. Germany Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 5.5.1.2. Germany Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 5.5.1.3. Germany Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 5.5.1.4. Germany Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 5.5.1.5. U.K. Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 5.5.1.6. U.K. Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 5.5.1.7. U.K. Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 5.5.1.8. U.K. Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 5.5.1.9. France Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 5.5.1.10. France Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 5.5.1.11. France Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 5.5.1.12. France Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 5.5.1.13. Italy Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 5.5.1.14. Italy Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 5.5.1.15. Italy Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 5.5.1.16. Italy Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 5.5.1.17. Turkey Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 5.5.1.18. Turkey Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 5.5.1.19. Turkey Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 5.5.1.20. Turkey Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 5.5.1.21. Russia Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 5.5.1.22. Russia Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 5.5.1.23. Russia Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 5.5.1.24. Russia Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 5.5.1.25. Rest of Europe Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 5.5.1.26. Rest of Europe Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 5.5.1.27. Rest of Europe Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 5.5.1.28. Rest of Europe Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
    • 5.5.2. BPS Analysis/Market Attractiveness Analysis

6. Asia Pacific Retail Analytics Market Outlook, 2019 - 2031

  • 6.1. Asia Pacific Retail Analytics Market Outlook, by Solution, Value (US$ Bn), 2019 - 2031
    • 6.1.1. Key Highlights
      • 6.1.1.1. Software
      • 6.1.1.2. Services
        • 6.1.1.2.1. Training & Consulting
        • 6.1.1.2.2. Integration & Deployment
        • 6.1.1.2.3. Managed Services
  • 6.2. Asia Pacific Retail Analytics Market Outlook, by Deployment Mode, Value (US$ Bn), 2019 - 2031
    • 6.2.1. Key Highlights
      • 6.2.1.1. On-Premise
      • 6.2.1.2. Cloud-Based
  • 6.3. Asia Pacific Retail Analytics Market Outlook, by Enterprise Size, Value (US$ Bn), 2019 - 2031
    • 6.3.1. Key Highlights
      • 6.3.1.1. Small Offices (1-9 employees)
      • 6.3.1.2. Small Enterprises (10-99 employees)
      • 6.3.1.3. Medium-sized Enterprise (100-499 employees)
      • 6.3.1.4. Large Enterprises (500-999 employees)
      • 6.3.1.5. Very Large Enterprises (1,000+ employees)
  • 6.4. Asia Pacific Retail Analytics Market Outlook, by Function, Value (US$ Bn), 2019 - 2031
    • 6.4.1. Key Highlights
      • 6.4.1.1. Customer Management
      • 6.4.1.2. Merchandising
      • 6.4.1.3. Store Operations
      • 6.4.1.4. Supply Chain
      • 6.4.1.5. Strategy & Planning
    • 6.4.2. BPS Analysis/Market Attractiveness Analysis
  • 6.5. Asia Pacific Retail Analytics Market Outlook, by Country, Value (US$ Bn), 2019 - 2031
    • 6.5.1. Key Highlights
      • 6.5.1.1. China Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 6.5.1.2. China Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 6.5.1.3. China Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 6.5.1.4. China Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 6.5.1.5. Japan Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 6.5.1.6. Japan Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 6.5.1.7. Japan Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 6.5.1.8. Japan Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 6.5.1.9. South Korea Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 6.5.1.10. South Korea Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 6.5.1.11. South Korea Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 6.5.1.12. South Korea Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 6.5.1.13. India Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 6.5.1.14. India Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 6.5.1.15. India Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 6.5.1.16. India Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 6.5.1.17. Southeast Asia Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 6.5.1.18. Southeast Asia Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 6.5.1.19. Southeast Asia Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 6.5.1.20. Southeast Asia Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 6.5.1.21. Rest of Asia Pacific Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 6.5.1.22. Rest of Asia Pacific Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 6.5.1.23. Rest of Asia Pacific Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 6.5.1.24. Rest of Asia Pacific Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
    • 6.5.2. BPS Analysis/Market Attractiveness Analysis

7. Latin America Retail Analytics Market Outlook, 2019 - 2031

  • 7.1. Latin America Retail Analytics Market Outlook, by Solution, Value (US$ Bn), 2019 - 2031
    • 7.1.1. Key Highlights
      • 7.1.1.1. Software
      • 7.1.1.2. Services
        • 7.1.1.2.1. Training & Consulting
        • 7.1.1.2.2. Integration & Deployment
        • 7.1.1.2.3. Managed Services
  • 7.2. Latin America Retail Analytics Market Outlook, by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 7.2.1.1. On-Premise
      • 7.2.1.2. Cloud-Based
  • 7.3. Latin America Retail Analytics Market Outlook, by Enterprise Size, Value (US$ Bn), 2019 - 2031
    • 7.3.1. Key Highlights
      • 7.3.1.1. Small Offices (1-9 employees)
      • 7.3.1.2. Small Enterprises (10-99 employees)
      • 7.3.1.3. Medium-sized Enterprise (100-499 employees)
      • 7.3.1.4. Large Enterprises (500-999 employees)
      • 7.3.1.5. Very Large Enterprises (1,000+ employees)
  • 7.4. Latin America Retail Analytics Market Outlook, by Function, Value (US$ Bn), 2019 - 2031
    • 7.4.1. Key Highlights
      • 7.4.1.1. Customer Management
      • 7.4.1.2. Merchandising
      • 7.4.1.3. Store Operations
      • 7.4.1.4. Supply Chain
      • 7.4.1.5. Strategy & Planning
    • 7.4.2. BPS Analysis/Market Attractiveness Analysis
  • 7.5. Latin America Retail Analytics Market Outlook, by Country, Value (US$ Bn), 2019 - 2031
    • 7.5.1. Key Highlights
      • 7.5.1.1. Brazil Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 7.5.1.2. Brazil Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 7.5.1.3. Brazil Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 7.5.1.4. Brazil Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 7.5.1.5. Mexico Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 7.5.1.6. Mexico Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 7.5.1.7. Mexico Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 7.5.1.8. Mexico Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 7.5.1.9. Argentina Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 7.5.1.10. Argentina Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 7.5.1.11. Argentina Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 7.5.1.12. Argentina Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 7.5.1.13. Rest of Latin America Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 7.5.1.14. Rest of Latin America Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 7.5.1.15. Rest of Latin America Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 7.5.1.16. Rest of Latin America Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
    • 7.5.2. BPS Analysis/Market Attractiveness Analysis

