2024 年数位内容服务十大成长机会

Top 10 Growth Opportunities in Digital Content Services, 2024

出版日期: 2024年01月08日 | 出版商:

Frost & Sullivan | 英文 17 Pages | 商品交期: 最快1-2个工作天内

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简介目录

由于网路连接的增加、个人与他人联繫的自然愿望以及技术的改进，数位内容服务将继续扩展

全球网路用户、网路流量、活跃社交媒体用户和独特行动电话用户的成长正在推动数位内容的成长。 2023年，全球新增网路用户、活跃社群媒体新用户和独立行动电话用户数将增加。据估计，到 2023年终，世界上大约三分之二的人口将使用网路。随着高速连线使数十亿人上网，数位内容和服务日益推动全球经济。这种成长会持续到 2024 年吗？ Frost & Sullivan 预计，由于网路连线的增加、个人与他人联繫的自然愿望以及整体技术进步，这种势头将持续下去。在世界各地，人们在网路上进行的活动比以往任何时候都多，包括观看影片、在社群媒体应用程式上互动、购物和玩电玩游戏。 Frost & Sullivan 的这项研究概述了数位内容服务供应商在 2024 年要重点关注的 10 个成长机会，以便在这个充满活力的竞争形势中取得成功。这些成长机会是根据 Frost & Sullivan 全球数位内容服务调查团队的资讯集中的。希望了解这个不断发展的行业不断变化的动态的公司可以从这些资讯中受益。 Frost & Sullivan 也列出了各行业中处于推动成长前沿的公司以及正在加速成长的公司。这些公司透过不断创新和创造新技术、解决方案、平台、经营模式和策略来加速成长，以满足不断变化的客户需求。这些公司也最有能力透过策略性地扩大和/或加强产品系列扩大市场成长。 Frost & Sullivan 的数位内容服务计画具有前瞻性的使命，即探索网路上提供的不断发展的数位内容服务。该领域研究新兴主题和动态市场，它们是数位形势的关键试金石。

策略要务
十大成长机会
成长机会一：VR/AR/MR持续成长
成长机会2：生成式AI发现真正的应用
成长机会三：元宇宙概念细化
成长机会4：广告支持的视讯串流推动市场
成长机会五：企业需要影片平台的帮助
成长机会六：数位广告生态系统的新商机
成长机会7：边缘演进驱动性能
成长机会8：社群游戏和新技术正在重塑电玩市场
成长机会 9：CPQ 解决方案帮助企业应对充满挑战的宏观经济经济状况
成长机会 10：效率和永续性措施对于满足消费者期望至关重要
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简介目录

Product Code: K9CC-70

The Rise of Internet Connectivity, the Natural Need for Individuals to Connect with Others, and Technology Improvements Continue to Boost Digital Content Services

The increase in global internet users, internet traffic, active social media users, and unique mobile phone users is driving digital content growth. In 2023, the industry grew in new global internet users, new active social media users, and unique mobile phone users. By the end of 2023, around two-thirds of the world's population is estimated to be using the internet. With high-speed connectivity bringing billions of people online, digital content and services increasingly drive the global economy. Will this growth continue in 2024? Frost & Sullivan expects this momentum to sustain due to the rise of internet connectivity, the natural need for individuals to connect with others, and general technological improvements. Globally, people conduct more activities online than ever before, such as watching videos, interacting on social media applications, shopping, and playing video games. This Frost & Sullivan study compiles 10 growth opportunities digital content service providers can focus on in 2024 to thrive in this dynamic and competitive landscape. These growth opportunities result from aggregated input from Frost & Sullivan's Digital Content Services research teams across different global regions. Businesses seeking to understand the evolving dynamics of this growing industry will benefit from this information. Frost & Sullivan also lists Growth Accelerators or companies at the forefront of driving growth in their respective industries. These companies accelerate growth by continuously innovating and creating new technologies, solutions, platforms, business models, or strategies that serve ever-evolving customer needs. These companies are also best positioned to expand market growth by strategically broadening and/or enhancing their product portfolio. Frost & Sullivan's Digital Content Services program has a future-facing mandate to examine evolving digital content services delivered over the Internet. Our practice area examines emerging topics and dynamic markets that represent the crucial touchstones of the digital landscape.

Top Growth Opportunities for 2024

Strategic Imperatives
Top 10 Growth Opportunities
Growth Opportunity 1: VR/AR-MR will Continue to Grow
Growth Opportunity 2: Generative AI will Find Real Applications
Growth Opportunity 3: Metaverse Concepts will be Refined
Growth Opportunity 4: Ad-supported Video Streaming is Pushing the Market Forward
Growth Opportunity 5: Enterprises Need Video Platform Help
Growth Opportunity 6: New Revenue Opportunities in the Digital Advertising Ecosystem
Growth Opportunity 7: Edge Evolution will Drive Performance
Growth Opportunity 8: Social Gaming and New Technologies are Reshaping the Video Gaming Market
Growth Opportunity 9: CPQ Solutions are Helping Enterprises Navigate Challenging Macroeconomic Conditions
Growth Opportunity 10: Efficiency and Sustainability Efforts Needed to Meet Consumer Expectations
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