Frost Radar:诈欺检测和预防(Know Your User)，2023年

Frost Radar: Fraud Detection and Prevention (Know Your User), 2023

出版日期: 2023年06月12日 | 出版商:

Frost & Sullivan | 英文 20 Pages | 商品交期: 最快1-2个工作天内

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简介目录

激发公司行动的基准系统 - 推动新交易流程和增长渠道的创新

企业比以往任何时候都更担心由于体验不佳而失去客户，并希望安全措施包括无缝的客户交互。不愿给合法客户带来摩擦导致了对自动化和隐形诈欺检测和预防功能的需求，这些功能可以在从起始点到完成交易的整个参与过程中对用户进行身份验证。瞭解你的用户 (KYU) 措施包括行为生物识别、设备智能和用户配置文件，其中考虑了成百上千个参数，包括地理位置、鼠标移动、打字节奏、执行操作所需的时间、输入/复製粘贴数据和年龄无需收集任何其他个人身份信息即可创建个人资料，并在几秒钟内对用户进行身份验证。

Frost & Sullivan分析了一个行业中的众多公司。那些根据其领导力或其他优势而被选中进行进一步分析的人将根据 10 项增长和创新标准进行基准测试，以揭示他们在Frost Radar中的位置。该出版物介绍了Frost Radar上每家公司的竞争概况，考虑了它们的优势以及最适合这些优势的机会。该项目根据诈欺检测和预防行业的 KYU 提供商的愿景、当前能力和增长渠道、进入市场策略、过去三年的绩效、创新方法、对大趋势的理解、产品组合和与客户要求保持一致。

Enterprises more than ever before are concerned about losing customers due to suboptimal experiences and want security measures to include seamless customer interaction. The reluctance to introduce friction for legitimate customers has resulted in demand for automated and invisible fraud detection and prevention features that authenticate users throughout the engagement-from point of origin to completion of transaction. Know-your-user (KYU) measures include behavioral biometrics, device intelligence, and user profiles that consider hundreds and thousands of parameters including geolocation, mouse movement, typing cadence, time taken to perform actions, entering/copy-pasting data, and age to create a profile without having to gather any other personal identifiable information and authenticate a user within seconds. Companies of all sizes understand that breaches cause a significant loss of trust that translates into higher customer churn and lower revenue, but that the protection they employ must adhere to.

Frost & Sullivan analyzes numerous companies in an industry. Those selected for further analysis based on their leadership or other distinctions are benchmarked across 10 Growth and Innovation criteria to reveal their position on the Frost Radar. The publication presents competitive profiles of each company on the Frost Radar considering their strengths and the opportunities that best fit those strengths. This project considers KYU providers in the fraud detection and prevention industry based on their vision, current capabilities and growth pipeline, go-to-market strategies, performance over the last three years, approach to innovation, understanding of Mega Trends, product portfolio, and alignment with customer requirements.