全球视频游戏市场的增长机会

该报告涵盖了全球视频游戏服务市场。

游戏服务允许用户与界面交互并获得视觉反馈来玩视频游戏。

本报告的范围包括提供商提供的游戏解决方案，例如硬件游戏机和在三个平台（游戏机、PC 和移动设备）上提供的软件（视频游戏）。

该报告涵盖了线上和线下游戏体验，云游戏和流媒体游戏服务也是分析的一部分。

在 COVID-19 爆发之前的几年里，全球视频游戏市场呈现出高速增长（每年 10-15%）。随着全球经济放缓和市场达到自然极限，Frost & Sullivan 预计预测期内增长率将放缓但稳定在中个位数。

由于可支配收入的恢復和移动设备的普及，视频游戏市场的销售预计将从 2022 年的低迷中復苏，预计 2022 年至 2029 年销售基数将以 4.5% 的复合年增长率稳定增长。

Frost & Sullivan预测，全球视频游戏市场将从2022年的2066亿美元增长到2029年的2806.5亿美元。互联网连接的不断增长、移动设备的普及率不断提高、社交游戏的兴起、电子竞技的增长、云游戏的普及以及XR的发展是促进因素。

该报告结合主要和次要信息以及内部信息数据库对市场进行分析，以提出观察结果和结论。

Frost & Sullivan 希望这一分析能为视频游戏公司提供宝贵的见解，以扩大其在不断发展的视频游戏市场的影响力和渗透机会。

目录

战略问题

• 为什么成长如此困难？
• The Strategic Imperative 8 (TM)
• 全球视频游戏行业的战略问题：三大影响
• 增长机会促进增长管道引擎 (TM)

增长机会分析

• 分析范围
• 定义
• 市场细分：按平台
• 主要竞争
• 成长指标
• 增长促进因素
• 促进因素分析
• 生长抑制因素
• 生长抑制因素分析
• 预测假设
• 视频游戏市场收入预测
• 收入预测：移动游戏
• 盈利预测：电脑游戏
• 盈利预测：主机游戏
• 按技术类型分類的收入预测 - 主机游戏
• 按平台分類的收入预测 - 移动/PC/游戏机
• 按地区分類的销售额比例 - 视频游戏
• 收入预测分析
• 收入分析：按地区
• 价格趋势和预测分析
• 竞争环境
• 视频游戏行业的主要进入者

充满增长机会的宇宙

• 成长机会
• 增长机会 1 - 在数字媒体平台上提供游戏
• 成长机会2——强化游戏内装饰
• 成长机会3 - XR游戏开发
• 增长机会 4 - 利用生成式人工智能加速创新
• 增长机会5——云游戏投资
• 增长机会 6 - 扩大游戏机和 PC 游戏中的游戏内广告
• 增长机会 7 - 增加电子竞技参与度
• 增长机会 8 - 融入更广泛的身份

下一步

• 下一步
• 为什么选择 Frost & Sullivan，为什么现在
• 附件清单
• 免责声明

Rise of Social Gaming and New Technologies Reshape Future Growth Potential

This study covers the global market for video gaming services.

Gaming services allow users to play video games by interacting with an interface to get visual feedback.

The scope of this study includes gaming solutions offered by providers, such as hardware gaming consoles and software (video games) offered in three types of platforms: consoles, PCs, and mobile devices.

This study covers both online and offline gaming experiences, both cloud gaming and streaming gaming services are part of the analysis.

The global video gaming market showed high growth years prior to the COVID-19 pandemic (from 10 to 15% every year). With the global economy slowing down and the market reaching its natural limits, Frost & Sullivan expects to see more modest yet steady mid-single-digit growth rates in the forecast period.

Revenue in the video gaming market is expected to bounce back from a decline in 2022 and stabilize growth to a compound annual growth rate (CAGR) of 4.5% from 2022 to 2029 in terms of revenue, driven by the recovery of disposable income and the increasing penetration of mobile devices.

Frost & Sullivan expects the global video gaming market to grow from $206.6 billion in 2022 to $280.65 billion in 2029. The expansion of internet connections, the growing penetration of mobile devices, the rise of social gaming, the growth of esports, cloud gaming's spread, and extended reality (XR) development are some of the main drivers that will help the market grow.

Primary and secondary information, in conjunction with internal information databases, have been used to analyze the market and provide observations and conclusions in this study.

Frost & Sullivan expects that this analysis will provide video gaming companies with valuable insights to increase their footprint and penetration opportunities within the evolving video gaming market.

Table of Contents

Strategic Imperatives

• Why is it Increasingly Difficult to Grow?
• The Strategic Imperative 8™
• The Impact of the Top 3 Strategic Imperatives on the Global Video Gaming Industry
• Growth Opportunities Fuel the Growth Pipeline Engine™

Growth Opportunity Analysis

• Scope of Analysis
• Definitions
• Market Segmentation by Platform
• Key Competitors
• Growth Metrics
• Growth Drivers
• Growth Driver Analysis
• Growth Restraints
• Growth Restraint Analysis
• Forecast Assumptions
• Revenue Forecast-Video Gaming Market
• Revenue Forecast-Mobile Gaming
• Revenue Forecast-PC Gaming
• Revenue Forecast-Console Gaming
• Revenue Forecast by Technology Type-Console Gaming
• Revenue Forecast by Platform-Mobile/PC/Console
• Percent Revenue by Region-Video Gaming
• Revenue Forecast Analysis
• Revenue Analysis by Region
• Pricing Trends and Forecast Analysis
• Competitive Environment
• Key Participants in the Video Gaming Landscape

Growth Opportunity Universe

• Growth Opportunities
• Growth Opportunity 1-Offering Games on Top of Digital Media Platforms
• Growth Opportunity 2-Boosting In-Game Cosmetics
• Growth Opportunity 3-Developing XR Games
• Growth Opportunity 4-Leveraging Generative AI to Accelerate Innovation
• Growth Opportunity 5-Investing in Cloud Gaming
• Growth Opportunity 6-Expanding In-game Advertising in Console and PC Games
• Growth Opportunity 7-Growing Esports Participation
• Growth Opportunity 8-Incorporating Wider Range of Identities

Next Steps

• Your Next Steps
• Why Frost, Why Now?
• List of Exhibits
• Legal Disclaimer