8. Middle East & Africa Retail Analytics Market Outlook, 2019 - 2031

  • 8.1. Middle East & Africa Retail Analytics Market Outlook, by Solution, Value (US$ Bn), 2019 - 2031
    • 8.1.1. Key Highlights
      • 8.1.1.1. Software
      • 8.1.1.2. Services
        • 8.1.1.2.1. Training & Consulting
        • 8.1.1.2.2. Integration & Deployment
        • 8.1.1.2.3. Managed Services
  • 8.2. Middle East & Africa Retail Analytics Market Outlook, by Deployment Mode, Value (US$ Bn), 2019 - 2031
    • 8.2.1. Key Highlights
      • 8.2.1.1. On-Premise
      • 8.2.1.2. Cloud-Based
  • 8.3. Middle East & Africa Retail Analytics Market Outlook, by Enterprise Size, Value (US$ Bn), 2019 - 2031
    • 8.3.1. Key Highlights
      • 8.3.1.1. Small Offices (1-9 employees)
      • 8.3.1.2. Small Enterprises (10-99 employees)
      • 8.3.1.3. Medium-sized Enterprise (100-499 employees)
      • 8.3.1.4. Large Enterprises (500-999 employees)
      • 8.3.1.5. Very Large Enterprises (1,000+ employees)
  • 8.4. Middle East & Africa Retail Analytics Market Outlook, by Function, Value (US$ Bn), 2019 - 2031
    • 8.4.1. Key Highlights
      • 8.4.1.1. Customer Management
      • 8.4.1.2. Merchandising
      • 8.4.1.3. Store Operations
      • 8.4.1.4. Supply Chain
      • 8.4.1.5. Strategy & Planning
    • 8.4.2. BPS Analysis/Market Attractiveness Analysis
  • 8.5. Middle East & Africa Retail Analytics Market Outlook, by Country, Value (US$ Bn), 2019 - 2031
    • 8.5.1. Key Highlights
      • 8.5.1.1. GCC Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 8.5.1.2. GCC Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 8.5.1.3. GCC Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 8.5.1.4. GCC Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 8.5.1.5. South Africa Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 8.5.1.6. South Africa Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 8.5.1.7. South Africa Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 8.5.1.8. South Africa Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 8.5.1.9. Egypt Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 8.5.1.10. Egypt Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 8.5.1.11. Egypt Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 8.5.1.12. Egypt Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
      • 8.5.1.13. Rest of Middle East & Africa Retail Analytics Market by Solution, Value (US$ Bn), 2019 - 2031
      • 8.5.1.14. Rest of Middle East & Africa Retail Analytics Market by Deployment Mode, Value (US$ Bn), 2019 - 2031
      • 8.5.1.15. Rest of Middle East & Africa Retail Analytics Market by Enterprise Size, Value (US$ Bn), 2019 - 2031
      • 8.5.1.16. Rest of Middle East & Africa Retail Analytics Market by Function, Value (US$ Bn), 2019 - 2031
    • 8.5.2. BPS Analysis/Market Attractiveness Analysis

9. Competitive Landscape

  • 9.1. By Enterprise Size vs by Deployment Mode Heat map
  • 9.2. Manufacturer vs. Deployment Mode Heatmap
  • 9.3. Company Market Share Analysis, 2023
  • 9.4. Competitive Dashboard
  • 9.5. Company Profiles
    • 9.5.1. Microsoft
      • 9.5.1.1. Company Overview
      • 9.5.1.2. Product Portfolio
      • 9.5.1.3. Financial Overview
      • 9.5.1.4. Business Strategies and Development
    • 9.5.2. IBM
    • 9.5.3. AWS
    • 9.5.4. Oracle
    • 9.5.5. Salesforce
    • 9.5.6. Qlik
    • 9.5.7. HCL
    • 9.5.8. Fujitsu
    • 9.5.9. Oracle
    • 9.5.10. SAS Institute
    • 9.5.11. Other Players

10. Appendix

  • 10.1. Research Methodology
  • 10.2. Report Assumptions
  • 10.3. Acronyms and Abbreviations